Giselle Auger - Academia.edu (original) (raw)

Papers by Giselle Auger

Research paper thumbnail of From axial codes to Z ‐scores: Charting the diversity and scope of 25 years of nonprofit marketing research published in International Journal of Nonprofit and Voluntary Sector Marketing

Journal of Philanthropy and Marketing

Research paper thumbnail of Modeling the antecedents and outcomes of perceived relationship investment (PRI) in nonprofit organizations

Public Relations Review, 2021

Abstract A lack of empirical studies prompted the development and testing of a model investigatin... more Abstract A lack of empirical studies prompted the development and testing of a model investigating the antecedents and outcomes of perceived relationship investment (PRI) in nonprofits. All parts of the model were supported including antecedent tactics of tangible rewards, interactivity, and information sharing, their effect on relationship quality, and positive behavioral intentions such as keeping the organization foremost in consideration of volunteer time or large gift allocation when time or financial resources allow.

Research paper thumbnail of Supplemental Material, JMCE75th_AppendixA - An Analysis of Discussions on Academic Dishonesty in <i>Journalism & Mass Communication Educator</i>, Volumes 1 Through 74

Supplemental Material, JMCE75th_AppendixA for An Analysis of Discussions on Academic Dishonesty i... more Supplemental Material, JMCE75th_AppendixA for An Analysis of Discussions on Academic Dishonesty in <i>Journalism & Mass Communication Educator</i>, Volumes 1 Through 74 by Giselle A. Auger and Richard D. Waters in Journalism & Mass Communication Educator

Research paper thumbnail of Article Developing Moral Maturity: An Evaluation of the Media Ethics Course Using the DIT-2

Research paper thumbnail of An experimental analysis of the effect of transparency on charitable nonprofit and for-profit business organizations

Research paper thumbnail of This is Depressing: The Emotional Labor of Teaching During the Pandemic Spring 2020

Journalism & Mass Communication Educator, 2021

The COVID-19 pandemic affected teachers and students worldwide. In March 2020, more than 5,000 te... more The COVID-19 pandemic affected teachers and students worldwide. In March 2020, more than 5,000 teachers reported feeling overwhelmed, sad, fearful, anxious, and worried. We evaluated those feelings through the lens of emotional labor using an explanatory sequential mixed-methods design. Results indicated that professors were experiencing signs of emotional exhaustion as the result of surface acting—the disconnect they felt between trying to reassure and support students when they themselves felt sad and anxious. Results supported findings from several student and teacher surveys regarding stress and COVID-19. It also supported prior research that found gender differences in extent of emotional labor.

Research paper thumbnail of Mostly Credible and Transparent: Audience Perceptions of News Stories Produced With Traditional and Multiplatform Newsgathering Technologies

Electronic News, 2019

This multistage project explored new territory by evaluating news stories produced by multiplatfo... more This multistage project explored new territory by evaluating news stories produced by multiplatform journalism using different technologies and among viewers from different generations. Mixed results were found between the controlled laboratory setting and the nationwide deployment. Lack of significant differences in perception of transparency or credibility of news produced using traditional technologies and new technologies provides promising implications for those concerned with media economics and the benefits of multiplatform journalistic production.

Research paper thumbnail of A Phenomenological Study of Student Experiences in a Multiplatform Journalism Course

Journalism & Mass Communication Educator, 2016

Studies suggest that the goal of convergence curriculum should be one in which students are prepa... more Studies suggest that the goal of convergence curriculum should be one in which students are prepared both conceptually and practically. The purpose of this study was to examine the experience of students working with new and traditional technologies to develop and produce news stories. The results indicate that participation in the course strengthened both students’ technological skills and skills of importance in traditional journalism—the ability to write, interview, and listen well; to construct a news story; and to adapt to varied situations. Students also developed a deeper understanding of themselves as storytellers.

