Margaret Hogg - Academia.edu (original) (raw)

Papers by Margaret Hogg

Research paper thumbnail of Power and influence in family decision-making: child focussed perspectives from 21st century families

Research paper thumbnail of Gift-Giving Within Adult Daughter-Mother Dyads

Routledge eBooks, Sep 5, 2018

Research paper thumbnail of Using attachment theory to understand consumers' tensions between their sense of self and goal-pursuits in relationships

Journal of Business Research, Nov 1, 2018

Research paper thumbnail of Helping or hindering? the ambivalent role of siblings as socialization agents within family consumption:"All in the family: Intra-family coalitional influences on consumption" ACR special session

Research paper thumbnail of Stories: How they are Used and Produced in Market(ing) Research

Edward Elgar Publishing eBooks, Dec 21, 2006

Research paper thumbnail of Shared or non‐shared?

European Journal of Marketing, Mar 29, 2013

PurposeThe purpose of this paper is to examine children's consumption experiences within fami... more PurposeThe purpose of this paper is to examine children's consumption experiences within families in order to investigate the role that different family environments play in the consumer socialisation of children.Design/methodology/approachKey consumer socialisation literature is reviewed and family communication patterns and parental socialisation style studies are introduced. Such studies argue for the homogenous and shared nature of the family environment for children. A three‐stage qualitative study of six families is reported, incorporating existential phenomenological interviews. The voices of children and their parents are captured, and the transcribed interview texts are analyzed on two levels (within and across family cases) using a hermeneutical process.FindingsThe findings of the study point towards the differential treatment of children within the family environment by both parents and siblings. It is proposed that children inhabit a unique position, or micro‐environment, within their family setting. Consumer micro‐environments are introduced; these have important implications in terms of children's consumption behaviour and, more importantly, their consumer socialisation process within the family setting.Research limitations/implicationsConsumer micro‐environments have potentially important implications in any re‐evaluation of the literature on consumer socialisation, and it is suggested that children may not have equal access to socialisation advice and support offered by family members. A limited number of families and family types are recruited in this exploratory study, and scope exists to explore family micro‐environments across a greater variety of family forms.Originality/valueA series of micro‐environments, which have implications for the consumer socialisation of children, will be developed on a theoretical level. Existing consumer research views the family environment in homogenous terms, with suggestions that children are socialised by their parents in a similar manner (inhabiting a shared family environment). These findings problematise such a view and also offer insights into the role played by siblings in the consumer socialisation process.

Research paper thumbnail of The Impact of Family Micro-Environments on Children's Consumer Socialization

ACR North American Advances, 2009

Research paper thumbnail of How best to get their own way : children's influence strategies within families

ACR North American Advances, 2012

Research paper thumbnail of The political role of government‐sponsored social marketing campaigns

European Journal of Marketing, Jul 27, 2010

Research paper thumbnail of Anti-Constellations: Exploring the Impact of Negation on Consumption

Journal of Marketing Management, Apr 1, 1998

ABSTRACT Negation is an important emergent theme in consumer research. The creation of meaning vi... more ABSTRACT Negation is an important emergent theme in consumer research. The creation of meaning via consumption involves positive and negative choices. Consumption constellations have been used to model the complementarity of positive choices among multi-category products. Consumption anti-constellations have been proposed to represent the complementarity of negative choices across multi-category products. Anti-constellations involve two aspects of consumers' negative choices: non choice and anti choice. Findings from this exploratory study suggest that the creation of meaning via negative consumption is influenced by two sets of overlapping factors: by affordability availability and accessibility which can be linked to non choice; and by abandonment, avoidance and aversion which can be linked to anti choice. In conclusion, the importance for marketing management of understanding why' consumers reject certain products and brands is discussed.

