Bhargav Revankar | Global Business School (original) (raw)

Uploads

Papers by Bhargav Revankar

This study consists of a brief description on “Sales Promotion of Toyota Brand into Car Owners in... more This study consists of a brief description on “Sales Promotion of Toyota Brand into Car Owners in north-west Karnataka cities”, which was undertaken to look into the position of Toyota in north west Karnataka market and to know the public towards Toyota.
To fulfill the purpose of this study, we prepared a questionnaire to find out the relevant primary data pertaining to the functioning and to know the penetration of Toyota Brand in the minds of Car Owners in the study area. The data was collected based on the information given below:
• The management of the organization.
• Faculty (Educational Institutes)
• Students (Educational Institutes)

Besides the primary data collected, we have also referred and collected the relevant secondary data from the various sources like magazines, books, newspapers and website. Based on the relevant primary and secondary data a comparative analysis has been done so as to find out the areas of excellence and areas of improvement for the organizations.

Abstract : “Number of Used Cars on the Roads in India Will Top 8 million by 2018”[10] It is a stu... more Abstract : “Number of Used Cars on the Roads in India Will Top 8 million by 2018”[10] It is a study to understand the used car valuation brand preferences in North Karnataka. India is the one of the largest auto industry in the globe. India accounts GDP as high as 7.1 percent. In this Passenger Vehicle contribute about 13% of the market share.In addition, several initiatives by the Government of India and the major automobile players in the Indian market are expected to make India a leader in Four Wheeler market in particular in the world by 2020. Sales of passenger vehicles in Aug-2016 is increased by 16.7% 258,000 units is a boosting statistics. The study was carried out to analyse the valuation of second hand four wheeler in North Karnataka among unorganized players. This study was being carried out in Hubli-Dharwad used car showrooms.
Keywords: used cars, four wheelers, North Karnataka, HubliDharwad Automobile, pre-owned cars, secondhand car, resale

GETIT Info services (P) Ltd., India's largest publisher of directories and information products h... more GETIT Info services (P) Ltd., India's largest publisher of directories and information products has released its all new Buying guides for Bangalore for 2010. The two new directories, B2C for Offices & Homes and B2B for Industries are paginated using a proprietary new multi-level categorization system which is set to revolutionize the way products and services are sourced. GETIT provides an excellent local searching platform for businesses and users to meet at a common junction. An ideal platform for the product & service providers in more than 30 cities in India. GETIT has based this new classification system on extensive research conducted amongst its user and advertiser segments. It has been a massive task for the Company to re-categorize over two million records nationally. Customer re-engagement means repeat engagement or renew the engagement. An attempt in this paper is to understand the challenges to getting back the lost customers with regards to the hearsay of Hubli city losing its customer. Survey was conducted to know the reason for dissatisfaction & their expectations towards the company. Questionnaire was used to collect the response of the customers in the Hubli region.

Tij S Research Journal of Social Science Management Rjssm, Oct 31, 2012

The present study was carried out to understand the quality of fast food was obtained from differ... more The present study was carried out to understand the quality of fast food was obtained from different locations of Hubli-Dharwad twin cities. Basically the study carried towards Rice plate sales and demand was collected from at the variety of locations for analysis of demand. In the twin city population of 13 lacks has ample opportunity for structured fast food outlets business opportunity at the magnitude of more than 1 crore Rupees weekly with a very small capital investment.

