P3A (original) (raw)

Privacy Preserving Product Analytics Metrics

This is a human-readable list of product analytics metrics collected. The list of metrics collected can also be found in the source code. The analytics reported are not exact numbers, but are collected into aggregate "buckets" or histograms. The process for this aggregation can also be verified in the source code.

Disabled metrics can be viewed here.

General information about P3A can be found on our support page.

Encoding Parameters

Metric reports encoded using the STAR protocol use an aggregation threshold of 50 for each layer.

Submission of STAR-encoded reports is controlled by the BraveP3AConstellation feature flag added in 1.52 and enabled by default in 1.62. Parallel submission of metrics without STAR is suppressed by the BraveP3ATypicalJSONDeprecation feature flag for weekly-cadence questions and BraveP3AOtherJSONDeprecation for others, added in 1.62.

Remote configuration

Metrics can be remotely configured via the component updater. Remote configurations can be found here.

Metric attributes/metadata

Each metric will have a preconfigured list of one or more of the following attributes to include within each report:

Current

[D] = supported on Desktop (merged and enabled in 1.1.x)

[A] = supported on Android (merged in 1.19.x and enabled in 1.20.x)

[iOS] = supported on iOS (merged and enabled in 1.46.x)

Uptime

How long has the browser been active for in the past day?

Brave.Uptime.BrowserOpenTime.2 [D] [A]

  1. 30 minutes or less
  2. 31 minutes - 1 hour
  3. 1 - 2 hours
  4. 2 - 3 hours
  5. 3 - 5 hours
  6. 5 - 7 hours
  7. 7 - 10 hours
  8. More than 10 hours

Core

Have you made Brave your default browser?

_Brave.Core.IsDefault_ and Brave.Core.IsDefaultDaily.2 [D]

  1. No
  2. Yes

How many bookmarks do you have?

Brave.Core.BookmarkCount [D] [A] [iOS] 0. 0

  1. 1-5
  2. 6-20
  3. 21-100
  4. 101-500
  5. 501-1000
  6. 1001-5000
  7. 5001-10000
  8. More than 10000

How many open windows do you have?

Brave.Core.WindowCount.2 [D]

  1. 0
  2. 1
  3. 2-5
  4. 6+

How many open tabs do you have?

Brave.Core.TabCount [D] [A] [iOS]

  1. 1
  2. 2-5
  3. 6-10
  4. 11-50
  5. 50+

How many extensions have you installed?

Brave.Core.NumberOfExtensions (only queried on program start) [D]

  1. None
  2. One extension
  3. Two to four extensions
  4. Five or more extensions

Is crash reporting enabled?

Note: Records the corresponding preference ("Help improve Brave's features and performance ") state during a startup.

Brave.Core.CrashReportsEnabled [D] [A]

  1. no
  2. yes

How many unique domains did you load in the past week?

Brave.Core.DomainsLoaded.Default or Brave.Core.DomainsLoaded.NonDefault [D] [A]

  1. 0 domains
  2. 1-4
  3. 5-10
  4. 11-30
  5. 31-50
  6. 51-100
  7. Greater than 100 domains

How many days did you use the browser in the previous ISO week?

Brave.Core.WeeklyUsage [D] [A] [iOS]

  1. 0 days
  2. 1 day
  3. 2 days
  4. 3 days
  5. 4 days
  6. 5 days
  7. 6 days
  8. 7 days

How many profiles do you have?

Brave.Core.ProfileCount [D]

  1. 1
  2. 2
  3. 3
  4. 4-5
  5. 6+

Did you use the browser this month?

Brave.Core.UsageMonthly [D] [A] [iOS]

  1. Yes

Did you use the browser in the past day?

Brave.Core.UsageDaily [D] [A] [iOS]

  1. Yes

What is your primary language? (reported via STAR/Constellation only)

Brave.Core.PrimaryLang [D] [A] [iOS]

See https://github.com/brave/brave-core/blob/master/components/misc_metrics/language_metrics.cc#L26-L210 for an ordered list of answers.

How many pages did you reload in the past week?

Brave.Core.PagesReloaded [D] [A]

  1. 0 pages
  2. 1-10
  3. 11-50
  4. 51-100
  5. 101-500
  6. 501-1000
  7. Greater than 1000 pages

If your "upgrade connections to HTTPS" setting is set to "standard" or "strict", how many page requests failed the auto-upgrade to HTTPS this week?

Brave.Core.FailedHTTPSUpgrades.2 [D] [A]

  1. 0%
  2. Above 0%, less than or equal to 0.25%
  3. Above 0.25%, less than or equal to 0.5%
  4. Above 0.5, less than or equal to 1%
  5. Above 1%, less than or equal to 3%
  6. Above 3%, less than or equal to 7%
  7. Greater than 7%

If you are a first-time user this week and you viewed at least one page, how long after the install time did you view your first web page?

Brave.Core.FirstPageLoadTime [D] [A]

  1. 0-5 minutes
  2. 6-10 minutes
  3. 11 minutes - 1 hour
  4. 1 hour - 4 hours
  5. 4 hours - 1 day
  6. Greater than a day

As a user not opted-in/opted-in to Rewards, how many pages did you load in the past week?

Brave.Core.PagesLoaded.NonRewards, Brave.Core.PagesLoaded.Rewards or Brave.Core.PagesLoaded.RewardsWallet [D] [A]

  1. 0 pages
  2. 1-10
  3. 11-50
  4. 51-100
  5. 101-500
  6. 501-1000
  7. Greater than 1000 pages

Did you use a private window today?

Brave.Core.PrivateWindowUsed [D] [A]

  1. Yes

In the past week, what percentage of your active browsing time was media playing?

