arief budiman - Academia.edu (original) (raw)
Papers by arief budiman
This research aims to invistigate and analyze the internal factors affecting intention to pay zak... more This research aims to invistigate and analyze the internal factors affecting intention to pay zakat and the selection of formal zakat institutions on Generation Y in Indonesia. The object of this study was Generation Y (22-40 years old) in Indonesia and obliged to pay zakat with the number of samples taken were 100 respondents. The sampling technique used was purposive sampling and Structural Equational Model-Partial Least Square (SEM-PLS) with SmartPLS version 3 as the tool for data analysis. The results showed that religiosity and susceptibility to interpersonal influence has a positive and significant effect on the intention to pay zakat. Altruism has a negative and significant effect on the intention to pay zakat. Intention to pay zakat has a positive and significant effect on the selection of formal zakat institution on Generation Y in Indonesia Implications for the future direction, the government and zakat institutions is expected to create public awareness and a policy to im...
Image : Jurnal Riset Manajemen, 2018
Geopark Global Geopark Batur as a geopark is not as well known as other geoparks in the world. Pr... more Geopark Global Geopark Batur as a geopark is not as well known as other geoparks in the world. Promotional efforts are carried out using the geopark website. The purpose of this study is to obtain the perception of students on Batur Global Geopark’s website quality. The research method used is qualitative and respondents are students at UPI management study program. The results shows Batur Global Geopark website quality is quite good according to the respondents and able to attract several new customer and increase knowledge about geopark as a tourism destination.
Proceedings of the 1st International Conference on Economics, Business, Entrepreneurship, and Finance (ICEBEF 2018), 2019
There are only limited number of studies that examine the development of women entrepreneurs in I... more There are only limited number of studies that examine the development of women entrepreneurs in Indonesia. There are at least two main reasons why the development of women entrepreneurs in Indonesia needs to be examined. First, national and West Java data on the number of women entrepreneurs and their main characteristics are very limited. Second, public interest in women entrepreneurs in Indonesia has just been revealed after the Asian financial crisis was driven primarily by the introduction of the MDGs. The purpose of this study is to reveal the typology of West-Javanese women entrepreneurs engaged in fashion. The research employed explanatory survey. Research conducted on womenpreneur who manages SMEs of fashion in West Java. The population consists of 452 people and 200 of them were taken as the sample by using proportional random sampling technique. The typology of women entrepreneurs was analyzed based on the factors of age, marital status, education, main occupation, and typ...
Proceedings of the 5th Global Conference on Business, Management and Entrepreneurship (GCBME 2020), 2021
This study aims to analyze the implementation of Customer Relationship Management (CRM) by Small ... more This study aims to analyze the implementation of Customer Relationship Management (CRM) by Small Medium-sized Enterprises (SMEs) in West Java Province, Indonesia. This research is qualitative research using in-depth interviews for the data collection. Five small enterprises participated in this study. They cover different fields of business, namely fashion, travel, food, sneakers, and photography. Interview guidelines were set up to observe customer relationship management programs in every company. This was categorized into three programs: continuity marketing, one-to-one marketing, and partnering program. The study shows that participants basically have implemented CRM in their businesses. They have known the fundamental function of CRM, although they are not fully aware of CRM terminology. It is crucial for those enterprises to know and understand more of what CRM is and the benefit of its implementation to perform well and create customer loyalty.
It can be said that social media is a new media, a powerful media for the future. It's a medi... more It can be said that social media is a new media, a powerful media for the future. It's a media where every brand has a chance to have its own media. Its ability to encourage consumers to participate or so-called consumer generated content will make communication to be efficient, fast, and timely. The creative economy growths significantly in Indonesia. The diversity of arts, cultures, creativities of youth of the nation has now become a new era of industry in which creations with high economic value are created. Fashion is a creative work related to clothing, footwear, and fashion accessories designs, fashion and accessories production and fashion line product consulting as well as fashion product distribution. Research method used in this study is simple linear regression. The result of the study shows that social media application contributes a great impact on UNKL347's Brand Image. It is important for UNKL347 to pay attention to product quality, to give transparency on sp...
