IT Asset Management (ITAM) Pricing Comparison (original) (raw)

Finding the right IT Asset Management (ITAM) solution is key to controlling costs, reducing risks, and gaining full visibility into your IT infrastructure.

Designed for IT managers, procurement teams, and SMEs, this comparison highlights how different pricing models and feature sets align with varying business needs. With clearer insight into each provider’s offerings, decision-makers can identify solutions that deliver the best balance of value, scalability, and functionality.

We selected the following providers as the top solutions for businesses with various requirements:

IT asset management starter package

*The an annual plan is offered. However, we displayed the monthly equivalent for ease of comparison.

Sorting in the above table: The table is sorted by price (from lowest to highest).

Explore IT service management pricing options from multiple vendors, each offering a range of pricing plans.

IT asset management pricing key components

Pricing comparison of IT asset management software

NinjaOne IT Asset Management

NinjaOne IT Asset Management uses a per-device pricing model, with the final rate shaped by a few variables:

Atomicwork

Figure 1: Atomicwork IT asset lifecycle and workflow automation.1

Atomicwork offers tiered pricing based on company size, with three major plans: Professional, Business, and Enterprise.

The Professional plan, designed for companies with 500–1,000 employees, costs $90 per year.

The Business plan targets companies with 1,000–5,000 employees, and is offered with custom pricing.

The Enterprise plan, designed for organizations with over 5,000 employees, also features custom pricing. It offers unlimited access to APIs, audit logging and monitoring, custom AI branding and training, customizable user roles and data governance policies, as well as dedicated expert support.

JumpCloud

JumpCloud pricing plans range from standalone device management to comprehensive enterprise-level security with Zero Trust and SaaS governance.

IT asset management features are provided in the Platform Prime plan.

Device Management costs $9/user/month annually, and it focuses on unified endpoint management (UEM) and mobile device management (MDM). Features include:

Device Identity costs $13/user/month annually and builds on the Device Management package by adding identity and authentication layers to devices. It includes all Device Management features, plus:

SSO (Single Sign-On) costs $11/user/month, annually, and focuses on user lifecycle automation and secure access to cloud applications. Features include:

Core Directory costs $13/user/month, annually, and expands beyond SSO by supporting legacy authentication protocols and hybrid IT environments. Includes all SSO features, plus:

Platform (Enterprise) has custom pricing and unifies identity, device, and access management into a single platform. Includes all Device Management and Core Directory features, plus:

Platform Prime has custom pricing and is designed for large enterprises and high-security environments. Includes everything in Platform, plus:

Freshservice

Figure 2: Freshservice software asset management dashboard.

Freshservice’s pricing is structured across four plans based on the level of ITSM and ITAM capabilities provided, with rates charged per agent per month.

The Starter plan costs $19/agent/month and includes core ITSM features such as incident management, a knowledge base, a self-service portal, and SLA management.

The growth plan is priced at $49/agent/month.

The Pro plan costs $95/agent/month.

It introduces features such as critical issue alert management with automated resolutions, advanced analytics with custom and scheduled reports and filters, and workload management tools to allocate tasks more effectively and gain team insights.

The Enterprise plan is available for $119/agent/month. It includes audit logs for tracking changes in the admin section, as well as ServiceBot, a virtual agent for Microsoft Teams and Slack that enables on-demand self-service.

Reftab

Reftab offers an IT asset management platform with subscription plans based on the number of assets tracked. All plans support unlimited users, and accessory items and software licenses do not count toward the asset quota.

Customers can also start with a free account that supports up to 50 assets and includes a 2-week trial of premium features.

Custom contracts are available for organizations managing more than 3,000 assets.

The Starter Plan, priced at $31.25 per month (billed annually), is designed for small teams seeking basic asset management and automated notifications. It supports 250 assets and includes:

This plan provides a lightweight introduction to IT asset management, excluding advanced integrations and automation. Features such as software usage tracking, custom workflows, hardware verification, and help desk integrations are not included in this tier.

The Pro Plan, priced at $62.50 per month, is designed for teams seeking custom access roles, automated workflows, and a booking portal. It supports the same 250 asset threshold and includes all Starter Plan features, plus:

This plan is well-suited for companies that need more process flexibility and user-based access configuration. However, it excludes deeper integrations such as Microsoft 365, MDM tools, and SaaS software discovery.

Reftab’s Business Plan, priced at $125 per month, supports 250 assets. It includes all features from the Pro Plan and adds capabilities such as:

This plan is designed for businesses that require advanced IT asset lifecycle management, deep integrations, and multi-tenant architecture.

For companies managing more than 3,000 assets, Reftab offers custom contracts tailored to specific requirements. This includes the same full suite of features as the Business Plan, with pricing and service levels based on asset volume and organizational complexity.