Brave.Core.MediaSessionUsage [D] [A]

  1. 0%
  2. 1-20%
  3. 21-40%
  4. 41-60%
  5. 61-80%
  6. 81-100%

Did you use a Tor window in the past day?

Brave.Core.TorWindowUsed [D]

  1. Yes

Do you have Widevine enabled?

Brave.Core.WidevineEnabled [D] [A]

  1. No
  2. Yes

What percentage of your browser-initiated navigations in the past reporting period (24 hours) originated from Pinned Favorites on the New Tab Page?

Brave.Core.CustomTopSitesSourcePercent [D] [A]

  1. 1-5%
  2. 6-20%
  3. 21-80%
  4. 81-95%
  5. 96-100%

What percentage of your browser-initiated navigations in the past reporting period (24 hours) originated from Most Frequented tiles on the New Tab Page?

Brave.Core.FrequentTopSitesSourcePercent [D] [A]

  1. 1-5%
  2. 6-20%
  3. 21-80%
  4. 81-95%
  5. 96-100%

What percentage of your browser-initiated navigations in the past reporting period (24 hours) originated from the Bookmarks Bar or Manager?

Brave.Core.BookmarksSourcePercent [D] [A]

  1. 1-5%
  2. 6-20%
  3. 21-80%
  4. 81-95%
  5. 96-100%

What percentage of your browser-initiated navigations in the past reporting period (24 hours) originated from typing a specific URL directly into the address bar?

Brave.Core.DirectURLSourcePercent [D] [A]

  1. 1-5%
  2. 6-20%
  3. 21-80%
  4. 81-95%
  5. 96-100%

What percentage of your browser-initiated navigations in the past reporting period (24 hours) originated from selecting a History item (previously visited page) in the address bar dropdown?

Brave.Core.HistorySourcePercent [D] [A]

  1. 1-5%
  2. 6-20%
  3. 21-80%
  4. 81-95%
  5. 96-100%

What percentage of your browser-initiated navigations in the past reporting period (24 hours) were opened externally (e.g. from another app)?

Brave.Core.ExternalNavigationSourcePercent [D] [A]

  1. 1-5%
  2. 6-20%
  3. 21-80%
  4. 81-95%
  5. 96-100%

What percentage of your browser-initiated navigations in the past reporting period (24 hours) originated from a PWA window?

Brave.Core.PWASourcePercent [D] [A]

  1. 1-5%
  2. 6-20%
  3. 21-80%
  4. 81-95%
  5. 96-100%

Did you make any browser-initiated navigations in the past reporting period (24 hours)?

Brave.Core.Navigated [D] [A]

  1. No
  2. Yes

Did you update Brave in the last week?

Brave.Update.Status [D]

  1. No, and I'm on the legacy implementation.
  2. No, and I'm on Omaha 4.
  3. Yes, with the legacy implementation.
  4. Yes, with Omaha 4.

Welcome

What was the last screen that you viewed during the browser onboarding process?

Brave.Welcome.InteractionStatus.2 [D]

  1. Only viewed the welcome screen, performed no action
  2. Viewed the profile import screen
  3. Viewed the diagnostic/analytics consent screen
  4. Finished the onboarding process

Importer

Did you import settings and bookmarks, and if so from where?

Brave.Importer.ImporterSource.2 [D]

  1. Did not import
  2. Imported from Brave
  3. Imported from Chrome
  4. Imported from Firefox
  5. Imported from Bookmarks HTML
  6. Imported from Safari (answer only possible on macOS)

Shields

What has been your interaction with the shields icon?

Brave.Shields.UsageStatus [D]

  1. Never clicked on shields icon
  2. Clicked on it, but never made a change
  3. Clicked on it, shut off shields for one or more sites
  4. Clicked on it, changed Shields defaults or per-site shield settings in addition to (or in place of) shutting off shields on one or more sites

What is the global ad blocking shields setting?

Brave.Shields.AdBlockSetting [D] [A] [iOS]

  1. Disabled
  2. Standard
  3. Aggressive

What is the global fingerprinting shields setting?

Brave.Shields.FingerprintBlockSetting [D] [A] [iOS]

  1. Disabled
  2. Standard
  3. Aggressive

On how many domains has the user set the adblock setting to be lower (block less) than the default?

Brave.Shields.DomainAdsSettingsBelowGlobal [D] [A] [iOS]

  1. 0
  2. 1-5
  3. 6-10
  4. 11-20
  5. 21-30
  6. 31+

On how many domains has the user set the adblock setting to be higher (block more) than the default?

Brave.Shields.DomainAdsSettingsAboveGlobal [D] [A] [iOS]

  1. 0
  2. 1-5
  3. 6-10
  4. 11-20
  5. 21-30
  6. 31+

Do you have the "forget me when I close this site" setting enabled?

Brave.Shields.ForgetFirstParty [D] [A]

  1. Not globally, and not per-site
  2. Globally enabled, no exceptions for any sites
  3. Globally enabled, but the setting is disabled for at least one site
  4. Not globally, but the setting is enabled for at least one site

Do you have ad-block only mode enabled?

Brave.Shields.AdBlockOnlyModeEnabled [D] [A]

  1. Yes

How many non-custom filter lists do you have enabled, in addition to the default lists?

Brave.Shields.FilterLists.2 [D] [A]

  1. 0
  2. 1
  3. 2
  4. 3-5
  5. 6+

If your global "Upgrade connections to HTTPS" setting is not disabled, what is it set to?

Brave.Shields.UpgradeHTTPSGlobal [D] [A]

  1. Standard
  2. Strict

Do you have "Upgrade connections to HTTPS" set to strict for at least one site?