Proceedings of the 2016 Global Conference on Business, Management and Entrepreneurship, 2016
In Indonesia, activities to preserve the environment have been a common practice in the tourism i... more In Indonesia, activities to preserve the environment have been a common practice in the tourism industry. With its potential, West Java has initiated the development of tourism as a core business of development. Attractions and cultural art in Bandung, West Java, are rich in diversity, as reflected in the acronym "Gurilaps" (gu = gunung (mountain), ri = rimba (jungle), l = laut (sea), a = air (water), p = pantai (beach), s = seni budaya (art and culture)), and making this tourism industry become one of the core business out of the six (6) core businesses of West Java. The use of social media as a marketing medium through the Internet is considered to have a great potential to increase and raise the value of a product or a tourist destination in the eyes of tourists. The research method used survey method and simple regression analysis. The effect of the use of social media which consists of High Quality Content, Easy Navigation, Lurk, Contact Strategy Participate, Updated Information indicators on the increase of visit is low. This can be improved by more listening and involve with the conversations that occur on social media.
Proceedings of the 1st International Conference on Economics, Business, Entrepreneurship, and Finance (ICEBEF 2018)
It can be said that social media is a new media, a powerful media for the future. It's a media wh... more It can be said that social media is a new media, a powerful media for the future. It's a media where every brand has a chance to have its own media. Its ability to encourage consumers to participate or so-called consumer generated content will make communication to be efficient, fast, and timely. The creative economy growths significantly in Indonesia. The diversity of arts, cultures, creativities of youth of the nation has now become a new era of industry in which creations with high economic value are created. Fashion is a creative work related to clothing, footwear, and fashion accessories designs, fashion and accessories production and fashion line product consulting as well as fashion product distribution. Research method used in this study is simple linear regression. The result of the study shows that social media application contributes a great impact on UNKL347's Brand Image. It is important for UNKL347 to pay attention to product quality, to give transparency on specifications and details of products offered on Social Media, to combine online and offline activations as well as to make Social Media like virtual games in order to make products being offered more interactive for customers.
This research aims to invistigate and analyze the internal factors affecting intention to pay zak... more This research aims to invistigate and analyze the internal factors affecting intention to pay zakat and the selection of formal zakat institutions on Generation Y in Indonesia. The object of this study was Generation Y (22-40 years old) in Indonesia and obliged to pay zakat with the number of samples taken were 100 respondents. The sampling technique used was purposive sampling and Structural Equational Model-Partial Least Square (SEM-PLS) with SmartPLS version 3 as the tool for data analysis. The results showed that religiosity and susceptibility to interpersonal influence has a positive and significant effect on the intention to pay zakat. Altruism has a negative and significant effect on the intention to pay zakat. Intention to pay zakat has a positive and significant effect on the selection of formal zakat institution on Generation Y in Indonesia Implications for the future direction, the government and zakat institutions is expected to create public awareness and a policy to im...
Image : Jurnal Riset Manajemen, 2018
Geopark Global Geopark Batur as a geopark is not as well known as other geoparks in the world. Pr... more Geopark Global Geopark Batur as a geopark is not as well known as other geoparks in the world. Promotional efforts are carried out using the geopark website. The purpose of this study is to obtain the perception of students on Batur Global Geopark’s website quality. The research method used is qualitative and respondents are students at UPI management study program. The results shows Batur Global Geopark website quality is quite good according to the respondents and able to attract several new customer and increase knowledge about geopark as a tourism destination.
Proceedings of the 1st International Conference on Economics, Business, Entrepreneurship, and Finance (ICEBEF 2018), 2019
There are only limited number of studies that examine the development of women entrepreneurs in I... more There are only limited number of studies that examine the development of women entrepreneurs in Indonesia. There are at least two main reasons why the development of women entrepreneurs in Indonesia needs to be examined. First, national and West Java data on the number of women entrepreneurs and their main characteristics are very limited. Second, public interest in women entrepreneurs in Indonesia has just been revealed after the Asian financial crisis was driven primarily by the introduction of the MDGs. The purpose of this study is to reveal the typology of West-Javanese women entrepreneurs engaged in fashion. The research employed explanatory survey. Research conducted on womenpreneur who manages SMEs of fashion in West Java. The population consists of 452 people and 200 of them were taken as the sample by using proportional random sampling technique. The typology of women entrepreneurs was analyzed based on the factors of age, marital status, education, main occupation, and typ...
