Wen-Tsann Yang - Academia.edu (original) (raw)

Papers by Wen-Tsann Yang

Research paper thumbnail of Visitor Attitudes Toward Use Control Wilderness Regulations and Wilderness Policies in the Bob Marshall Wilderness complex

Recreation Managem ent Visitor attitudes tow ard Use control, Wilderness regulations, and Wildern... more Recreation Managem ent Visitor attitudes tow ard Use control, Wilderness regulations, and Wilderness policies in the Bob Marshall Wilderness Complex(112 pp.

Research paper thumbnail of Visitor preferences, their relations to recreation opportunity settings : a test of two major assumptions underlying the Recreation Opportunity Spectrum planning system

Research paper thumbnail of Influential structure relationship for factors of festivals and events using DANP

The 6th International Conference on Soft Computing and Intelligent Systems, and The 13th International Symposium on Advanced Intelligence Systems, 2012

ABSTRACT This study probed into tourism satisfaction for the Taipei International Flora Expo usin... more ABSTRACT This study probed into tourism satisfaction for the Taipei International Flora Expo using Hybrid MCDM, and the findings can serve as references for decision-makers in festival planning. This study summarized 4 dimensions and 21 factors that affect festivals and mega events, identified their structural relationship using DEMATEL (decision-making trial and evaluation laboratory), and obtained the key factors and improvement points., DANP (the DEMATEL-based analytic network process)was employed for calculating influential weights to obtain the influential weights among critical factors. The subject was the 2011 Taipei International Flora Expo, and data collection was based on a questionnaire survey of 26 experts. The results showed that the first dimension of festivals and mega events is “entertainment” and the second is “transport”. Thus, by improving these two dimensions, the tourists' satisfaction and revisit intention will be enhanced. In addition, according to weighting, the influential weight of information (0.2784) is the highest; this is because clear indication of information, such as the event flow, location, and routes, can improve public satisfaction.

Research paper thumbnail of Sustainable medical tourism in Costa Rica

Tourism Review, 2011

Purpose – The purpose of this paper is to ascertain the relative importance of sustainable touris... more Purpose – The purpose of this paper is to ascertain the relative importance of sustainable tourism practices to medical tourists. Sustainable management practices have become the accepted and appropriate model for tourism. Medical tourists, those who visit a foreign country for a medical procedure unavailable at home due to high costs, timeliness or local laws and customs, are asked how

Research paper thumbnail of Evaluating Influential Factors in Event Quality Using DEMATEL Method

International Journal of Trade, Economics and Finance, 2013

""This research determines the influence of various dimensions ... more ""This research determines the influence of various dimensions and criteria of event quality. In addressing the aim of this study, a decision-making trial and evaluation laboratory (DEMATEL) is employed to construct an influential network relationship map (INRM), which then is used to illustrate the influential network of the event quality improvement model. The results indicated that entertainment dimension apparently is recognized as the main key which has most influence on other dimensions (information, transportation and environment). This improvement model is useful in establishing an influential network and a prioritization among dimensions/criteria associated with event quality in tourism industry.""

Research paper thumbnail of Sea, Sun, Sand and …. Selecting Surgery: an Exploration of Health, Medical and Wellness Tourist’s Mobility

Mass tourism facilities depend on repeat visitors as well as attracting new first time tourists. ... more Mass tourism facilities depend on repeat visitors as well as attracting new first time tourists. As these traditional sun and sand holiday destinations mature, tourism promoters are bundling opportunities to attract a different kind of tourist. Since many of these resorts are all-inclusive facilities and include a Spa, one potential expansion may be to market to health, medical or wellness tourists. Geographic research in travel and tourism has found that individuals either repeat visits to the same destination or diversify their choices. This paper highlights the decision-making process of tourists and how it may be related to the niche market of health, wellness, and medical tourism. It uses data from a survey that gathered the travel patterns and motivations, preferences of sustainable tourism management practices and socio-demographics of medical tourists. Consumers who exhibit different travel behavior rank hospital accreditation and American hospital affiliation more important than those who repeat travel behavior.

