Dr. Ratul Datta | University of Calcutta (original) (raw)
Volume - 2 | Issue - 4 by Dr. Ratul Datta
International Research Journal of Education and Technology, 2022
The psychological effects of films cannot be ignored. Films play an inevitable role in creating e... more The psychological effects of films cannot be ignored. Films play an inevitable role in creating expectations of reality for people who consume. The People who watch more romantic films, dramas and serials are found to spend more time fantasizing about marriages and romantic relationships. These movies, dramas and serials, set the standard for their real-life expectations for them. The movies for the analysis were chosen through various steps. To delimit the scope of the study, only the 5top grossing movies in terms of worldwide Box-Office revenue of the years 2018-2021, which constitutes ten movies from every year, are selected, leading to the total number of 20 films. Since there was no funding for the present study we have chosen which were freely accessible. At the time of the study, the movies between 2018-2021 were freely accessible on different platforms.
International Journal of Research Publication and Reviews, 2022
Children have become more exposed to electronic media, particularly television, over the course o... more Children have become more exposed to electronic media, particularly television, over the course of the twentieth century. As a result, it is essential that cartoonists be more thorough and cautious when designing. The cartoons based on children's psychology The children not only observe but also participate. They imitate everything they see in cartoons. The absence of both parents from the home causes a variety of issues, the most serious of which are children's bad behaviour and use of inappropriate language. The analysis has been done on the 5 popular cartoon channels and the 5 popular cartoon Shows of each channels. Chhota Bheem from Pogo, Ben10 Ultimate Alien from Cartoon Network (CN), Motu Patlu from Nick, Oggy and the Cockroaches from Sony Yay, and Doremon from Disney. Cartoons are one of the children's daily habits which sculpture his mind and behavior. For this purpose, this study surveyed on children and their parents and taken an interview of an Psychologist. According to the findings of this research children spent most of their times to watch cartoon. They watch the cartoon channels and cartoons according to their choice. Rather than going to school they prefer watching cartoon at home, and some children also enjoy viewing cartoons in the classroom.
International Journal of Research in Advance Engineering, (IJRAE), 2017
This paper contains the background of the need of the study of growing interest in local scientif... more This paper contains the background of the need of the study of growing interest in local scientific issues in regional languages newspapers. Mass communication of scientific issues at local level through regional newspapers is more or less same in the Southeast Asian countries, particularly in India, Thailand, Afghanistan and Pakistan. For years, mass communication through regional newspapers had been believed the most important engine for social changes, and hence this study becomes very important. Obviously the questions arise, what about the regional and local newspapers which are published regionally from those countries of Southeast Asia? Is there sufficient translator in the media houses who have thorough knowledge of local language and jargons? How far those translated news is correct and not distorted? English language was taken at one hand and Dari for Afghanistan, Bangla for Bangladesh, Hindi for India, Bahasa for Indonesia, Urdu for Pakistan, Thai for Thailand, Mandarin for China, Korean for South and North Korea, Russian for Russia on the other hand. Distortion for translation in regional languages was also studied. Lastly a special survey was done by sending research questions abruptly among 50 citizens of each capital of every country viz. Afghanistan, and Russia. it is found that major citizens of Southeast Asian countries are not satisfied with science news to read English and they think it better to like it in regional languages.
International Journal of Creative Research Thoughts (IJCRT), 2020
The World Health Organization (WHO) has already declared the corona virus outbreak as global pand... more The World Health Organization (WHO) has already declared the corona virus outbreak as global pandemic of international concern and to curb the scourge of the disease 2019-nCoV acute respiratory disease, Government of India already declared national lockdown-1 for 21 days on 24th March, 2020. In consecutive ways, nation shows 4 phased lockdown with 3 phased unlock period. Meanwhile, Indian newspapers have already boosted up with this coverage and have shown the proliferated enhancement of space share of positive scientific coverage and always discarded fake news. Here, in this research paper, 10 major circulated English newspapers were selected from 10 metropolitan cities and space share along with total no of science news were analyzed. 10 metro cities are Delhi, Kolkata, Mumbai, Chennai, Guwahati, Bhubaneswar, Bangalore, Jaipur, Chandigarh and Srinagar. Also 10 selected sample newspapers are The Hindustan Times for Delhi, The Telegraph for Kolkata, The Hindu for Chennai, The Times of India for Mumbai, The Assam Tribune for Guwahati, The New Indian Express for Bhubaneswar, Deccan Herald for Bangalore, The Indian Express for Jaipur, The Tribune for Chandigarh and lastly Kashmir Times for Srinagar. It has been found that; space share of science news has already risen to 64 percent and is still increasing. Another findings has shown that media is giving more attention to publish unscientific advertisements as well as given more emphasis to adjust to a new neo-normal life with social distancing, work from home and virtual meetings for future nation building.
