LAVANYA KUMARI - Academia.edu (original) (raw)
Papers by LAVANYA KUMARI
Nowadays, many businesses like banks, insurance companies, and other service providers realize th... more Nowadays, many businesses like banks, insurance companies, and other service providers realize the importance of Customer Relationship Management (CRM) and to help them acquire new customers retain existing ones and maximize their lifetime value in the case of MSME Sector. Customer Relationship Management is the process through which a business analyzes their customers and accordingly makes changes. This paper deals with the performance of Customer Relationship Management in MSME sector which is increasing attention from all stakeholders in view of their low-capital-outlay and high labour-intensive nature. It is a strategy to understand the needs and behavior of the customers and clients of the organization, in order to nurture and manage organization's interaction with its customers to build strong relationships with them. In India lakhs of MSME's which participate in the manufacture of low cost, efficient and market suitable products and services to take care of all the ma...
E-commerce sector in India has taken birth almost 20 years ago and now it has taken a proper shap... more E-commerce sector in India has taken birth almost 20 years ago and now it has taken a proper shape and is expected to continue its phenomenal growth. Its growth in the world, and especially in India can be accounted to many factors such as increased use of smart phones, convenience and economic internet access, busy schedules of working professionals etc., Moreover, the speed of the growth of E-commerce in India is remarkable. Due to the digital revolution, the e-commerce sector in India has become 4 times its size, from 3.8billionin2009to3.8 billion in 2009 to 3.8billionin2009to17 billion in 2014, growing at a CAGR of 37% and this will transform India into a connected economy. Digital innovation is disrupting economies, sectors and industries across the world and transforming the way we live, works and run businesses. Digital India has touched upon nearly all aspects of our lives, ranging from work, travel and communication to healthcare, education and shopping. The push for e-governance and Digital India comes fro...
"Small business isn't for the faint of coronary heart. It's far for the brave, the affected perso... more "Small business isn't for the faint of coronary heart. It's far for the brave, the affected person and the continual, its miles for the over comer." Finance is needed by means of a commercial enterprise company at nearly every level of the commercial enterprise life cycle. MSMEs often find it tough to set up good enough finance for their operations in addition to for expansion and boom. These companies can increase finance through diverse methods. Micro, Small and Medium Enterprises (MSMEs) represent a crucial phase and general because the engine of economic growth globally. They make contributions appreciably to the industrial manufacturing, employment and exports of the country. In terms of agriculture they takes in the second place in terms of employment technology and make contributions drastically to the exports of the country of a bringing in critical foreign exchange. In modern situation, MSMEs suffer from lots of problems related to get right of entry to finance, advertising, infrastructure, human resource, and so forth. In certain instances, the hurdles to boom can result in the closure of the units. Within the above context, it isn't always most effective crucial to recognize the troubles faced by way of them, but also find strategy to these issues. This paper is motive to have a look at the development MSME sector & startup's in India, and discussing the precept financing resources of MSME's and Startups in India.
International Journal of Research in IT and Management, 2016
Venture Capital is emerging as an important source of finance for small and medium-sized firms, e... more Venture Capital is emerging as an important source of finance for small and medium-sized firms, especially for starting the business and business expansion. An entrepreneur usually starts the business with his own funds, and those borrowed from banks. It is during expansion that they find it difficult to raise funds. SMEs have traditionally been dependent on Bank finance for expansion and working capital requirements. Venture capital is a means of equity financing for rapidly-growing MSMEs. Venture capitalists provide funds after carefully scrutinizing projects. Their main aim is to earn higher returns on their investments, but their methods are different from traditional lenders. They take active part in the management of the company as well as provide the expertise and qualities of good bankers, technologists, planners and managers. The paper highlights the benefits & future prospects of venture capital. Venture or Risk capital funding is ideal for newly emerging ventures like bio...
