An evaluation of health warnings in cigarette advertisements using standard market research methods: what does it mean to warn? (original) (raw)

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Tob Control. 1993 Dec; 2(4): 279–285.

PMCID: PMC1759278

P. M. Fischer, D. M. Krugman, J. E. Fletcher, R. J. Fox, and T. H. Rojas

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