Abstract: Considering the history of the health care and the competition in the same sector was v... more Abstract: Considering the history of the health care and the competition in the same sector was very high due to
number of HCU’s, customer base, and restriction on Cashless facilities in the India. The health care sector has been
considered as a major participant in service industry involving ample transaction between the patient and personnel
within HCU’s on various aspects.Early 90’s saw the on-set of globalization in Indian market with most of the sectors
including health care is to global competition. Since the beginning of time, technology has shaped and reshaped the
way people live and work. From the invention of the wheel, to the first bow and arrow, the discovery of electricity and
wireless communications, and the first computer, every technological development has brought with it new
possibilities and challenges.This has prompted HCU’s to bring CRM as inherent process in all processes. Some of
their processes are ATM in campus, cashless facility, etc., Technological innovations have changed the way doctors
and Para medicine workers perform routine practices and the way they interact with their patients on a day-to-day
basis. This has led to enhanced customer satisfaction.This new pace has changed the environment of competition in the
Health care market. Even traditional (nationalized and private) health care units geared up with the same speed.A need
has been felt to enhance the facilities like cash less facility, ATM in campus, General stores, children park, mind
refresh games which in turn are really contributing to the enhancement of customer satisfaction both in patients and
out patients. Whether patient want or don’t, still, these services are should be made available in campus are canteen,
medical shop etc. Since no research work is done in this regard in this particular region of North Karnataka, a need has
been felt to research and find out to what extent introduction of CRM has really contributed patient satisfaction. In the
process of doing this, how it has affected the patient and the HCU personnel.The analysis proves that the satisfaction
levels for all the facilities is quiet higher or facility is available up to required level, which indicates at least that they
are not on the dissatisfied side, in core CRM practices are appreciated by patients in the study area, by adopting an
explorative Reserch model. A sample of 300 patients has been chosen across the hospitals in three Districts of North
Karnataka through convenience sampling basis using an explorative research design in the context.

With every day that passes the number of users on the internet across the globe goes up. The beau... more With every day that passes the number of users on the internet across the globe goes up. The beauty of the World Wide Web is the ease at which anyone can connect with the help of simplest devices, irrespective of where they are and what they are doing. The expansion of mobile networks in remote areas is further fuelling the growth. But with great opportunity comes an increased risk.
Google said that it had so far received 41,000 (till jun-2014) requests to take down sensitive material from people in Europe since the landmark ruling, including a politician with a murky past, a convicted paedophile and a man who had attempted to murder his family and wanted to remove links about his crime. Google chief executive Larry Page has said that nearly a third of the 41,000 requests received related to a fraud or scram , one fifth concerned serious crime, and 12% are connected to child pornography arrests .
Like every coin has two faces the same way every good thing comes with advantages and disadvantages. It is the dark side of human nature that shows us where there is a confluence of good things, bad things will soon attack. So is the case with Internet.

Two wheeler markets has emerged as the most vibrant & transforming segment of the overall Indian ... more Two wheeler markets has emerged as the most vibrant & transforming segment of the overall Indian automobile industry. The Indian two Wheeler industry today is almost half the size of Chinese Market in terms of production volumes (ICRA). It consists of three segment : Motorcycles, Mopeds & Scooters. So this study helps to analyse the reason for decline in Mahinrdra Scooters is because the customers feel that they get better offering from the competitors and they even think that Mahindra two Wheelers are new brand in the market. Key words: Two wheeler, mahindra scooters, ICRA.

In country like India already people use traditional soft drinks like jalgeera, nimbu pani, aam ... more In country like India already people use traditional soft drinks like jalgeera, nimbu pani, aam panna, lassi, curd, chaas (butter milk), nariyal pani (coconut water), cocum sharbat, badam milk, falooda, malai wala dudh (cream milk), ganne ka ras (sugarcane juice) and other fruit juicesetc. These soft drinks are so popular and still no private company substitutes this product. Main player in beverage Industry COCA-COLA, PEPSI, PARLE, tries to capture this market to expand their business and attract new customer.
The launch of LMN, Nimbooz and Minute Made Nimbu Fresh are indicative of the efforts of an industry that is striving to find new growth opportunities. The process of converting large sections of the Indian consumers to packaged drinks, a job that started in the 70s but is still largely unfinished is now come to an important milestone.

Indian Market of soft drinks can be segmented broadly into cola products and non-cola products. C... more Indian Market of soft drinks can be segmented broadly into cola products and non-cola products. Cola products account for nearly 61% of the total soft drinks market. The brands that fall in this category are Pepsi, Coca- Cola, Thumps Up, diet coke, Diet Pepsi etc. Non-cola segment which constitutes 36% can be divided into 4 categories based on the types of flavors Orange, Cloudy Lime, Clear Lime and Mango. Reaming 4% is local soft drinks. Different flavored drinks are named in different names in all categories.

In the view of history of electronics & the competition was very poor number of customers were ve... more In the view of history of electronics & the competition was very poor number of customers were very few to have such electronics, and other thing was financial constraints, in those days people were not ready to adopt new technology, though the technology has been improving & which is helping in the growth of the nation with respect to parameters such as economy, finance, income, etc.

Tij S Research Journal of Social Science Management Rjssm, Oct 31, 2012