International Journal of Research in Finance and Marketing, 2015
MSMEs meet difficulties in adapting their strategies to market changes, in competing with big ent... more MSMEs meet difficulties in adapting their strategies to market changes, in competing with big enterprises. Marketing management capabilities in terms of marketing research, marketing strategy, planning and implementation, control and evaluation play a key role in the MSMEs performance in the market. The existing marketing strategies reached the saturation point, where new innovative strategies need to percolate where so many MNCs have entered and created a heavy competition which has become important to understand about the strategies followed by Indian MSMEs to promote and make their products compatible in the market. This paper focuses on the marketing strategy used for Micro Small and Medium Enterprises to face stiff competition and promote their products in the market which can be develop in a suitable business environment. The main objective of the paper is to provide a framework to help MSMEs to design suitable strategies to face effective and enhancing competitiveness. The se...
IRPN: Innovation & Economic Growth (Topic), 2018
“India is the arena’s biggest experiment, test in digitalization.” Digitalization of Indian comme... more “India is the arena’s biggest experiment, test in digitalization.” Digitalization of Indian commercial enterprise is majorly pushed via the hastily advancing digitization of customers. This has caused accelerated facts traffic and increased established the order of new tech-based totally startups to take advantage of the increase possibilities. The Micro, Small & Medium organizations (MSME) sector contributes approximately 8% of GDP. It also performs a pivotal function in the improvement of the financial system by means of using nearly eighty million human beings, contributing about 45% of the whole manufacturing output and 40% of exports of the country. But, in a swiftly digitalizing economy, these industries fail to hold a pace. On-line consumers in India are developing at a compounded annual growth price (CAGR) of 18% and could reach 220 million by the year 2020. Unfortunately, out of the 51 million SMEs in India, much less than 5-6% have an internet presence. India has embarked on a brand new monetary increase model this is well aligned with international technological and developmental trends. Constructing a hundred clever cities, rejuvenation transformation of round 500 existing mid-sized towns that have a populace of round 1,00,000, digitizing India, and making India an international production hub are a number of the pillars on which the new increase model rests. A thrilling aspect of these increase projects is the synergy among them and their sturdy linkages with manufacturing and carrier sectors. Those are large developing sectors and MSMEs are dominant stakeholders within the associated ecosystems.
International Journal of Research in IT and Management, 2015
Clusters allow small businesses belonging to different sectors to co-exist with their fellow ente... more Clusters allow small businesses belonging to different sectors to co-exist with their fellow enterprises on the web-portal and enable them to capitalize on the benefits of networking would contribute towards further growth of MSME Sector. India has around 400 industrial clusters and over 3000 artisan clusters that remained an effective policy tool for inclusive and sustainable economic development and cluster development reinforced industrial development. The Virtual Clusters is a single window source of information for all the stakeholders like Industry, Academia, Institutions, Domain Experts, Professionals, Consultants, Prospective Entrepreneurs, etc. Virtual network wherein different clusters of Micro, Small and Medium Enterprises can connect on a common platform and share information to help them expand their business. This will facilitate the stakeholders to leverage the expertise of each other to their mutual growth and benefit. Micro, Small and Medium Enterprises are the back...
Big Data is a vital role in bringing social media which has an impact on various sectors. The pur... more Big Data is a vital role in bringing social media which has an impact on various sectors. The purpose of this study is to investigate the future status that affects the social media usage of big data for modeling social media users' behavior. This paper presents a conceptual study that is associated with big data analytics and its impact on social media. It includes the characteristics and usage of Big Data Analytics in India. The main objective of the paper is to highlight the latest technologies used in data mining and the challenges to overcome for the future. Big Data is a great significance for businesses in many areas which plays a key function in bringing social media to the top of all advertising strategies. It has an impact on many other sectors and may additionally employ & quickly connected to the (IoT) Internet of Things. The paper focuses on the various application areas used in enterprises.