The challenge today is that disinformation and misinformation tools and tactics are now literally... more The challenge today is that disinformation and misinformation tools and tactics are now literally at the fingertips of anyone who wants to co-opt COVID-19 for their own agenda, including government agencies. For example, researchers at the Bruno Kessler Foundation analyzed 112 million public social media posts related to the pandemic and found that 40 per cent came from unreliable sources, and that almost 42 per cent of over 178 million tweets related to COVID-19 were by bots. Meanwhile, Reuters Institute found that around a third of social media users have reported seeing false or misleading information about the corona virus, while research by Pew suggests that people who receive their news primarily through social media are more likely to be exposed to false content. These platforms, thus, have a responsibility to ensure credibility. Even before Covid-19, the social media platforms had been under scrutiny to address the spread of fake news. Since Covid-19, several efforts have been made in this endeavour. However, despite these efforts, the problem is not easily surmountable. A combination of automation and human intervention is needed to keep a check on misinformation. The government needs to have legislative regulations, investigative responses and needs to counter disinformation campaigns. For consumers, mindful sharing and distribution of content are essential. Critical thinking and digital verification skills by citizens can go a long way countering the infodemic. Additionally, application of nudges like a 'cool-down period' or 'speed-bumping' into the social media platforms can enhance thinking. Cool-down period or speed-bumping is a methodology which provides a subtle signal to the consumer that the decision which would be made without pausing and deliberation, would not be the most desirable decision. As online users, we have a crucial role to play in tackling this infodemic. Access to reliable and accurate information is critical at the best of times. Now, more than ever, we need information we can trust.
There is no denying the fact that, there is an increasing call for scientists and engineers to en... more There is no denying the fact that, there is an increasing call for scientists and engineers to engage with the public more and more through mass media for sustainable development throughout the world. The scenario of is somehow different in Asia and African countries in comparison to European and American countries. The study involved a survey of research with selected newspapers of selected countries as sample from those two continents. This study also includes to find the active participation of the scientists through scientific articles, regular columns, post-editorials, letters to the editor etc and hence 28 different major circulated newspapers from 28 countries of Asia and Africa were chosen. There is a great need of policy which enable a higher proportion of younger scientists to get involved in public engagement and the need to reward public engagement activity in the career progression of scientists. Ratul Datta | Dr. Tapati Basu"Science News in African Newspapers has Less Space Share than Asia: An Epistemological Case Study in Last 10 Years" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-2 | Issue-4 , June 2018, URL: http://www.ijtsrd.com/papers/ijtsrd15639.pdf
Papers by Dr. Ratul Datta
International journal of ecology and environmental sciences, Oct 27, 2020
Journalism and mass communication, 2017
This paper contains the background of the need for study of growing interest in Indological resea... more This paper contains the background of the need for study of growing interest in Indological research of scientific temper and mentality and hence the tools of communication used at that time in the Harappan and Vedic period. Nevertheless such study is developing in present India and making important contribution to the understanding of the progress of science in ancient and medieval India. The development of science mainly astronomy, mathematics, medicine and psychology, alchemy and chemistry, agriculture and plant science, zoology, botany, etc., in pre and proto historic period of Vedic age and Harappan era has been thoroughly analyzed. Then, for the exploratory and empirical research work, the sample survey research work has been done in all capitals of all 29 states and 7 union territories of India, among 7200 people, i.e., 200 people were chosen abruptly from 36 capital cities. Scientists, professors, media personnel, lawyers, doctors, politicians, NGOs, administrators, industri...
Imperial journal of interdisciplinary research, 2017
The purpose of this study is to identify the effects of social network sites such as Facebook, Tw... more The purpose of this study is to identify the effects of social network sites such as Facebook, Twitter, Linkedin, WhatsApp etc regarding science communication among the people of 7 countries, mainly teenagers, college-university students, general people, scientists and science journalists. Communication is emotionally gratifying but how do such technological distraction impact on academic performance? Because of social media platform’s widespread adoption by university students, there is an interest in how those social media is related to academic performance. This paper measure frequency of use, participation in activities and time spent preparing for diffusion of science communication activities in south-east Asian countries. Moreover, the impact of social network site on academic performance also raised another major concern which is heterogeneity character of social media. How can a science journalist or scientists feel comfortable to involve and use more in social media, is to...
