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Papers by Aleksandra Vukmirovic

Predmet istraživanja ovog rada je razvoj rešenja mobilnog bankarstva korišćenjem bežičnih tehnolo... more Predmet istraživanja ovog rada je razvoj rešenja mobilnog bankarstva korišćenjem bežičnih tehnologija. Rad ima za cilj da prikaže dizajniranje i implementaciju usluge Digitalnog novčanika koja će krajnjim korisnicima omogućiti vršenje mobilnih plaćanja neposrednim prinošenjem mobilnog telefona POS terminalima. Proces plaćanja se izvršava upotrebom virtuelne platne kartice na mobilnom telefonu korisnika korišćenjem HCE tehnologije. Razvijeno rešenje predstavlja primer inovativnog poslovnog modela kroz integraciju mobilnog i bankarskog poslovanja. Usluga Digitalnog novčanika, nazvana Wave2Pay, zasnovana je na NFC tehnologiji koja se koristi za beskontaktna plaćanja. Nova Wave2Pay usluga je novi metod plaćanja i trebalo bi da doprinese povećanju nivoa digitalizacije bankarskog sistema u Srbiji. kljUčNE REči: bežične tehnologije, mobilna aplikacija, mobilno plaćanje, digital wallet, virtuelna kartica ABSTRACT: The subject of this paper is the development of mobile banking solution using wireless technologies. The aim of this paper is to present the design and implementation of the Digital wallet service that will provide the end users with the option to make mobile payments by putting mobile phone near POS terminals. The payment process is executed with virtual payment cards on user's mobile phone using HCE technology. This developed solution is an example of a new business model through the integration of mobile and banking operations. The Digital Wallet service, named Wave2Pay, is based on the NFC technology which is used for contactless payments. The new Wave2Pay service is the new payment method that is likely to contribute in increasing the level of digitalization of the banking system in Serbia.

Management: Journal for Theory and Practice Management, Mar 19, 2019

The introduction of the Big Data concept in the healthcare sector points to a major challenge and... more The introduction of the Big Data concept in the healthcare sector points to a major challenge and potential. Motivation: Our goal is to indicate the importance of analyzing and processing large amounts of data that go beyond the typical ways of storing and processing information. Тhе data have their own characteristics: volume, velocity and variety. There are different structures. Analysis of these data is possible with the Big Data concept. Its importance is most evident in the health sector, because the preservation of the health status of the population depends on adequate data analysis. Idea: The idea of the paper is that big health data analytics contributes to a better quality provision of health services. The process is more efficient and effective. Data: Health analytics suggests that more and more resources are being utilized globally. In order to achieve improvements, health analytics and Big data concepts play a vital role in overcoming the obstacles, working more efficiently and aiming at providing adequate medical care. Tools: The Big data concept will help identify patients with developed chronic diseases. Big data can identify outbreaks of flu or other epidemics in real time. In this way, they are managed by the healthcare system, reducing overall healthcare costs over time, and increasing revenues. Findings: A key policy challenge is to improve the outcomes of the healthcare system, data collection and analysis, security, storage and transfers. Big data are the potential to improve quality of care, improve predictions of diseases, improve the treatment methods, reduce costs. Contribution: This paper points to the challenges and potentials of Big Health Data analytics and formulates good reasons to apply the Big Data concept in healthcare.

Универзитет у Београду, Jul 13, 2017

The subject of this paper is the development of mobile banking solution using wireless technologi... more The subject of this paper is the development of mobile banking solution using wireless technologies. The aim of this paper is to present the design and implementation of the Digital wallet service that will provide the end users with the option to make mobile payments by putting mobile phone near POS terminals. The payment process is executed with virtual payment cards on user’s mobile phone using HCE technology. This developed solution is an example of a new business model through the integration of mobile and banking operations. The Digital Wallet service, named Wave2Pay, is based on the NFC technology which is used for contactless payments. The new Wave2Pay service is the new payment method that is likely to contribute in increasing the level of digitalization of the banking system in Serbia.

Management - Journal for theory and practice of management, 2014

Contemporary business dictionaries lack a precise definition of the notion of business infrastruc... more Contemporary business dictionaries lack a precise definition of the notion of business infrastructure. Also, there is an open question as to what are all the things that comprise a business infrastructure. In Serbia, there is not a legislative framework yet which recognizes and stimulates its development by categories and geographic position. Parallel to the lack of notional and legislative frameworks, we can also observe numerous activities in the field of creation of development policies and project investments in concrete facilities and sites. During the previous several mandates (since 2007), the Government of Serbia has stimulated the development of business infrastructure throughout the country using the budget funds. During the same period, significant donor funds have been spent precisely for the projects in the sphere of enhancement of business infrastructure in Serbia. In addition to the definitions provided for a set of important notions, the paper also presents a structural analysis based on the results of the survey / mapping of business infrastructure. It also shows the methodological procedure with a special view at the socalled brownfield and greenfield potentials. Also, the results of the survey have been considered within a general socioeconomic context with a critical view at the effects of the implemented development policies.