International Journal of Research in Economics and Social Sciences, 2015
The Micro Small Medium Enterprises (MSME) segment plays a significant role in the emergence of th... more The Micro Small Medium Enterprises (MSME) segment plays a significant role in the emergence of the Indian economy. The development of this segment is extremely critical to meet the national imperatives of financial inclusion and generation of significant levels of employment across urban and rural areas across the country. Indian MSME sectors a reality by launching a dedicated bank for MSME sector is known as MUDRA Bank will spur the growth of Indian MSME Sector and help them increase their contribution to Indian GDP from its current level of 38%. This bank will greatly increase the confidence of young, educated or skilled workers who would now be able to aspire to become first generation entrepreneurs; existing small businesses, too, will be able to expand their activities. The paper highlights the importance and the role of MUDRA bank towards the MSME sector. The main objectives of MUDRA Bank are, to encourage entrepreneurs and small business units to expand their capabilities and...
The Micro, Small and Medium Enterprises (MSMEs) sector is an important pillar of the Indian econo... more The Micro, Small and Medium Enterprises (MSMEs) sector is an important pillar of the Indian economy by way for creating employment for about 73 million persons through 31 million units, manufacturing more than 6,000 products, contributing about 44% to the manufacturing output and about 40% of exports, directly and indirectly. The Scheme Credit Guarantee Fund Trust for Micro and Small Enterprises (CGTMSEs) shall cover new or existing Micro and Small enterprises for credit facilities up to Rs. 100 lakhs (Term Loan and / or Working Capital, both fund and non-fund based) for viable projects in respect of single eligible borrower, without collateral Security and/or Third Party Guarantee. The Ministry of MSME introduced Credit Guarantee Scheme (CGS) to strengthen the credit delivery system and facilitate the flow of credit to the MSME sector.
This paper designed to assess the present scenario of women entrepreneurs in India as globally wo... more This paper designed to assess the present scenario of women entrepreneurs in India as globally women entrepreneurs have become an integral part of the quest for the sustained economic development and social progress and are also playing a vital role. Entrepreneurship among women is relatively recent phenomenon. Due to the growing industrialization, social legislation, urbanization, political and economic transformations, the emergence of women owned enterprises are fast increasing in the economies of almost all countries. Spread of education and awareness has shifted the position of women from kitchen to higher levels of professional activities. Women entrepreneurship is gaining importance in India. In modern India, more and more women are taking up entrepreneurial activity especially in MSMEs. At the same time women entrepreneurs are faced with many social, economic and family problems too. This paper focuses growth & performance of MSME sector and the problems faced by women entre...
Small and Medium Enterprises (SMEs) plays a very significant role in the economy in terms of bala... more Small and Medium Enterprises (SMEs) plays a very significant role in the economy in terms of balanced and sustainable growth, employment generation, development of entrepreneurial skills and contribution to export earnings. However despite their importance to the economy, most of the SMEs are not able to stand up to the challenges of globalization, mainly because of difficulties in the area of financing. With the opening up of the Indian economy, it has become necessary to consider measures for smoothening the flow of credit to this sector. This article provides a cross country perspective in this regard and highlights the Indian scenario with reference to SME lending. SMEs make a major contribution to the growth and employment and their ability to grow depends on their potential to invest in technology, restructuring, innovation and human resource development. Access to finance in time and in adequate measure has been made out as a key factor affecting the healthy growth of the sec...
International Journal of Human Resource Management and Research
TRANSSTELLAR JOURNALS, 2018
The Women Entrepreneurship plays a significant contribution to promote India's development. I... more The Women Entrepreneurship plays a significant contribution to promote India's development. India has always been a land of entrepreneurs and also occupied a strategic position in the Indian economy and gaining importance in India in the current economic condition. This paper focuses on the areas of meaning and definition of entrepreneurship, concept of women entrepreneurs in India, problems & challenges of women entrepreneurs. Also it highlights on the list of successful business women entrepreneurs both in the field of social and economic in entrepreneurship development in India. It has been identified as an effective step toward poverty alleviation in the country. The increasing presence of women in the business field as entrepreneurs has led to the change in the demographic characteristics of business and India's economic growth. Women-owned enterprises are playing a prominent role in the society, inspiring others and generating more employment opportunities in the count...
