baaad flockers (original) (raw)

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Heard Not Herded!

Baaad Flockers are the creation of British cartoonist 'Cookie'. If you find a familiarity to his work it may be due to him being the original artist for Weird Fish Clothing and his design work for Old Guys Rule. What you may not have realised is that Cookies sheep characters pred-date either of these brands by at least a decade. Originally created as a range of funny postcards in the 80's, but without a suitable name for his gang of rebellious sheep, they were shoved in a box of cartoons and forgotten for over 30 years! Now with a perfect title, 'The Flockers' have broken free and are wreaking their havoc via our t-shirts and hoodies with a rebellious attitude to which we can all feel an affinity. All Flockers garments are designed and traditionally screen printed by hand, at our countryside studio on the Worcestershire / Herefordshire border, ironically - surrounded by inspiration - sheep!

Global Award

Heard not Herded!

Baaad Flockers Receives 2024 Global Recognition Award™ Baaad Flockers has been recognized with a 2024 Global Recognition Award for its innovative approach to apparel and gift design, exceptional creativity, and commitment to customer satisfaction. This quirky British brand, founded by renowned cartoonist Cookie, has created a unique niche in the market with its rebellious sheep-themed designs and hand-screen-printed products. Baaad Flockers distinguishes itself through a distinctive blend of humor, artistry, and quality, transforming shopping into an entertaining experience. Creative Excellence and Brand Identity Cookie, the brand’s creative force, draws from his 15-year experience as the original artist for Weird Fish, giving Baaad Flockers a signature style that resonates with customers. The company’s designs, featuring rebellious sheep, showcase creativity and wit that sets them apart in the crowded apparel and gift market. This unique approach has allowed Baaad Flockers to build a loyal customer base that appreciates their originality and playful merchandise for men, women, and children. The brand’s commitment to originality extends beyond its designs to its business model. Baaad Flockers proudly states, “We may be sheep, yet we are not sheep-like.” This philosophy shapes every aspect of their operation, from product conception to customer interaction. Their focus on unique, playful merchandise and attentive listening to customer feedback has successfully differentiated Baaad Flockers from competitors and created a strong brand identity that resonates with its target audience. Sustainable Practices and Local Production Baaad Flockers is strongly committed to sustainability and local production, aligning with global trends toward environmentally responsible business practices. All products are hand-screen-printed in the UK, reducing the carbon footprint associated with international shipping and supporting local craftsmanship. This approach ensures high-quality control and contributes to the local economy of Worcestershire and surrounding areas, creating a positive impact beyond just their product offerings. The company’s focus on sustainability extends to its diverse product range, which includes apparel and beverages such as coffee, tea, and rum. Offering various products while maintaining a cohesive brand identity demonstrates Baaad Flockers’ adaptability and innovation in meeting customer needs. Their commitment to offering larger sizes reflects an inclusive approach to fashion, addressing a gap in the market and promoting body positivity, further strengthening their connection with customers who appreciate brands that prioritize inclusivity. Business Growth and Customer-Centric Approach Baaad Flockers’ success is underpinned by its unwavering focus on customer satisfaction and impressive business growth. With a 4.9-star rating online and over 5,000 customers generated since its launch, the company has quickly established itself as a trusted brand in the apparel and gift sector. This rapid growth is a testament to their ability to connect with customers and deliver products that meet and exceed expectations. The company’s financial performance further underscores its success in the competitive retail landscape. With an annual revenue of £220,000 and a remarkable revenue growth of 130 percent, Baaad Flockers demonstrates strong business acumen alongside its creative prowess. The brand’s expansion to physical stores in Hay-on-Wye and Brecon and its online presence showcases its ability to succeed in digital and traditional retail environments, adapting to changing consumer preferences and shopping habits. Final Words Baaad Flockers’ recognition with a 2024 Global Recognition Award highlights its unique approach to business, blending creativity, quality, and customer focus. The brand’s ability to create joy through its designs while maintaining a commitment to sustainability and local production establishes a new standard in the apparel and gift industry. As Baaad Flockers grows, it is an inspiring example of how small businesses can make a significant impact through innovation, authenticity, and a deep understanding of their customers’ needs. The success of Baaad Flockers demonstrates that in today’s market, businesses can thrive by embracing their unique qualities and staying true to their core values. Combining artistic talent with sound business practices has allowed Baaad Flockers to foster a community of customers who appreciate humour, creativity, and quality. This award recognizes the company’s current achievements and potential for continued growth and positive influence in the retail sector. It sets a benchmark for other small businesses aspiring to make their mark in competitive industries.