Alan Hilburg (original) (raw)
Alan Hilburg is an American communications and branding consultant. Hilburg specializes in crisis management, litigation and organizational brand alignment. Hilburg has worked on 107 trials and over 200 global crisis cases and branding campaigns beginning in 1982 for companies like Tylenol and more recently with the U.S. Veterans Administration. He has also worked in various industries including the tobacco industry (in which he created the Under 18—No Tobacco strategy), transportation, hospitality, environmental industries, chemical, healthcare and education sectors. Hilburg has over 30 years of experience as a communications strategist consultant, and has also written to two New York Times best selling books and produced several documentaries. He has been described by the London Times as
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| dbo:abstract | Alan Hilburg is an American communications and branding consultant. Hilburg specializes in crisis management, litigation and organizational brand alignment. Hilburg has worked on 107 trials and over 200 global crisis cases and branding campaigns beginning in 1982 for companies like Tylenol and more recently with the U.S. Veterans Administration. He has also worked in various industries including the tobacco industry (in which he created the Under 18—No Tobacco strategy), transportation, hospitality, environmental industries, chemical, healthcare and education sectors. Hilburg has over 30 years of experience as a communications strategist consultant, and has also written to two New York Times best selling books and produced several documentaries. He has been described by the London Times as being a "leading corporate brand architect," and The New York Times has referred to him as the "Red Adair of corporate crisis management." (en) |
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| dbp:knownFor | Wendy's "Where's the beef?" campaign; U.S. Business Hall of Fame; pioneer of crisis and litigation communications (en) |
| dbp:name | Alan Hilburg (en) |
| dbp:nationality | American (en) |
| dbp:occupation | Brand, trust and crisis management consultant (en) |
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| rdfs:comment | Alan Hilburg is an American communications and branding consultant. Hilburg specializes in crisis management, litigation and organizational brand alignment. Hilburg has worked on 107 trials and over 200 global crisis cases and branding campaigns beginning in 1982 for companies like Tylenol and more recently with the U.S. Veterans Administration. He has also worked in various industries including the tobacco industry (in which he created the Under 18—No Tobacco strategy), transportation, hospitality, environmental industries, chemical, healthcare and education sectors. Hilburg has over 30 years of experience as a communications strategist consultant, and has also written to two New York Times best selling books and produced several documentaries. He has been described by the London Times as (en) |
| rdfs:label | Alan Hilburg (en) |
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| foaf:name | Alan Hilburg (en) |
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