Zaenuri Arifin - Academia.edu (original) (raw)
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Institute of Management Technology, Dubai
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Papers by Zaenuri Arifin
Managing Service …, 2004
In e-commerce, loyal customers are considered extremely valuable. Loyalty is generally attributed... more In e-commerce, loyal customers are considered extremely valuable. Loyalty is generally attributed to satisfaction with the quality of service. Since online transactions involve many uncertainties for the customer, trust is a condition for exchange. Trust in the electronic medium here ...
Managing Service …, 2004
In e-commerce, loyal customers are considered extremely valuable. Loyalty is generally attributed... more In e-commerce, loyal customers are considered extremely valuable. Loyalty is generally attributed to satisfaction with the quality of service. Since online transactions involve many uncertainties for the customer, trust is a condition for exchange. Trust in the electronic medium here ...