Gilles Grolleau - Academia.edu (original) (raw)
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Papers by Gilles Grolleau
Ecological Economics, May 1, 2017
Journal of Economic Psychology, Mar 1, 2022
HAL (Le Centre pour la Communication Scientifique Directe), 2022
Applied Economics, Dec 8, 2017
Routledge eBooks, Nov 30, 2017
Journal of Business Research, Oct 1, 2016
HAL (Le Centre pour la Communication Scientifique Directe), Jun 14, 2018
European Journal of Law and Economics, Aug 26, 2019
Journal of Agricultural and Resource Economics, Dec 1, 2006
HAL (Le Centre pour la Communication Scientifique Directe), Jun 18, 2020
HAL (Le Centre pour la Communication Scientifique Directe), 2014
HAL (Le Centre pour la Communication Scientifique Directe), Mar 6, 2002
HAL (Le Centre pour la Communication Scientifique Directe), 2011
HAL (Le Centre pour la Communication Scientifique Directe), Feb 21, 2020
HAL (Le Centre pour la Communication Scientifique Directe), Nov 7, 2002
Journal of Health Politics, Policy and Law, 2019
Health messaging interventions frequently make three well-intentioned but mistaken choices in the... more Health messaging interventions frequently make three well-intentioned but mistaken choices in their communications strategies. To increase their persuasiveness, these messages frequently call attention to the greatest possible numbers of people engaging in undesirable behavior, victims of this behavior, and reasons why one should change the behavior. We raise recent research suggesting how and why the intuitively attractive more-is-better heuristic can be unproductive, and suggest ways to overcome these pitfalls.
Revue internationale de droit économique, 2008
Routledge eBooks, Nov 30, 2017
Ecological Economics, May 1, 2017
Journal of Economic Psychology, Mar 1, 2022
HAL (Le Centre pour la Communication Scientifique Directe), 2022
Applied Economics, Dec 8, 2017
Routledge eBooks, Nov 30, 2017
Journal of Business Research, Oct 1, 2016
HAL (Le Centre pour la Communication Scientifique Directe), Jun 14, 2018
European Journal of Law and Economics, Aug 26, 2019
Journal of Agricultural and Resource Economics, Dec 1, 2006
HAL (Le Centre pour la Communication Scientifique Directe), Jun 18, 2020
HAL (Le Centre pour la Communication Scientifique Directe), 2014
HAL (Le Centre pour la Communication Scientifique Directe), Mar 6, 2002
HAL (Le Centre pour la Communication Scientifique Directe), 2011
HAL (Le Centre pour la Communication Scientifique Directe), Feb 21, 2020
HAL (Le Centre pour la Communication Scientifique Directe), Nov 7, 2002
Journal of Health Politics, Policy and Law, 2019
Health messaging interventions frequently make three well-intentioned but mistaken choices in the... more Health messaging interventions frequently make three well-intentioned but mistaken choices in their communications strategies. To increase their persuasiveness, these messages frequently call attention to the greatest possible numbers of people engaging in undesirable behavior, victims of this behavior, and reasons why one should change the behavior. We raise recent research suggesting how and why the intuitively attractive more-is-better heuristic can be unproductive, and suggest ways to overcome these pitfalls.
Revue internationale de droit économique, 2008
Routledge eBooks, Nov 30, 2017