Henry Kegoro - Academia.edu (original) (raw)

Papers by Henry Kegoro

Organizations have recognized the importance of Work-life balance as a means of employee performa... more Organizations have recognized the importance of Work-life balance as a means of employee performance and for this reason, institutions have various programs in place to ensure that the employee attend to both work and social life effectively. The National Police Service has put in place various programs to enhance work-life balance but there was a dearth of empirical knowledge on their effect work performance of police officers. The main intention of the research was therefore, to assess the effects of work life balance on the performance of National Police Service officer in Kwale County, Kenya. This research was anchored on Work-Family Border Theory and used descriptive survey research design to establish the effect of the work life balance on the performance of police officers. The target population under study was 748 police officers in Kwale County. The study adopted multi-stage sampling involving clustering sub divisions, stratifying as per rank and proportionate random sampling to select 261 officers for the study. The sample size was calculated using Yamane (1967) sampling formula that generated a sample size of 261 officers who filled in the questionnaires. The main data for this research was collected using structured questionnaires both open and close ended. To analyze data, the study employed both descriptive and inferential statistics (mainly regression) using SPSS version 20 for windows. The findings of the study revealed that the work life balance has influence on work performance in the National Police Service (NPS) in Kwale (R 2 0.767). Based on this finding the study recommends that top leadership of the National Police Service should embrace sound work-life balance practices and give prominence to work-life balance strategies such as leave; to enhance performance, in the National Police Service. Further, that policy maker to develop training policies aimed at equipping officers with relevant self-management skills and knowledge to enhance self-management for effective work performance.

Strategic Journal of Business & Change Management, 2019

The International Journal of Business and Management, 2019

Service delivery gaps, influence of technology and globalization not only make State owned corpor... more Service delivery gaps, influence of technology and globalization not only make State owned corporations in Kenya to realign their strategies with changing business trends but also to rethink on strategic leadership in order to remain competitive. Given that little attention has been paid by researchers in relation to the link technological initiatives and service delivery in public service organization, this study aimed at investigating the effect of strategic drivers on customer service delivery in State owned corporations in the ministry of industry, investment and trade in Kenya. The specific objectives that guide the study were to determine the effect of strategic leadership on customer service delivery of State owned corporations in the ministry of industry, investment and trade in Kenya. Theories that informed this study were dynamic capability theory. Cross-sectional research design was adopted to collect data from respondents. The target population of the study comprised 557...

Meagre profits, shrinking market share and deteriorating customer loyalty among savings and credi... more Meagre profits, shrinking market share and deteriorating customer loyalty among savings and credit cooperative societies in Kenya not only make management to review marketing strategies but also to rethink on brand equity in order to enhance customer loyalty. This study aimed investing the effect of brand equity dimensions on customer loyalty of savings and cooperative societies in Embu County, Kenya. The specific objectives of the study were to determine the effect of brand awareness on customer loyalty of Sacco's in Embu County. Further, the study sought to determine the moderating effect of customer characteristics on the relationship between brand awareness and customer loyalty of Sacco's in Embu County. The study was anchored on consumer utility theory. The study adopted cross-section research. The target population of the study comprised of 4,014 customers from 30 Sacco's operating in Embu. Simple random sampling technique was adopted to select respondents of the study. Israel formula was used to calculate the ideal sample of 364 respondents. Primary data was collected from respondents by the use of structured questionnaires with open and closed ended questions. Secondary data was collected from published materials such as financial statements and marketing plans. Data was analysed using descriptive and regression analysis methods with the help of Statistical Package for Social Sciences (SPSS) software version 24. Descriptive statistics such as mean scores, standard deviations, distribution tables and percentages were used to summarize the responses and to show the magnitude of similarities and differences while R-square was used to determine the predictive power of each individual variable on the dependent. The analysed data was presented in form of Table and Figures. The results revealed that there existed a positive relationship between brand loyalty and customer loyalty. Brand awareness was significant (r = .616, p < 0.023). This study concluded that Sacco's were experiencing deteriorating performance in terms of customer loyalty due to inability to create maximum awareness of their products and services. This study recommends that top marketing managers of Sacco's should utilize modern technologies such as social media to enhance customer loyalty.

Strategic Journal of Business & Change Management, 2018

The purpose of this study was to establish organizational practices on change implementation in p... more The purpose of this study was to establish organizational practices on change implementation in public health facilities in Tharaka Nithi County. The specific objectives that guided this study were to establish the influence of leadership style and communication style on change implementation in public health facilities in Tharaka Nithi County. Descriptive research design and stratified sampling technique was used to select the total population of 1800. The ideal sample size of 379 was arrived at using Nassiuma’s formula. Questionnaires were used to collect primary data. Statistical Package of Social Sciences (SPSS version 24) was used to analyze data descriptively. The findings of the study revealed that there exists a positive significant relationship between leadership and communication style on change implementation in public health facilities in Tharaka Nithi County. The study concluded that despite the fact that leadership and communication influenced change implementation; t...