Brave.Shields.UpgradeHTTPSPerSite [D] [A]

  1. Yes

Do you have shields developer mode enabled?

Brave.Shields.DevModeEnabled [D] [A]

  1. Yes

Rewards

How much BAT, excluding grants, is in your wallet?

Brave.Rewards.WalletBalance.3 [D] [A]

  1. No wallet created
  2. Wallet created, rewards disabled
  3. Zero BAT, excluding grants
  4. 1-9 BAT, excluding grants
  5. 10-50 BAT, excluding grants
  6. Over 50 BAT, excluding grants~~

If you have rewards enabled, which ad types do you have enabled?

Brave.Rewards.AdTypesEnabled [D] [A]

  1. None
  2. NTP only
  3. Push only
  4. NTP + Push

If you enabled ads today, how many hours after browser installation did you enable ads?

Brave.Rewards.EnabledInstallationTime [D] [A]

  1. Less than an hour
  2. 1 hour or more, less than 12 hours
  3. 12 hours or more, less than 24 hours
  4. 24 hours or more, less than 72 hours
  5. 72 hours or more

If you enabled rewards this week, how did you enable it?

Brave.Rewards.EnabledSource [D]

  1. Inline tip button
  2. BAT icon in the address bar
  3. Rewards card on NTP

If rewards are disabled, did you click on the BAT icon in the URL this week?

Brave.Rewards.ToolbarButtonTrigger [D]

  1. Yes

If you have Brave Rewards enabled with a custodial account connected, how many tips did you make in the past 30 days (monthly and one-time tips combined)? Monthly tips count so long as they are still in your monthly tips list, even if they do not go through.

Brave.Rewards.TipsSent.2 [D] [A]

  1. 0 tips
  2. 1 tip
  3. 2-3 tips
  4. 4+ tips

If you triggered the Rewards panel as a non-rewards user or a new Rewards user this week, did you enable Rewards?

Brave.Rewards.MobileConversion [A]

  1. No
  2. Yes

If you triggered the Rewards panel at least once as a Rewards user in the last 7 days, how many times did you trigger the panel?

Brave.Rewards.MobilePanelCount.2 [A]

  1. 1
  2. 2
  3. 3-5
  4. 6-10
  5. 11-50
  6. 51+

If you are Rewards user who opened the Rewards panel in the past week, how many times did you open it?

Brave.Rewards.DesktopPanelCount.2 [D]

  1. 1
  2. 2
  3. 3-5
  4. 6-10
  5. 11-50
  6. 51+

If you are Rewards user who opened the Rewards page in the past month, how many times did you open it?

Brave.Rewards.PageViewCount [D] [A]

  1. 1-2
  2. 3-5
  3. 6-10
  4. 11-50
  5. 51+

If you're a Rewards user with a custodial account connected, do you have one or more monthly contributions configured?

Brave.Rewards.RecurringTip [D] [A]

  1. No
  2. Yes

If you have Rewards enabled and a payout account connected, did you enable search ads this week?

Brave.Rewards.SearchResultAdsOptin [D]

  1. Yes

As a Rewards user, did you view the "Explore" section on the Rewards panel or page in the past week?

Brave.Rewards.OffersViewed [D] [A]

  1. Yes

As a Rewards user, how many times did you click on an offer in the "Explore" section in the past week?

Brave.Rewards.OfferClicks [D] [A]

  1. 1
  2. 2-3
  3. 4-5
  4. 6+

If you don't have Brave set as your default search engine and you have Rewards enabled, do you have a wallet connected?

Brave.Rewards.NonBraveSearchWalletConnected [D] [A]

  1. No
  2. Yes

Sync

Have you enabled sync?

Brave.Sync.Status [D]

  1. No
  2. Sync enabled with two devices
  3. Sync enabled more than two devices

If you are opted into sync, how many objects are synced?

Brave.Sync.SyncedObjectsCount.2 [D] [A]

  1. 0 - 1000
  2. 1001 - 10000
  3. 10001 - 49000
  4. 49001+

If you are opted into sync, which types are enabled in Sync?

Brave.Sync.EnabledTypes [D] [A]

  1. No types or only Bookmarks
  2. Only Bookmarks + History
  3. More than (Bookmarks + History) but less than (Sync All)
  4. All types

If you enabled Sync this week, did you create a new chain or join an existing chain?

Brave.Sync.JoinType [D] [A] [iOS]

  1. Created new chain
  2. Joined existing chain

P3A

How many weekly questions did the browser send in the previous week?

Brave.P3A.SentAnswersCount [D] [A]

  1. None
  2. Between 1 and 4
  3. Between 5 and 9
  4. 10 or more

Omnibox

As a user not opted-in/opted-in to Rewards, how many times did you search last week?

Brave.Omnibox.SearchCount.NonRewards, Brave.Omnibox.SearchCount.Rewards or Brave.Omnibox.SearchCount.RewardsWallet [D]Note: we count only omnibox events that trigger a search.

  1. Never
  2. 1 to 5 times
  3. 6 to 10 times
  4. 11 to 20 times
  5. 21 to 50 times
  6. 51 to 100 times
  7. 101 to 500 times
  8. More than 500 times

Which is your currently selected search engine?

Brave.Search.DefaultEngine.4 [D] [A] [iOS]

  1. Other
  2. Google
  3. DuckDuckGo
  4. Startpage
  5. Bing
  6. Qwant
  7. Yandex
  8. Ecosia
  9. Brave Search
  10. Daum
  11. Naver
  12. Yahoo Japan

If you have Rewards enabled/disabled, what is your default search engine?