Management - Journal for theory and practice of management, Mar 1, 2014

Contemporary business dictionaries lack a precise definition of the notion of business infrastruc... more Contemporary business dictionaries lack a precise definition of the notion of business infrastructure. Also, there is an open question as to what are all the things that comprise a business infrastructure. In Serbia, there is not a legislative framework yet which recognizes and stimulates its development by categories and geographic position. Parallel to the lack of notional and legislative frameworks, we can also observe numerous activities in the field of creation of development policies and project investments in concrete facilities and sites. During the previous several mandates (since 2007), the Government of Serbia has stimulated the development of business infrastructure throughout the country using the budget funds. During the same period, significant donor funds have been spent precisely for the projects in the sphere of enhancement of business infrastructure in Serbia. In addition to the definitions provided for a set of important notions, the paper also presents a structural analysis based on the results of the survey / mapping of business infrastructure. It also shows the methodological procedure with a special view at the socalled brownfield and greenfield potentials. Also, the results of the survey have been considered within a general socioeconomic context with a critical view at the effects of the implemented development policies.

Management:Journal of Sustainable Business and Management Solutions in Emerging Economies, Mar 19, 2019

The introduction of the Big Data concept in the healthcare sector points to a major challenge and... more The introduction of the Big Data concept in the healthcare sector points to a major challenge and potential. Motivation: Our goal is to indicate the importance of analyzing and processing large amounts of data that go beyond the typical ways of storing and processing information. Тhе data have their own characteristics: volume, velocity and variety. There are different structures. Analysis of these data is possible with the Big Data concept. Its importance is most evident in the health sector, because the preservation of the health status of the population depends on adequate data analysis. Idea: The idea of the paper is that big health data analytics contributes to a better quality provision of health services. The process is more efficient and effective. Data: Health analytics suggests that more and more resources are being utilized globally. In order to achieve improvements, health analytics and Big data concepts play a vital role in overcoming the obstacles, working more efficiently and aiming at providing adequate medical care. Tools: The Big data concept will help identify patients with developed chronic diseases. Big data can identify outbreaks of flu or other epidemics in real time. In this way, they are managed by the healthcare system, reducing overall healthcare costs over time, and increasing revenues. Findings: A key policy challenge is to improve the outcomes of the healthcare system, data collection and analysis, security, storage and transfers. Big data are the potential to improve quality of care, improve predictions of diseases, improve the treatment methods, reduce costs. Contribution: This paper points to the challenges and potentials of Big Health Data analytics and formulates good reasons to apply the Big Data concept in healthcare.

Management:Journal of Sustainable Business and Management Solutions in Emerging Economies, Sep 5, 2018

Research question: Big Data represents a true business revolution in many areas, and, as such, in... more Research question: Big Data represents a true business revolution in many areas, and, as such, in marketing research, as well. The subject of this study is the analysis of the existing stage, as well as of the achieved results in the implementation of the Big Data Technology in Serbia. Motivation: The success in managing the company depends on the ability to provide quality and comprehensive information by establishing personalized (1:1) communication with consumers on the global market in real or near real-time. This form of communication has become an imperative of the modern business decision-making process. Advanced Internet technologies, Cloud Computing (Cloud Technology), Big Data and Artificial Intelligence open a significant business potential for companies in Serbia to emerge on global markets. Idea: of this study is to perceive current business environment in Serbia through the prism of research development based on the Big Data technologies. Relevant hypotheses and conducted research have been set up with the aim of pointing to the potential of applying modern information-communication technologies, with an emphasis on artificial intelligence and the Big Data concept. Data: The survey was conducted on 154 business entities from the Serbian Business Register Agency's database. The applied sampling method was a random analysis (selection was made randomly from the total number of selected companies, with the same probability of choice). Tools: An online survey was used, and respondents were contacted via e-mail. Findings: Research results, opinions and attitudes of managers, experts in the fields of marketing research and information technology, indicate a significant degree of justifiability of investments in new technologies in the Republic of Serbia and result in several proposals of certain measures and recommendations of incentives that should be conducted by the State. Contribution: The solutions in this paper are based upon the implementation of standardized procedures and advanced tools that could be used to overcome a "bottleneck" in the existing IT infrastructure, in order to enable a rapid collection and implementation of enabled data.

