Sumia Mumtaz - Academia.edu (original) (raw)

Papers by Sumia Mumtaz

Research paper thumbnail of Predicting Generation Z consumers’ food waste reduction behavior through social media marketing activities: a mediated model

Research paper thumbnail of An Empirical Investigation of Intellectual Capital Affecting the Performance: A Case of Private Universities in Pakistan

Article, 2014

The study focused to investigate the effect of intellectual capital on performance of private uni... more The study focused to investigate the effect of intellectual capital on performance of private universities. There are two models used to examine the effect of latent independent variables on latent dependent variables. Two-step structural equation modeling used to test the models to regress the cause and effect relation. The findings depicted that there is very significant effect of intellectual capital on performance of private universities. Human capital, structural capital and relational capital have significant effect on the performance of private sector universities. Human capital is the major contributor in private universities that directly and indirectly affecting the structural and relational capital significantly. To generalize the results to universities the sample size need to increase by including public sector universities and further expand to other service sector.

Research paper thumbnail of Antecedents of Consumer Food Waste Reduction Behavior: Psychological and Financial Concerns through the Lens of the Theory of Interpersonal Behavior

Article, 2021

This study sought to investigate the role of consumers’ emotional, cognitive, and financial conce... more This study sought to investigate the role of consumers’ emotional, cognitive, and financial concerns in the development of food waste reduction, reuse, and recycling behavior among restaurant patrons. Food waste in restaurants is a major problem for the food service industry, and it is a growing source of concern in developing countries, where eating out is becoming increasingly popular. A large portion of restaurant food waste in these markets originates from the plates of customers, highlighting the importance of consumer behavior changes in reducing waste. The current study has used a quantitative approach to analyze the impact of anticipated negative emotion of guilt, awareness of consequences, habit, and financial concern on food waste reduction behaviors, i.e., reduce, reuse, and recycle. The study collected 492 responses and data is analyzed for hypotheses testing through Partial Least Square-Structural Equation Modelling. The findings showed that anticipated negative emotions of guilt, awareness of consequences, habit, and financial concern have a significant impact on restaurants’ consumer food waste reduction behaviors. Managers, policymakers, and researchers
interested in resolving the food waste problem will find the study useful. Other topics discussed include the implications and limitations as well as possible future research directions.

Research paper thumbnail of Habit-Does It Matter? Bringing Habit and Emotion into the Development of Consumer's Food Waste Reduction Behavior with the Lens of the Theory of Interpersonal Behavior

Article, 2022

The immense food waste, generated by restaurants is not only a serious burden for the foodservice... more The immense food waste, generated by restaurants is not only a serious burden for the foodservice business but also a cause of anguish for the emerging nations in which eating out is becoming increasingly trendy. Consumers’ food wastes account for a significant portion of restaurant food waste, indicating the need for a change in consumers’ behavior to minimize food waste. To examine this problem, our study sought to identify the elements that influence restaurant consumers’ behaviors on food waste reduction, reuse, and recycling. The influence of anticipated positive emotions, awareness of consequences, environmental knowledge, and social norms on waste reduction intentions were examined by using a quantitative technique in the investigation.
Furthermore, the influence of habits, waste reduction intentions, and facilitating conditions on food waste reduction, reuse, and recycling behaviors have also been investigated. The study collected 1063 responses and employed the PLS-SEM approach to verify the hypotheses. The results suggested that anticipated positive emotions, awareness of consequences, environmental knowledge, and social norms all have substantial impacts on waste reduction intentions. In addition, habits, waste reduction intentions, and facilitating conditions have noteworthy influences on consumers’ behaviors towards food waste reduction, reuse, and recycling in restaurants. Understanding these elements could help in correcting customers’ waste behaviors in restaurants. The findings in this study are useful for managers, policymakers, and researchers who want to solve the problems of food waste. The implications, limits, and suggestions for further studies have also been discussed in our study.

Research paper thumbnail of Habit—Does It Matter? Bringing Habit and Emotion into the Development of Consumer’s Food Waste Reduction Behavior with the Lens of the Theory of Interpersonal Behavior

International Journal of Environmental Research and Public Health

The immense food waste, generated by restaurants is not only a serious burden for the foodservice... more The immense food waste, generated by restaurants is not only a serious burden for the foodservice business but also a cause of anguish for the emerging nations in which eating out is becoming increasingly trendy. Consumers’ food wastes account for a significant portion of restaurant food waste, indicating the need for a change in consumers’ behavior to minimize food waste. To examine this problem, our study sought to identify the elements that influence restaurant consumers’ behaviors on food waste reduction, reuse, and recycling. The influence of anticipated positive emotions, awareness of consequences, environmental knowledge, and social norms on waste reduction intentions were examined by using a quantitative technique in the investigation. Furthermore, the influence of habits, waste reduction intentions, and facilitating conditions on food waste reduction, reuse, and recycling behaviors have also been investigated. The study collected 1063 responses and employed the PLS-SEM appr...

