bilal yalcin | Afyon Kocatepe University (original) (raw)

Papers by bilal yalcin

Research paper thumbnail of Nasıl Zanaat ve Halk Sanatları Şehri Olunur

Uluslararası türk dünyası turizm araştırmaları dergisi, Apr 6, 2016

El sanatları ve halk sanatı, içinde barındırdığı çeşitlilik ile beraber insanoğlunun kendisini kü... more El sanatları ve halk sanatı, içinde barındırdığı çeşitlilik ile beraber insanoğlunun kendisini kültürel anlamda ortak bir ifade ediş şekli olarak değerlendirilebilir. Birleşmiş Milletler Eğitim, Bilim ve Kültür Teşkilatı, ortak kültürel değerlerin yaşatılması amacı ile dünya üzerinde belirli ölçütlere dayalı olarak el sanatları ve halk sanatı şehirlerini belirlemektedir. Şu ana kadar UNESCO tarafından yalnızca on iki şehre dünya zanaat ve halk sanatları şehri unvanı verilmiştir. Unvana sahip şehirler Aswan,

Research paper thumbnail of Turi̇sti̇k Ürünleri̇n Pazarlanmasi: Innsbruck Ve Gümüşhane Şehi̇rleri̇ni̇n Karşilaştirmali Bi̇r Anali̇zi̇

Gümüşhane üniversitesi sosyal bilimler enstitüsü dergisi, 2015

Research paper thumbnail of Antalya ili sağlık turizmi potansiyeli araştırması

Akdeniz Üniversitesi, 2013

Research paper thumbnail of Yöresel Ürünlerin Pazarlanması Üzerine Değerlendirmeler

DergiPark (Istanbul University), Dec 24, 2014

Research paper thumbnail of Uzaktan eğitim öğrencilerinin basılı ve dijital ortamdaki sınav başarılarının karşılaştırılması

Uzaktan egitim zamandan ve mekândan bagimsiz bir egitim ortami sunarken, firsat esitsizligini de ... more Uzaktan egitim zamandan ve mekândan bagimsiz bir egitim ortami sunarken, firsat esitsizligini de ortadan kaldirarak daha esnek bir yapida egitim olanagi saglamaktadir. Ogrenciler kendi ortamlarinda dersleri cevirim ici olarak canli ya da kayittan izleyebilmektedir. Bununla birlikte vize sinavlarina da 24 saatlik bir zaman diliminde cevirim ici katilabilmektedir. Final ve butunleme sinavlari ise sinif ortaminda ve gozetmenler esliginde basili ortamda uygulanmaktadir. Bu durum zaman ve kâgit israfi ile sinav sonuc ilanlarinin gecikmesi gibi sorunlara yol acmaktadir. Afyon Kocatepe Universitesi Uzaktan Egitim Meslek Yuksek Okulunda 2018-2019 guz doneminden itibaren final ve butunleme sinavlari bilgisayar ortamina tasinmistir. Bu degisikligin ogrencilerin sinav basarilarina etkisini tespit edebilmek icin guz ve bahar donemlerinde basili ve dijital ortamlarda klasik ve test olarak uygulanmis, sayisal ve sozel icerige sahip olan 3’er ders secilmistir. Basari kriteri olarak sinif ortalamal...

Research paper thumbnail of Creative Cities Network for Marketing Touristic Products: an Analysis on Literary Cities

Almatourism: Journal of Tourism, Culture and Territorial Development, 2019

In recent years, countries have started to focus on alternative tourism types other than sea-sun-... more In recent years, countries have started to focus on alternative tourism types other than sea-sun-sand triple in order to increase their share in tourism due to increasing tourism competition. They have started to attach high importance to region-specific promotions instead of country-specific ones for the marketing of touristic products. Given that international labels and tags attached to cities or regions increase their brand value and the number of visitors. The Creative Cities Network, created by UNESCO, provides a competitive advantage for the marketing of tourist destinations. The title of Literature City is one of seven different themes that formulate the Creative City concept and has been given to twenty cities between 2004-2015. What features of these cities stand out most and the selection parameters are the main concern of this study. Content analysis is made on the interviews conducted with the authorities executing the application process. As a result, prestige, recogni...

