ACM's Visual Identity Standards Guide (original) (raw)

ACM's Visual Identity Tools

Guidelines
Comprehensive guidelines have been created for the ACM logo and its
associated branding elements and marketing communications.
The branding elements include details on our color palette, typography, photography
and graphic motif (Quick Guide does not include stationery or print literature).
> Download Visual Identity Standards Guide (7.8 MB)
> Download Visual Identity Standards Quick Guide (4.4 MB)

ACM Logo Artwork
A complete set of logo artwork has been created for the primary ACM logo as well as the logo in relationship to the tagline.
> View & Download Logo Artwork
> ACM Council and ACM-W Logo Matrix
> ACM In-Cooperation Logo Matrix
> ACM Special Interest Groups (SIGs) Logo Matrix
> ACM Books Logo Matrix
> ACM Open Logo Matrix
> ACM Chapter Logo Matrix
> ACM XRDS Logo Matrix
> ACM Digital Library Logo Matrix
> ACM Chapter Logo Matrix

Banner Artwork
A complete set of ACM Online Ad banners artwork has been created including wide skyscrapers, box buttons and leaderboards.
> View & Download Wide Skyscrapers Banners
> View & Download Box Buttons Banners
> View & Download Leaderboards Banners

Templates
Layout templates have been created in Quark format for the most frequently used communications. Embedded in each template
are style sheets to guide you with type selection, approved color
palettes and several layout styles to choose from.