Research paper thumbnail of A Comparative Analysis of Public Relations Curricula

Journalism & Mass Communication Educator, 2014

According to scholars, there has been a move toward a more professional or occupational focus in ... more According to scholars, there has been a move toward a more professional or occupational focus in postsecondary education, a focus that Grubb and Lazerson suggest “undermines education’s moral, civic, and intellectual purposes.”1 The purpose of this study was to evaluate the public relations curricula of U.S. universities and colleges and the requirements for entry into the profession. Results indicated that while there are differences, public relations curricula appear to be equally strong regardless of department or type of institution in which the program is located. Moreover, results indicated that the public relations curricula appear to meet the needs of the practice and that the perceived gap between offering of social media courses and the needs of practice may be temporary and illusionary.

Research paper thumbnail of Public Interest Communication and Polarized Issues

The Moral Compass of Public Relations, 2016

Research paper thumbnail of An Analysis of Discussions on Academic Dishonesty in Journalism Mass Communication Educator, Volumes 1 Through 74

Journalism & Mass Communication Educator

Research has shown that professionals who act unethically in the workplace likely have an academi... more Research has shown that professionals who act unethically in the workplace likely have an academic background with academic dishonesty violations. Given that understanding and teaching academic honesty behaviors are critical to best prepare future media professionals, this research examines discussions of academic dishonesty in Journalism & Mass Communication Educator’s ( JMCE) 74 volumes to understand what topics emerge as guiding the discussion. Through a qualitative content analysis using emergent design, 14 JMCE articles are compared with 53 Communication and Mass Media Complete database articles to identify trends and needs for future research of the topic.

Research paper thumbnail of Editor's Essay

The Journal of Public Interest Communications

This special issue evolved from a collaborative venture between the Public Relations Division (PR... more This special issue evolved from a collaborative venture between the Public Relations Division (PRD) of the Association for Education in Journalism and Mass Communication (AEJMC) and the Journal of Public Interest Communications (JPIC) during the planning process for the PRD's preconference session. Once advocacy was determined as the main theme, it seemed logical to cooperate with JPIC as advocacy and work for public interest communications are intimately linked. The preconference session included practitioners, scholars, and individuals and organizations that bridge the two. The scholar panel featured the research you will find here-the top three articles from a special call on the topic Advocacy: Perspectives from practice and research on public interest communications. Also included are several articles that were submitted for the preconference session, went through JPIC peer review, and were accepted for publication in this special issue.

Research paper thumbnail of Developing Moral Maturity

Journalism & Mass Communication Educator

The purpose of this study was to add to the limited body of knowledge on the effect of the media ... more The purpose of this study was to add to the limited body of knowledge on the effect of the media ethics course, specifically to investigate the effect of the course on the growth in moral judgment reasoning of students through a quasi-experimental pretest, post-test analysis using the Defining Issues Test 2 (DIT-2). Results demonstrated significant advances in such reasoning among students in one section of the media ethics course but not in the other. It is difficult to determine the exact cause that led to significant increases in moral judgment reasoning in one section of a course and not the other, but the effect of different educational interventions seems clear. Although we cannot know which techniques or combination of techniques were successful, it would seem that interactive and experiential activities that require demonstrated application of principles in the classroom are more successful than traditional Socratic lecture and reflection essay methods.

Research paper thumbnail of Extrovert and engaged? Exploring the connection between personality and involvement of stakeholders and the perceived relationship investment of nonprofit organizations

Research paper thumbnail of Fostering democracy through social media: Evaluating diametrically opposed nonprofit advocacy organizations’ use of Facebook, Twitter, and YouTube

Public Relations Review, 2013

Research paper thumbnail of Using dialogic web site design to encourage effective grantor-grantee relationships

Research paper thumbnail of Rhetorical framing: examining the message structure of nonprofit organizations on Twitter

International Journal of Nonprofit and Voluntary Sector Marketing, 2014

Research paper thumbnail of Trust Me, Trust Me Not: An Experimental Analysis of the Effect of Transparency on Organizations

Journal of Public Relations Research, 2014

Research paper thumbnail of Missing Citations, Bulking Biographies, and Unethical Collaboration: Types of Cheating among Public Relations Majors

Journalism & Mass Communication Educator, 2013

Research paper thumbnail of Exploring Determinants of Relationship Quality between Students and Their Academic Department: Perceived Relationship Investment, Student Empowerment, and Student-Faculty Interaction

