Erga Atad | The Interdisciplinary Center, Herzliya (original) (raw)

Papers by Erga Atad

Research paper thumbnail of The Effects of Fear and Shame in Health Testimonial Videos on Identification and Health Beliefs

Journal of media psychology, Apr 8, 2024

Research paper thumbnail of Effects of Message Framing and Narrative Format on Promoting Persuasive Conversations with Others About the Flu Vaccine

Health Communication, Sep 20, 2023

Research paper thumbnail of Dynamics of Vaccine-Hesitant Parents’ Considerations Regarding COVID-19 Vaccination

Social Science Research Network, 2022

VHPs-vaccine hesitant parents. FDA-Food and Drug Administration Article Summary: Encouraging and ... more VHPs-vaccine hesitant parents. FDA-Food and Drug Administration Article Summary: Encouraging and discouraging considerations re COVID-19 vaccination are explored and identified in vaccine hesitant parents. What's known on this subject: Most studies found that vaccine uptake is improved among well-to-do or highly educated parents. Severity of the disease and safety of the vaccination are the main factors influencing the decision. What this study adds: The dynamics of attitude change toward vaccination among VHPs may be affected by several different factors. Chief are children's preferences and individual health characteristics, side effects and speed of vaccine development .

Research paper thumbnail of Diplomacy under fire: Engagement with governmental versus non-governmental messages on social media during armed conflicts

Government Information Quarterly

Research paper thumbnail of Does it matter who tells the story? An experimental test of the effects of narrative perspective on credibility, identification, and persuasion

Communication Research Reports

Research paper thumbnail of Look me in the eyes: How direct address affects viewers’ experience of parasocial interaction and credibility?

Journalism

This study examines whether viewers’ parasocial interaction with a journalist affects the credibi... more This study examines whether viewers’ parasocial interaction with a journalist affects the credibility of the journalist and the credibility of the news message, as well as whether the journalist’s direct or indirect address triggers this effect. In a between-subjects experiment ( N = 255), viewers had a more intense parasocial experience when the journalist addressed them directly rather than indirectly. Furthermore, viewers’ intense parasocial experiences contributed to their perceptions of source credibility, message credibility, and news enjoyment. Additionally, as predicted, a more vital parasocial experience indirectly affected credibility through enjoyment. The results concern journalist and news message credibility and the importance of audience engagement in the news is discussed.

Research paper thumbnail of Dynamics of Vaccine-Hesitant Parents' Considerations Regarding Covid-19 Vaccination

Introduction: Most studies present a snapshot of hesitant parents' decisions and thinking con... more Introduction: Most studies present a snapshot of hesitant parents' decisions and thinking concerning COVID-19 vaccination, but for many it is a dynamic rather than a stable process. We examined the considerations of a group of vaccine hesitant parents (VHPs) with respect to COVID-19 vaccinations for their children before, during and after the main vaccination campaign for the 12 to 15-year-old age group in Israel, over a six-month period. Methods: Digital surveys were administered to 1118 Israeli parents. After VHPs were identified, three surveys were conducted to evaluate considerations that discourage or encourage vaccination. A logistic regression was carried out on sixteen models; of these, six were found to be statistically significant. Results: 456 parents' data were analyzed. Parents' intentions to vaccinate prior to the vaccination campaign were a good predictor of their actual behavior, (rp=.497, p<.001). We divided the parents into four groups: consistently ...

Research paper thumbnail of Global Newsworthiness and Reversed Domestication

Journalism Practice, 2016

This study examines whether news broadcasts across nations are more cosmopolitan or parochial in ... more This study examines whether news broadcasts across nations are more cosmopolitan or parochial in their essence. To answer this question, the article proposes two unique theoretical concepts: “global newsworthiness” and “reversed domestication.” Global newsworthiness refers to news broadcasts that include ranges of countries, selected by several different reporting criteria. Reversed domestication refers to the connection made between the country of origin of the broadcasting media and the news content. Four television news networks were compared—CNN International, BBC World News, Al Jazeera English and France 24. The findings point to different levels of global newsworthiness and reversed domestication.

