Dr Dharmendra Kumar | Amity University (original) (raw)
Academician
Phone: +919818275803
Address: Sec 22, Noida, UP
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Watching cartoon impacts the behaviour of students in different ways in day to day activi... more Watching cartoon impacts the behaviour of students in different ways in day to day activities. It influences the way our culture
and social system is evolving. It is used for education, entertainment and personal development. In adolescent age, a student learns different life skills & self-care through parents. The guardians provide knowledge base to the child. The study focuses on the most watched genre of cartoons, the most favourite cartoon shows watched by the students of Noida, time spent on watching cartoon and the mode of watching them. The current research aims to examine the changes in behaviour of students watching cartoon. The major source of learning is through observation of other human or watching human behaviours depicted in TV & Films using real as well as animated characters.
The Indian media and entertainment industry is projectedto grow at a compounded annual growth rat... more The Indian media and entertainment industry is projectedto grow at a compounded annual growth rate (CAGR) of 13.7% over 2015 and reach US$20.5 billion and it is expected to grow at a rate of 14.3% to Rs. 22.60 billion by 2020. Television is expected to grow at a CAGR of 15.1 %. The highest growth rate at CAGR of 33.5% is expected to be in Digital Advertising. Traditional media such as Radio is also expected to grow at CAGR of 16.9% due to up gradation and change in technology. Films is also expected to grow at CAGR of 10.5% with acceptance of Regional and Hollywood content. Animation and Visual Effects industry in India is projected to grow at rate of 16.7% during 2016-20. The Indian Animation and Visual Effectsindustry is expected to grow fromUS$797 million in 2015 to US$909 million in 2016 and it will reach to US$1.68 billion by the end of 2020.The growth in the Indian TV industry has been the result of the thriving number of Television channels, FM radio channels. The purpose of this study is to find the opportunities and threats of Animation and Visual Effects in Indian media and entertainment Industry.
Watching cartoon impacts the behaviour of students in different ways in day to day activi... more Watching cartoon impacts the behaviour of students in different ways in day to day activities. It influences the way our culture
and social system is evolving. It is used for education, entertainment and personal development. In adolescent age, a student learns different life skills & self-care through parents. The guardians provide knowledge base to the child. The study focuses on the most watched genre of cartoons, the most favourite cartoon shows watched by the students of Noida, time spent on watching cartoon and the mode of watching them. The current research aims to examine the changes in behaviour of students watching cartoon. The major source of learning is through observation of other human or watching human behaviours depicted in TV & Films using real as well as animated characters.
The Indian media and entertainment industry is projectedto grow at a compounded annual growth rat... more The Indian media and entertainment industry is projectedto grow at a compounded annual growth rate (CAGR) of 13.7% over 2015 and reach US$20.5 billion and it is expected to grow at a rate of 14.3% to Rs. 22.60 billion by 2020. Television is expected to grow at a CAGR of 15.1 %. The highest growth rate at CAGR of 33.5% is expected to be in Digital Advertising. Traditional media such as Radio is also expected to grow at CAGR of 16.9% due to up gradation and change in technology. Films is also expected to grow at CAGR of 10.5% with acceptance of Regional and Hollywood content. Animation and Visual Effects industry in India is projected to grow at rate of 16.7% during 2016-20. The Indian Animation and Visual Effectsindustry is expected to grow fromUS$797 million in 2015 to US$909 million in 2016 and it will reach to US$1.68 billion by the end of 2020.The growth in the Indian TV industry has been the result of the thriving number of Television channels, FM radio channels. The purpose of this study is to find the opportunities and threats of Animation and Visual Effects in Indian media and entertainment Industry.