Journalism & Mass Communication Educator, 2013

Research paper thumbnail of From axial codes to Z ‐scores: Charting the diversity and scope of 25 years of nonprofit marketing research published in International Journal of Nonprofit and Voluntary Sector Marketing

Journal of Philanthropy and Marketing

Research paper thumbnail of Modeling the antecedents and outcomes of perceived relationship investment (PRI) in nonprofit organizations

Public Relations Review, 2021

Abstract A lack of empirical studies prompted the development and testing of a model investigatin... more Abstract A lack of empirical studies prompted the development and testing of a model investigating the antecedents and outcomes of perceived relationship investment (PRI) in nonprofits. All parts of the model were supported including antecedent tactics of tangible rewards, interactivity, and information sharing, their effect on relationship quality, and positive behavioral intentions such as keeping the organization foremost in consideration of volunteer time or large gift allocation when time or financial resources allow.

Research paper thumbnail of Supplemental Material, JMCE75th_AppendixA - An Analysis of Discussions on Academic Dishonesty in <i>Journalism & Mass Communication Educator</i>, Volumes 1 Through 74

Supplemental Material, JMCE75th_AppendixA for An Analysis of Discussions on Academic Dishonesty i... more Supplemental Material, JMCE75th_AppendixA for An Analysis of Discussions on Academic Dishonesty in <i>Journalism & Mass Communication Educator</i>, Volumes 1 Through 74 by Giselle A. Auger and Richard D. Waters in Journalism & Mass Communication Educator

Research paper thumbnail of Article Developing Moral Maturity: An Evaluation of the Media Ethics Course Using the DIT-2

Research paper thumbnail of An experimental analysis of the effect of transparency on charitable nonprofit and for-profit business organizations

Research paper thumbnail of This is Depressing: The Emotional Labor of Teaching During the Pandemic Spring 2020

Journalism & Mass Communication Educator, 2021

The COVID-19 pandemic affected teachers and students worldwide. In March 2020, more than 5,000 te... more The COVID-19 pandemic affected teachers and students worldwide. In March 2020, more than 5,000 teachers reported feeling overwhelmed, sad, fearful, anxious, and worried. We evaluated those feelings through the lens of emotional labor using an explanatory sequential mixed-methods design. Results indicated that professors were experiencing signs of emotional exhaustion as the result of surface acting—the disconnect they felt between trying to reassure and support students when they themselves felt sad and anxious. Results supported findings from several student and teacher surveys regarding stress and COVID-19. It also supported prior research that found gender differences in extent of emotional labor.

Research paper thumbnail of Mostly Credible and Transparent: Audience Perceptions of News Stories Produced With Traditional and Multiplatform Newsgathering Technologies

Electronic News, 2019

This multistage project explored new territory by evaluating news stories produced by multiplatfo... more This multistage project explored new territory by evaluating news stories produced by multiplatform journalism using different technologies and among viewers from different generations. Mixed results were found between the controlled laboratory setting and the nationwide deployment. Lack of significant differences in perception of transparency or credibility of news produced using traditional technologies and new technologies provides promising implications for those concerned with media economics and the benefits of multiplatform journalistic production.

Research paper thumbnail of A Phenomenological Study of Student Experiences in a Multiplatform Journalism Course

Journalism & Mass Communication Educator, 2016

Studies suggest that the goal of convergence curriculum should be one in which students are prepa... more Studies suggest that the goal of convergence curriculum should be one in which students are prepared both conceptually and practically. The purpose of this study was to examine the experience of students working with new and traditional technologies to develop and produce news stories. The results indicate that participation in the course strengthened both students’ technological skills and skills of importance in traditional journalism—the ability to write, interview, and listen well; to construct a news story; and to adapt to varied situations. Students also developed a deeper understanding of themselves as storytellers.

