Leading Full-Service Influencer Marketing Agency | Obviously (original) (raw)

Influencer marketing for the world’s iconic brands

The leading full-service influencer marketing agency

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The Fortune 500 Trust Obviously

Whether you launch a single influencer campaign or several initiatives simultaneously, our team will create one integrated creator network for your brand, which will include a custom dashboard for monitoring all aspects of your campaigns.

Your Exclusive

Custom Creator Network

End-to-end influencer marketing services that are exclusive to your brand and completely customized to meet your needs. We detect, vet and activate a handful of creators or tens of thousands, where all first-party data belongs to you.

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Proprietary AI

And Technology

Obviously’s interactive client dashboard, advanced data analytics, and real-time reporting provide key campaign insights to optimize results with always on-brand safety checks.

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Dynamic Content

At Incredible Scale

Obviously executes the largest influencer campaigns in the industry. With 5 billion impressions and counting, your brand is sure to reach a global audience with our full-service influencer marketing agency working for you.

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152,562

influencer collaborations and counting

5,175,687,487

organic impressions served and counting

425,634

unique pieces of content created and counting

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Global influencer marketing services

Our multi-faceted campaigns involve hand-picked, personalized strategic approaches that meet your brand goals and maximize ROI. As your influencer marketing agency, we have the reach and the networking capabilities to help you connect on all social media platforms around the world. From Instagram to TikTok to YouTube, our influencer marketing company puts you
front-and-center.

Discover unique insights into your brand, identify your success metrics, and develop custom benchmarks using our proprietary AI reporting technology. The analysis, which is exclusive to Obviously, features your competitors' influencer spending, creator volume, and top performing content trends, allowing you to gain a better understanding of your influencer marketing competitive landscape.

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Quick-Turn Content

Co-create culture with your network of creators, or respond to viral moments. Your exclusive network fosters 1:1 relationships with your influencers. This enables them to proactively pitch ideas, keep your brand informed on what’s next in culture, or be on-call for quick-turn content creation.

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Always-On Ambassador Programs

Engage multi-tier influencers, key opinion leaders, and celebrities on a long-term basis rather than for one-off campaigns to develop strong relationships and trust with their audiences. In comparison to influencers who participate in one-off campaigns, ambassador content and activations/events see a 65% lift in engagement.

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Seeding and Custom Boxes

Qualified influencers will be identified and vetted based on creative requirements and campaign goals. A network of influencers can be curated based on interests, favorite products, foundation color matching, preferences like cruelty-free, etc. Seeding strategies will be tailored to fit brand goals, influencer demographics, and other key considerations. Box design, configuration, printing, and fulfillment and shipping are also available.

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UGC For Commerce

Relevant influencer content drives consumers to make purchases. We help brands tap into this influencer UGC by identifying existing content about their brand and then repurposing it for their Product Detail Page listings across retailer sites like Amazon, and brand owned websites. With our access to the most influential Amazon storefront creators, we are the only partner who can content populate these storefronts at scale.

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Proprietary Custom Reporting

With Obviously's Studio Dashboard, you can track key marketing metrics and audience data tailored for your brand. To meet evolving needs and position us to further scale your influencer network, we continuously analyze your programs for real-time monitoring, actionable reporting and robust wrap-up reports. In addition, we analyze sentiment comprehensively, focusing on key areas to determine the pulse of the conversation and provide actionable insights.

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Brand category experts

Regardless of your industry or niche, our influencer marketing strategists understand the nuances of your business and will assist you in finding solutions.

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