Brave.Search.DefaultEngine.Rewards or Brave.Search.DefaultEngine.NonRewards [D] [A]

  1. Other
  2. Google
  3. DuckDuckGo
  4. Startpage
  5. Bing
  6. Qwant
  7. Yandex
  8. Ecosia
  9. Brave Search
  10. Daum
  11. Naver
  12. Yahoo Japan

Did you switch search engines in the past day, and if so from what to what?

Brave.Search.SwitchEngine.2 [D] [A] [iOS]

  1. No, currently set to Brave
  2. No, currently set to non-Brave engine
  3. Yes, from Brave to Google
  4. Yes, from Brave to DuckDuckGo
  5. Yes, from Brave to Other
  6. Yes, from Google to Brave
  7. Yes, from DuckDuckGo to Brave
  8. Yes, from Other to Brave
  9. Yes, from Other to Other

Brave.Search.Promo.Button [D]

  1. No, No
  2. Yes, No
  3. No, Yes
  4. Yes, Yes

Brave.Search.Promo.BannerA Brave.Search.Promo.BannerB Brave.Search.Promo.BannerC Brave.Search.Promo.BannerD Brave.Search.Promo.DDGBannerA Brave.Search.Promo.DDGBannerB Brave.Search.Promo.DDGBannerC Brave.Search.Promo.DDGBannerD [D]

  1. No, No
  2. Yes, No
  3. No, Yes
  4. Yes, Yes

Brave.Search.Promo.NewTabPage [D] [A]

  1. No, No
  2. Yes, No
  3. No, Yes
  4. Yes, Yes

Do you have Web Discovery Project enabled?

Brave.Search.WebDiscoveryEnabled [D] [A]

  1. No
  2. Yes

If you switched search engines this week from Brave Search to something else, how many queries did you do before switching? (via address bar only)

Brave.Search.QueriesBeforeChurn [D] [A]

  1. 0
  2. 1
  3. 2
  4. 3-5
  5. 6-10
  6. 11-20
  7. 21-40
  8. More than 40

Do you have Web Discovery Project & notification ads enabled?

Brave.Search.WebDiscoveryAndAds [D]

  1. No
  2. Yes

If you made a Brave Search query today, is Brave your default browser?

Brave.Search.BraveDaily.2 [D] [A] [iOS]

  1. No
  2. Yes

If you used the search widget in the past 7 days, how many queries did you perform this week?

Brave.Search.WidgetUsage [D]

  1. 1-10
  2. 11-30
  3. 31-40
  4. 41+

If the search widget is enabled, what is your default engine for the search widget?

Brave.Search.WidgetDefault [D]

  1. Brave
  2. Google
  3. DDG
  4. Qwant
  5. Bing
  6. Startpage
  7. Ecosia
  8. Other

Do you have "Show search suggestions" enabled?

Brave.Search.SearchSuggest [D]

  1. No
  2. Yes

Did you make a Google query using the NTP search widget this week?

Brave.Search.GoogleWidgetUsage [D]

  1. Yes

If Web Discovery is enabled, what is your default search engine?

Brave.Search.WebDiscoveryDefaultEngine [D] [A]

  1. Other
  2. Google
  3. DuckDuckGo
  4. Startpage
  5. Bing
  6. Qwant
  7. Yandex
  8. Ecosia
  9. Brave Search
  10. Daum
  11. Naver
  12. Yahoo Japan

If you performed one or more background search queries in the past day, how many failures did you encounter?

Brave.Search.BackupResultsFailures [D] [A]

  1. 0
  2. 1
  3. 2
  4. 3-8
  5. 8+

If you have Brave/Google/Other set as your default engine, how many Brave search queries did you make in the past day?

Brave.Search.DailyQueries.BraveDefault.2, Brave.Search.DailyQueries.GoogleDefault.2, Brave.Search.DailyQueries.YahooDefault.2, Brave.Search.DailyQueries.DDGDefault.2, Brave.Search.DailyQueries.OtherDefault.2 [D] [A]

  1. Did not navigate at all
  2. Did navigate, but did not search
  3. 1-3
  4. 4-7
  5. 8+

If you used Brave Search in the past day, what percentage of your initial queries originated from typing a query directly into the address bar?

Brave.Search.OmniboxTypedPercent [D] [A]

  1. 1-5%
  2. 6-20%
  3. 21-80%
  4. 81-95%
  5. 96-100%

If you used Brave Search in the past day, what percentage of your initial queries originated from clicking a Search Suggestion in the address bar dropdown?

Brave.Search.OmniboxSuggestionPercent [D] [A]

  1. 1-5%
  2. 6-20%
  3. 21-80%
  4. 81-95%
  5. 96-100%

If you used Brave Search in the past day, what percentage of your initial queries originated from the New Tab Page Search Widget?

Brave.Search.NTPSearchPercent [D] [A]

  1. 1-5%
  2. 6-20%
  3. 21-80%
  4. 81-95%
  5. 96-100%

If you used the Quick Search toolbar in the past week, which icon did you press the most?

Brave.Search.QuickMostUsedAction [A]

  1. Leo
  2. Default engine
  3. Google
  4. YouTube
  5. Bing
  6. Ecosia
  7. DuckDuckGo
  8. Qwant
  9. Startpage
  10. Brave
  11. Other

If you used Brave Search in the past day, what percentage of your initial queries originated from the Brave Search widget?

Brave.Search.WidgetSearchPercent [A]

  1. 1-5%
  2. 6-20%
  3. 21-80%
  4. 81-95%
  5. 96-100%

If you used Brave Search in the past day, what percentage of your initial queries originated from the quick search toolbar?

