Laura Jolly - Academia.edu (original) (raw)
Papers by Laura Jolly
Journal of Family and …, Jan 1, 2000
EJ609297 - Body of Knowledge of Family and Consumer Sciences.
EJ609297 - Body of Knowledge of Family and Consumer Sciences.
Clothing and Textiles Research Journal, 2007
... Poor performance since 1998 Notable growth in women's plus-size category Little loya... more ... Poor performance since 1998 Notable growth in women's plus-size category Little loyalty to brands or formats among consumers More private labels and brand ... A number of retail experts suggest that standards for the entire women's apparel industry should and will ...
Journal of the Community Development Society, 1995
... Brenda Sternquist is Professor of Human Environment and Design, Michigan State University, Ea... more ... Brenda Sternquist is Professor of Human Environment and Design, Michigan State University, East Lansing ... their potential for expansion, or in some cases could place their store at risk ... in a stronger financial position than the group of North Dakota rural retail businesses surveyed ...
Clothing and Textiles Research Journal, 1991
The study examined retail apparel buyers' use of information sources when uncertain about spe... more The study examined retail apparel buyers' use of information sources when uncertain about specific product characteristics. Sheth's (1973) industrial buyer behavior model was used as the conceptual framework Questionnaires were mailed to 442 retail ...
Psychology and Marketing, 2007
Journal of Small Business & Entrepreneurship, 1996
... INTRODUCTION Rural communities shudder to learn that WalMart is coming to their town. Residen... more ... INTRODUCTION Rural communities shudder to learn that WalMart is coming to their town. Residents join forces to attempt to block WalMart's advance, using tools such as zoning restric-tions to keep out the discounter. The ...
Journal of Retailing and Consumer Services, 2009
Journal of International Consumer Marketing, 2009
Journal of Consumer Marketing, 2008
... Further, consumer perception of usability of a mobile data service can be shaped by several f... more ... Further, consumer perception of usability of a mobile data service can be shaped by several factors, including age, level of education, technological readiness, and the exposure to the technology (Fife and Pereira, 2005). Gen Xers and baby boomers are in a different stage of ...
The International Review of Retail, Distribution and Consumer Research, 2010
This study proposes and tests a model that includes customer love as a measure of satisfied custo... more This study proposes and tests a model that includes customer love as a measure of satisfied customers' emotional responses to retailers specifically in apparel and grocery store contexts. Customer love was found to partially mediate the effect of service quality on positive word-of-mouth and willingness to pay more. In contrast, customer love was proven to fully mediate the effect of
The International Review of Retail, Distribution and Consumer Research, 1996
... LuAnn Gaskill, Cynthia Jasper, Holly Bastow-Shoop, Laura Jolly, Rita Kean, Larry Leistritz an... more ... LuAnn Gaskill, Cynthia Jasper, Holly Bastow-Shoop, Laura Jolly, Rita Kean, Larry Leistritz andBrenda Sternquist ... a product or service that is perceived industry-wide as being unique, thus permitting the firm to charge higher than average prices to brand-loyal customers who ...
Journal of Family and …, 2000
EJ609297 - Body of Knowledge of Family and Consumer Sciences.
ctr.sagepub.com
37 Strategic Windows: Opportunities for the Future Donna H. Branson Laura D . Jolly ... What are ... more 37 Strategic Windows: Opportunities for the Future Donna H. Branson Laura D . Jolly ... What are the suc-cess requirements of the opportunities? Do our strengths offer support to pursue our opportunities? Do our weaknesses hinder our pursuit of identified oppor-tunities ? ...
Journal of Family and …, Jan 1, 2000
EJ609297 - Body of Knowledge of Family and Consumer Sciences.
EJ609297 - Body of Knowledge of Family and Consumer Sciences.
Clothing and Textiles Research Journal, 2007
... Poor performance since 1998 Notable growth in women's plus-size category Little loya... more ... Poor performance since 1998 Notable growth in women's plus-size category Little loyalty to brands or formats among consumers More private labels and brand ... A number of retail experts suggest that standards for the entire women's apparel industry should and will ...
Journal of the Community Development Society, 1995
... Brenda Sternquist is Professor of Human Environment and Design, Michigan State University, Ea... more ... Brenda Sternquist is Professor of Human Environment and Design, Michigan State University, East Lansing ... their potential for expansion, or in some cases could place their store at risk ... in a stronger financial position than the group of North Dakota rural retail businesses surveyed ...
Clothing and Textiles Research Journal, 1991
The study examined retail apparel buyers' use of information sources when uncertain about spe... more The study examined retail apparel buyers' use of information sources when uncertain about specific product characteristics. Sheth's (1973) industrial buyer behavior model was used as the conceptual framework Questionnaires were mailed to 442 retail ...
Psychology and Marketing, 2007
Journal of Small Business & Entrepreneurship, 1996
... INTRODUCTION Rural communities shudder to learn that WalMart is coming to their town. Residen... more ... INTRODUCTION Rural communities shudder to learn that WalMart is coming to their town. Residents join forces to attempt to block WalMart's advance, using tools such as zoning restric-tions to keep out the discounter. The ...
Journal of Retailing and Consumer Services, 2009
Journal of International Consumer Marketing, 2009
Journal of Consumer Marketing, 2008
... Further, consumer perception of usability of a mobile data service can be shaped by several f... more ... Further, consumer perception of usability of a mobile data service can be shaped by several factors, including age, level of education, technological readiness, and the exposure to the technology (Fife and Pereira, 2005). Gen Xers and baby boomers are in a different stage of ...
The International Review of Retail, Distribution and Consumer Research, 2010
This study proposes and tests a model that includes customer love as a measure of satisfied custo... more This study proposes and tests a model that includes customer love as a measure of satisfied customers' emotional responses to retailers specifically in apparel and grocery store contexts. Customer love was found to partially mediate the effect of service quality on positive word-of-mouth and willingness to pay more. In contrast, customer love was proven to fully mediate the effect of
The International Review of Retail, Distribution and Consumer Research, 1996
... LuAnn Gaskill, Cynthia Jasper, Holly Bastow-Shoop, Laura Jolly, Rita Kean, Larry Leistritz an... more ... LuAnn Gaskill, Cynthia Jasper, Holly Bastow-Shoop, Laura Jolly, Rita Kean, Larry Leistritz andBrenda Sternquist ... a product or service that is perceived industry-wide as being unique, thus permitting the firm to charge higher than average prices to brand-loyal customers who ...
Journal of Family and …, 2000
EJ609297 - Body of Knowledge of Family and Consumer Sciences.
ctr.sagepub.com
37 Strategic Windows: Opportunities for the Future Donna H. Branson Laura D . Jolly ... What are ... more 37 Strategic Windows: Opportunities for the Future Donna H. Branson Laura D . Jolly ... What are the suc-cess requirements of the opportunities? Do our strengths offer support to pursue our opportunities? Do our weaknesses hinder our pursuit of identified oppor-tunities ? ...