Monique Schulte | Breda University of Applied Sciences (original) (raw)
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Papers by Monique Schulte
Poslovna izvrsnost - Business excellence
Despite continuous efforts in various economies, amongst others in SouthEast Asia, the full poten... more Despite continuous efforts in various economies, amongst others in SouthEast Asia, the full potential of social entrepreneurship (SE) is difficult to realize (STEPup project comparative study findings). Challenges that need to be addressed include the lack of skilled employees, business understanding among founders, access to funding and infrastructure and a lack of social impact measurement. Higher education institutions (HEI) are often challenged with limited engagement, also in terms of student support of early entrepreneurial activity. This disbalance has also been observed in Thailand and Myanmar, with the Erasmus+ funded project STEPup (2020-2023) seeing an opportunity to create and strengthen innovative social entrepreneurship practices for disruptive business settings in the two participating countries. Research based on the review of
Tourism Cases
This case study illustrates an organic bottom-up place-making process, which started with the ini... more This case study illustrates an organic bottom-up place-making process, which started with the initiative of a couple of residents who created an invented folktale as a gift to their community. Through the development of a fictional character, these residents intuitively tried to embody the place’s norms and values or, in other words, the DNA of the community. The challenge, however, was how to transform this single initiative into shared meaning-making, borne by the wider local community. Two trends, noted in place-making literature, are of significance for the case. First, the case shows that, in making the place more attractive to live, the focus should be on the intangible attributes— the cultural soul of the place. Secondly, the case illustrates, through the use of the Imagineering Design Methodology, how the wider community has been enabled to become co-producers and co-consumers in the place-making process. Moreover, by actively including disruptive voices, such as those local...
Poslovna izvrsnost - Business excellence
Despite continuous efforts in various economies, amongst others in SouthEast Asia, the full poten... more Despite continuous efforts in various economies, amongst others in SouthEast Asia, the full potential of social entrepreneurship (SE) is difficult to realize (STEPup project comparative study findings). Challenges that need to be addressed include the lack of skilled employees, business understanding among founders, access to funding and infrastructure and a lack of social impact measurement. Higher education institutions (HEI) are often challenged with limited engagement, also in terms of student support of early entrepreneurial activity. This disbalance has also been observed in Thailand and Myanmar, with the Erasmus+ funded project STEPup (2020-2023) seeing an opportunity to create and strengthen innovative social entrepreneurship practices for disruptive business settings in the two participating countries. Research based on the review of
Tourism Cases
This case study illustrates an organic bottom-up place-making process, which started with the ini... more This case study illustrates an organic bottom-up place-making process, which started with the initiative of a couple of residents who created an invented folktale as a gift to their community. Through the development of a fictional character, these residents intuitively tried to embody the place’s norms and values or, in other words, the DNA of the community. The challenge, however, was how to transform this single initiative into shared meaning-making, borne by the wider local community. Two trends, noted in place-making literature, are of significance for the case. First, the case shows that, in making the place more attractive to live, the focus should be on the intangible attributes— the cultural soul of the place. Secondly, the case illustrates, through the use of the Imagineering Design Methodology, how the wider community has been enabled to become co-producers and co-consumers in the place-making process. Moreover, by actively including disruptive voices, such as those local...