Predmet istraživanja ovog rada je razvoj rešenja mobilnog bankarstva korišćenjem bežičnih tehnolo... more Predmet istraživanja ovog rada je razvoj rešenja mobilnog bankarstva korišćenjem bežičnih tehnologija. Rad ima za cilj da prikaže dizajniranje i implementaciju usluge Digitalnog novčanika koja će krajnjim korisnicima omogućiti vršenje mobilnih plaćanja neposrednim prinošenjem mobilnog telefona POS terminalima. Proces plaćanja se izvršava upotrebom virtuelne platne kartice na mobilnom telefonu korisnika korišćenjem HCE tehnologije. Razvijeno rešenje predstavlja primer inovativnog poslovnog modela kroz integraciju mobilnog i bankarskog poslovanja. Usluga Digitalnog novčanika, nazvana Wave2Pay, zasnovana je na NFC tehnologiji koja se koristi za beskontaktna plaćanja. Nova Wave2Pay usluga je novi metod plaćanja i trebalo bi da doprinese povećanju nivoa digitalizacije bankarskog sistema u Srbiji. kljUčNE REči: bežične tehnologije, mobilna aplikacija, mobilno plaćanje, digital wallet, virtuelna kartica ABSTRACT: The subject of this paper is the development of mobile banking solution using wireless technologies. The aim of this paper is to present the design and implementation of the Digital wallet service that will provide the end users with the option to make mobile payments by putting mobile phone near POS terminals. The payment process is executed with virtual payment cards on user's mobile phone using HCE technology. This developed solution is an example of a new business model through the integration of mobile and banking operations. The Digital Wallet service, named Wave2Pay, is based on the NFC technology which is used for contactless payments. The new Wave2Pay service is the new payment method that is likely to contribute in increasing the level of digitalization of the banking system in Serbia.

Management: Journal for Theory and Practice Management, Mar 19, 2019

The introduction of the Big Data concept in the healthcare sector points to a major challenge and... more The introduction of the Big Data concept in the healthcare sector points to a major challenge and potential. Motivation: Our goal is to indicate the importance of analyzing and processing large amounts of data that go beyond the typical ways of storing and processing information. Тhе data have their own characteristics: volume, velocity and variety. There are different structures. Analysis of these data is possible with the Big Data concept. Its importance is most evident in the health sector, because the preservation of the health status of the population depends on adequate data analysis. Idea: The idea of the paper is that big health data analytics contributes to a better quality provision of health services. The process is more efficient and effective. Data: Health analytics suggests that more and more resources are being utilized globally. In order to achieve improvements, health analytics and Big data concepts play a vital role in overcoming the obstacles, working more efficiently and aiming at providing adequate medical care. Tools: The Big data concept will help identify patients with developed chronic diseases. Big data can identify outbreaks of flu or other epidemics in real time. In this way, they are managed by the healthcare system, reducing overall healthcare costs over time, and increasing revenues. Findings: A key policy challenge is to improve the outcomes of the healthcare system, data collection and analysis, security, storage and transfers. Big data are the potential to improve quality of care, improve predictions of diseases, improve the treatment methods, reduce costs. Contribution: This paper points to the challenges and potentials of Big Health Data analytics and formulates good reasons to apply the Big Data concept in healthcare.

Универзитет у Београду, Jul 13, 2017

The subject of this paper is the development of mobile banking solution using wireless technologi... more The subject of this paper is the development of mobile banking solution using wireless technologies. The aim of this paper is to present the design and implementation of the Digital wallet service that will provide the end users with the option to make mobile payments by putting mobile phone near POS terminals. The payment process is executed with virtual payment cards on user’s mobile phone using HCE technology. This developed solution is an example of a new business model through the integration of mobile and banking operations. The Digital Wallet service, named Wave2Pay, is based on the NFC technology which is used for contactless payments. The new Wave2Pay service is the new payment method that is likely to contribute in increasing the level of digitalization of the banking system in Serbia.

Management - Journal for theory and practice of management, 2014

Contemporary business dictionaries lack a precise definition of the notion of business infrastruc... more Contemporary business dictionaries lack a precise definition of the notion of business infrastructure. Also, there is an open question as to what are all the things that comprise a business infrastructure. In Serbia, there is not a legislative framework yet which recognizes and stimulates its development by categories and geographic position. Parallel to the lack of notional and legislative frameworks, we can also observe numerous activities in the field of creation of development policies and project investments in concrete facilities and sites. During the previous several mandates (since 2007), the Government of Serbia has stimulated the development of business infrastructure throughout the country using the budget funds. During the same period, significant donor funds have been spent precisely for the projects in the sphere of enhancement of business infrastructure in Serbia. In addition to the definitions provided for a set of important notions, the paper also presents a structural analysis based on the results of the survey / mapping of business infrastructure. It also shows the methodological procedure with a special view at the socalled brownfield and greenfield potentials. Also, the results of the survey have been considered within a general socioeconomic context with a critical view at the effects of the implemented development policies.