Brave.Search.QuickSearchPercent [A]

  1. 1-5%
  2. 6-20%
  3. 21-80%
  4. 81-95%
  5. 96-100%

NTP

How many new tab pages did you load in the past day?

Brave.NTP.NewTabsCreatedDaily [D] [A]

  1. 0
  2. 1
  3. 2
  4. 3
  5. 4
  6. 5-8
  7. 9-15
  8. 16+

Is the sponsored new tab page option enabled?

Brave.NTP.SponsoredMediaType [D] [A] [iOS]

  1. Disabled
  2. Images only
  3. Images and videos (iOS + Japan only)

On the New Tab Page, did you click the Customize Settings icon?

Brave.NTP.CustomizeUsageStatus.2 [D]

  1. No
  2. Yes, but I didn't make any changes
  3. Yes, and I did make a change

What is your 'new tab page shows' setting?

Brave.NTP.DefaultPage [D]

  1. Dashboard
  2. Blank
  3. Homepage: Brave Search
  4. Homepage: Google
  5. Homepage: DDG
  6. Homepage: other

If the Fresh NTP after Idle feature is enabled and you manually switched the opening screen setting this week, what was the switch?

Brave.NTP.OpeningScreenSwitch [A]

  1. From "New tab after inactivity" to another setting
  2. From another setting to "New tab after inactivity"
  3. Other

Today

Have you ever used Brave Today?

Brave.Today.HasEverInteracted [D]

  1. Yes

How many times did you use Brave Today in the last week that Brave Today was used?*

Brave.Today.WeeklySessionCount [D] [iOS]

  1. Never
  2. Once
  3. 2-3 times
  4. 4-7 times
  5. 8-12 times
  6. 13-18 times
  7. 19-25 times
  8. 26+ times

* Refers to the issue whereby stats won't be reset or updated if the corresponding feature is not used in the next time period.

As a Brave News user this month, how many external feeds do you have in total?

Brave.Today.DirectFeedsTotal.3 [D] [A] [iOS]

  1. 0
  2. 1
  3. 2-4
  4. 5-8
  5. 9-13
  6. 14+

How many Brave News cards did you view in the past week?

Brave.Today.WeeklyTotalCardViews [D] [A] [iOS]

  1. None
  2. 1
  3. 2 to 10
  4. 11 to 20
  5. 21 to 40
  6. 41 to 80
  7. 81 to 100
  8. 101 or more

As an opted in Brave News user, when was the last time I used Brave News?

Brave.Today.LastUsageTime [D] [A] [iOS]

  1. Within the last 6 days
  2. 7 - 13 days ago
  3. 14 - 20 days ago
  4. 21 - 27 days ago
  5. 28 - 59 days ago
  6. 60 days ago or more

As a first time user of Brave News this week, did I return again to use it during the first 7 day period?

Brave.Today.NewUserReturning [D] [A] [iOS]

  1. I have never used Brave News
  2. I have used Brave News, but I'm not a first time Brave News user this week
  3. I'm a first time Brave News user this week but, no, I did not return the rest of the week
  4. I'm a first time Brave News user this week and, yes, I returned and used it again the following day
  5. I'm a first time Brave News user this week and, yes, I returned and used it again this week but not the following day

If you changed your News opt-in status today, what did you change it to?

Brave.Today.IsEnabled [D] [A]

  1. Disabled
  2. Enabled

Did you use Brave News this month?

Brave.Today.UsageMonthly [D] [A] [iOS]

  1. Yes

Did you use Brave News in the past day?

Brave.Today.UsageDaily [D] [A] [iOS]

  1. Yes

If you have used Brave News in the last week and clicked on at least one card, how many cards did you click on? (reported weekly, desktop & Android)

Brave.Today.WeeklyTotalCardClicks [D] [A]

  1. 1-2
  2. 3-5
  3. 6 -10
  4. 11-15
  5. 16-20
  6. 21-25
  7. 26+

If you have clicked on 5 or more cards in the last week, what is the average rank (depth) of the cards you clicked on in the For You/Following feeds? (reported weekly, desktop & Android)

Brave.Today.ClickCardDepth [D] [A]

  1. 1-3 cards deep
  2. 4 to 6 cards deep
  3. 7 to 10 cards deep
  4. 11 to 15 cards deep
  5. 16 to 20 cards deep
  6. 21+

If you are a monthly active News user, how many channels are you subscribed to? (reported monthly, desktop & Android only)

Brave.Today.ChannelCount.2 [D] [A]

  1. 0
  2. 1
  3. 2-4
  4. 5-8
  5. 9-13
  6. 14+

If you are a monthly active News user, how many publishers are you subscribed to (excluding direct feeds)? (reported monthly, desktop & Android only)

Brave.Today.PublisherCount.2 [D] [A]

  1. 0
  2. 1
  3. 2-4
  4. 5-8
  5. 9-13
  6. 14+

If you have used Brave News in the last week and you used the sidebar filter at least once, how many sessions included the usage of the sidebar filters? (reported weekly, desktop only)

Brave.Today.SidebarFilterUsages [D] [A]

  1. 1
  2. 2-4
  3. 5-7
  4. 8-10
  5. 11+

Do you have News enabled?

Brave.Today.EnabledSetting [D] [A]

  1. No
  2. Yes

VPN

As a Brave VPN user, when was the last time I enabled the Brave VPN?

Brave.VPN.LastUsageTime [D] [A] [iOS]

  1. Within the last 6 days
  2. 7 - 13 days ago
  3. 14 - 20 days ago
  4. 21 - 27 days ago
  5. 28 - 59 days ago
  6. 60 days ago or more

As a first time user of the Brave VPN this week, did I enable it again the following day?

