Jaki Hawker - Academia.edu (original) (raw)

Papers by Jaki Hawker

Research paper thumbnail of Selling Words: An Economic History of Bookselling

The Academic Book of the Future, 2016

A summary of the fiscal relationship between text, readers, publishers, bookshops, and legislatio... more A summary of the fiscal relationship between text, readers, publishers, bookshops, and legislation, this chapter argues that it is the economics of the consumer market that will shape the academic book of the future. Suggesting that demand for text intersects across a global marketplace, this chapter predicts a future in which the distinctions between physical and digital text, and Open Access and commercial publication, are so blurred as to be indistinguishable. Case studies from past, current, and future fiscal strategy illuminate the economics of reading, publishing and bookselling online and on the high street, and are used to consider a future where a marketplace governed by personal choice rather than publisher provision will determine textual form.

Research paper thumbnail of Selling Words: An Economic History of Bookselling

The Academic Book of the Future, 2016

A summary of the fiscal relationship between text, readers, publishers, bookshops, and legislatio... more A summary of the fiscal relationship between text, readers, publishers, bookshops, and legislation, this chapter argues that it is the economics of the consumer market that will shape the academic book of the future. Suggesting that demand for text intersects across a global marketplace, this chapter predicts a future in which the distinctions between physical and digital text, and Open Access and commercial publication, are so blurred as to be indistinguishable. Case studies from past, current, and future fiscal strategy illuminate the economics of reading, publishing and bookselling online and on the high street, and are used to consider a future where a marketplace governed by personal choice rather than publisher provision will determine textual form.