Research paper thumbnail of Antecedents of Consumer Food Waste Reduction Behavior: Psychological and Financial Concerns through the Lens of the Theory of Interpersonal Behavior

<jats:p>This study sought to investigate the role of consumers' emotional, cognitive, a... more <jats:p>This study sought to investigate the role of consumers' emotional, cognitive, and financial concerns in the development of food waste reduction, reuse, and recycling behavior among restaurant patrons. Food waste in restaurants is a major problem for the food service industry, and it is a growing source of concern in developing countries, where eating out is becoming increasingly popular. A large portion of restaurant food waste in these markets originates from the plates of customers, highlighting the importance of consumer behavior changes in reducing waste. The current study has used a quantitative approach to analyze the impact of anticipated negative emotion of guilt, awareness of consequences, habit, and financial concern on food waste reduction behaviors, i.e., reduce, reuse, and recycle. The study collected 492 responses and data is analyzed for hypotheses testing through Partial Least Square-Structural Equation Modelling. The findings showed that anticipated negative emotions of guilt, awareness of consequences, habit, and financial concern have a significant impact on restaurants' consumer food waste reduction behaviors. Managers, policymakers, and researchers interested in resolving the food waste problem will find the study useful. Other topics discussed include the implications and limitations as well as possible future research directions.</jats:p>

Research paper thumbnail of An Empirical Investigation of Intellectual Capital Affecting the Performance: A Case of Private Universities in Pakistan

The study focused to investigate the effect of intellectual capital on performance of private uni... more The study focused to investigate the effect of intellectual capital on performance of private universities. There are two models used to examine the effect of latent independent variables on latent dependent variables. Two-step structural equation modeling used to test the models to regress the cause and effect relation. The findings depicted that there is very significant effect of intellectual capital on performance of private universities. Human capital, structural capital and relational capital have significant effect on the performance of private sector universities. Human capital is the major contributor in private universities that directly and indirectly affecting the structural and relational capital significantly. To generalize the results to universities the sample size need to increase by including public sector universities and further expand to other service sector.

Research paper thumbnail of Predicting Generation Z consumers’ food waste reduction behavior through social media marketing activities: a mediated model

Research paper thumbnail of An Empirical Investigation of Intellectual Capital Affecting the Performance: A Case of Private Universities in Pakistan

Article, 2014

The study focused to investigate the effect of intellectual capital on performance of private uni... more The study focused to investigate the effect of intellectual capital on performance of private universities. There are two models used to examine the effect of latent independent variables on latent dependent variables. Two-step structural equation modeling used to test the models to regress the cause and effect relation. The findings depicted that there is very significant effect of intellectual capital on performance of private universities. Human capital, structural capital and relational capital have significant effect on the performance of private sector universities. Human capital is the major contributor in private universities that directly and indirectly affecting the structural and relational capital significantly. To generalize the results to universities the sample size need to increase by including public sector universities and further expand to other service sector.

Research paper thumbnail of Antecedents of Consumer Food Waste Reduction Behavior: Psychological and Financial Concerns through the Lens of the Theory of Interpersonal Behavior

Article, 2021

This study sought to investigate the role of consumers’ emotional, cognitive, and financial conce... more This study sought to investigate the role of consumers’ emotional, cognitive, and financial concerns in the development of food waste reduction, reuse, and recycling behavior among restaurant patrons. Food waste in restaurants is a major problem for the food service industry, and it is a growing source of concern in developing countries, where eating out is becoming increasingly popular. A large portion of restaurant food waste in these markets originates from the plates of customers, highlighting the importance of consumer behavior changes in reducing waste. The current study has used a quantitative approach to analyze the impact of anticipated negative emotion of guilt, awareness of consequences, habit, and financial concern on food waste reduction behaviors, i.e., reduce, reuse, and recycle. The study collected 492 responses and data is analyzed for hypotheses testing through Partial Least Square-Structural Equation Modelling. The findings showed that anticipated negative emotions of guilt, awareness of consequences, habit, and financial concern have a significant impact on restaurants’ consumer food waste reduction behaviors. Managers, policymakers, and researchers
interested in resolving the food waste problem will find the study useful. Other topics discussed include the implications and limitations as well as possible future research directions.