Research paper thumbnail of A Comparative Analysis of Public Relations Curricula

Journalism & Mass Communication Educator, 2014

According to scholars, there has been a move toward a more professional or occupational focus in ... more According to scholars, there has been a move toward a more professional or occupational focus in postsecondary education, a focus that Grubb and Lazerson suggest “undermines education’s moral, civic, and intellectual purposes.”1 The purpose of this study was to evaluate the public relations curricula of U.S. universities and colleges and the requirements for entry into the profession. Results indicated that while there are differences, public relations curricula appear to be equally strong regardless of department or type of institution in which the program is located. Moreover, results indicated that the public relations curricula appear to meet the needs of the practice and that the perceived gap between offering of social media courses and the needs of practice may be temporary and illusionary.

Research paper thumbnail of Public Interest Communication and Polarized Issues

The Moral Compass of Public Relations, 2016

Research paper thumbnail of An Analysis of Discussions on Academic Dishonesty in Journalism Mass Communication Educator, Volumes 1 Through 74

Journalism & Mass Communication Educator

Research has shown that professionals who act unethically in the workplace likely have an academi... more Research has shown that professionals who act unethically in the workplace likely have an academic background with academic dishonesty violations. Given that understanding and teaching academic honesty behaviors are critical to best prepare future media professionals, this research examines discussions of academic dishonesty in Journalism & Mass Communication Educator’s ( JMCE) 74 volumes to understand what topics emerge as guiding the discussion. Through a qualitative content analysis using emergent design, 14 JMCE articles are compared with 53 Communication and Mass Media Complete database articles to identify trends and needs for future research of the topic.

Research paper thumbnail of Editor's Essay

The Journal of Public Interest Communications

This special issue evolved from a collaborative venture between the Public Relations Division (PR... more This special issue evolved from a collaborative venture between the Public Relations Division (PRD) of the Association for Education in Journalism and Mass Communication (AEJMC) and the Journal of Public Interest Communications (JPIC) during the planning process for the PRD's preconference session. Once advocacy was determined as the main theme, it seemed logical to cooperate with JPIC as advocacy and work for public interest communications are intimately linked. The preconference session included practitioners, scholars, and individuals and organizations that bridge the two. The scholar panel featured the research you will find here-the top three articles from a special call on the topic Advocacy: Perspectives from practice and research on public interest communications. Also included are several articles that were submitted for the preconference session, went through JPIC peer review, and were accepted for publication in this special issue.

Research paper thumbnail of Developing Moral Maturity

Journalism & Mass Communication Educator

The purpose of this study was to add to the limited body of knowledge on the effect of the media ... more The purpose of this study was to add to the limited body of knowledge on the effect of the media ethics course, specifically to investigate the effect of the course on the growth in moral judgment reasoning of students through a quasi-experimental pretest, post-test analysis using the Defining Issues Test 2 (DIT-2). Results demonstrated significant advances in such reasoning among students in one section of the media ethics course but not in the other. It is difficult to determine the exact cause that led to significant increases in moral judgment reasoning in one section of a course and not the other, but the effect of different educational interventions seems clear. Although we cannot know which techniques or combination of techniques were successful, it would seem that interactive and experiential activities that require demonstrated application of principles in the classroom are more successful than traditional Socratic lecture and reflection essay methods.

Research paper thumbnail of Extrovert and engaged? Exploring the connection between personality and involvement of stakeholders and the perceived relationship investment of nonprofit organizations

Research paper thumbnail of Fostering democracy through social media: Evaluating diametrically opposed nonprofit advocacy organizations’ use of Facebook, Twitter, and YouTube

Public Relations Review, 2013

Research paper thumbnail of Using dialogic web site design to encourage effective grantor-grantee relationships

Research paper thumbnail of Rhetorical framing: examining the message structure of nonprofit organizations on Twitter

International Journal of Nonprofit and Voluntary Sector Marketing, 2014

Research paper thumbnail of Trust Me, Trust Me Not: An Experimental Analysis of the Effect of Transparency on Organizations

Journal of Public Relations Research, 2014

Research paper thumbnail of Missing Citations, Bulking Biographies, and Unethical Collaboration: Types of Cheating among Public Relations Majors

Journalism & Mass Communication Educator, 2013

Research paper thumbnail of Exploring Determinants of Relationship Quality between Students and Their Academic Department: Perceived Relationship Investment, Student Empowerment, and Student-Faculty Interaction

Journalism & Mass Communication Educator, 2013