Marco Bevolo - Academia.edu (original) (raw)
Dr. MARCO BEVOLO, PhD, Member of the Board Studies and Adjunct Professor, Design Futures, at World University of Design, is currently an international consultant in Foresight, Futures, and Strategic Design. He is a Philips Design Alumni, 1999-2009. He is Advisory Board Member and Principal for Research Management and Academic Affairs at ISISUF, Milan, the design and art foundation programming FuturDome, Milan, Italy. In 1999-2009, he was a Director at Philips Design headquarters in the Netherlands. He led programs in cultural trends, in brand design, and in advanced business development. He directed foresight and strategic design projects. In the lustrum 2010-2016 he has been the Principal Research Urban Futures for Philips Lighting, now Signify, in EMEA and Poland. He has contributed to seminars and events with the Master in Service Design, School of Design, Politecnico di Milano, Italy
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Books by Marco Bevolo
A book about high end proposition development and marketing, based on 2000 quantitative sessions ... more A book about high end proposition development and marketing, based on 2000 quantitative sessions in China, US, UK and Italy, on 75 qualitative expert interviews, and on the world class High Design methodology.
Methodology chapter for the book: "The Golden Crossroads", Palgrave, UK
2011 - 2014 urban futures research program
Papers by Marco Bevolo
Place branding and public diplomacy, Apr 25, 2024
Palgrave Macmillan UK eBooks, 2010
Creativity World Forum 2015, 31-03-2015; 2015, 2015
Corner Kick, Mar 26, 2021
A book about high end proposition development and marketing, based on 2000 quantitative sessions ... more A book about high end proposition development and marketing, based on 2000 quantitative sessions in China, US, UK and Italy, on 75 qualitative expert interviews, and on the world class High Design methodology.
Methodology chapter for the book: "The Golden Crossroads", Palgrave, UK
2011 - 2014 urban futures research program
Place branding and public diplomacy, Apr 25, 2024
Palgrave Macmillan UK eBooks, 2010
Creativity World Forum 2015, 31-03-2015; 2015, 2015
Corner Kick, Mar 26, 2021
Futurismo, Italian XX Century modern art current, revisited from a contemporary angle
Urban lighting futures as potential futures of guerrilla marketing communication