International Journal of Mechanical and Production Engineering Research and Development
Nowadays, many businesses like banks, insurance companies, and other service providers realize th... more Nowadays, many businesses like banks, insurance companies, and other service providers realize the importance of Customer Relationship Management (CRM) and to help them acquire new customers retain existing ones and maximize their lifetime value in the case of MSME Sector. Customer Relationship Management is the process through which a business analyzes their customers and accordingly makes changes. This paper deals with the performance of Customer Relationship Management in MSME sector which is increasing attention from all stakeholders in view of their low-capital-outlay and high labour-intensive nature. It is a strategy to understand the needs and behavior of the customers and clients of the organization, in order to nurture and manage organization's interaction with its customers to build strong relationships with them. In India lakhs of MSME's which participate in the manufacture of low cost, efficient and market suitable products and services to take care of all the ma...
E-commerce sector in India has taken birth almost 20 years ago and now it has taken a proper shap... more E-commerce sector in India has taken birth almost 20 years ago and now it has taken a proper shape and is expected to continue its phenomenal growth. Its growth in the world, and especially in India can be accounted to many factors such as increased use of smart phones, convenience and economic internet access, busy schedules of working professionals etc., Moreover, the speed of the growth of E-commerce in India is remarkable. Due to the digital revolution, the e-commerce sector in India has become 4 times its size, from 3.8billionin2009to3.8 billion in 2009 to 3.8billionin2009to17 billion in 2014, growing at a CAGR of 37% and this will transform India into a connected economy. Digital innovation is disrupting economies, sectors and industries across the world and transforming the way we live, works and run businesses. Digital India has touched upon nearly all aspects of our lives, ranging from work, travel and communication to healthcare, education and shopping. The push for e-governance and Digital India comes fro...
"Small business isn't for the faint of coronary heart. It's far for the brave, the affected perso... more "Small business isn't for the faint of coronary heart. It's far for the brave, the affected person and the continual, its miles for the over comer." Finance is needed by means of a commercial enterprise company at nearly every level of the commercial enterprise life cycle. MSMEs often find it tough to set up good enough finance for their operations in addition to for expansion and boom. These companies can increase finance through diverse methods. Micro, Small and Medium Enterprises (MSMEs) represent a crucial phase and general because the engine of economic growth globally. They make contributions appreciably to the industrial manufacturing, employment and exports of the country. In terms of agriculture they takes in the second place in terms of employment technology and make contributions drastically to the exports of the country of a bringing in critical foreign exchange. In modern situation, MSMEs suffer from lots of problems related to get right of entry to finance, advertising, infrastructure, human resource, and so forth. In certain instances, the hurdles to boom can result in the closure of the units. Within the above context, it isn't always most effective crucial to recognize the troubles faced by way of them, but also find strategy to these issues. This paper is motive to have a look at the development MSME sector & startup's in India, and discussing the precept financing resources of MSME's and Startups in India.
International Journal of Research in IT and Management, 2016
Venture Capital is emerging as an important source of finance for small and medium-sized firms, e... more Venture Capital is emerging as an important source of finance for small and medium-sized firms, especially for starting the business and business expansion. An entrepreneur usually starts the business with his own funds, and those borrowed from banks. It is during expansion that they find it difficult to raise funds. SMEs have traditionally been dependent on Bank finance for expansion and working capital requirements. Venture capital is a means of equity financing for rapidly-growing MSMEs. Venture capitalists provide funds after carefully scrutinizing projects. Their main aim is to earn higher returns on their investments, but their methods are different from traditional lenders. They take active part in the management of the company as well as provide the expertise and qualities of good bankers, technologists, planners and managers. The paper highlights the benefits & future prospects of venture capital. Venture or Risk capital funding is ideal for newly emerging ventures like bio...