Proceedings of the 5th Global Conference on Business, Management and Entrepreneurship (GCBME 2020), 2021
This study aims to analyze the implementation of Customer Relationship Management (CRM) by Small ... more This study aims to analyze the implementation of Customer Relationship Management (CRM) by Small Medium-sized Enterprises (SMEs) in West Java Province, Indonesia. This research is qualitative research using in-depth interviews for the data collection. Five small enterprises participated in this study. They cover different fields of business, namely fashion, travel, food, sneakers, and photography. Interview guidelines were set up to observe customer relationship management programs in every company. This was categorized into three programs: continuity marketing, one-to-one marketing, and partnering program. The study shows that participants basically have implemented CRM in their businesses. They have known the fundamental function of CRM, although they are not fully aware of CRM terminology. It is crucial for those enterprises to know and understand more of what CRM is and the benefit of its implementation to perform well and create customer loyalty.
It can be said that social media is a new media, a powerful media for the future. It's a medi... more It can be said that social media is a new media, a powerful media for the future. It's a media where every brand has a chance to have its own media. Its ability to encourage consumers to participate or so-called consumer generated content will make communication to be efficient, fast, and timely. The creative economy growths significantly in Indonesia. The diversity of arts, cultures, creativities of youth of the nation has now become a new era of industry in which creations with high economic value are created. Fashion is a creative work related to clothing, footwear, and fashion accessories designs, fashion and accessories production and fashion line product consulting as well as fashion product distribution. Research method used in this study is simple linear regression. The result of the study shows that social media application contributes a great impact on UNKL347's Brand Image. It is important for UNKL347 to pay attention to product quality, to give transparency on sp...
Proceedings of the 2016 Global Conference on Business, Management and Entrepreneurship, 2016
In Indonesia, activities to preserve the environment have been a common practice in the tourism i... more In Indonesia, activities to preserve the environment have been a common practice in the tourism industry. With its potential, West Java has initiated the development of tourism as a core business of development. Attractions and cultural art in Bandung, West Java, are rich in diversity, as reflected in the acronym "Gurilaps" (gu = gunung (mountain), ri = rimba (jungle), l = laut (sea), a = air (water), p = pantai (beach), s = seni budaya (art and culture)), and making this tourism industry become one of the core business out of the six (6) core businesses of West Java. The use of social media as a marketing medium through the Internet is considered to have a great potential to increase and raise the value of a product or a tourist destination in the eyes of tourists. The research method used survey method and simple regression analysis. The effect of the use of social media which consists of High Quality Content, Easy Navigation, Lurk, Contact Strategy Participate, Updated Information indicators on the increase of visit is low. This can be improved by more listening and involve with the conversations that occur on social media.
Proceedings of the 1st International Conference on Economics, Business, Entrepreneurship, and Finance (ICEBEF 2018)
It can be said that social media is a new media, a powerful media for the future. It's a media wh... more It can be said that social media is a new media, a powerful media for the future. It's a media where every brand has a chance to have its own media. Its ability to encourage consumers to participate or so-called consumer generated content will make communication to be efficient, fast, and timely. The creative economy growths significantly in Indonesia. The diversity of arts, cultures, creativities of youth of the nation has now become a new era of industry in which creations with high economic value are created. Fashion is a creative work related to clothing, footwear, and fashion accessories designs, fashion and accessories production and fashion line product consulting as well as fashion product distribution. Research method used in this study is simple linear regression. The result of the study shows that social media application contributes a great impact on UNKL347's Brand Image. It is important for UNKL347 to pay attention to product quality, to give transparency on specifications and details of products offered on Social Media, to combine online and offline activations as well as to make Social Media like virtual games in order to make products being offered more interactive for customers.