Research paper thumbnail of Health Beliefs of University Students With Regard To Sportive Recreational Activities

DergiPark (Istanbul University), Feb 1, 2016

Research paper thumbnail of Worldwide trends in online searches for the term SPA

Studia Periegetica

Online search trend volumes can provide free, quick, and relevant information about users’ online... more Online search trend volumes can provide free, quick, and relevant information about users’ online interests. So far there has been no study of YouTube search trends related to the spa industry. The article explores online search volumes for the term “spa” with the most popular geographic search locations related to YouTube searches over between 2008 and 2021. In particular, the analysis is based on data from Google Trends for the beauty & fitness content category on YouTube regarding the term “spa” to determine search trends, regional interests, and related searches. During the reference time period, the number of searches for the word “spa” systematically increased. The highest freqency of searches was observed in Sri Lanka. The majority of related searches focused on relaxation and beauty. Results of regional and temporal variations in YouTube searches for the term spa can provide tourism/health professionals with useful insights into user search behaviours.

Research paper thumbnail of Determining Beverage Preferences of Young Consumers with Laddering Technique

Business and Economics Research Journal, 2016

The aim of the study is to present an application of laddering technique which is commonly used i... more The aim of the study is to present an application of laddering technique which is commonly used in consumer behavior studies although rarely used in Turkish literature. With this aim determining the means – end chain of young consumers soft drink consumption and creating the hierarchical value map for them will be issued. Scientific values regarding soft drink consumption and related variables, young consumers soft drink consumption habits and, young consumers given value to soft drink consumption will be disscussed. Soft drink consumption, related variables about soft drink consumption, laddering technique, , and this application will be discussed. Findings of this study is matched with the relevant literature. As a result of this study happiness, to be able to belong to a group, achievement, relaxiation is seen among young consumers.

Research paper thumbnail of A General Conceptual View on Resource Advantage Theory

In order to continue for an organization to exist it needs to finance itself for its own resource... more In order to continue for an organization to exist it needs to finance itself for its own resource on the other hand service with considering consumers need and expectations by present them lowest price and highest quality also. Under these conditions these kind of organizations need to analyze the behaviour (nature) of the rival organizations and position themselves accordingly in order to get advantage on the rival organizations. In this study, a general conceptual view on resource advantage theory is developed. Theory explains having the lowest cost resources than rival organisations geting advantage with organisation resources, market position, financial performance and evironmental factors. Theory is able to achieve efficiency and effectiveness in the organisations and use to have strategic marketing decisions.

Research paper thumbnail of How Medical Destination Affects The Health Tourists’ Well-Being?

International Journal of Health Management and Tourism

Customer satisfaction has significant influence on medical tourism. The aim of this study is to d... more Customer satisfaction has significant influence on medical tourism. The aim of this study is to determine the opinions of heath tourists’ buying health services from Turkish hospitals. The study was carried out on 69 foreign patients referred to hospitals in Trabzon and Ordu provinces. A revised well-being questionnaire aimed to measure the reflections of well-being indicators on health tourists. The Cronbach's alpha was calculated as 95. The validity of the scale was tested by factor analysis, and collected under the single factor account for 55% of the variance and are suitable. Participants' feelings of security, respect and courtesy were high and their level of satisfaction with explaining themselves and receiving services in exchange for payment was the lowest level. Patients differ in their level of satisfaction according to their country.