Research paper thumbnail of Vaccine-Hesitant Parents' Considerations Regarding Covid-19 Vaccination of Adolescents

Introduction: Israel led a rapid vaccine rollout against COVID-19, leading to a local remission o... more Introduction: Israel led a rapid vaccine rollout against COVID-19, leading to a local remission of the epidemic and rolling back of most public health measures. Further vaccination of 12-15-year-olds may be hindered by public perceptions of the necessity and safety of vaccination. Methods: we examined the considerations of vaccine hesitant parents (VHPs) regarding vaccination of children against COVID-19. The responses of 456 parents were surveyed and analyzed before FDA authorization of vaccination of children. Results: parents who were vaccinated against COVID-19 were more likely to intend to vaccinate their children (r=-0.466, p<0.01). Low accessibility of vaccination may be a dissuading factor for VHPs more inclined to vaccinate. Vaccine efficacy and gaining a "Green Pass" were positively associated with an intention to vaccinate and statistically significant. VHPs inclined not to vaccinate indicated short development time and possible long term effects as dissuadin...

Research paper thumbnail of Cosmopolitanism in Global News Networks: Countries of Location and Countries Involved

Research paper thumbnail of Global Newsworthiness and Reversed Domestication

This study examines whether news broadcasts across nations are more cosmopolitan or parochial in ... more This study examines whether news broadcasts across nations are more cosmopolitan or parochial in their essence. To answer this question, the article proposes two unique theoretical concepts: "global newsworthiness” and “reversed domestication." Global newsworthiness refers to news broadcasts that include ranges of countries, selected by several different reporting criteria. Reversed domestication refers to the connection made between the country of origin of the broadcasting media and the news content. Four television news networks were compared - CNN International, BBC World News, Al Jazeera English and France 24. The findings point to different levels of global newsworthiness and reversed domestication.

Research paper thumbnail of The Effects of Fear and Shame in Health Testimonial Videos on Identification and Health Beliefs

Journal of media psychology, Apr 8, 2024

Research paper thumbnail of Effects of Message Framing and Narrative Format on Promoting Persuasive Conversations with Others About the Flu Vaccine

Health Communication, Sep 20, 2023

Research paper thumbnail of Dynamics of Vaccine-Hesitant Parents’ Considerations Regarding COVID-19 Vaccination

Social Science Research Network, 2022

VHPs-vaccine hesitant parents. FDA-Food and Drug Administration Article Summary: Encouraging and ... more VHPs-vaccine hesitant parents. FDA-Food and Drug Administration Article Summary: Encouraging and discouraging considerations re COVID-19 vaccination are explored and identified in vaccine hesitant parents. What's known on this subject: Most studies found that vaccine uptake is improved among well-to-do or highly educated parents. Severity of the disease and safety of the vaccination are the main factors influencing the decision. What this study adds: The dynamics of attitude change toward vaccination among VHPs may be affected by several different factors. Chief are children's preferences and individual health characteristics, side effects and speed of vaccine development .

Research paper thumbnail of Diplomacy under fire: Engagement with governmental versus non-governmental messages on social media during armed conflicts

Government Information Quarterly

Research paper thumbnail of Does it matter who tells the story? An experimental test of the effects of narrative perspective on credibility, identification, and persuasion

Communication Research Reports

Research paper thumbnail of Look me in the eyes: How direct address affects viewers’ experience of parasocial interaction and credibility?

