Idio (original) (raw)

idio Ltd. is an enterprise software company that produces and implements products for brands and publishers. To do so, idio uses its cloud-hosted platform, which incorporates modules for large-scale content aggregation and structuring, content analytics (most fundamentally, semantic extraction), multi-channel marketing automation, and customer insight generation. idio has offices in London and Exeter in the UK. In early 2011, idio acquired thrudigital to expand its engineering team and set up a London office.