Research paper thumbnail of A General Conceptual View on Resource Advantage Theory

Business and Economics Research Journal, 2010

Research paper thumbnail of KÜRESEL PERAKENDE ZİNCİRLERİNİN STRATEJİK YAYILIMLARI: ANTALYA İLİ ÖRNEĞİ

sobiad.org

Page 1. ORGANİZASYON VE YÖNETİM BİLİMLERİ DERGİSİ Cilt 3, Sayı 2, 2011 ISSN: 1309 -8039 (Online) ... more Page 1. ORGANİZASYON VE YÖNETİM BİLİMLERİ DERGİSİ Cilt 3, Sayı 2, 2011 ISSN: 1309 -8039 (Online) 57 KÜRESEL PERAKENDE ZİNCİRLERİNİN STRATEJİK YAYILIMLARI: ANTALYA İLİ ÖRNEĞİ Bilal YALÇIN Akdeniz ...

Research paper thumbnail of Strategic Expansion of Global Retail Chains: A Case Study of Antalya

Dunning's (1988) eclectic theory as a mainstream theory accepted by scientists in the field. The ... more Dunning's (1988) eclectic theory as a mainstream theory accepted by scientists in the field. The scope of the study in the province of Antalya is limited to operating in the international food retailers. Expansion strategy within the framework of the main elements of the analysis was conducted based on the executives interviewed.

The main elements of strategy expansion is inspired by the study of Palmer (2005). As a result, economic factors were most important factor in the market selection. As a form of market entry, mixed strategy is used by enterprises. Migros, the most rapidly expanding firm in the market.

Research paper thumbnail of A General Conceptual View on Resource Advantage Theory

Business and Economics Research Journal, Jan 1, 2010

In order to continue for an organization to exist it needs to finance itself for its own resource... more In order to continue for an organization to exist it needs to finance itself for its own resource on the other hand service with considering consumers need and expectations by present them lowest price and highest quality also. Under these conditions these kind of organizations need to analyze the behaviour (nature) of the rival organizations and position themselves accordingly in order to get advantage on the rival organizations. In this study, a general conceptual view on resource advantage theory is developed. Theory explains having the lowest cost resources than rival organisations geting advantage with organisation resources, market position, financial performance and evironmental factors. Theory is able to achieve efficiency and effectiveness in the organisations and use to have strategic marketing decisions.

Research paper thumbnail of Nasıl Zanaat ve Halk Sanatları Şehri Olunur

Uluslararası türk dünyası turizm araştırmaları dergisi, Apr 6, 2016

El sanatları ve halk sanatı, içinde barındırdığı çeşitlilik ile beraber insanoğlunun kendisini kü... more El sanatları ve halk sanatı, içinde barındırdığı çeşitlilik ile beraber insanoğlunun kendisini kültürel anlamda ortak bir ifade ediş şekli olarak değerlendirilebilir. Birleşmiş Milletler Eğitim, Bilim ve Kültür Teşkilatı, ortak kültürel değerlerin yaşatılması amacı ile dünya üzerinde belirli ölçütlere dayalı olarak el sanatları ve halk sanatı şehirlerini belirlemektedir. Şu ana kadar UNESCO tarafından yalnızca on iki şehre dünya zanaat ve halk sanatları şehri unvanı verilmiştir. Unvana sahip şehirler Aswan,

Research paper thumbnail of Turi̇sti̇k Ürünleri̇n Pazarlanmasi: Innsbruck Ve Gümüşhane Şehi̇rleri̇ni̇n Karşilaştirmali Bi̇r Anali̇zi̇

Gümüşhane üniversitesi sosyal bilimler enstitüsü dergisi, 2015

Research paper thumbnail of Antalya ili sağlık turizmi potansiyeli araştırması

Akdeniz Üniversitesi, 2013

Research paper thumbnail of Yöresel Ürünlerin Pazarlanması Üzerine Değerlendirmeler

DergiPark (Istanbul University), Dec 24, 2014

Research paper thumbnail of Uzaktan eğitim öğrencilerinin basılı ve dijital ortamdaki sınav başarılarının karşılaştırılması