Brave.VPN.NewUserReturning [D] [A] [iOS]

  1. I have never enabled the Brave VPN
  2. I have enabled the Brave VPN, but I'm not a first time Brave VPN user this week
  3. I'm a first time Brave VPN user this week but, no, I did not enable the Brave VPN the rest of the week
  4. I'm a first time Brave VPN user this week and, yes, I did enable it again the following day
  5. I'm a first time Brave VPN user this week and, yes, I enabled it again this week but not the following day

If you used the VPN NTP widget in the past week, how many actions did you perform within the widget in the past week?

Brave.VPN.WidgetUsage [D]

  1. 1
  2. 2-10
  3. 11-20
  4. 21+

Did you hide the VPN widget this week?

Brave.VPN.HideWidget [D]

  1. Yes

If you have a VPN subscription, how long was your total VPN usage time over the past week compared to your total browser usage time in the past week?

Brave.VPN.ConnectedDuration [D]

  1. 0%
  2. Above 0%, below 0.5%
  3. 0.5% - 5%
  4. 5% - 33%
  5. 33%+

If your client attempted to install VPN system services this week, was the last installation attempt successful?

Brave.VPN.SystemServicesInstalled [D]

  1. No
  2. Yes

Playlist

As a user that used Playlist at least once, when was the last time I used or added content to Brave Playlist?

Brave.Playlist.LastUsageTime [D] [A]

  1. 0 - 6 days ago (less than a week)
  2. 7 - 13 days ago (one week ago or more)
  3. 14 - 20 days ago (two weeks ago or more)
  4. 21 - 27 days ago (three weeks ago or more)
  5. 28 - 59 days ago (four weeks ago or more)
  6. 60 days ago or more (two months ago or more)

As a first-time user of Brave Playlist this week, did I return again to use or add content to Brave Playlist during the first 7-day period?

Brave.Playlist.NewUserReturning [D] [A]

  1. I have used Brave Playlist, but I'm not a first-time Brave Playlist user this week
  2. I'm a first-time Brave Playlist user this week but, no, I did not return the rest of the week
  3. I'm a first-time Brave Playlist user this week and, yes, I returned and used it again the following day
  4. I'm a first-time Brave Playlist user this week and, yes, I returned and used it again this week but not the following day

As a user that used Playlist this week, how many days did I use or add content to Brave Playlist in the past 7 days?

Brave.Playlist.UsageDaysInWeek [D] [A]

  1. 1 to 2 days
  2. 3 to 4 days
  3. 5 to 6 days
  4. 7 days

As a new user of Playlist this week, how long did it take for new Brave users to use Playlist for the first time?

Brave.Playlist.FirstTimeOffset [D] [A]

  1. Less than 1 day
  2. 1 - 6 days
  3. 7 - 13 days
  4. 14 - 20 days
  5. 21 - 27 days
  6. Longer than 27 days

VerticalTabs

As a user with vertical tabs enabled, what is the max amount of open tabs this week?

Brave.VerticalTabs.OpenTabs [D]

  1. 1
  2. 2-5
  3. 6-10
  4. 11-50
  5. 51+

As a user with vertical tabs enabled and had at least one pinned tab this week, what is the max amount of pinned tabs this week?

Brave.VerticalTabs.PinnedTabs [D]

  1. 1-2
  2. 3-5
  3. 6+

As a user with vertical tabs mode enabled and had at least one tab group this week, what is the max amount of tab groups this week?

Brave.VerticalTabs.GroupTabs [D]

  1. 1-2
  2. 3-5
  3. 6+

AIChat

Do you have Leo enabled?

Brave.AIChat.Enabled.2 [D] [A]

  1. Yes, as a free user
  2. Yes, as a premium user

Did you use Leo in the past day?

Brave.AIChat.UsageDaily.2 [D] [A]

  1. Yes, as a free user
  2. Yes, as a premium user

If you used Leo in the past week, how many chats did you engage in during the period?

Brave.AIChat.ChatCount [D] [A]

  1. 1
  2. 2 to 5
  3. 6 to 10
  4. 11 to 20
  5. 21 to 50
  6. More than 50

If you used Leo in the past week, what was the average amount of prompts per conversation during the period?

Brave.AIChat.AvgPromptCount [D] [A]

  1. 1 to 2
  2. 3 to 5
  3. 6 to 10
  4. 11 to 20
  5. More than 20

If you are an opted-in Leo user, what % of your Omnibox selections were the Ask Leo option?

Brave.AIChat.OmniboxOpens [D]

  1. None
  2. Less than 1%
  3. Between 1% and 3%
  4. Between 3% and 5%
  5. Between 5% and 10%
  6. Between 10% and 25%
  7. More than 25%

If you are an opted-in Leo user, and you used the Leo omnibox option in the previous week, did you select the Leo omnibox option proportionally more this week vs last week?

Brave.AIChat.OmniboxWeekCompare [D]

  1. More last week
  2. More this week

As a first time Leo user, what was your entry point?

Brave.AIChat.AcquisitionSource [D]

  1. Omnibox option
  2. Sidebar
  3. Context menu
  4. Toolbar button
  5. App menu item
  6. Omnibox command
  7. 'Open in Leo' search engine result action
  8. NTP widget

Did you use Leo this month?

Brave.AIChat.UsageMonthly [D] [A]

  1. Yes, as a free user
  2. Yes, as a premium user

Did you use Leo this week?

Brave.AIChat.UsageWeekly [D] [A]

  1. Yes, as a free user
  2. Yes, as a premium user

As a first time user of Brave Leo this week, did I return again to use it during the first 7 day period?