Research paper thumbnail of Consumption narratives of extended possessions and the extended self

Journal of Marketing Management, Jul 1, 2012

Research paper thumbnail of Teaching and learning about qualitative research in the social sciences: an experiential learning approach amongst marketing students

Journal of Further and Higher Education, Aug 1, 2004

Research paper thumbnail of Model Citizens of the Empire: Mythology, Ethnic Identification, and British Indian Women

ACR North American Advances, 2020

Research paper thumbnail of Myths of acculturation: Culture, consumption and identity work

Research paper thumbnail of Gender identity and the consumption of visual images in television advertising

Research paper thumbnail of Integrating approach-avoidance conflicts into consumer ambivalence: comparing retail contexts

Research paper thumbnail of Predicting the Future: An Overview of the Colour Forecasting Industry

Design Journal, Mar 1, 2001

Research paper thumbnail of Investigating and conceptualizing approach-avoidance conflicts in consumer behaviour

Research paper thumbnail of Correction to:The Inhibitory Effect of Political Conservatism on Consumption: The Case of Fair Trade (Journal of Business Ethics, (2021), 10.1007/s10551-020-04689-w)

Fair trade has been researched extensively. However, our understanding of why consumers might be ... more Fair trade has been researched extensively. However, our understanding of why consumers might be reluctant to purchase fair trade goods, and the associated potential barriers to the wider adoption of fair trade products, is incomplete. Based on data from 409 USA participants, our study demonstrates some of the psychological processes that underlie the rejection of fair trade products by conservatives. Our findings show that political conservatism affects fair trade perspective-taking and fair trade identity, and these latter two subsequently affect fair trade purchase intention. The decrease in fair trade perspective-taking and fair trade identity are two psychological features that potentially shield conservatives from the appeals of fair trade products. We extend prior research on the effects of political ideology on consumption not only by demonstrating the predisposition of highly conservative consumers towards prosocial consumption, but also by showing the internal functioning of the conservative decision-making process. We further demonstrate that the effect of conservatism on fair trade purchase deliberation is moderated by age and income. Age reduces the negative effect of conservatism on fair trade perspective-taking, whereas income heightens the negative effect of conservatism on fair trade perspective-taking. Our results suggest that fair trade initiatives can target the conservative consumer segment in high-income countries with a greater chance of success when applying marketing strategies that make perspective-taking redundant and that aim at younger consumers with lower incomes.

Research paper thumbnail of Care leavers’ transitions to adulthood: challenges to self in adapting to new consumer roles

Research paper thumbnail of Power and influence in family decision-making: child focussed perspectives from 21st century families

Research paper thumbnail of Gift-Giving Within Adult Daughter-Mother Dyads

Routledge eBooks, Sep 5, 2018

Research paper thumbnail of Using attachment theory to understand consumers' tensions between their sense of self and goal-pursuits in relationships

Journal of Business Research, Nov 1, 2018

Research paper thumbnail of Helping or hindering? the ambivalent role of siblings as socialization agents within family consumption:"All in the family: Intra-family coalitional influences on consumption" ACR special session

Research paper thumbnail of Stories: How they are Used and Produced in Market(ing) Research

Edward Elgar Publishing eBooks, Dec 21, 2006

Research paper thumbnail of Shared or non‐shared?

European Journal of Marketing, Mar 29, 2013

PurposeThe purpose of this paper is to examine children's consumption experiences within fami... more PurposeThe purpose of this paper is to examine children's consumption experiences within families in order to investigate the role that different family environments play in the consumer socialisation of children.Design/methodology/approachKey consumer socialisation literature is reviewed and family communication patterns and parental socialisation style studies are introduced. Such studies argue for the homogenous and shared nature of the family environment for children. A three‐stage qualitative study of six families is reported, incorporating existential phenomenological interviews. The voices of children and their parents are captured, and the transcribed interview texts are analyzed on two levels (within and across family cases) using a hermeneutical process.FindingsThe findings of the study point towards the differential treatment of children within the family environment by both parents and siblings. It is proposed that children inhabit a unique position, or micro‐environment, within their family setting. Consumer micro‐environments are introduced; these have important implications in terms of children's consumption behaviour and, more importantly, their consumer socialisation process within the family setting.Research limitations/implicationsConsumer micro‐environments have potentially important implications in any re‐evaluation of the literature on consumer socialisation, and it is suggested that children may not have equal access to socialisation advice and support offered by family members. A limited number of families and family types are recruited in this exploratory study, and scope exists to explore family micro‐environments across a greater variety of family forms.Originality/valueA series of micro‐environments, which have implications for the consumer socialisation of children, will be developed on a theoretical level. Existing consumer research views the family environment in homogenous terms, with suggestions that children are socialised by their parents in a similar manner (inhabiting a shared family environment). These findings problematise such a view and also offer insights into the role played by siblings in the consumer socialisation process.

