Abdullah Sarwar XIIG - Academia.edu (original) (raw)
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Papers by Abdullah Sarwar XIIG
International Journal of Engineering, Aug 28, 2017
Social entrepreneurship has become a common interest among the academicians and practitioners due... more Social entrepreneurship has become a common interest among the academicians and practitioners due to its enormous opportunities to challenge, question and rethink concepts and assumptions from different fields of management and business research. This study was carried out to understand the social entrepreneurship phenomenon in the context of developing nations such as Malaysia. The main purpose of this study was to explore a particular social phenomenon on how wealth can be created through social entrepreneurship. A qualitative case study approach was adopted since this facilitates in assessing and evaluating the particular phenomenon more intensely. Data had been collected through interviews which were conducted over a three-week period around Klang Valley, Malaysia. Convenient sampling method was adopted to identify the respondents for this study. This study has highlighted few of the important components of social entrepreneurship in Malaysia such as overall concept regarding so...
Background and objectives: Services quality has become the major concern of policy-makers in the ... more Background and objectives: Services quality has become the major concern of policy-makers in the present rapidly growing consumer-oriented health industry. However, there is a major gap in the relevant literature in Malaysia in this particular field. Thus, this research attempted to narrow this gap by conducting a qualitative study to gain insight into quality of healthcare services in the Malaysian private hospitals, as perceived by the patients. Methods: This interview-based study was conducted between November 2013 and January 2014. A sample of fourteen patients was randomly selected for interview, from three major Malaysian private hospitals, including Kuala Lumpur Pantai Hospital, Prince Court Medical Centre, and KPJ Ampang Puteri Specialist Hospital. Interview data were collected using a semi-structured questionnaire designed based on literature review. The major themes of healthcare services quality was extracted by iterative review of the interview transcripts. Findings: Ana...
Online shopping or e-shopping has changed the world of business and quite a few people have decid... more Online shopping or e-shopping has changed the world of business and quite a few people have decided to work with these features. What their primary concerns precisely and the responses from the globalisation are the competency of incorporation while doing their businesses. E-shopping has also increased substantially in Malaysia in recent years. The rapid increase in the e-commerce industry in Malaysia has created the demand to emphasize on how to increase customer satisfaction while operating in the e-retailing environment. It is very important that customers are satisfied with the website, or else, they would not return. Therefore, a crucial fact to look into is that companies must ensure that their customers are satisfied with their purchases that are really essential from the ecommerce’s point of view. With is in mind, this study aimed at investigating customer satisfaction towards e-shopping in Malaysia. A total of 400 questionnaires were distributed among students randomly sele...
Journal of Islamic Marketing, 2020
Purpose Halal cosmetic products are considered as innovation and revolution in the cosmetic indus... more Purpose Halal cosmetic products are considered as innovation and revolution in the cosmetic industry as they offer high-quality products that follow the halal compliance and meet the strict scientific guidelines. However, halal cosmetic brands are still facing challenges in their positioning and are unable to identify how to encourage customers to buy. Although there is an increasing awareness towards the use of halal cosmetics among the Generation Y consumers, the factors that might stimulus their purchase intention of halal cosmetics is still ambiguous. Besides, there is a lack of well-established study on the role of religious belief as a predictor to Generation Y consumers’ purchase intention. To address the gap, this study aims to propose a model to reveal the distinctive factors that influence the purchase intention of halal cosmetics among Generation Y in Malaysia. Design/methodology/approach The population for this study consisted of Generation Y consumers. A closed-ended qu...
Iranian journal of public health, 2013
Tourism, combined with the phrase medical, seems to be a new form of tourism which has gained hug... more Tourism, combined with the phrase medical, seems to be a new form of tourism which has gained huge popularity in recent decades. Though, a number of literatures available with regard to the tourism industry and the competitiveness of the destination, however, the major aspects which determine the satisfaction of medical tourists are hardly focused specifically on Malaysia. There is a lack of empirical evidence in this area of study which needs to be bridged. Hence, this study aimed at investigating the various factors contributing towards the development of medical tourism in Malaysia. As the purpose of the research was to find out various factors contributing towards the development of medical tourism in Malaysia, so this study used Structural Equation modeling (SEM) for data analysis. The target population for this study consisted of the medical tourists coming to Malaysia with the primary intension of seeking medical procedures other than sightseeing. A total sample size of 266 w...