Brave.AIChat.NewUserReturning [D] [A]

  1. I have never used the feature
  2. I have used the feature, but I'm not a first time feature user this week
  3. I'm a first time feature user this week but, no, I did not return the rest of the week
  4. I'm a first time feature this week and, yes, I returned and used it again the following day
  5. I'm a first time feature user this week and, yes, I returned and used it again this week but not the following day

As an opted in Brave Leo user, when was the last time I used Brave Leo? (reported monthly)

Brave.AIChat.LastUsageTime [D] [A]

  1. Within the last 6 days
  2. 7 - 13 days ago
  3. 14 - 20 days ago
  4. 21 - 30 days ago

As a free tier user opted in to Leo, how many times did you use right click actions in the past week?

Brave.AIChat.ContextMenu.FreeUsages and Brave.AIChat.ContextMenu.PremiumUsages [D]

  1. 0
  2. 1
  3. 2
  4. 3 to 5
  5. 6 to 10
  6. 11 to 20
  7. 21 to 50
  8. More than 50

As a user of Leo Right-click Actions this week, what is the most used action category?

Brave.AIChat.ContextMenu.MostUsedAction [D]

  1. Summarize
  2. Explain
  3. Paraphrase
  4. Create Tagline
  5. Create Social Media Post
  6. Improve
  7. Change Tone
  8. Change Length

As an opted in Leo user, when was the last time you used the Right-click Actions feature?

Brave.AIChat.ContextMenu.LastUsageTime [D]

  1. Within the last 6 days
  2. 7 - 13 days ago
  3. 14 - 20 days ago
  4. 21 - 30 days ago

If you are an opted-in Leo user and used Leo in the past 7 days, what was the most used entry point in the past 7 days?

Brave.AIChat.MostUsedEntryPoint [D]

  1. Omnibox item
  2. Sidebar
  3. Context menu
  4. Toolbar button
  5. App menu item
  6. Omnibox command
  7. 'Open in Leo' search engine result action
  8. NTP widget

If you used Leo for the first time this week, how many prompts did you submit in your first session?

Brave.AIChat.FirstChatPrompts [D] [A]

  1. 1 (single prompt only)
  2. 2-3 turns
  3. 4-6 turns
  4. 7-10 turns
  5. 11+ turns

If you used Leo this week, what percentage of Leo sessions used chat history?

Brave.AIChat.ChatHistoryUsage [D] [A]

  1. None
  2. Up to 1%
  3. 1-4%
  4. 5-10%
  5. 11-25%
  6. 26-50%
  7. 51-75%
  8. 76-100%

If you used Leo this week, what was the longest chat session duration this week?

Brave.AIChat.MaxChatDuration [D] [A]

  1. Less than 1 minute
  2. 1-2 minutes
  3. 3-5 minutes
  4. 6-15 minutes
  5. 16-30 minutes
  6. 31-60 minutes
  7. Over 60 minutes

If you used Leo this week, what was the most-used context type this week?

Brave.AIChat.MostUsedContextSource [D] [A]

  1. Text input via Omnibox
  2. Clicked conversation starter
  3. Summarized page
  4. Text input prompt including page context via Sidebar
  5. Text input prompt without page context via Sidebar
  6. Text input prompt entry via Full Page
  7. Used right-click action / quick action

If you used Leo this week, what percentage of chat sessions switched to Full Page view from Sidebar?

Brave.AIChat.FullPageSwitches [D]

  1. Never switched to Full Page
  2. Less than 5%
  3. 6-25%
  4. 26-50%
  5. Greater than 50%

As a Leo user, did you ever use one of the conversation starters?

Brave.AIChat.UsedConversationStarter [D] [A]

  1. Yes

If you used Leo for the first time in the past week, how many sessions ended due to hitting rate limits?

Brave.AIChat.RateLimitStops [D] [A]

  1. 0
  2. 1
  3. 2-3
  4. 4-5
  5. 6+

If you used Leo this week, how many times did you encounter a context limit?

Brave.AIChat.ContextLimits [D] [A]

  1. Never
  2. 1-2 times
  3. 3-5 times
  4. 6-10 times
  5. 11+ times

As a Leo user, do you have Tab Focus Mode enabled?

Brave.AIChat.TabFocus.Enabled [D]

  1. No
  2. Yes, as a free user
  3. Yes, as a premium user

As a Tab Focus Mode user, how many Tab Focus Mode sessions did you engage in, in the past week?

Brave.AIChat.TabFocus.SessionCount [D]

  1. 1 session
  2. 2-5 sessions
  3. 6-10 sessions
  4. 11-20 sessions
  5. More than 20 sessions

As a Tab Focus Mode user, when was the last time that you used Tab Focus Mode? (nebula only)

Brave.AIChat.TabFocus.LastUsageTime [D]

  1. Within the last 6 days
  2. 7-13 days ago
  3. 14-20 days ago
  4. 21-27 days ago
  5. 28-59 days ago
  6. 60 days ago or more

As a Tab Focus Mode user, what was the average amount of tabs per group in the past week?

Brave.AIChat.TabFocus.AvgTabCount [D]

  1. 1-5 tabs
  2. 6-10 tabs
  3. 11-25 tabs
  4. 26-50 tabs
  5. More than 50 tabs

As a Tab Focus Mode user, what was the greatest amount of tabs for a given group in the past week?

Brave.AIChat.TabFocus.MaxTabCount [D]

  1. 1-5 tabs
  2. 6-10 tabs
  3. 11-25 tabs
  4. 26-50 tabs
  5. More than 50 tabs

If you used Leo skills in the past week, how many conversations did you engage in the past week?

