Bobby J (original) (raw)

Bobby J, also known professionally as BOBBYSWORLD, is an American singer, songwriter, producer, record executive, entrepreneur and CEO of the record label (MMG) distributed by global music distribution company INgrooves / Universal Music Group. He describes his music as "Mexitón". Mexiton (mexi·tone, mex·ee·tone), also known as Mexitón (Spanish), is a Mexican-American & Latin genre derived from Mexican, Urban, Cumbia and Reggaeton influences. Vocals include rapping and singing, typically in Spanglish.