Research paper thumbnail of Visitor Attitudes Toward Use Control Wilderness Regulations and Wilderness Policies in the Bob Marshall Wilderness complex

Recreation Managem ent Visitor attitudes tow ard Use control, Wilderness regulations, and Wildern... more Recreation Managem ent Visitor attitudes tow ard Use control, Wilderness regulations, and Wilderness policies in the Bob Marshall Wilderness Complex(112 pp.

Research paper thumbnail of Visitor preferences, their relations to recreation opportunity settings : a test of two major assumptions underlying the Recreation Opportunity Spectrum planning system

Research paper thumbnail of Influential structure relationship for factors of festivals and events using DANP

The 6th International Conference on Soft Computing and Intelligent Systems, and The 13th International Symposium on Advanced Intelligence Systems, 2012

ABSTRACT This study probed into tourism satisfaction for the Taipei International Flora Expo usin... more ABSTRACT This study probed into tourism satisfaction for the Taipei International Flora Expo using Hybrid MCDM, and the findings can serve as references for decision-makers in festival planning. This study summarized 4 dimensions and 21 factors that affect festivals and mega events, identified their structural relationship using DEMATEL (decision-making trial and evaluation laboratory), and obtained the key factors and improvement points., DANP (the DEMATEL-based analytic network process)was employed for calculating influential weights to obtain the influential weights among critical factors. The subject was the 2011 Taipei International Flora Expo, and data collection was based on a questionnaire survey of 26 experts. The results showed that the first dimension of festivals and mega events is “entertainment” and the second is “transport”. Thus, by improving these two dimensions, the tourists' satisfaction and revisit intention will be enhanced. In addition, according to weighting, the influential weight of information (0.2784) is the highest; this is because clear indication of information, such as the event flow, location, and routes, can improve public satisfaction.

Research paper thumbnail of Sustainable medical tourism in Costa Rica

Tourism Review, 2011

Purpose – The purpose of this paper is to ascertain the relative importance of sustainable touris... more Purpose – The purpose of this paper is to ascertain the relative importance of sustainable tourism practices to medical tourists. Sustainable management practices have become the accepted and appropriate model for tourism. Medical tourists, those who visit a foreign country for a medical procedure unavailable at home due to high costs, timeliness or local laws and customs, are asked how

Research paper thumbnail of Evaluating Influential Factors in Event Quality Using DEMATEL Method

International Journal of Trade, Economics and Finance, 2013

""This research determines the influence of various dimensions ... more ""This research determines the influence of various dimensions and criteria of event quality. In addressing the aim of this study, a decision-making trial and evaluation laboratory (DEMATEL) is employed to construct an influential network relationship map (INRM), which then is used to illustrate the influential network of the event quality improvement model. The results indicated that entertainment dimension apparently is recognized as the main key which has most influence on other dimensions (information, transportation and environment). This improvement model is useful in establishing an influential network and a prioritization among dimensions/criteria associated with event quality in tourism industry.""

Research paper thumbnail of Sea, Sun, Sand and …. Selecting Surgery: an Exploration of Health, Medical and Wellness Tourist’s Mobility

Mass tourism facilities depend on repeat visitors as well as attracting new first time tourists. ... more Mass tourism facilities depend on repeat visitors as well as attracting new first time tourists. As these traditional sun and sand holiday destinations mature, tourism promoters are bundling opportunities to attract a different kind of tourist. Since many of these resorts are all-inclusive facilities and include a Spa, one potential expansion may be to market to health, medical or wellness tourists. Geographic research in travel and tourism has found that individuals either repeat visits to the same destination or diversify their choices. This paper highlights the decision-making process of tourists and how it may be related to the niche market of health, wellness, and medical tourism. It uses data from a survey that gathered the travel patterns and motivations, preferences of sustainable tourism management practices and socio-demographics of medical tourists. Consumers who exhibit different travel behavior rank hospital accreditation and American hospital affiliation more important than those who repeat travel behavior.