Google Search Central (formerly Webmasters) | Web SEO Resources  |  Google for Developers (original) (raw)

Googlebot and Crawley exploring the web

Google Search Central, formerly Google Webmasters, is here to help the right people view your content with resources to make your website discoverable to Google Search. New to SEO? Start by reading this introductory guide to SEO.

Browse SEO case studies and learn how other sites have reached more people by improving their site's presence on Google Search.

Case study

Saramin increased organic Search traffic 2x

In addition to seeing a traffic increase, Saramin saw the quality of their traffic improve. They saw a 93% increase in the number of new sign ups and a 9% increase on the conversion.

Case study

MX Player boosts organic traffic 3x

After adding Video structured data and following best practices, MX Player saw over 3x growth in traffic from Google and a 100% increase of video page views per user session on their platform from organic Search traffic.

Case study

ZipRecruiter grows conversion rate 4.5x

After the launch of JobPosting structured data, Google organic traffic to ZipRecruiter job pages converted at a rate three times higher than organic traffic from other search engines.

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