Villy Custom (original) (raw)

Villy Custom is an American lifestyle brand specializing in a luxury custom fashion designed cruiser bicycles for adults. Based in Dallas, the company was founded and is privately owned by entrepreneur Fleetwood Hicks, a former menswear fashion designer, and health enthusiast, and it was chosen by Entrepreneur Magazine as one of the 100 Most Brilliant Business Ideas of 2010. The company also aired in season 3 of ABC's show Shark Tank according to WFAA