Uzaktan egitim zamandan ve mekândan bagimsiz bir egitim ortami sunarken, firsat esitsizligini de ... more Uzaktan egitim zamandan ve mekândan bagimsiz bir egitim ortami sunarken, firsat esitsizligini de ortadan kaldirarak daha esnek bir yapida egitim olanagi saglamaktadir. Ogrenciler kendi ortamlarinda dersleri cevirim ici olarak canli ya da kayittan izleyebilmektedir. Bununla birlikte vize sinavlarina da 24 saatlik bir zaman diliminde cevirim ici katilabilmektedir. Final ve butunleme sinavlari ise sinif ortaminda ve gozetmenler esliginde basili ortamda uygulanmaktadir. Bu durum zaman ve kâgit israfi ile sinav sonuc ilanlarinin gecikmesi gibi sorunlara yol acmaktadir. Afyon Kocatepe Universitesi Uzaktan Egitim Meslek Yuksek Okulunda 2018-2019 guz doneminden itibaren final ve butunleme sinavlari bilgisayar ortamina tasinmistir. Bu degisikligin ogrencilerin sinav basarilarina etkisini tespit edebilmek icin guz ve bahar donemlerinde basili ve dijital ortamlarda klasik ve test olarak uygulanmis, sayisal ve sozel icerige sahip olan 3’er ders secilmistir. Basari kriteri olarak sinif ortalamal...

Research paper thumbnail of Creative Cities Network for Marketing Touristic Products: an Analysis on Literary Cities

Almatourism: Journal of Tourism, Culture and Territorial Development, 2019

In recent years, countries have started to focus on alternative tourism types other than sea-sun-... more In recent years, countries have started to focus on alternative tourism types other than sea-sun-sand triple in order to increase their share in tourism due to increasing tourism competition. They have started to attach high importance to region-specific promotions instead of country-specific ones for the marketing of touristic products. Given that international labels and tags attached to cities or regions increase their brand value and the number of visitors. The Creative Cities Network, created by UNESCO, provides a competitive advantage for the marketing of tourist destinations. The title of Literature City is one of seven different themes that formulate the Creative City concept and has been given to twenty cities between 2004-2015. What features of these cities stand out most and the selection parameters are the main concern of this study. Content analysis is made on the interviews conducted with the authorities executing the application process. As a result, prestige, recogni...

Research paper thumbnail of Health Beliefs of University Students With Regard To Sportive Recreational Activities

DergiPark (Istanbul University), Feb 1, 2016

Research paper thumbnail of Worldwide trends in online searches for the term SPA

Studia Periegetica

Online search trend volumes can provide free, quick, and relevant information about users’ online... more Online search trend volumes can provide free, quick, and relevant information about users’ online interests. So far there has been no study of YouTube search trends related to the spa industry. The article explores online search volumes for the term “spa” with the most popular geographic search locations related to YouTube searches over between 2008 and 2021. In particular, the analysis is based on data from Google Trends for the beauty & fitness content category on YouTube regarding the term “spa” to determine search trends, regional interests, and related searches. During the reference time period, the number of searches for the word “spa” systematically increased. The highest freqency of searches was observed in Sri Lanka. The majority of related searches focused on relaxation and beauty. Results of regional and temporal variations in YouTube searches for the term spa can provide tourism/health professionals with useful insights into user search behaviours.

Research paper thumbnail of Determining Beverage Preferences of Young Consumers with Laddering Technique

Business and Economics Research Journal, 2016

The aim of the study is to present an application of laddering technique which is commonly used i... more The aim of the study is to present an application of laddering technique which is commonly used in consumer behavior studies although rarely used in Turkish literature. With this aim determining the means – end chain of young consumers soft drink consumption and creating the hierarchical value map for them will be issued. Scientific values regarding soft drink consumption and related variables, young consumers soft drink consumption habits and, young consumers given value to soft drink consumption will be disscussed. Soft drink consumption, related variables about soft drink consumption, laddering technique, , and this application will be discussed. Findings of this study is matched with the relevant literature. As a result of this study happiness, to be able to belong to a group, achievement, relaxiation is seen among young consumers.

