Kathy Fitzpatrick | Florida International University (original) (raw)

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Papers by Kathy Fitzpatrick

Research paper thumbnail of Practical application of the most current research in public relations - front groups and "Astrotruf" lobbying: Legal ramifications for public relations

Research paper thumbnail of Front groups and "Astroturf" lobbying: Legal ramifications for public relations

Research paper thumbnail of Public Diplomacy in the Public Interest

The Journal of Public Interest Communications

As public diplomacy becomes a more collaborative, socially conscious enterprise with increased fo... more As public diplomacy becomes a more collaborative, socially conscious enterprise with increased focus on global issues, problem-solving and shared goals, public interest communications--or strategic communication efforts to influence outcomes on issues that transcend the particular interests of any single organization (Fessmann, 2016)--will become an increasingly important aspect of public diplomacy practice. This article explores public diplomacy’s expanding role and impact in global society, identifying key ways in which public diplomacy serves the public interest. It then recommends a research agenda to help explain how public interest communications works (or might work) in achieving public diplomacy goals that extend beyond national borders. The emphasis is on communication models, publics, ethics, and measurement.

Research paper thumbnail of C-suite perspectives on corporate diplomacy as a component of public diplomacy

Place Branding and Public Diplomacy

Research paper thumbnail of Preparing Tomorrow’s Leaders

Journalism & Mass Communication Educator

Research paper thumbnail of Books -- Global Communication in the Twenty-First Century by Robert L. Stevenson

The Journalism Educator, Oct 1, 1994

Research paper thumbnail of Reviews -- the Unseen Power: Public Relations. A History by Scott M. Cutlip

The Journalism Educator, 1995

Research paper thumbnail of The Missing Public in U.S. Public Diplomacy

Media and Conflict in the Twenty-First Century, 2005

Research paper thumbnail of Secret persuaders: Ethical and rhetorical perspectives on the use of public relations front groups

Research paper thumbnail of The Legal Challenge of Integrated Marketing Communication (Imc)

Journal of Advertising, 2005

ABSTRACT: The application of First Amendment commercial speech doctrine to integrated marketing c... more ABSTRACT: The application of First Amendment commercial speech doctrine to integrated marketing communication (IMC) demonstrates that the integration of public relations messages with advertising and marketing messages may dilute the constitutional protection afforded corporate ...

Research paper thumbnail of Baselines for Ethical Advocacy in the “Marketplace of Ideas”

Ethics in Public Relations: Responsible Advocacy Ethics in public relations: Responsible advocacy, 2006

Research paper thumbnail of Mordecai Lee, ,The First Presidential Communications Agency: FDR's Office of Government Reports (2005) State University of New York Press,Albany, NY 278 pp

Research paper thumbnail of Public Relations and Public Diplomacy: Conceptual and Practical Connections

Research paper thumbnail of Advancing the New Public Diplomacy: A Public Relations Perspective

The Hague Journal of Diplomacy, 2007

As public diplomacy assumes a more prominent role in the diplomatic affairs of nations, scholars ... more As public diplomacy assumes a more prominent role in the diplomatic affairs of nations, scholars and practitioners are challenged to define the 'new' public diplomacy's purpose and goals, to develop the theoretical foundations of the discipline, and to articulate principles of practice for effectively and ethically achieving a nation's foreign affairs' objectives. This article demonstrates the potential for the public relations theory of relationship management to advance contemporary thought and practice in public diplomacy. The study finds that by defining public diplomacy's central purpose as relationship management, unifying the functions under one overarching concept, adopting a management (rather than communication) mindset, and recognizing the importance of diplomatic deeds that support communication practices, practitioners will be better equipped to conduct public diplomacy effectively.

Research paper thumbnail of Defining Strategic Publics in a Networked World: Public Diplomacy’s Challenge at Home and Abroad

The Hague Journal of Diplomacy, 2012

Summary This article addresses the issue of how strategic publics should be defined in public dip... more Summary This article addresses the issue of how strategic publics should be defined in public diplomacy. The article first reviews widely accepted theories of stakeholders and publics in business and public relations that help to explain the role and value of publics to organizations and provide alternatives for the conceptualization of strategic publics. It applies these concepts to public diplomacy in an effort to demonstrate their potential usefulness in identifying and prioritizing strategic publics at home and abroad. The article then suggests that although stakeholder theory and situational theory are useful tools for conceptualizing strategic publics in public diplomacy, these theories must be expanded to capture fully the complex nature of the contemporary diplomatic environment. An expanded framework that is based on networks of influence is suggested as an alternative for defining public diplomacy publics in a networked world.

Research paper thumbnail of Krafting the obesity message: A case study in framing and issues management

Public Relations Review, 2008

Research paper thumbnail of Public relations vs. legal strategies in organizational crisis decisions

Public Relations Review, 1995

Legal strategy dominates the organizational decision-making process in times of crisis, according... more Legal strategy dominates the organizational decision-making process in times of crisis, according to this study of how organizations respond to public charges of sexual harassment. In almost two-thirds of the cases studied, legal strategy—rather than public relations strategy—was ...

Research paper thumbnail of Public relations and the law: A survey of practitioners

Public Relations Review, 1996

Research paper thumbnail of The role of public relations in the institutionalization of ethics

Public Relations Review, 1996

Research paper thumbnail of Assessing the impact of globalization on U.S. public relations

Public Relations Review, 1993

... Fitzpatrick and Whillock are assistant professors in theCenter for Communication Arts at Sout... more ... Fitzpatrick and Whillock are assistant professors in theCenter for Communication Arts at Southern Methodist University.INTRODUCTIONThe phenomenon of ... Strategy: Planning for World Markets(Lexington, MA: Lexington Books, 1985).4. Stephen C. Harper, "The Challenges ...