International Journal of Research in Finance and Marketing, 2015
MSMEs meet difficulties in adapting their strategies to market changes, in competing with big ent... more MSMEs meet difficulties in adapting their strategies to market changes, in competing with big enterprises. Marketing management capabilities in terms of marketing research, marketing strategy, planning and implementation, control and evaluation play a key role in the MSMEs performance in the market. The existing marketing strategies reached the saturation point, where new innovative strategies need to percolate where so many MNCs have entered and created a heavy competition which has become important to understand about the strategies followed by Indian MSMEs to promote and make their products compatible in the market. This paper focuses on the marketing strategy used for Micro Small and Medium Enterprises to face stiff competition and promote their products in the market which can be develop in a suitable business environment. The main objective of the paper is to provide a framework to help MSMEs to design suitable strategies to face effective and enhancing competitiveness. The se...
IRPN: Innovation & Economic Growth (Topic), 2018
“India is the arena’s biggest experiment, test in digitalization.” Digitalization of Indian comme... more “India is the arena’s biggest experiment, test in digitalization.” Digitalization of Indian commercial enterprise is majorly pushed via the hastily advancing digitization of customers. This has caused accelerated facts traffic and increased established the order of new tech-based totally startups to take advantage of the increase possibilities. The Micro, Small & Medium organizations (MSME) sector contributes approximately 8% of GDP. It also performs a pivotal function in the improvement of the financial system by means of using nearly eighty million human beings, contributing about 45% of the whole manufacturing output and 40% of exports of the country. But, in a swiftly digitalizing economy, these industries fail to hold a pace. On-line consumers in India are developing at a compounded annual growth price (CAGR) of 18% and could reach 220 million by the year 2020. Unfortunately, out of the 51 million SMEs in India, much less than 5-6% have an internet presence. India has embarked on a brand new monetary increase model this is well aligned with international technological and developmental trends. Constructing a hundred clever cities, rejuvenation transformation of round 500 existing mid-sized towns that have a populace of round 1,00,000, digitizing India, and making India an international production hub are a number of the pillars on which the new increase model rests. A thrilling aspect of these increase projects is the synergy among them and their sturdy linkages with manufacturing and carrier sectors. Those are large developing sectors and MSMEs are dominant stakeholders within the associated ecosystems.
International Journal of Research in IT and Management, 2015
Clusters allow small businesses belonging to different sectors to co-exist with their fellow ente... more Clusters allow small businesses belonging to different sectors to co-exist with their fellow enterprises on the web-portal and enable them to capitalize on the benefits of networking would contribute towards further growth of MSME Sector. India has around 400 industrial clusters and over 3000 artisan clusters that remained an effective policy tool for inclusive and sustainable economic development and cluster development reinforced industrial development. The Virtual Clusters is a single window source of information for all the stakeholders like Industry, Academia, Institutions, Domain Experts, Professionals, Consultants, Prospective Entrepreneurs, etc. Virtual network wherein different clusters of Micro, Small and Medium Enterprises can connect on a common platform and share information to help them expand their business. This will facilitate the stakeholders to leverage the expertise of each other to their mutual growth and benefit. Micro, Small and Medium Enterprises are the back...
Big Data is a vital role in bringing social media which has an impact on various sectors. The pur... more Big Data is a vital role in bringing social media which has an impact on various sectors. The purpose of this study is to investigate the future status that affects the social media usage of big data for modeling social media users' behavior. This paper presents a conceptual study that is associated with big data analytics and its impact on social media. It includes the characteristics and usage of Big Data Analytics in India. The main objective of the paper is to highlight the latest technologies used in data mining and the challenges to overcome for the future. Big Data is a great significance for businesses in many areas which plays a key function in bringing social media to the top of all advertising strategies. It has an impact on many other sectors and may additionally employ & quickly connected to the (IoT) Internet of Things. The paper focuses on the various application areas used in enterprises.