Iranian journal of public health, 2016
Different higher learning institutions in Malaysia offer variety of courses for the students. How... more Different higher learning institutions in Malaysia offer variety of courses for the students. However, selection of the institute varied considering the different influencing factors. Thus, the purpose of this study was to examine the factors that influence the students in selecting their higher learning programs in various higher learning institutions in Malaysia. The research is based on primary data collection approach. For this purpose, a survey using self-administered questionnaires was carried out by using cluster-sampling technique. Total 300 questionnaires were distributed and 145 found to be valid for further analysis. The collected data were then analyzed and discussed by statistical techniques-descriptive statistics and ANOVA tests. It has been observed from the outcome that university teaching quality is the most important factor that influences a student in selection of his/her higher learning institution followed by university facilities, program structure and accreditation, campus facilities. This study has also found that high standard teaching influences the student interest followed by knowledgeable faculty, helpful academic staffs and knowledgeable admission staffs. This study has explored that amongst the various races in Malaysia, Malay students prefer the local universities than the other races. To end with, this study has suggested that, on perception, a proper policy may go a long way to increase the quality of teaching with the improvement of other related facilities that will help the university in attracting new students in the future.
The emergence of Chinese products and its growing popularity has been a phenomenon for social sci... more The emergence of Chinese products and its growing popularity has been a phenomenon for social science researchers. In addition, the "cheap" image of Chinese products together with their product quality have raised the issue to investigate further why customers buy Chinese products and what they perceive before buying. A number of studies already been conducted on the effect of country-of-origin image on customers' purchase behavior which are mostly in the context of developed countries. Hence, this study attempts to fill the gap that rarely been studied on the consumer's perception towards buying Chinese products especially on the Malaysian context. The present study has enhanced the understanding of how the customers perceive the Chinese products while making the buying decision. It explores how different perception tools can positively influence their purchase decision. In addition, this study provides practical insights into how the customers use and perceive different product information in different perspectives which may be alien to their cultural background. This study suggests that, the Malaysian consumers are very conscious about quality and price of Chinese products. Therefore, marketers of Chinese product in Malaysia should be very careful about the price, quality and technology advancement of product they are offering in the market place. Finally, although many significant findings have been reported in this study, there are several other tangible and intangible issues that can be improved in future studies.
The purpose of this study was to explore the buyer’s opinion of using social networks as a market... more The purpose of this study was to explore the buyer’s opinion of using social networks as a marketing tool towards purchasing goods through online in Malaysia. A total of 300 questionnaires were distributed to collect data. 278 valid questionnaires were received and used for further statistical analysis. This study revealed that the variables, interaction in social network (time spend on social networking sites) and perception of security in purchasing goods online play the most significant role on the purchasing preferences for Muslim consumers. The added value of this paper was to identify the link between theory and practice and identify the Muslim consumers’ purchasing decision through social networks.
International Journal of Engineering, Aug 28, 2017
Social entrepreneurship has become a common interest among the academicians and practitioners due... more Social entrepreneurship has become a common interest among the academicians and practitioners due to its enormous opportunities to challenge, question and rethink concepts and assumptions from different fields of management and business research. This study was carried out to understand the social entrepreneurship phenomenon in the context of developing nations such as Malaysia. The main purpose of this study was to explore a particular social phenomenon on how wealth can be created through social entrepreneurship. A qualitative case study approach was adopted since this facilitates in assessing and evaluating the particular phenomenon more intensely. Data had been collected through interviews which were conducted over a three-week period around Klang Valley, Malaysia. Convenient sampling method was adopted to identify the respondents for this study. This study has highlighted few of the important components of social entrepreneurship in Malaysia such as overall concept regarding so...
Background and objectives: Services quality has become the major concern of policy-makers in the ... more Background and objectives: Services quality has become the major concern of policy-makers in the present rapidly growing consumer-oriented health industry. However, there is a major gap in the relevant literature in Malaysia in this particular field. Thus, this research attempted to narrow this gap by conducting a qualitative study to gain insight into quality of healthcare services in the Malaysian private hospitals, as perceived by the patients. Methods: This interview-based study was conducted between November 2013 and January 2014. A sample of fourteen patients was randomly selected for interview, from three major Malaysian private hospitals, including Kuala Lumpur Pantai Hospital, Prince Court Medical Centre, and KPJ Ampang Puteri Specialist Hospital. Interview data were collected using a semi-structured questionnaire designed based on literature review. The major themes of healthcare services quality was extracted by iterative review of the interview transcripts. Findings: Ana...
Online shopping or e-shopping has changed the world of business and quite a few people have decid... more Online shopping or e-shopping has changed the world of business and quite a few people have decided to work with these features. What their primary concerns precisely and the responses from the globalisation are the competency of incorporation while doing their businesses. E-shopping has also increased substantially in Malaysia in recent years. The rapid increase in the e-commerce industry in Malaysia has created the demand to emphasize on how to increase customer satisfaction while operating in the e-retailing environment. It is very important that customers are satisfied with the website, or else, they would not return. Therefore, a crucial fact to look into is that companies must ensure that their customers are satisfied with their purchases that are really essential from the ecommerce’s point of view. With is in mind, this study aimed at investigating customer satisfaction towards e-shopping in Malaysia. A total of 400 questionnaires were distributed among students randomly sele...