Management - Journal for theory and practice of management, Mar 1, 2014

Contemporary business dictionaries lack a precise definition of the notion of business infrastruc... more Contemporary business dictionaries lack a precise definition of the notion of business infrastructure. Also, there is an open question as to what are all the things that comprise a business infrastructure. In Serbia, there is not a legislative framework yet which recognizes and stimulates its development by categories and geographic position. Parallel to the lack of notional and legislative frameworks, we can also observe numerous activities in the field of creation of development policies and project investments in concrete facilities and sites. During the previous several mandates (since 2007), the Government of Serbia has stimulated the development of business infrastructure throughout the country using the budget funds. During the same period, significant donor funds have been spent precisely for the projects in the sphere of enhancement of business infrastructure in Serbia. In addition to the definitions provided for a set of important notions, the paper also presents a structural analysis based on the results of the survey / mapping of business infrastructure. It also shows the methodological procedure with a special view at the socalled brownfield and greenfield potentials. Also, the results of the survey have been considered within a general socioeconomic context with a critical view at the effects of the implemented development policies.

Management:Journal of Sustainable Business and Management Solutions in Emerging Economies, Mar 19, 2019

The introduction of the Big Data concept in the healthcare sector points to a major challenge and... more The introduction of the Big Data concept in the healthcare sector points to a major challenge and potential. Motivation: Our goal is to indicate the importance of analyzing and processing large amounts of data that go beyond the typical ways of storing and processing information. Тhе data have their own characteristics: volume, velocity and variety. There are different structures. Analysis of these data is possible with the Big Data concept. Its importance is most evident in the health sector, because the preservation of the health status of the population depends on adequate data analysis. Idea: The idea of the paper is that big health data analytics contributes to a better quality provision of health services. The process is more efficient and effective. Data: Health analytics suggests that more and more resources are being utilized globally. In order to achieve improvements, health analytics and Big data concepts play a vital role in overcoming the obstacles, working more efficiently and aiming at providing adequate medical care. Tools: The Big data concept will help identify patients with developed chronic diseases. Big data can identify outbreaks of flu or other epidemics in real time. In this way, they are managed by the healthcare system, reducing overall healthcare costs over time, and increasing revenues. Findings: A key policy challenge is to improve the outcomes of the healthcare system, data collection and analysis, security, storage and transfers. Big data are the potential to improve quality of care, improve predictions of diseases, improve the treatment methods, reduce costs. Contribution: This paper points to the challenges and potentials of Big Health Data analytics and formulates good reasons to apply the Big Data concept in healthcare.

Management:Journal of Sustainable Business and Management Solutions in Emerging Economies, Sep 5, 2018

Research question: Big Data represents a true business revolution in many areas, and, as such, in... more Research question: Big Data represents a true business revolution in many areas, and, as such, in marketing research, as well. The subject of this study is the analysis of the existing stage, as well as of the achieved results in the implementation of the Big Data Technology in Serbia. Motivation: The success in managing the company depends on the ability to provide quality and comprehensive information by establishing personalized (1:1) communication with consumers on the global market in real or near real-time. This form of communication has become an imperative of the modern business decision-making process. Advanced Internet technologies, Cloud Computing (Cloud Technology), Big Data and Artificial Intelligence open a significant business potential for companies in Serbia to emerge on global markets. Idea: of this study is to perceive current business environment in Serbia through the prism of research development based on the Big Data technologies. Relevant hypotheses and conducted research have been set up with the aim of pointing to the potential of applying modern information-communication technologies, with an emphasis on artificial intelligence and the Big Data concept. Data: The survey was conducted on 154 business entities from the Serbian Business Register Agency's database. The applied sampling method was a random analysis (selection was made randomly from the total number of selected companies, with the same probability of choice). Tools: An online survey was used, and respondents were contacted via e-mail. Findings: Research results, opinions and attitudes of managers, experts in the fields of marketing research and information technology, indicate a significant degree of justifiability of investments in new technologies in the Republic of Serbia and result in several proposals of certain measures and recommendations of incentives that should be conducted by the State. Contribution: The solutions in this paper are based upon the implementation of standardized procedures and advanced tools that could be used to overcome a "bottleneck" in the existing IT infrastructure, in order to enable a rapid collection and implementation of enabled data.