Sephora UX Case Study – Baymard Institute (original) (raw)

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This is a case study of Sephora’s ecommerce user experience (UX) performance. It’s based on an exhaustive performance review of 1120 design elements. 326 other sites have also been benchmarked for a complete picture of the ecommerce UX landscape.

Sephora’s overall ecommerce UX performance is xxxx xx xxxxxxxxx xxxxxx xx xxxx xx xxxx xx-xxxx xxxxxx xx xxxxxxxxxx, xxx xxxxxxxxx xx xxxxxxxxx xxxxxx xx xxxxxxx xx xxxxxxx xxxxxxxx & xxxxxxxxx xxxxxxxxxxx Upgrade to access Sephora’s case study.

First benchmarked in April 2012, and reviewed 26 times since then, most recently in January 2024.


Performance: 🔒upgrade

URL: sephora.com


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Performance Chart Example screenshot

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Example performance chart

To learn how we calculate our performance scores and read up on our evaluation criteria and scoring algorithm head over to our Methodology page.


Sephora’s Desktop Web Ecommerce Design

33 pages of Sephora’s ecommerce site, marked up with 351 best practice examples:


Sephora’s Mobile Web Ecommerce Design

27 pages of Sephora’s ecommerce site, marked up with 300 best practice examples:


Sephora’s Mobile App Ecommerce Design

30 pages of Sephora’s ecommerce site, marked up with 196 best practice examples:


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