Cadena Salsoul (original) (raw)

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Radio station in Puerto Rico

Cadena Salsoul
Puerto Rico
Branding 99.1 Salsoul
Programming
Format Salsa
Affiliations iHeartMedia (2020–present)
Ownership
Owner Uno Radio Group(Arso Radio Corporation)
Sister stations WFID, WZAR, WFDT, WUNO, WPRP, WORA, WCMN, WNEL, WTOK-FM, WCMN-FM, WMIO
History
First air date April 1959 (1959-04)
Links
Webcast Listen live (via iHeartRadio)
Website salsoul.com

Cadena Salsoul is an entertainment-focused salsa radio network in Puerto Rico.[1]

The SalSoul Network, made up of two simulcast FM facilities, has been top rated in every significant demographic since 1986.[_citation needed_] In the important age groups, the network often doubled the audience of the number two station in this market of 125 stations and 3.5 million persons.

The WPRM-FM and WIVA-FM network made up the first instance[_citation needed_] in the U.S. of using two FM signals to cover all of a large market. WPRM covers San Juan and Ponce; WIVA covers Mayagüez and Arecibo. They also added WRIO Ponce to the network. Together, they cover the "consolidated" market favored by advertising agencies. In a survey conducted in 2015, listeners ranked them the third best station, after KQ 105 FM and Z-93 FM.[2] Through use of parallel clustering,[_clarification needed_] spots could be sold locally on either signal for smaller retail accounts.

Since December 26, 2012, and after 53 years broadcasting on the frequency of 98.5 FM, the radio station, with the approval of the Federal Communications Commission in the United States, has changed to 99.1 FM for the best coverage.

Cadena Salsoul transmitters

Call sign Frequency City of license Facility ID ERP (W) HAAT Class Transmitter coordinates Founded Former call signs
WPRM-FM 99.1 FM[a] San Juan 2875 25,000 855.0 meters (2,805.1 ft) B 18°56′46.5″N 66°03′06.4″W / 18.946250°N 66.051778°W / 18.946250; -66.051778 (WPRM-FM) April 1959 —
WIVA-FM 100.3 FM Aguadilla 2876 23,000 852.0 meters (2,795.3 ft) B 18°59′10.2″N 66°59′22.4″W / 18.986167°N 66.989556°W / 18.986167; -66.989556 (WIVA) March 1964 WABA-FM (1964–1972)
WRIO 101.1 FM Ponce 20591 50,000 805.0 meters (2,641.1 ft) B 18°51′39.9″N 66°39′14″W / 18.861083°N 66.65389°W / 18.861083; -66.65389 (WRIO) 1983 WMTT (1983–1986)

  1. ^ 98.5 MHz from 1959 to 2012

  2. ^ Rico, Metro Puerto. "Uno Radio Group encadena todas sus estaciones a NotiUno por paso de Irma". Metro.

  3. ^ "Llegó la encuesta de radio y la cosa está reñida". Primera Hora. 9 October 2015.

  4. ^ "¿Jesse Calderón de vuelta a la televisión?". Primera Hora. 3 January 2017.