International Journal of Trend in Scientific Research and Development, 2018
INTERNATIONAL JOURNAL OF RESEARCH IN ADVANCE ENGINEERING, 2017
International Journal of Communication and Media Science, 2017
International Research Journal of Education and Technology, 2022
The psychological effects of films cannot be ignored. Films play an inevitable role in creating e... more The psychological effects of films cannot be ignored. Films play an inevitable role in creating expectations of reality for people who consume. The People who watch more romantic films, dramas and serials are found to spend more time fantasizing about marriages and romantic relationships. These movies, dramas and serials, set the standard for their real-life expectations for them. The movies for the analysis were chosen through various steps. To delimit the scope of the study, only the 5top grossing movies in terms of worldwide Box-Office revenue of the years 2018-2021, which constitutes ten movies from every year, are selected, leading to the total number of 20 films. Since there was no funding for the present study we have chosen which were freely accessible. At the time of the study, the movies between 2018-2021 were freely accessible on different platforms.
International Journal of Research Publication and Reviews, 2022
Children have become more exposed to electronic media, particularly television, over the course o... more Children have become more exposed to electronic media, particularly television, over the course of the twentieth century. As a result, it is essential that cartoonists be more thorough and cautious when designing. The cartoons based on children's psychology The children not only observe but also participate. They imitate everything they see in cartoons. The absence of both parents from the home causes a variety of issues, the most serious of which are children's bad behaviour and use of inappropriate language. The analysis has been done on the 5 popular cartoon channels and the 5 popular cartoon Shows of each channels. Chhota Bheem from Pogo, Ben10 Ultimate Alien from Cartoon Network (CN), Motu Patlu from Nick, Oggy and the Cockroaches from Sony Yay, and Doremon from Disney. Cartoons are one of the children's daily habits which sculpture his mind and behavior. For this purpose, this study surveyed on children and their parents and taken an interview of an Psychologist. According to the findings of this research children spent most of their times to watch cartoon. They watch the cartoon channels and cartoons according to their choice. Rather than going to school they prefer watching cartoon at home, and some children also enjoy viewing cartoons in the classroom.
International Journal of Research in Advance Engineering, (IJRAE), 2017
This paper contains the background of the need of the study of growing interest in local scientif... more This paper contains the background of the need of the study of growing interest in local scientific issues in regional languages newspapers. Mass communication of scientific issues at local level through regional newspapers is more or less same in the Southeast Asian countries, particularly in India, Thailand, Afghanistan and Pakistan. For years, mass communication through regional newspapers had been believed the most important engine for social changes, and hence this study becomes very important. Obviously the questions arise, what about the regional and local newspapers which are published regionally from those countries of Southeast Asia? Is there sufficient translator in the media houses who have thorough knowledge of local language and jargons? How far those translated news is correct and not distorted? English language was taken at one hand and Dari for Afghanistan, Bangla for Bangladesh, Hindi for India, Bahasa for Indonesia, Urdu for Pakistan, Thai for Thailand, Mandarin for China, Korean for South and North Korea, Russian for Russia on the other hand. Distortion for translation in regional languages was also studied. Lastly a special survey was done by sending research questions abruptly among 50 citizens of each capital of every country viz. Afghanistan, and Russia. it is found that major citizens of Southeast Asian countries are not satisfied with science news to read English and they think it better to like it in regional languages.
International Journal of Creative Research Thoughts (IJCRT), 2020
The World Health Organization (WHO) has already declared the corona virus outbreak as global pand... more The World Health Organization (WHO) has already declared the corona virus outbreak as global pandemic of international concern and to curb the scourge of the disease 2019-nCoV acute respiratory disease, Government of India already declared national lockdown-1 for 21 days on 24th March, 2020. In consecutive ways, nation shows 4 phased lockdown with 3 phased unlock period. Meanwhile, Indian newspapers have already boosted up with this coverage and have shown the proliferated enhancement of space share of positive scientific coverage and always discarded fake news. Here, in this research paper, 10 major circulated English newspapers were selected from 10 metropolitan cities and space share along with total no of science news were analyzed. 10 metro cities are Delhi, Kolkata, Mumbai, Chennai, Guwahati, Bhubaneswar, Bangalore, Jaipur, Chandigarh and Srinagar. Also 10 selected sample newspapers are The Hindustan Times for Delhi, The Telegraph for Kolkata, The Hindu for Chennai, The Times of India for Mumbai, The Assam Tribune for Guwahati, The New Indian Express for Bhubaneswar, Deccan Herald for Bangalore, The Indian Express for Jaipur, The Tribune for Chandigarh and lastly Kashmir Times for Srinagar. It has been found that; space share of science news has already risen to 64 percent and is still increasing. Another findings has shown that media is giving more attention to publish unscientific advertisements as well as given more emphasis to adjust to a new neo-normal life with social distancing, work from home and virtual meetings for future nation building.