Research paper thumbnail of A General Conceptual View on Resource Advantage Theory

In order to continue for an organization to exist it needs to finance itself for its own resource... more In order to continue for an organization to exist it needs to finance itself for its own resource on the other hand service with considering consumers need and expectations by present them lowest price and highest quality also. Under these conditions these kind of organizations need to analyze the behaviour (nature) of the rival organizations and position themselves accordingly in order to get advantage on the rival organizations. In this study, a general conceptual view on resource advantage theory is developed. Theory explains having the lowest cost resources than rival organisations geting advantage with organisation resources, market position, financial performance and evironmental factors. Theory is able to achieve efficiency and effectiveness in the organisations and use to have strategic marketing decisions.

Research paper thumbnail of How Medical Destination Affects The Health Tourists’ Well-Being?

International Journal of Health Management and Tourism

Customer satisfaction has significant influence on medical tourism. The aim of this study is to d... more Customer satisfaction has significant influence on medical tourism. The aim of this study is to determine the opinions of heath tourists’ buying health services from Turkish hospitals. The study was carried out on 69 foreign patients referred to hospitals in Trabzon and Ordu provinces. A revised well-being questionnaire aimed to measure the reflections of well-being indicators on health tourists. The Cronbach's alpha was calculated as 95. The validity of the scale was tested by factor analysis, and collected under the single factor account for 55% of the variance and are suitable. Participants' feelings of security, respect and courtesy were high and their level of satisfaction with explaining themselves and receiving services in exchange for payment was the lowest level. Patients differ in their level of satisfaction according to their country.

Research paper thumbnail of A General Conceptual View on Resource Advantage Theory

Business and Economics Research Journal, 2010

Research paper thumbnail of KÜRESEL PERAKENDE ZİNCİRLERİNİN STRATEJİK YAYILIMLARI: ANTALYA İLİ ÖRNEĞİ

sobiad.org

Page 1. ORGANİZASYON VE YÖNETİM BİLİMLERİ DERGİSİ Cilt 3, Sayı 2, 2011 ISSN: 1309 -8039 (Online) ... more Page 1. ORGANİZASYON VE YÖNETİM BİLİMLERİ DERGİSİ Cilt 3, Sayı 2, 2011 ISSN: 1309 -8039 (Online) 57 KÜRESEL PERAKENDE ZİNCİRLERİNİN STRATEJİK YAYILIMLARI: ANTALYA İLİ ÖRNEĞİ Bilal YALÇIN Akdeniz ...

Research paper thumbnail of Strategic Expansion of Global Retail Chains: A Case Study of Antalya

Dunning's (1988) eclectic theory as a mainstream theory accepted by scientists in the field. The ... more Dunning's (1988) eclectic theory as a mainstream theory accepted by scientists in the field. The scope of the study in the province of Antalya is limited to operating in the international food retailers. Expansion strategy within the framework of the main elements of the analysis was conducted based on the executives interviewed.

The main elements of strategy expansion is inspired by the study of Palmer (2005). As a result, economic factors were most important factor in the market selection. As a form of market entry, mixed strategy is used by enterprises. Migros, the most rapidly expanding firm in the market.

Research paper thumbnail of A General Conceptual View on Resource Advantage Theory

Business and Economics Research Journal, Jan 1, 2010

In order to continue for an organization to exist it needs to finance itself for its own resource... more In order to continue for an organization to exist it needs to finance itself for its own resource on the other hand service with considering consumers need and expectations by present them lowest price and highest quality also. Under these conditions these kind of organizations need to analyze the behaviour (nature) of the rival organizations and position themselves accordingly in order to get advantage on the rival organizations. In this study, a general conceptual view on resource advantage theory is developed. Theory explains having the lowest cost resources than rival organisations geting advantage with organisation resources, market position, financial performance and evironmental factors. Theory is able to achieve efficiency and effectiveness in the organisations and use to have strategic marketing decisions.