Brave.AIChat.SkillsWeeklySessions [D] [A]

  1. 1-5
  2. 6-10
  3. 11-20
  4. 21+

If you used Leo skills in the past week, what was the most used entry point?

Brave.AIChat.SkillsEntryPoint [D] [A]

  1. Typed skill naturally
  2. Selected skill from autocomplete menu

If you used Leo skills in the past week, what was the average amount of skill prompts per chat?

Brave.AIChat.SkillAvgPrompts [D] [A]

  1. 1-3
  2. 4-10
  3. 11-20
  4. 21+

If you used Leo in the past week, what percentage of chats this week used skills?

Brave.AIChat.PercentChatsWithSkill [D] [A]

  1. 0%
  2. Greater than 0%, less than or equal to 25%
  3. Greater than 25%, less than or equal to 50%
  4. Greater than 50%, less than or equal to 75%
  5. Greater than 75%

If you used Leo in the past month, how many skilled prompts were made?

Brave.AIChat.SkillMonthlyPrompts [D] [A]

  1. 1
  2. 2-3
  3. 4-10
  4. 11+

If you used Leo skills in the past week, what was the average session duration?

Brave.AIChat.SessionDurationWithSkill [D] [A]

  1. Less than a minute
  2. Up to 3 minutes
  3. 4-10 minutes
  4. 11-20 minutes
  5. 21+ minutes

If you used Leo skills, when was the last usage of a skill?

Brave.AIChat.SkillsLastEngagementTime [D] [A]

  1. Within the last 6 days
  2. 7–13 days ago
  3. 14–20 days ago
  4. 21–27 days ago
  5. 28–59 days ago
  6. 60 days ago or more

If you have at least one Leo skill, how many skills do you have?

Brave.AIChat.SkillsCount [D] [A]

  1. 1-3
  2. 4-10
  3. 11-20
  4. 21+

If you used Leo skills in the past week, how many unique skills did you use?

Brave.AIChat.SkillsUsed [D] [A]

  1. 1-3
  2. 4-10
  3. 11-20
  4. 21+

Do you have the Sidebar setting set to "Always" or "On mouseover"?

Brave.Sidebar.Enabled [D]

  1. Yes

DNS

If you have secure DNS enabled, what setting are you using?

Brave.DNS.SecureSetting [D] [A]

  1. Current service provider
  2. Predefined / custom provider

If your secure DNS setting is set to "current service provider" and at least one DNS request was auto-upgraded in the past week, what percent of queries were made over DoH in the past week?"

Brave.DNS.AutoSecureRequests.2, Brave.DNS.AutoSecureRequests.Quad9.2, Brave.DNS.AutoSecureRequests.Wikimedia.2 or Brave.DNS.AutoSecureRequests.Cloudflare.2 [D] [A]

  1. 0%
  2. Greater than 0%, less than 5%
  3. Greater than 5%, less than 50%
  4. Greater than 50%, less than 90%
  5. Greater than 90%

Extensions

Brave.Extensions.AdBlock [D]

  1. No
  2. Yes

Do you have a Manifest v2 extension installed?

Brave.Extensions.ManifestV2 [D]

  1. No
  2. Yes

Do you have an installed extension that is listed on the Manifest V2 settings page?

Brave.Extensions.SelectManifestV2 [D]

  1. No
  2. Yes

IOS

Is it likely that you have made Brave the default browser on iOS?

Brave.IOS.IsLikelyDefault [iOS]

  1. Not enough information
  2. No
  3. Yes

DayZero

If you are included in the day zero experiment, which variant are you in?

Brave.DayZero.Variant [D] [A]

  1. A
  2. B
  3. C
  4. D

SplitView

How many times have you enabled split view in the past month?

Brave.SplitView.UsageMonthly [D]

  1. 0
  2. 1-5
  3. 6-11
  4. 12-20
  5. 21+

Speedreader

If you used Speedreader in the past month, how many pages did you view in Speedreader in the past month?

Brave.Speedreader.PageViews [D]

  1. 1-5
  2. 5-10
  3. 10-20
  4. 20-30
  5. 30+

How many sites did you explicitly enable Speedreader for?

Brave.Speedreader.EnabledSites [D]

  1. None
  2. 1
  3. 2+
  4. All sites

PermissionLifetime

Have you used the "24 hours" lifetime on permission prompts in the past day?

Brave.PermissionLifetime.24Hours [D] [A]

  1. Yes

Have you used the "1 week" lifetime on permission prompts in the past week?

Brave.PermissionLifetime.7Days [D] [A]

  1. Yes

Ads

Did you delete your Brave Ads Data this week?

Brave.Ads.ClearData [D] [A] [iOS]

  1. Yes

Do you have survey panelist enabled?

Brave.Ads.SurveyPanelistEnabled [D] [A]

  1. No
  2. Yes

Email Aliases

If you copied an Email Alias to your clipboard in the past week, how many times did you perform the action?

Brave.EmailAliases.ClipboardCopyCount [D]

  1. 1-5
  2. 6-15
  3. 15+

If you have email aliases enabled, how many notes do you have?

Brave.EmailAliases.NotesCount [D]

  1. 0
  2. 1-5
  3. 6-15
  4. 15+

If you accessed the Email Aliases settings page for the first time ever, how did you access the page?

Brave.EmailAliases.SettingsPageMethod [D]

  1. Context menu
  2. Autofill bubble
  3. App menu
  4. Manual navigation

Metrics Proposed/Under Development

Metrics in various states of development can be found in the brave-browser issue log with the feature/new-metric label:

https://github.com/brave/brave-browser/labels/feature%2Fnew-metric