The challenge today is that disinformation and misinformation tools and tactics are now literally... more The challenge today is that disinformation and misinformation tools and tactics are now literally at the fingertips of anyone who wants to co-opt COVID-19 for their own agenda, including government agencies. For example, researchers at the Bruno Kessler Foundation analyzed 112 million public social media posts related to the pandemic and found that 40 per cent came from unreliable sources, and that almost 42 per cent of over 178 million tweets related to COVID-19 were by bots. Meanwhile, Reuters Institute found that around a third of social media users have reported seeing false or misleading information about the corona virus, while research by Pew suggests that people who receive their news primarily through social media are more likely to be exposed to false content. These platforms, thus, have a responsibility to ensure credibility. Even before Covid-19, the social media platforms had been under scrutiny to address the spread of fake news. Since Covid-19, several efforts have been made in this endeavour. However, despite these efforts, the problem is not easily surmountable. A combination of automation and human intervention is needed to keep a check on misinformation. The government needs to have legislative regulations, investigative responses and needs to counter disinformation campaigns. For consumers, mindful sharing and distribution of content are essential. Critical thinking and digital verification skills by citizens can go a long way countering the infodemic. Additionally, application of nudges like a 'cool-down period' or 'speed-bumping' into the social media platforms can enhance thinking. Cool-down period or speed-bumping is a methodology which provides a subtle signal to the consumer that the decision which would be made without pausing and deliberation, would not be the most desirable decision. As online users, we have a crucial role to play in tackling this infodemic. Access to reliable and accurate information is critical at the best of times. Now, more than ever, we need information we can trust.
There is no denying the fact that, there is an increasing call for scientists and engineers to en... more There is no denying the fact that, there is an increasing call for scientists and engineers to engage with the public more and more through mass media for sustainable development throughout the world. The scenario of is somehow different in Asia and African countries in comparison to European and American countries. The study involved a survey of research with selected newspapers of selected countries as sample from those two continents. This study also includes to find the active participation of the scientists through scientific articles, regular columns, post-editorials, letters to the editor etc and hence 28 different major circulated newspapers from 28 countries of Asia and Africa were chosen. There is a great need of policy which enable a higher proportion of younger scientists to get involved in public engagement and the need to reward public engagement activity in the career progression of scientists. Ratul Datta | Dr. Tapati Basu"Science News in African Newspapers has Less Space Share than Asia: An Epistemological Case Study in Last 10 Years" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-2 | Issue-4 , June 2018, URL: http://www.ijtsrd.com/papers/ijtsrd15639.pdf
International journal of ecology and environmental sciences, Oct 27, 2020
Journalism and mass communication, 2017
This paper contains the background of the need for study of growing interest in Indological resea... more This paper contains the background of the need for study of growing interest in Indological research of scientific temper and mentality and hence the tools of communication used at that time in the Harappan and Vedic period. Nevertheless such study is developing in present India and making important contribution to the understanding of the progress of science in ancient and medieval India. The development of science mainly astronomy, mathematics, medicine and psychology, alchemy and chemistry, agriculture and plant science, zoology, botany, etc., in pre and proto historic period of Vedic age and Harappan era has been thoroughly analyzed. Then, for the exploratory and empirical research work, the sample survey research work has been done in all capitals of all 29 states and 7 union territories of India, among 7200 people, i.e., 200 people were chosen abruptly from 36 capital cities. Scientists, professors, media personnel, lawyers, doctors, politicians, NGOs, administrators, industri...