Journal of Islamic Marketing, 2020
Purpose Halal cosmetic products are considered as innovation and revolution in the cosmetic indus... more Purpose Halal cosmetic products are considered as innovation and revolution in the cosmetic industry as they offer high-quality products that follow the halal compliance and meet the strict scientific guidelines. However, halal cosmetic brands are still facing challenges in their positioning and are unable to identify how to encourage customers to buy. Although there is an increasing awareness towards the use of halal cosmetics among the Generation Y consumers, the factors that might stimulus their purchase intention of halal cosmetics is still ambiguous. Besides, there is a lack of well-established study on the role of religious belief as a predictor to Generation Y consumers’ purchase intention. To address the gap, this study aims to propose a model to reveal the distinctive factors that influence the purchase intention of halal cosmetics among Generation Y in Malaysia. Design/methodology/approach The population for this study consisted of Generation Y consumers. A closed-ended qu...
Iranian journal of public health, 2013
Tourism, combined with the phrase medical, seems to be a new form of tourism which has gained hug... more Tourism, combined with the phrase medical, seems to be a new form of tourism which has gained huge popularity in recent decades. Though, a number of literatures available with regard to the tourism industry and the competitiveness of the destination, however, the major aspects which determine the satisfaction of medical tourists are hardly focused specifically on Malaysia. There is a lack of empirical evidence in this area of study which needs to be bridged. Hence, this study aimed at investigating the various factors contributing towards the development of medical tourism in Malaysia. As the purpose of the research was to find out various factors contributing towards the development of medical tourism in Malaysia, so this study used Structural Equation modeling (SEM) for data analysis. The target population for this study consisted of the medical tourists coming to Malaysia with the primary intension of seeking medical procedures other than sightseeing. A total sample size of 266 w...
Iranian journal of public health, 2016
Different higher learning institutions in Malaysia offer variety of courses for the students. How... more Different higher learning institutions in Malaysia offer variety of courses for the students. However, selection of the institute varied considering the different influencing factors. Thus, the purpose of this study was to examine the factors that influence the students in selecting their higher learning programs in various higher learning institutions in Malaysia. The research is based on primary data collection approach. For this purpose, a survey using self-administered questionnaires was carried out by using cluster-sampling technique. Total 300 questionnaires were distributed and 145 found to be valid for further analysis. The collected data were then analyzed and discussed by statistical techniques-descriptive statistics and ANOVA tests. It has been observed from the outcome that university teaching quality is the most important factor that influences a student in selection of his/her higher learning institution followed by university facilities, program structure and accreditation, campus facilities. This study has also found that high standard teaching influences the student interest followed by knowledgeable faculty, helpful academic staffs and knowledgeable admission staffs. This study has explored that amongst the various races in Malaysia, Malay students prefer the local universities than the other races. To end with, this study has suggested that, on perception, a proper policy may go a long way to increase the quality of teaching with the improvement of other related facilities that will help the university in attracting new students in the future.
The emergence of Chinese products and its growing popularity has been a phenomenon for social sci... more The emergence of Chinese products and its growing popularity has been a phenomenon for social science researchers. In addition, the "cheap" image of Chinese products together with their product quality have raised the issue to investigate further why customers buy Chinese products and what they perceive before buying. A number of studies already been conducted on the effect of country-of-origin image on customers' purchase behavior which are mostly in the context of developed countries. Hence, this study attempts to fill the gap that rarely been studied on the consumer's perception towards buying Chinese products especially on the Malaysian context. The present study has enhanced the understanding of how the customers perceive the Chinese products while making the buying decision. It explores how different perception tools can positively influence their purchase decision. In addition, this study provides practical insights into how the customers use and perceive different product information in different perspectives which may be alien to their cultural background. This study suggests that, the Malaysian consumers are very conscious about quality and price of Chinese products. Therefore, marketers of Chinese product in Malaysia should be very careful about the price, quality and technology advancement of product they are offering in the market place. Finally, although many significant findings have been reported in this study, there are several other tangible and intangible issues that can be improved in future studies.
The purpose of this study was to explore the buyer’s opinion of using social networks as a market... more The purpose of this study was to explore the buyer’s opinion of using social networks as a marketing tool towards purchasing goods through online in Malaysia. A total of 300 questionnaires were distributed to collect data. 278 valid questionnaires were received and used for further statistical analysis. This study revealed that the variables, interaction in social network (time spend on social networking sites) and perception of security in purchasing goods online play the most significant role on the purchasing preferences for Muslim consumers. The added value of this paper was to identify the link between theory and practice and identify the Muslim consumers’ purchasing decision through social networks.