Robin Koval (original) (raw)

Robin Koval (born May 25, 1955) is a New York Times best-selling author and CEO and president of Truth Initiative , a nonprofit tobacco control organization best known for its Truth youth smoking prevention campaign. Koval also co-founded The Kaplan Thaler Group and later served as the CEO of Publicis Kaplan Thaler (now Publicis New York), New York’s fifth largest advertising agency through November 2013.