IT Asset Management (ITM) by Greenitco

Greenitco’s IT Asset Management (ITM) solution is offered in six distinct subscription plans, priced monthly based on asset capacity, user requirements, support level, and advanced features.

The Startup Plan costs $49 per month and is best suited for small teams or startups managing up to 400 assets.

The Premium Plan, priced at $99 per month, supports up to 1,000 assets.

The Professional Plan is available for $199 per month and is designed for mid-sized companies that require a more advanced ITAM infrastructure.

The SME Plan costs $599 per month and increases capacity to manage up to 6,000 assets.

The Ultimate Plan costs $999 per month and is designed for organizations managing up to 10,000 assets.

At the top tier, the Enterprise Plan costs $5,999 per month and supports up to 500,000 assets, meeting the needs of large corporations and government institutions.

AssetSonar

Figure 3: AssetSonar hardware asset management dashboard.2

AssetSonar’s pricing is usage-based and calculated according to the number of assets/devices, registered software license seats, and admin users.

For example, a plan that includes 100 devices, 500 registered software license seats, and one admin costs 70permonth.Pricingincreasesproportionallywiththenumberofdevices,admins,andlicenseseats,witheachdevicecosting70 per month. Pricing increases proportionally with the number of devices, admins, and license seats, with each device costing 70permonth.Pricingincreasesproportionallywiththenumberofdevices,admins,andlicenseseats,witheachdevicecosting0.25.

Regardless of configuration, all plans include:

InvGate Asset Management Pricing

InvGate Asset Management is a cloud-based IT asset management (ITAM) platform that provides automated discovery, a configuration management database (CMDB), license tracking, software deployment, and AI-assisted insights.

The Starter plan is priced at a fixed $1,499/year and is intended for smaller organizations or teams piloting the platform. It supports up to 500 IP devices and includes the foundational ITAM feature set.

The Pro plan is priced at $5 per IP device per year, starting at $2,500 annually. It supports between 500 and 5,000 IP devices and is intended for mid-sized organizations that need broader automation and access controls. It includes everything in the Starter plan, plus:

The Enterprise plan uses custom pricing, starting at $12,000 per year and scaling up to support up to 1,000,000 IP devices. It is designed for large organizations with strict compliance, security, or infrastructure requirements. In addition to everything in the Pro plan, the Enterprise tier introduces:

This tier is best suited for regulated industries, multinationals with regional data residency obligations, or organizations that require dedicated infrastructure and failover capabilities.

Lansweeper

Figure 4: Lansweeper asset management analytics diagram.3

Lansweeper offers both free and paid plans designed to accommodate networks of varying sizes and complexity.

The platform offers a free plan for small networks with fewer than 100 assets. This plan supports an unlimited number of users and includes community support.

The Starter plan costs $200 per month and supports up to 2,000 assets. It includes IT, cloud, and operational technology (OT) discovery to provide visibility into all devices and systems.

However, it does not include single sign-on (SSO) or a dedicated success manager.

The Pro plan, priced at $400 per month, supports up to 5 federation installations, includes Starter and Pro apps for integrating Lansweeper with other tools via certified plug-and-play integrations, supports up to 10 asset scopes, and provides pro-level support.

The Enterprise plan is offered with custom pricing, starting from 10,000 assets and scaling up as needed. It includes:

Timly

Timly offers three pricing tiers: Essential, Professional, and Enterprise, based on feature depth and support requirements.

The Essential plan is priced at $205 and includes access permissions management, unlimited users and profiles, and digital stocktaking to manage mobile devices.

The Professional plan, priced at $550, includes features such as a ticketing system, digital signature at checkout, support for consumables and inventory items, and basic GPS location tracking. It also provides access to the REST API interface.

The Enterprise plan, with custom pricing, offers:

What is the average cost of IT asset management software?

Average starter plan costs between 8and8 and 8and200/month.

Which factors affect pricing?

ITAM pricing is shaped by various factors related to the management of assets and their lifecycles within an organization. Here are some of the key considerations that affect pricing:

Number of users and devices

ITAM pricing often depends on the number of users and the types of assets (e.g., hardware, software, and network devices) being managed.

Larger organizations with more assets and multiple users will typically incur higher costs, as the system needs to accommodate longer asset lifecycles and more complex configurations.

Features and customization

Advanced asset management software with higher costs typically offers features such as service management, configuration management databases (CMDBs), and integration with IT infrastructure monitoring tools. This enables organizations to track and manage asset lifecycles, contract renewals, compliance, and audits.

Cloud vs. on-premise deployment

Pricing can vary based on whether the asset management tool is cloud-based or on-premise. Cloud solutions may include subscription costs that are influenced by data storage needs and the number of users.