Imperial journal of interdisciplinary research, 2017
The purpose of this study is to identify the effects of social network sites such as Facebook, Tw... more The purpose of this study is to identify the effects of social network sites such as Facebook, Twitter, Linkedin, WhatsApp etc regarding science communication among the people of 7 countries, mainly teenagers, college-university students, general people, scientists and science journalists. Communication is emotionally gratifying but how do such technological distraction impact on academic performance? Because of social media platform’s widespread adoption by university students, there is an interest in how those social media is related to academic performance. This paper measure frequency of use, participation in activities and time spent preparing for diffusion of science communication activities in south-east Asian countries. Moreover, the impact of social network site on academic performance also raised another major concern which is heterogeneity character of social media. How can a science journalist or scientists feel comfortable to involve and use more in social media, is to...
International Journal of Trend in Scientific Research and Development, 2018
INTERNATIONAL JOURNAL OF RESEARCH IN ADVANCE ENGINEERING, 2017
International Journal of Communication and Media Science, 2017
The chief objective of this research is to investigate the requirement for a pedagogic study and ... more The chief objective of this research is to investigate the requirement for a pedagogic study and its relevance in the current scenario of financial and science journalism in Indian newspaper media houses over the last decade. Both fields of journalism are essential for sustainable development. Science journalism is on the decline in most developing countries. However, the actual ground conditions of this scenario need to be unearthed. In this research, 16 metro cities were included, which were Delhi, Kolkata, Mumbai, Chennai, Ahmadabad, Chandigarh, Ranchi, Guwahati, Shillong, Hyderabad, Bhopal, Jaipur, Bangalore, Visakhapatnam, Nagpur and Bhubaneswar. The study period was from 2001 to 2010. The following newspapers were chosen as relevant to that particular city: Daily Jaipur. Based on the diverse research questions, it could be verified that most newspaper houses favored financial news than science news, and allotted more space for financial news. In fact, science journalists were ...
International Journal of Media, Journalism and Mass Communications
The World Health Organization (WHO) has already declared the corona virus outbreak as global pand... more The World Health Organization (WHO) has already declared the corona virus outbreak as global pandemic of international concern and to curb the scourge of the disease 2019-nCoV acute respiratory disease, Government of India has already declared national lockdown-1 for 21 days on 24th March, 2020. Meanwhile, Indian newspapers have already boosted up with this coverage and have shown the proliferated enhancement of space share of science news. 4 major circulated English newspapers were selected from 4 metropolitan cities and space share along with total no of science news were analyzed. 4 metro cities are Delhi, Kolkata, Mumbai and Chennai and 4 selected sample newspapers are The Hindustan Times for Delhi, The Telegraph for Kolkata, The Hindu for Chennai and The Times of India for Mumbai. It has been found that, space share of science news has already raised to 64 percent and is still increasing which again has shown the way that, India needs more science journalists and science news s...
SSRG International Journal of Communication and Media Science (SSRG-IJCMS), 2017
In this research, the main objective is to explore the need of the pedagogic study of growing int... more In this research, the main objective is to explore the need of the pedagogic study of growing interest in science communication as an area of specialization in India and role of media for sustainable development. Compared to the Indian scenario it is found that, world has already experiencing a widespread diffusion of such activities for sustainable development. In this research, we have given special emphasis given on NorthEast Indian states viz. Nagaland, Meghalaya, Mizoram, Arunachal Pradesh, Manipur, Assam, Tripura and Sikkim. Here, obviously comes the role of mass media. 8 largest circulated daily newspapers of 8 NER states viz.
Journal of Communication and Media Studies (JCMS) , 2017
The chief objective of this research is to investigate the requirement for a pedagogic study and ... more The chief objective of this research is to investigate the requirement for a pedagogic study and its relevance in the current scenario of financial and science journalism in Indian newspaper media houses over the last decade. Both fields of journalism are essential for sustainable development. Science journalism is on the decline in most developing countries. However, the actual ground conditions of this scenario need to be unearthed. In this research, 16 metro cities were included, which were Delhi, Kolkata, Mumbai, Chennai, Ahmadabad, Chandigarh, Ranchi, Guwahati, Shillong, Hyderabad, Bhopal, Jaipur, Bangalore, Visakhapatnam, Nagpur and Bhubaneswar. The study period was from 2001 to 2010. The following newspapers were chosen as relevant to that particular city: Daily Jaipur. Based on the diverse research questions, it could be verified that most newspaper houses favored financial news than science news, and allotted more space for financial news. In fact, science journalists were not even regularly recruited. Science supplements are very rare than financial supplements, even in a year. This exhaustive research highlights the imperative requirement for emphasis on science journalism along with financial journalism. A collective attentive to science and financial journalism is crucial for better sustainable development.