Research paper thumbnail of Practical application of the most current research in public relations - front groups and "Astrotruf" lobbying: Legal ramifications for public relations

Research paper thumbnail of Front groups and "Astroturf" lobbying: Legal ramifications for public relations

Research paper thumbnail of Public Diplomacy in the Public Interest

The Journal of Public Interest Communications

As public diplomacy becomes a more collaborative, socially conscious enterprise with increased fo... more As public diplomacy becomes a more collaborative, socially conscious enterprise with increased focus on global issues, problem-solving and shared goals, public interest communications--or strategic communication efforts to influence outcomes on issues that transcend the particular interests of any single organization (Fessmann, 2016)--will become an increasingly important aspect of public diplomacy practice. This article explores public diplomacy’s expanding role and impact in global society, identifying key ways in which public diplomacy serves the public interest. It then recommends a research agenda to help explain how public interest communications works (or might work) in achieving public diplomacy goals that extend beyond national borders. The emphasis is on communication models, publics, ethics, and measurement.

Research paper thumbnail of C-suite perspectives on corporate diplomacy as a component of public diplomacy

Place Branding and Public Diplomacy

Research paper thumbnail of Preparing Tomorrow’s Leaders

Journalism & Mass Communication Educator

Research paper thumbnail of Books -- Global Communication in the Twenty-First Century by Robert L. Stevenson

The Journalism Educator, Oct 1, 1994

Research paper thumbnail of Reviews -- the Unseen Power: Public Relations. A History by Scott M. Cutlip

The Journalism Educator, 1995

Research paper thumbnail of The Missing Public in U.S. Public Diplomacy

Media and Conflict in the Twenty-First Century, 2005

Research paper thumbnail of Secret persuaders: Ethical and rhetorical perspectives on the use of public relations front groups

Research paper thumbnail of The Legal Challenge of Integrated Marketing Communication (Imc)

Journal of Advertising, 2005

ABSTRACT: The application of First Amendment commercial speech doctrine to integrated marketing c... more ABSTRACT: The application of First Amendment commercial speech doctrine to integrated marketing communication (IMC) demonstrates that the integration of public relations messages with advertising and marketing messages may dilute the constitutional protection afforded corporate ...

Research paper thumbnail of Baselines for Ethical Advocacy in the “Marketplace of Ideas”

Ethics in Public Relations: Responsible Advocacy Ethics in public relations: Responsible advocacy, 2006

Research paper thumbnail of Mordecai Lee, ,The First Presidential Communications Agency: FDR's Office of Government Reports (2005) State University of New York Press,Albany, NY 278 pp

Research paper thumbnail of Public Relations and Public Diplomacy: Conceptual and Practical Connections

Research paper thumbnail of Advancing the New Public Diplomacy: A Public Relations Perspective

The Hague Journal of Diplomacy, 2007

As public diplomacy assumes a more prominent role in the diplomatic affairs of nations, scholars ... more As public diplomacy assumes a more prominent role in the diplomatic affairs of nations, scholars and practitioners are challenged to define the 'new' public diplomacy's purpose and goals, to develop the theoretical foundations of the discipline, and to articulate principles of practice for effectively and ethically achieving a nation's foreign affairs' objectives. This article demonstrates the potential for the public relations theory of relationship management to advance contemporary thought and practice in public diplomacy. The study finds that by defining public diplomacy's central purpose as relationship management, unifying the functions under one overarching concept, adopting a management (rather than communication) mindset, and recognizing the importance of diplomatic deeds that support communication practices, practitioners will be better equipped to conduct public diplomacy effectively.

Research paper thumbnail of Defining Strategic Publics in a Networked World: Public Diplomacy’s Challenge at Home and Abroad

The Hague Journal of Diplomacy, 2012

Summary This article addresses the issue of how strategic publics should be defined in public dip... more Summary This article addresses the issue of how strategic publics should be defined in public diplomacy. The article first reviews widely accepted theories of stakeholders and publics in business and public relations that help to explain the role and value of publics to organizations and provide alternatives for the conceptualization of strategic publics. It applies these concepts to public diplomacy in an effort to demonstrate their potential usefulness in identifying and prioritizing strategic publics at home and abroad. The article then suggests that although stakeholder theory and situational theory are useful tools for conceptualizing strategic publics in public diplomacy, these theories must be expanded to capture fully the complex nature of the contemporary diplomatic environment. An expanded framework that is based on networks of influence is suggested as an alternative for defining public diplomacy publics in a networked world.

Research paper thumbnail of Krafting the obesity message: A case study in framing and issues management

Public Relations Review, 2008

Research paper thumbnail of Public relations vs. legal strategies in organizational crisis decisions

Public Relations Review, 1995

Legal strategy dominates the organizational decision-making process in times of crisis, according... more Legal strategy dominates the organizational decision-making process in times of crisis, according to this study of how organizations respond to public charges of sexual harassment. In almost two-thirds of the cases studied, legal strategy—rather than public relations strategy—was ...

Research paper thumbnail of Public relations and the law: A survey of practitioners

Public Relations Review, 1996

Research paper thumbnail of The role of public relations in the institutionalization of ethics

Public Relations Review, 1996

Research paper thumbnail of Assessing the impact of globalization on U.S. public relations

Public Relations Review, 1993

... Fitzpatrick and Whillock are assistant professors in theCenter for Communication Arts at Sout... more ... Fitzpatrick and Whillock are assistant professors in theCenter for Communication Arts at Southern Methodist University.INTRODUCTIONThe phenomenon of ... Strategy: Planning for World Markets(Lexington, MA: Lexington Books, 1985).4. Stephen C. Harper, "The Challenges ...