Hosting services within specific regions or ensuring data security to minimize risks, such as GDPR compliance, can also impact pricing.

Support and services

Comprehensive customer support, implementation assistance, and training can increase the cost of an asset management tool.

Higher-tier pricing typically includes premium support, which is beneficial for maintaining a robust IT infrastructure, managing complex contracts, and mitigating security risks.

Add-ons and integrations

Additional features, such as automated purchase order management, impact analysis, and compliance tracking, often incur further costs.

Integrating the tool with other components of the IT infrastructure, such as Microsoft systems or third-party services, can also influence ITAM pricing.

Scalability and enterprise requirements

Organizations that need to maintain extensive IT infrastructure and optimize asset management lifecycles often require custom pricing tailored to their scale and specific requirements.

Enterprise-level ITAM systems often require scalability to handle a comprehensive range of assets and users across multiple locations. These systems enable the management and tracking of assets throughout their lifecycles, minimizing risk and maximizing utilization.

What is IT asset management?

IT asset management (ITAM) is a structured approach to tracking, maintaining, and optimizing an organization’s technology assets throughout their lifecycle. It helps organizations understand what assets they own, where they are located, how they are used, and when they need to be upgraded or retired. This visibility supports cost control, security, and compliance with licensing and data protection requirements.

IT assets fall into several categories:

Key features of IT asset management software

ITAM software provides a centralized system to efficiently manage all assets. Core features include:

Main IT asset management processes

ITAM processes define how assets are managed from acquisition to disposal. The key stages include:

  1. Request and acquisition: Employees submit requests for new assets, such as laptops or software. Once approved, the procurement team purchases or licenses the asset.
  2. Identification and inventory: Assets are recorded in the ITAM system, including owner, location, and serial number. This creates a single source of truth for all assets.
  3. Lifecycle cost tracking: Each asset’s total cost of ownership is calculated, including purchase, maintenance, and disposal costs. This supports financial planning and cost optimization.
  4. Tracking and maintenance: Assets are continuously monitored for performance, license validity, and warranty status. Preventive maintenance and updates help extend the lifespan of assets.
  5. Support and user assistance: IT teams provide help desk support, user training, and troubleshooting to ensure assets are used effectively.
  6. Disposal and replacement: When assets reach the end of their useful life, they are securely decommissioned or recycled, and data is erased in accordance with compliance standards.

How to choose the right ITAM software

Selecting suitable ITAM software requires evaluating how well the tool aligns with your organization’s size, complexity, and goals. Consider the following factors:

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Cem Dilmegani and Sıla Ermut (2026) - "IT Asset Management (ITAM) Pricing Comparison". Published online at AIMultiple.com. Retrieved May 13, 2026, from: https://aimultiple.com/itam-pricing [Online Resource]

Dilmegani, C., & Ermut, S. (2026, May 13). IT Asset Management (ITAM) Pricing Comparison. AIMultiple. https://aimultiple.com/itam-pricing

@misc{dilmegani2026, author = {Dilmegani, Cem and Ermut, Sıla}, title = {{IT Asset Management (ITAM) Pricing Comparison}}, year = {2026}, month = may, howpublished = {\url{https://aimultiple.com/itam-pricing}}, note = {AIMultiple. Retrieved May 13, 2026} }

Cem Dilmegani

Cem Dilmegani

Principal Analyst

Cem has been the principal analyst at AIMultiple since 2017. AIMultiple informs hundreds of thousands of businesses (as per similarWeb) including 55% of Fortune 500 every month.

Cem's work has been cited by leading global publications including Business Insider, Forbes, Washington Post, global firms like Deloitte, HPE and NGOs like World Economic Forum and supranational organizations like European Commission. You can see more reputable companies and resources that referenced AIMultiple.

Throughout his career, Cem served as a tech consultant, tech buyer and tech entrepreneur. He advised enterprises on their technology decisions at McKinsey & Company and Altman Solon for more than a decade. He also published a McKinsey report on digitalization.

He led technology strategy and procurement of a telco while reporting to the CEO. He has also led commercial growth of deep tech company Hypatos that reached a 7 digit annual recurring revenue and a 9 digit valuation from 0 within 2 years. Cem's work in Hypatos was covered by leading technology publications like TechCrunch and Business Insider.

Cem regularly speaks at international technology conferences. He graduated from Bogazici University as a computer engineer and holds an MBA from Columbia Business School.

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Sıla Ermut

Sıla Ermut

Industry Analyst

Sıla Ermut is an industry analyst at AIMultiple focused on email marketing and sales videos. She previously worked as a recruiter in project management and consulting firms. Sıla holds a Master of Science degree in Social Psychology and a Bachelor of Arts degree in International Relations.

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