International Journal of Research -GRANTHAALAYAH, 2021

Despite the vital role of automated queuing system on organizational performance from human resou... more Despite the vital role of automated queuing system on organizational performance from human resource management literature, researchers have paid little attention on state-owned commercial entities and more specifically in Kenya. Studies have revealed controversial findings on the link between automated queuing system and organizational performance thus the need for further studies to bridge the knowledge gaps. The general objective of this study will be to examine the influence of automated queuing system on performance of selected state-owned commercial entities in Kenya. Three specific objectives will be examined. The first objective will be to determine the extent of adoption of automated queuing systems in the selected State-owned entities in Kenya. The second objective will be to establish the influence of automated queuing systems on performance of selected State-owned entities in Kenya. The third objective will be to assess the challenges experienced by selected State-owned ...

The International Journal of Humanities & Social Studies, 2020

The aim of this study was to establish the influence of continuous improvement on operational per... more The aim of this study was to establish the influence of continuous improvement on operational performance of selected public universities in Kenya. Descriptive research design was utilized in this study. The target population of this study was five public universities in Kenya. Purposive sampling technique was adopted to select respondents from the five selected public universities. Israel formula was used to calculate the sample size of 44 respondents. The unit of analysis were public universities while unit of observation were employees. Structured questionnaires were used to collect primary data. Likert scale approach was used to measure items of the questionnaire. Descriptive and inferential statistics was used to analyze the data. The analyzed data was presented in tables. This study established that there is a significant positive relationship between continuous improvement and operational performance of selected public universities in Kenya. The study concluded that despite a significant impact of continuous improvement on operational performance, universities in Kenya were embracing continuous improvement practices on a small extent thus the need for public universities to put more emphasize on continuous improvement for global competitiveness. System automation, development of new academic programs, training of employees, service improvement and consumer surveys are all practices that can create a significant impact on operational performance.

European Scientific Journal ESJ, 2020

International Journal of Business, Economics and Management, 2020

Brand equity is recognized as the driving force of customer loyalty in the competitive firms oper... more Brand equity is recognized as the driving force of customer loyalty in the competitive firms operating in the changing business environment. The culture of attracting and retaining customers is dependent on which organization can enhance the value of their products to conform and exceed customer needs. By extension, brand equity is regarded as a multi-dimensional facet that comprise of brand loyalty, brand awareness, brand association, perceived quality, brand association and proprietary assets. Theories and models which have been discussed extensively and inform the basis of arguments of this study include; brand equity theory, consumer utility theory, customer based brand equity model, service branding dominant logic model and brand evolution model. Despite conflicting ideologies and evolving nature of brand equity based on psychological aspects of consumers like attitudes and perceptions, it is noted that that there is a positive correlation between brand equity and customer loyalty. Based on the existing literature, it can be concluded that brand equity is the only strategic marketing initiative companies can enhance customer relations and sustainability. Therefore, it is recommended that companies should always strive to enhance their image in the mind of consumers by repositioning their brands in the market. Contribution/Originality: This study contributes to existing literature by developing the link between brand equity, company attributes, customer attributes and customer loyalty. 1. INTRODUCTION In a world of global competition and changing consumer needs, brands have continued to remain strategic drivers among competitive firms operating in the global and local marketplaces (Kapferer, 2008). Organizations are using brand management strategies to achieve their goals in the changing business environment (Kotler & Keller, 2009). Increased competition in multiple industries has resulted to enhanced brand management techniques which focus on enhancing customer loyalty (Martens & Hilbert, 2011). With changing customer needs and wants, brand management has continued to evolve since 1980s. Companies operating in the 21 st century have continued to invest in brand management in order to increase their productivity. Calvo and Calvo (2012) suggest that a brand is understood by customers based on different perspectives that range from psychological aspects and organizational attributes. Product and services can receive a distinct identity in the mind of consumers by fulfilling the expectations of the consumer. Argues that consumers are likely to have a permanent memory stick of brands that exceed their expectations and vice versa. Internal and external stakeholders are likely to have a strong attachment