Imperial Journal of Interdisciplinary Research (IJIR) , 2017
The purpose of this study is to identify the effects of social network sites such as Facebook, Tw... more The purpose of this study is to identify the effects of social network sites such as Facebook, Twitter, Linkedin, WhatsApp etc regarding science communication among the people of 7 countries, mainly teenagers, college-university students, general people, scientists and science journalists. Communication is emotionally gratifying but how do such technological distraction impact on academic performance? Because of social media platform's widespread adoption by university students, there is an interest in how those social media is related to academic performance. This paper measure frequency of use, participation in activities and time spent preparing for diffusion of science communication activities in southeast Asian countries. Moreover, the impact of social network site on academic performance also raised another major concern which is heterogeneity character of social media. How can a science journalist or scientists feel comfortable to involve and use more in social media, is to be thinking about. Social network sites were only an electronic connection between users, but unfortunately it has become an addiction for students. This paper examines the relationship between social network sites and role of science communicators.
In the recent past, rapid urbanization in Kolkata induced environmental contamination especially ... more In the recent past, rapid urbanization in Kolkata induced environmental contamination especially in the air with several particulate matters has posed a severe challenge to the urban populace. However, owing to the Corona virus induced global pandemic and the concomitant lockdown in nearly all parts of the World, the situation has changed significantly. No one imagined that world is going to be at a standstill as it is today. The world of automation has come to a halt. The best of economies has suffered terrible losses. The present study is a time series analysis of the particulate matter in the air of Kolkata in different corners of the city at a specific time before lockdown, during lockdown and after lockdown, i.e. unlocks periods. A significant spatial difference was observed and it was found that there was an abrupt decrease in PM values during the COVID-19. The lockdown phase associated with COVID-19 pandemic started in full swing on and from 25th March, 2020 with the aim to retard the spreading of the virus. The in-depth study with the data available from central pollution control board and West Bengal pollution control board of the surface atmospheric PM 2.5, PM 10, CO, SO2, NH3, NO2 level at seven different sites in the city of Kolkata before and during the lockdown phase from 20.03.2020 to 25.08.2020. A significant decrease in the levels of particulate matters were observed and analyzed.
IJTSTD, 2020
The World Health Organization (WHO) has already declared the corona virus outbreak as global pand... more The World Health Organization (WHO) has already declared the corona virus outbreak as global pandemic of international concern and to curb the scourge of the disease 2019-nCoV acute respiratory disease, Government of India has already declared national lockdown-1 for 21 days on 24th March, 2020. Meanwhile, Indian newspapers have already boosted up with this coverage and have shown the proliferated enhancement of space share of science news. 4 major circulated English newspapers were selected from 4 metropolitan cities and space share along with total no of science news were analyzed. 4 metro cities are Delhi, Kolkata, Mumbai and Chennai and 4 selected sample newspapers are The Hindustan Times for Delhi, The Telegraph for Kolkata, The Hindu for Chennai and The Times of India for Mumbai. It has been found that, space share of science news has already raised to 64 percent and is still increasing which again has shown the way that, India needs more science journalists and science news should not be dominated in future.
IJRAR, 2019
This study was done to investigate the present scenario of Indian newspapers regarding the public... more This study was done to investigate the present scenario of Indian newspapers regarding the publication of pro-tobacco and anti-tobacco advertisements in major 10 metropolitan cities’ highly circulated newspapers and its impact on general people. For this reason, 10 cities, Delhi, Mumbai, Chennai, Kolkata, Guwahati, Jaipur, Bangalore, Allahabad, Hyderabad and Bhopal were chosen as sample cities. Also 10 newspapers for 10 cities of India, viz. The Hindustan Times for Delhi, The Telegraph for Kolkata, The Hindu for Chennai and The Times of
India for Mumbai. Also, Assam Tribune for Guwahati, The Tribune for Allahabad, Deccan Chronicle for Hyderabad, Deccan Herald for Bangalore, The Indian Express for Jaipur and Central Chronicle for Bhopal were selected as sample of this research. Time period was the last decade, 2009-2019. Major findings show that protobacco advertisements have been published more than anti-tobacco, regarding total no. But the figure has just reversed regarding the space share of those news and anti tobacco advertisements share much more space than protobacco advertisements.
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