An Agent-Based Multi-issue Negotiation Model in E-Commerce (original) (raw)

Abstract

Our paper proposes an agent-based automated negotiation model. The agents can perform an integrative negotiation with multi-issue in a one-to-many way. The negotiation protocol follows the offer-counteroffer principal, and an adapted mechanism of offer generation strategy. With the utility theory, agent could evaluate the offers and determine the following actions. In order to yield a top-quality deal and shorten the negotiation period, agents propose multiple offers, which consist of a particular combination of issue values and have the identical utility with the given utility. The experiment shows that the model ensures the participants could reach a mutually beneficial agreement in a short time.

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Authors and Affiliations

  1. Intelligent E-Commerce Systems Laboratory, School of Computer Science & Engineering, Inha University, Incheon, 402-751, Korea
    Xiao-Xuan Zhang & Supratip Ghose
  2. School of Computer Science and Engineering, Inha University, Incheon, 402-751, Korea
    Geun-Sik Jo

Authors

  1. Xiao-Xuan Zhang
  2. Supratip Ghose
  3. Geun-Sik Jo

Editor information

Editors and Affiliations

  1. Institute of Intelligent Machines , Chinese Academy of Sciences , Anhui, Hefei, China
    De-Shuang Huang
  2. Queen’s University , Belfast, UK
    Kang Li & George William Irwin &

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© 2006 Springer-Verlag Berlin Heidelberg

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Zhang, XX., Ghose, S., Jo, GS. (2006). An Agent-Based Multi-issue Negotiation Model in E-Commerce. In: Huang, DS., Li, K., Irwin, G.W. (eds) Computational Intelligence. ICIC 2006. Lecture Notes in Computer Science(), vol 4114. Springer, Berlin, Heidelberg. https://doi.org/10.1007/978-3-540-37275-2\_58

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