Sacramento Kings wear Google Glass onto the court (original) (raw)

The Sacramento Kings are teaming up with electronics company CrowdOptic to give fans a new view of the game using Google Glass beginning on January 24 against the Indiana Pacers.

From the Kings owner Vivek Ranadivé:

The Google Glass will be worn by team members, cheerleaders, and announcers to give fans a different view of the game, according to ABC News. In a preview clip, the players wore the glasses during warm-ups, though they are not expected to wear them during the game.

The news of the Kings using Google Glass isn’t surprising. The team began accepting Bitcoin earlier this year and Ranadivé made much of his fortune in technology. Google Glass also was incorporated into the 2013 NBA Draft night.

Late last year, CrowdOptic partnered with Stanford Athletics to show a behind-the-scenes look using Google Glass.