Research paper thumbnail of Habit-Does It Matter? Bringing Habit and Emotion into the Development of Consumer's Food Waste Reduction Behavior with the Lens of the Theory of Interpersonal Behavior

Article, 2022

The immense food waste, generated by restaurants is not only a serious burden for the foodservice... more The immense food waste, generated by restaurants is not only a serious burden for the foodservice business but also a cause of anguish for the emerging nations in which eating out is becoming increasingly trendy. Consumers’ food wastes account for a significant portion of restaurant food waste, indicating the need for a change in consumers’ behavior to minimize food waste. To examine this problem, our study sought to identify the elements that influence restaurant consumers’ behaviors on food waste reduction, reuse, and recycling. The influence of anticipated positive emotions, awareness of consequences, environmental knowledge, and social norms on waste reduction intentions were examined by using a quantitative technique in the investigation.
Furthermore, the influence of habits, waste reduction intentions, and facilitating conditions on food waste reduction, reuse, and recycling behaviors have also been investigated. The study collected 1063 responses and employed the PLS-SEM approach to verify the hypotheses. The results suggested that anticipated positive emotions, awareness of consequences, environmental knowledge, and social norms all have substantial impacts on waste reduction intentions. In addition, habits, waste reduction intentions, and facilitating conditions have noteworthy influences on consumers’ behaviors towards food waste reduction, reuse, and recycling in restaurants. Understanding these elements could help in correcting customers’ waste behaviors in restaurants. The findings in this study are useful for managers, policymakers, and researchers who want to solve the problems of food waste. The implications, limits, and suggestions for further studies have also been discussed in our study.

Research paper thumbnail of Habit—Does It Matter? Bringing Habit and Emotion into the Development of Consumer’s Food Waste Reduction Behavior with the Lens of the Theory of Interpersonal Behavior

International Journal of Environmental Research and Public Health

The immense food waste, generated by restaurants is not only a serious burden for the foodservice... more The immense food waste, generated by restaurants is not only a serious burden for the foodservice business but also a cause of anguish for the emerging nations in which eating out is becoming increasingly trendy. Consumers’ food wastes account for a significant portion of restaurant food waste, indicating the need for a change in consumers’ behavior to minimize food waste. To examine this problem, our study sought to identify the elements that influence restaurant consumers’ behaviors on food waste reduction, reuse, and recycling. The influence of anticipated positive emotions, awareness of consequences, environmental knowledge, and social norms on waste reduction intentions were examined by using a quantitative technique in the investigation. Furthermore, the influence of habits, waste reduction intentions, and facilitating conditions on food waste reduction, reuse, and recycling behaviors have also been investigated. The study collected 1063 responses and employed the PLS-SEM appr...

Research paper thumbnail of Antecedents of Consumer Food Waste Reduction Behavior: Psychological and Financial Concerns through the Lens of the Theory of Interpersonal Behavior

<jats:p>This study sought to investigate the role of consumers' emotional, cognitive, a... more <jats:p>This study sought to investigate the role of consumers' emotional, cognitive, and financial concerns in the development of food waste reduction, reuse, and recycling behavior among restaurant patrons. Food waste in restaurants is a major problem for the food service industry, and it is a growing source of concern in developing countries, where eating out is becoming increasingly popular. A large portion of restaurant food waste in these markets originates from the plates of customers, highlighting the importance of consumer behavior changes in reducing waste. The current study has used a quantitative approach to analyze the impact of anticipated negative emotion of guilt, awareness of consequences, habit, and financial concern on food waste reduction behaviors, i.e., reduce, reuse, and recycle. The study collected 492 responses and data is analyzed for hypotheses testing through Partial Least Square-Structural Equation Modelling. The findings showed that anticipated negative emotions of guilt, awareness of consequences, habit, and financial concern have a significant impact on restaurants' consumer food waste reduction behaviors. Managers, policymakers, and researchers interested in resolving the food waste problem will find the study useful. Other topics discussed include the implications and limitations as well as possible future research directions.</jats:p>

Research paper thumbnail of An Empirical Investigation of Intellectual Capital Affecting the Performance: A Case of Private Universities in Pakistan

The study focused to investigate the effect of intellectual capital on performance of private uni... more The study focused to investigate the effect of intellectual capital on performance of private universities. There are two models used to examine the effect of latent independent variables on latent dependent variables. Two-step structural equation modeling used to test the models to regress the cause and effect relation. The findings depicted that there is very significant effect of intellectual capital on performance of private universities. Human capital, structural capital and relational capital have significant effect on the performance of private sector universities. Human capital is the major contributor in private universities that directly and indirectly affecting the structural and relational capital significantly. To generalize the results to universities the sample size need to increase by including public sector universities and further expand to other service sector.