Journalism

This study examines whether viewers’ parasocial interaction with a journalist affects the credibi... more This study examines whether viewers’ parasocial interaction with a journalist affects the credibility of the journalist and the credibility of the news message, as well as whether the journalist’s direct or indirect address triggers this effect. In a between-subjects experiment ( N = 255), viewers had a more intense parasocial experience when the journalist addressed them directly rather than indirectly. Furthermore, viewers’ intense parasocial experiences contributed to their perceptions of source credibility, message credibility, and news enjoyment. Additionally, as predicted, a more vital parasocial experience indirectly affected credibility through enjoyment. The results concern journalist and news message credibility and the importance of audience engagement in the news is discussed.

Research paper thumbnail of Dynamics of Vaccine-Hesitant Parents' Considerations Regarding Covid-19 Vaccination

Introduction: Most studies present a snapshot of hesitant parents' decisions and thinking con... more Introduction: Most studies present a snapshot of hesitant parents' decisions and thinking concerning COVID-19 vaccination, but for many it is a dynamic rather than a stable process. We examined the considerations of a group of vaccine hesitant parents (VHPs) with respect to COVID-19 vaccinations for their children before, during and after the main vaccination campaign for the 12 to 15-year-old age group in Israel, over a six-month period. Methods: Digital surveys were administered to 1118 Israeli parents. After VHPs were identified, three surveys were conducted to evaluate considerations that discourage or encourage vaccination. A logistic regression was carried out on sixteen models; of these, six were found to be statistically significant. Results: 456 parents' data were analyzed. Parents' intentions to vaccinate prior to the vaccination campaign were a good predictor of their actual behavior, (rp=.497, p<.001). We divided the parents into four groups: consistently ...

Research paper thumbnail of Global Newsworthiness and Reversed Domestication

Journalism Practice, 2016

This study examines whether news broadcasts across nations are more cosmopolitan or parochial in ... more This study examines whether news broadcasts across nations are more cosmopolitan or parochial in their essence. To answer this question, the article proposes two unique theoretical concepts: “global newsworthiness” and “reversed domestication.” Global newsworthiness refers to news broadcasts that include ranges of countries, selected by several different reporting criteria. Reversed domestication refers to the connection made between the country of origin of the broadcasting media and the news content. Four television news networks were compared—CNN International, BBC World News, Al Jazeera English and France 24. The findings point to different levels of global newsworthiness and reversed domestication.

Research paper thumbnail of Vaccine-Hesitant Parents' Considerations Regarding Covid-19 Vaccination of Adolescents

Introduction: Israel led a rapid vaccine rollout against COVID-19, leading to a local remission o... more Introduction: Israel led a rapid vaccine rollout against COVID-19, leading to a local remission of the epidemic and rolling back of most public health measures. Further vaccination of 12-15-year-olds may be hindered by public perceptions of the necessity and safety of vaccination. Methods: we examined the considerations of vaccine hesitant parents (VHPs) regarding vaccination of children against COVID-19. The responses of 456 parents were surveyed and analyzed before FDA authorization of vaccination of children. Results: parents who were vaccinated against COVID-19 were more likely to intend to vaccinate their children (r=-0.466, p<0.01). Low accessibility of vaccination may be a dissuading factor for VHPs more inclined to vaccinate. Vaccine efficacy and gaining a "Green Pass" were positively associated with an intention to vaccinate and statistically significant. VHPs inclined not to vaccinate indicated short development time and possible long term effects as dissuadin...

Research paper thumbnail of Cosmopolitanism in Global News Networks: Countries of Location and Countries Involved

Research paper thumbnail of Global Newsworthiness and Reversed Domestication

This study examines whether news broadcasts across nations are more cosmopolitan or parochial in ... more This study examines whether news broadcasts across nations are more cosmopolitan or parochial in their essence. To answer this question, the article proposes two unique theoretical concepts: "global newsworthiness” and “reversed domestication." Global newsworthiness refers to news broadcasts that include ranges of countries, selected by several different reporting criteria. Reversed domestication refers to the connection made between the country of origin of the broadcasting media and the news content. Four television news networks were compared - CNN International, BBC World News, Al Jazeera English and France 24. The findings point to different levels of global newsworthiness and reversed domestication.