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Tinggat keterinfeksian dan angka kematian akibat Covid-19 yang tinggi di Tiongkok sepanjang Janua... more Tinggat keterinfeksian dan angka kematian akibat Covid-19 yang tinggi di Tiongkok sepanjang Januari hingga Februari 2020 menyebabkan negara-negara di dunia mulai mensosialisasikan pedoman pencegahan penyebaran. Iklan tentang Covid-19 dikemas dengan berbeda di setiap negara, berdasarkan latar belakang budaya tiap-tiap negara. Sebagai negara ketimuran, iklan Covid-19 di Indonesia diduga mengandung unsur-unsur budaya kolektivis. Berdasarkan laporan indeks budaya tahunan Prof. Hofstede, Indonesia dan Pakistan menempati posisi keenam sebagai negara paling kolektif dari 66 negara yang diteliti. Penelitian ini bertujuan untuk mengkaji relevansi dari hasil penilaian tersebut dengan menganalisis unsur-unsur budaya kolektivis pada iklan resmi Covid-19 versi Kementerian Kesehatan (KEMKES) Republik Indonesia. Metode yang digunakan adalah analisis semiotik model Ferdinand De Saussure. Hasil penelitian menunjukkan bahwa iklan KEMKES disusun secara sederhana, menggunakan kalimat langsung, namun se...
Jurnal Akrab Juara, Nov 5, 2020
This phenomenological study examines the intercultural communication of non-native Englishspeakin... more This phenomenological study examines the intercultural communication of non-native Englishspeaking professionals working in the UK's multinational company to form a basis for comparison with their native English-speaking colleagues. In this research, five native English speaking professionals currently working in the UK were interviewed. The respondents were asked to describe their professional and intercultural experiences through interactions with non native English-speaking coworkers. This study focuses on the expected cross-cultural interactions or violations of expectations and any miscommunication that may have occurred. Most respondents reflect positively on their intercultural interactions and share their vocal adaptations as well as communication challenges. To overcome their challenges, all the respondents claim to slow their speech or ask some confirming questions such as "Do you need further explanation?" or "Is there anything you want to ask?" to reduce conflict and miscommunication possibilities. However, all respondents agree that there are potential unintended and often offensive consequences to occur. Some coping mechanisms are considered impolite or disrespectful. Based on the results, all respondents claim to have good intentions in their actions but lack the skills to better facilitate communication with their non native English-speaking colleagues.
Tinggat keterinfeksian dan angka kematian akibat Covid-19 yang tinggi di Tiongkok sepanjang Janua... more Tinggat keterinfeksian dan angka kematian akibat Covid-19 yang tinggi di Tiongkok sepanjang Januari hingga Februari 2020 menyebabkan negara-negara di dunia mulai mensosialisasikan pedoman pencegahan penyebaran. Iklan tentang Covid-19 dikemas dengan berbeda di setiap negara, berdasarkan latar belakang budaya tiap-tiap negara. Sebagai negara ketimuran, iklan Covid-19 di Indonesia diduga mengandung unsur-unsur budaya kolektivis. Berdasarkan laporan indeks budaya tahunan Prof. Hofstede, Indonesia dan Pakistan menempati posisi keenam sebagai negara paling kolektif dari 66 negara yang diteliti. Penelitian ini bertujuan untuk mengkaji relevansi dari hasil penilaian tersebut dengan menganalisis unsur-unsur budaya kolektivis pada iklan resmi Covid-19 versi Kementerian Kesehatan (KEMKES) Republik Indonesia. Metode yang digunakan adalah analisis semiotik model Ferdinand De Saussure. Hasil penelitian menunjukkan bahwa iklan KEMKES disusun secara sederhana, menggunakan kalimat langsung, namun se...
Jurnal Akrab Juara, Nov 5, 2020
This phenomenological study examines the intercultural communication of non-native Englishspeakin... more This phenomenological study examines the intercultural communication of non-native Englishspeaking professionals working in the UK's multinational company to form a basis for comparison with their native English-speaking colleagues. In this research, five native English speaking professionals currently working in the UK were interviewed. The respondents were asked to describe their professional and intercultural experiences through interactions with non native English-speaking coworkers. This study focuses on the expected cross-cultural interactions or violations of expectations and any miscommunication that may have occurred. Most respondents reflect positively on their intercultural interactions and share their vocal adaptations as well as communication challenges. To overcome their challenges, all the respondents claim to slow their speech or ask some confirming questions such as "Do you need further explanation?" or "Is there anything you want to ask?" to reduce conflict and miscommunication possibilities. However, all respondents agree that there are potential unintended and often offensive consequences to occur. Some coping mechanisms are considered impolite or disrespectful. Based on the results, all respondents claim to have good intentions in their actions but lack the skills to better facilitate communication with their non native English-speaking colleagues.