The International Journal of Humanities & Social Studies, 2019

The concept of quality management has remained the driver of competitive organizations in the cha... more The concept of quality management has remained the driver of competitive organizations in the changing business environment. However, it is revealed from literatures that quality management facets are unlimited and ambiguous to be measured by individual consumers with regard to products and services. Since quality management practices are associated with intangible aspects of brand equity, organizations are still experiencing challenges of maintaining customer brand equity. Therefore, it is on this background this study sought to determine the influence of quality management practices on customer brand equity. The specific objectives of the study were; to determine the influence of consumer research, leadership, employee motivation and system automation on customer brand equity. This study was anchored on Total Quality Management and Theory, Brand Equity Theory. The study adopted descriptive research design since it provides the opportunity to collect and record data without manipulation. The target population of the study was 175 students selected from five Chartered Public Universities in Kenya. However, to narrow down the number of the population, 15 students were selected from each University using purposive sampling technique. Therefore, 75students were the representative sample of this study. The unit of analysis university students while the unit of observation were Chartered Public Universities in Kenya. Primary data was collected using Questionnaires and secondary data collected from quality assurance audit reports was analyzed using content analysis method. Statistical Package of Social Sciences was used to analyze qualitatively in form of means and percentages. To establish the hypothetical relationship between the independent variables on the dependent variable, log it regression model was used. Data analyzed was presented in form of tables. After analysis it was established that there was a positive relationship between consumer research, leadership, employee motivation and system automation on customer brand equity. Further it was concluded by the study that quality management practices should be improved to meet customer expectations. It was recommended by the study that, for Chartered Public Universities in Kenya to be competitive, a number of issues like corporate governance, reviewing of academic programs, staff development, process automation and consumer research should be addressed.

The International Journal of Humanities & Social Studies, 2020

Technological Initiatives on Operational Performance of Public Universities in Kenya 1. Introduct... more Technological Initiatives on Operational Performance of Public Universities in Kenya 1. Introduction In the contemporary business environment, organizations are striving to enhance operational efficiency and effectiveness by embracing different strategies (Efendioglu & Karabulut, 2010). Technological initiatives adopted by organizations are not only intended to achieve its short-term and long-term objectives but also to enable the organization navigate in the unpredictable business environment (Agboola, 2011).Operational performance is described as the extent to which an organization can eliminate wastage, reduce cycle time, enhance service efficiency and effectiveness, conform to regulations and manage its resources such as people, information, technology and raw materials in a leaner practice (Nicolaou & Bhattacharya, 2014; Nicol, 2013). Technological initiatives are viewed to be a function of operational performance (Nakhumwa 2013). Managers in organizations can promote the technological culture among workers by encouraging workers to make independent decisions, allocating workers more challenging tasks and encouraging employees to consult or work as a team to achieve organizational goals (Abu & Tareq, 2016). Subsequently, Arif (2018) and (Karuhanga, 2015) attested that technology in any systems can be promoted by equipping employees with new skills and knowledge in order to perform their duties in a more efficient and effective manner. For any organization to be globally competitive, prior investment in infrastructure and human capital are inevitable. Diversification, identification of new market opportunities and adoption of new techniques and processes in production are technological practices that enhance operational performance of organization(Karuhanga, 2015).For any company to attain its global ambitions technology is inevitable (Okotoh, 2015). Individual and systemic challenges experienced when introducing new technologies in any system can be managed by effectively equipping employees with ICT skills and at the same time educating workers the value of technology in the system (Kabagambe, Ogutu & Munyoki, 2012). Inability of organizations to implement new policies, expand market share and maximize profits is attributed with challenges of technology from one organization to another (Aduda & Kingoo, 2012). Further, Nakhumwa (2013) acknowledged that, poor service delivery, decreased market share and failure of the organization to change operational models are all aspects that reflect the inability of managers to articulate benefits associated with technology.Embracing appropriate technology in any systems not only enhances procurement, financial, logistics and marketing functions but also overall customer experience (Raineri, 2011. Ability of organizations to maximize profits, increase volume of sales,

Successful change implementation is important to any organization either public or private. Chang... more Successful change implementation is important to any organization either public or private. Change is inevitable and organizations in the modern world are operating under ever changing demands. It is important for organization to implement change initiatives successfully and effectively to achieve organizational goals. Inability to implement changes in public universities has not only resulted to inefficiency and ineffectiveness in service delivery but also contributed lecturer and student strikes. However, based on the fact that universities are institutions of higher learning dedicated to offer quality services, little has been done by previous researchers to establish the link between strategic management practices and change implementation thus formed the basis of the study. The study sought to investigate strategic management practices and change implementation in public universities in Kenya. The research objectives that guided that study were to determine the effects of strategic leadership, organizational culture and employee empowerment on change implementation in public universities in Kenya. The study was anchored on Kurt Lewis theory and McKinsey 7S Model. The study employed a descriptive research design to investigate the problem under investigation. The target population comprised of 309 employees of 5 selected universities which included Karatina

Strategic Journal of Business & Change Management, 2019

The International Journal of Business and Management, 2019

Strategic Journal of Business & Change Management, 2018

International Journal of Research -GRANTHAALAYAH, 2021

The International Journal of Humanities & Social Studies, 2020

European Scientific Journal ESJ, 2020

International Journal of Business, Economics and Management, 2020

The International Journal of Humanities & Social Studies, 2019

The International Journal of Humanities & Social Studies, 2020