10 Cosmetic Plastic Surgery Predictions for 2004 (original) (raw)
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Press Release: Tuesday December 16 American Society for Aesthetic Plastic Surgery
10 Cosmetic Plastic Surgery Predictions for 2004 From the American Society for Aesthetic Plastic Surgery
The American Society for Aesthetic Plastic Surgery (ASAPS), the leading national organization of board-certified plastic surgeons who specialize in cosmetic surgery, offers its predictions for cosmetic surgery in 2004.
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* New, longer-lasting soft-tissue fillers for facial wrinkles and creases will challenge Botox for the number one spot among injectable cosmetic treatments.
* Downtime after surgery will be further reduced by advances in new products to accelerate wound healing.
* The number of total body lifts -- including torso, breasts and, for some patients, face and neck -- will increase, as post-bariatric surgery patients seek plastic surgery to rid themselves of the excess skin left hanging after massive weight loss.
* Wrinkle reduction without surgery or injections will improve with advances in scientifically-based topical skin treatments available through physicians' offices.
* More plastic surgeons will refer patients following aesthetic surgery to professionals in make-up, fashion, hair styling and cosmetic dentistry.
* Brow shaping will be the next "hot" cosmetic procedure for women, either surgically (lifting specific brow areas) or nonsurgically, with Botox.
* An increasing number of men will indulge in a regular routine of cosmetic skincare, including facials and light cosmetic procedures such as microdermabrasion, to achieve a healthy, revitalized look with no downtime.
* An improving economy, with higher consumer confidence, will mean more Americans willing to invest in their appearance by undergoing cosmetic surgical and nonsurgical procedures.
* Cosmetic procedures to rejuvenate the hands will grow in popularity, as youthful-looking hands increasingly are viewed as an essential counterpart to facial rejuvenation.
* Top celebrities, recognizing the growing social acceptance of plastic surgery, will be increasingly candid about their own cosmetic surgical enhancements.
The 2100-member American Society for Aesthetic Plastic Surgery (ASAPS) is the only plastic surgery organization devoted entirely to the advancement of cosmetic surgery. ASAPS is recognized throughout the world as the authoritative source for cosmetic surgery information, education and statistics. U.S. and Canadian members are certified by the American Board of Plastic Surgery (ABPS) or the Royal College of Physicians and Surgeons of Canada. Toll-free referral line: 888.ASAPS.11 (272.7711). Web site: www.surgery.org/press Source: American Society for Aesthetic Plastic Surgery
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