Research paper thumbnail of The Impact of Family Micro-Environments on Children's Consumer Socialization

ACR North American Advances, 2009

Research paper thumbnail of How best to get their own way : children's influence strategies within families

ACR North American Advances, 2012

Research paper thumbnail of The political role of government‐sponsored social marketing campaigns

European Journal of Marketing, Jul 27, 2010

Research paper thumbnail of Anti-Constellations: Exploring the Impact of Negation on Consumption

Journal of Marketing Management, Apr 1, 1998

ABSTRACT Negation is an important emergent theme in consumer research. The creation of meaning vi... more ABSTRACT Negation is an important emergent theme in consumer research. The creation of meaning via consumption involves positive and negative choices. Consumption constellations have been used to model the complementarity of positive choices among multi-category products. Consumption anti-constellations have been proposed to represent the complementarity of negative choices across multi-category products. Anti-constellations involve two aspects of consumers' negative choices: non choice and anti choice. Findings from this exploratory study suggest that the creation of meaning via negative consumption is influenced by two sets of overlapping factors: by affordability availability and accessibility which can be linked to non choice; and by abandonment, avoidance and aversion which can be linked to anti choice. In conclusion, the importance for marketing management of understanding why' consumers reject certain products and brands is discussed.

Research paper thumbnail of Consumption narratives of extended possessions and the extended self

Journal of Marketing Management, Jul 1, 2012

Research paper thumbnail of Teaching and learning about qualitative research in the social sciences: an experiential learning approach amongst marketing students

Journal of Further and Higher Education, Aug 1, 2004

Research paper thumbnail of Model Citizens of the Empire: Mythology, Ethnic Identification, and British Indian Women

ACR North American Advances, 2020

Research paper thumbnail of Myths of acculturation: Culture, consumption and identity work

Research paper thumbnail of Gender identity and the consumption of visual images in television advertising

Research paper thumbnail of Integrating approach-avoidance conflicts into consumer ambivalence: comparing retail contexts

Research paper thumbnail of Predicting the Future: An Overview of the Colour Forecasting Industry

Design Journal, Mar 1, 2001

Research paper thumbnail of Investigating and conceptualizing approach-avoidance conflicts in consumer behaviour

Research paper thumbnail of Correction to:The Inhibitory Effect of Political Conservatism on Consumption: The Case of Fair Trade (Journal of Business Ethics, (2021), 10.1007/s10551-020-04689-w)

Fair trade has been researched extensively. However, our understanding of why consumers might be ... more Fair trade has been researched extensively. However, our understanding of why consumers might be reluctant to purchase fair trade goods, and the associated potential barriers to the wider adoption of fair trade products, is incomplete. Based on data from 409 USA participants, our study demonstrates some of the psychological processes that underlie the rejection of fair trade products by conservatives. Our findings show that political conservatism affects fair trade perspective-taking and fair trade identity, and these latter two subsequently affect fair trade purchase intention. The decrease in fair trade perspective-taking and fair trade identity are two psychological features that potentially shield conservatives from the appeals of fair trade products. We extend prior research on the effects of political ideology on consumption not only by demonstrating the predisposition of highly conservative consumers towards prosocial consumption, but also by showing the internal functioning of the conservative decision-making process. We further demonstrate that the effect of conservatism on fair trade purchase deliberation is moderated by age and income. Age reduces the negative effect of conservatism on fair trade perspective-taking, whereas income heightens the negative effect of conservatism on fair trade perspective-taking. Our results suggest that fair trade initiatives can target the conservative consumer segment in high-income countries with a greater chance of success when applying marketing strategies that make perspective-taking redundant and that aim at younger consumers with lower incomes.

Research paper thumbnail of Care leavers’ transitions to adulthood: challenges to self in adapting to new consumer roles