Tourism | Montana Department of Commerce (original) (raw)
For important Tourism Advisory Council meetings, public hearings and virtual workshops, please visit our page on Commerce meetings and events.
Who we are:
We are a versatile yet cohesive team working to sustain and grow Montana’s economy.
Our vision:
We envision residents and visitors enjoying Montana at its best.
Our mission:
Our mission is to preserve and promote the genuine character of Montana while partnering to achieve a sustainable economic future for all.
Our values:
- Collaboration: We foster responsive, respectful, ongoing relationship as we lead in our areas of expertise.
- Integrity: We do what we say and say what we do.
- Accountability: We steward public resources wisely.
- Sustainability: We support meaningful growth that can be sustained for generations.
- Objectivity: We recognize and honor diverse needs across the state as we champion all of Montana.
- Excellence and innovation: We are leaders in our field, offering best-in-class marketing and customer services, unafraid to try new things as we grow and change.
- Resiliency: As we encounter challenges, we adapt, learn new ways of operating and continue to lead with excellence.
- Love for Montana: We embody our state’s ethos of adventure, independence and authenticity as we serve as its most enthusiastic ambassadors.