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Euromonitor’s Monthly Roundup: December 2024

Stay updated on industry trends, market dynamics, economic shifts and consumer behaviour with our free resources—sourced from our research experts and robust data platform, Passport. Here are your must-read insights for December 2024.

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AI-powered appliances take centre stage at CES 2025, and not only limited to the premium range. We expect a greater number of medium- to high-end products being AI integrated as companies seek to lock consumers into their ecosystems. Once in, companies will prioritise servitization to monetise the opportunities that AI will present.

Join Caroline Bremner, Senior Head of Travel Research at Euromonitor International, as she highlights five key trends shaping the future of travel and tourism; essential viewing for anyone in the industry. Despite economic challenges, travel is thriving, driven by the key trends of immersive experiences; travelling with intent; the connected trip; alignment with values, while sustainable, people-centric models ensure a resilient future.

Exploring US Trade Evolution in Five Charts

China is losing its position as the largest supplier of manufactured goods to the US market, with Mexico and other Asian countries emerging as alternative suppliers. Mexico, India, Vietnam and Thailand are becoming more important in the US trade structure, particularly in the industrial sectors producing critical goods, such as electronic components.

A Case for Sustainable Foodservice Packaging in Western Europe

Foodservice takeaway sales are expected to grow each year in Western Europe through to 2028. Simply put, “takeaway” is becoming a more important opportunity for foodservice operators as 2024 represents the continued growth of a much longer-term, convenience-orientated shift in the way consumers dine out.

What's Brewing in the Latin American Beer Market?

Since 2021, inflation has reshaped consumer behaviour in Latin America. Consumers are more mindful of their spending, opting for unique experiences that justify expenses—especially when discounted.

In 2025, loyalty programmes will continue to evolve, integrating advanced technologies, centring on customer experience and adapting to new engagement models. Transforming legacy structures will be crucial to unlocking the full financial potential of these programmes, making loyalty a key driver for business growth.

Sexual Wellness Expected to Shake Up OTC in Europe

In recent years, the conversation around sexual wellness or sexual health has become more open and mainstream. This cultural shift has led to a surge in demand for consumer health and beauty products designed to promote health, improve overall well-being, and reduce stress and tension.

Balancing Discounts, Convenience and Personal Connections in Foodservice

In a period of constant economic fluctuations and shifting consumer trends, adopting a holistic approach to customer engagement in the foodservice industry has become essential. This strategy underscores the importance of leveraging technology, but also balances it with convenience and authentic human connections to cultivate lasting loyalty in a competitive marketplace.

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