The Blue Jeans Go Green™ Denim Recycling Program (original) (raw)
Naturally Rooted In
Let’s do good in denim.
Join us in recycling your denim and doing good for the planet. Thanks to the natural, sustainable properties of cotton fibers, authentic denim pieces can be transformed, rather than thrown away.
Let’s close the loop on textile waste
Get circular with us! When it comes to fashion, circularity is as simple as wearing denim made from cotton and recycling well-loved pieces. Round ‘em up and show the planet some love.
#goodindenim
With cotton, it’s easy to do good on Earth Day. Choose clothes that are natural, durable, and recyclable (like denim made from cotton) and celebrate 50 years of Earth Day the sustainable way.
Give old denim
new purpose
When you recycle your old denim through our program, we help transform it into creative new products, from insulating material for building efforts to pet bed inserts to thermal insulation used in sustainable food and pharmaceutical packaging.
Together we’re making a difference
Recycling conserves natural resources, saves energy, and reduces the need for landfill space1, while helping to reduce the approximately 17 million tons of textile waste discarded each year2. For nearly two decades, we’ve been helping reduce textile waste to make a positive impact on our planet.
- Recycling Basics and Benefits | US EPA
- Textiles: Material-Specific Data | US EPA
denim diverted from landfills:
3,000+ TONS
pieces of denim recycled:
6,000,000+
sq. ft of insulation:
12,000,000+
Every Piece Pledge
Make a lasting commitment to recycling and wearing sustainable clothes with the Every Piece Pledge. It's a small step and a helpful reminder that denim, made from cotton, can be recycled and transformed to do good for the earth.
Transforming recycled denim
Thanks to the natural and sustainable properties of cotton, authentic denim is transformative. From natural cotton fiber insulation used for building efforts, to pet bed inserts and thermal packaging liners, when you recycle old denim, it can take on a whole new life.
Join the conversation
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