International Journal of Research in Economics and Social Sciences, 2015
The Micro Small Medium Enterprises (MSME) segment plays a significant role in the emergence of th... more The Micro Small Medium Enterprises (MSME) segment plays a significant role in the emergence of the Indian economy. The development of this segment is extremely critical to meet the national imperatives of financial inclusion and generation of significant levels of employment across urban and rural areas across the country. Indian MSME sectors a reality by launching a dedicated bank for MSME sector is known as MUDRA Bank will spur the growth of Indian MSME Sector and help them increase their contribution to Indian GDP from its current level of 38%. This bank will greatly increase the confidence of young, educated or skilled workers who would now be able to aspire to become first generation entrepreneurs; existing small businesses, too, will be able to expand their activities. The paper highlights the importance and the role of MUDRA bank towards the MSME sector. The main objectives of MUDRA Bank are, to encourage entrepreneurs and small business units to expand their capabilities and...
The Micro, Small and Medium Enterprises (MSMEs) sector is an important pillar of the Indian econo... more The Micro, Small and Medium Enterprises (MSMEs) sector is an important pillar of the Indian economy by way for creating employment for about 73 million persons through 31 million units, manufacturing more than 6,000 products, contributing about 44% to the manufacturing output and about 40% of exports, directly and indirectly. The Scheme Credit Guarantee Fund Trust for Micro and Small Enterprises (CGTMSEs) shall cover new or existing Micro and Small enterprises for credit facilities up to Rs. 100 lakhs (Term Loan and / or Working Capital, both fund and non-fund based) for viable projects in respect of single eligible borrower, without collateral Security and/or Third Party Guarantee. The Ministry of MSME introduced Credit Guarantee Scheme (CGS) to strengthen the credit delivery system and facilitate the flow of credit to the MSME sector.
This paper designed to assess the present scenario of women entrepreneurs in India as globally wo... more This paper designed to assess the present scenario of women entrepreneurs in India as globally women entrepreneurs have become an integral part of the quest for the sustained economic development and social progress and are also playing a vital role. Entrepreneurship among women is relatively recent phenomenon. Due to the growing industrialization, social legislation, urbanization, political and economic transformations, the emergence of women owned enterprises are fast increasing in the economies of almost all countries. Spread of education and awareness has shifted the position of women from kitchen to higher levels of professional activities. Women entrepreneurship is gaining importance in India. In modern India, more and more women are taking up entrepreneurial activity especially in MSMEs. At the same time women entrepreneurs are faced with many social, economic and family problems too. This paper focuses growth & performance of MSME sector and the problems faced by women entre...
Small and Medium Enterprises (SMEs) plays a very significant role in the economy in terms of bala... more Small and Medium Enterprises (SMEs) plays a very significant role in the economy in terms of balanced and sustainable growth, employment generation, development of entrepreneurial skills and contribution to export earnings. However despite their importance to the economy, most of the SMEs are not able to stand up to the challenges of globalization, mainly because of difficulties in the area of financing. With the opening up of the Indian economy, it has become necessary to consider measures for smoothening the flow of credit to this sector. This article provides a cross country perspective in this regard and highlights the Indian scenario with reference to SME lending. SMEs make a major contribution to the growth and employment and their ability to grow depends on their potential to invest in technology, restructuring, innovation and human resource development. Access to finance in time and in adequate measure has been made out as a key factor affecting the healthy growth of the sec...
International Journal of Human Resource Management and Research
TRANSSTELLAR JOURNALS, 2018
The Women Entrepreneurship plays a significant contribution to promote India's development. I... more The Women Entrepreneurship plays a significant contribution to promote India's development. India has always been a land of entrepreneurs and also occupied a strategic position in the Indian economy and gaining importance in India in the current economic condition. This paper focuses on the areas of meaning and definition of entrepreneurship, concept of women entrepreneurs in India, problems & challenges of women entrepreneurs. Also it highlights on the list of successful business women entrepreneurs both in the field of social and economic in entrepreneurship development in India. It has been identified as an effective step toward poverty alleviation in the country. The increasing presence of women in the business field as entrepreneurs has led to the change in the demographic characteristics of business and India's economic growth. Women-owned enterprises are playing a prominent role in the society, inspiring others and generating more employment opportunities in the count...
International Journal of Mechanical and Production Engineering Research and Development