Enco (brand) (original) (raw)

Enco (an acronym for 'ENergy COmpany') was a secondary retail brand name for products of the Humble Oil Corporation (who had been acquired by the Standard Oil of New Jersey in 1959) in certain parts of the United States from 1960 to 1977. It was used on service stations operated by Humble in states where they were not permitted to use the Esso brand under conditions set by the court-ordered breakup of Standard Oil in 1911. After Humble Oil and Standard Oil of NJ merged to form Exxon in 1973, the brand was discontinued.