Amplitude Pricing Options | Fast, Intelligent Customer Behavior Insights with Affordable Pricing Plans (original) (raw)

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Deliver customer value and drive business outcomes

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Pricing Background

Grow your product with Amplitude’s affordable Starter plan

We offer plans to match your goals. Add features as you grow, or get all the tools you need at once.

Starter

For individuals and explorers getting started

What's included:

Plus

For small teams finding product-market fit

What's included:

Growth

For businesses looking to scale

What's included:

Enterprise

For larger enterprises with complex requirements

What's included:

Compare plans

Action Expression

Early-stage startup looking to grow?

Startups with under $10M in funding and fewer than 20 employees receive one free year on our Growth plan.

Apply now

Estimate your monthly bill on the Plus plan

Interested in how much you would pay each month on the Plus plan? Use the slider to estimate your monthly bill.

Plus Plan Pricing CalculatorSelect your monthly tracked users below.

1

kMTUs

$

0.049

per MTU

$

582

Annual price

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300k+

Pay annually

Included in every plan

Unlimited feature flags

Unlimited feature flags

Deploy, monitor, and release new experiences to the right users with intuitive feature flag management.

Session Replay

Session Replay

Combine visual replays with best-in-class analytics to make better decisions that drive growth.

Web Experimentation

Web Experimentation

Improve conversion with self-service A/B testing. Get started with just one line of code.

Activation

Activation

Use behavioral data to deliver more personalized experiences that drive the right outcomes.

Starter

Plus

Growth

Enterprise

Compare our plans in detail

Understand the full user journey for product, marketing, or any team.

Learn more →

Collaboration and integrations

Custom events and formulas

Analysis object management

Feature list showcases the new platform suite as of February 2024, which includes Analytics, Guides and Surveys, Experiment, Activation, and Session Replay. Access to individual products, whether for existing or new customers, is contingent upon purchasing either the new platform suite or individual add-ons outlined in the customer’s Order Form.

Frequently Asked Questions

An MTU (monthly tracked user) is a unique user with one or more events in an organization within a calendar month. It can be either an anonymous user (which Amplitude will track via device ID) or an identified user (tracked by user ID).

MTU count is similar to the monthly active users (MAU) count on your website or applications, provided it accounts for anonymous visitors identically. For more information on how to estimate and track MTUs, please refer to our MTU Help Center article .

Amplitude offers four plans that put the full power of our platform into your teams’ hands. Our Starter and Plus plans are meant for small teams and come packed with Analytics, feature flags, Session Replay, and Activation. Our Growth and Enterprise plans unlock the full power of our platform, including feature experimentation and advanced audience management, to help you scale with deeper insights, automation, and scale.

Yes! The Amplitude Startup Scholarship provides one year of our paid Growth plan features for free. .