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Papers by heri subagyo

Research paper thumbnail of Pengaruh Service Scape dan Brand Image Terhadap Kepuasan Konsumen di SK Coffee Lab Kota Kediri

Ekonika : Jurnal Ekonomi Universitas Kadiri

This study aims to determine the effect of servicescape and brand image on Consumer Satisfaction ... more This study aims to determine the effect of servicescape and brand image on Consumer Satisfaction in SK Coffee Lab. Kediri City. The reason for this research is because there are more and more coffee shops offering product variants, both local and outside coffee, bearing in mind that coffee is currently popular with all people, young and old. The population in this study is not known with certainty so that a sample of 100 respondents was taken with a simple random sampling method. In collecting data used questionnaires, literature and field studies. The analytical methods used in data processing include the validity and reliability of the questionnaire, hypothesis testing and the coefficient of determination. From the results of testing all hypotheses are accepted. The coefficient of determination is quite high and the value of the influence of a brand image that is higher than servicescape on consumer satisfaction proves that the better the brand image of the place, the higher the c...

Research paper thumbnail of Analisis Komparatif Penggunaan Metode Stochastic, Moving Average Dan MACD Dalam Mendapatkan Keuntungan Optimal Dan Syar’i (Study Pada Jakarta Islamic Index 2016 – 2018)

JIMEK : Jurnal Ilmiah Mahasiswa Ekonomi

The purpose of this study is to make a decision when it is appropriate to buy and sell shares in ... more The purpose of this study is to make a decision when it is appropriate to buy and sell shares in the Jakarta Islamic Index by using technical analysis or other stochastic oscillators, moving averages and MACD. This research is descriptive qualitative research. The population of this study is the Jakarta Islamic Index. The period of January 2016 - December 2018, by taking samples from shares listed on the Jakarta Islamic Index (JII). Sampling is done by purposive sampling technique. The research location is the shares listed on the Jakarta Islamic Index using Chart Nexsus software. Data analysis using technical analysis using three indicators, namely stochastic oscillator, moving average and MACD. Based on the results of the research of the three stochastic oscillator indicators, the moving average and MACD that the one that generates greater profit is using MACD. The right moment in using MACD is if the MACD line cuts the signal line from the bottom up or Golden Cross. And give a se...

Research paper thumbnail of Pengaruh Gaya Kepemimpinan dan Lingkungan Kerja terhadap Kinerja Karyawan Bagian Pabrik Unit Produksi Pagilaran PT Pagilaran

Jurnal Ekonomi Pertanian dan Agribisnis

The objectives of this study were (1) to find out the effects of leadership style and work enviro... more The objectives of this study were (1) to find out the effects of leadership style and work environment on employee work satisfaction, (2) to analyze the effects of leadership style and work environment on organizational commitment, and (3) to identify the effects of leadership style, work environment, work satisfaction, and organizational commitment on employee performances of tea processing at Pagilaran Production Unit of PT Pagilaran. The sampling technique used stratified random sampling method with a total of 112 respondents from a total of 156 employees working in the tea processing factory. The data analysis method was SEM-PLS with SmartPLS version 3.0 software to see the effects of exogenous latent variables (leadership style and work environment) on endogenous latent variables, i.e. job satisfaction, organizational commitment, and employee performance. The evaluation result of the outer model indicates that the Average Variance Extracted (AVE) value for all variables is greater than 0.5 and the composite reliability value is greater than 0.6. It states that the model used in this study is acceptable, while the evaluation of inner model based on the bootstrapping test shows that leadership style variables and work environment have positive effects on work satisfaction and organizational commitment, but do not have direct effects on employee performances. The work satisfaction variables do not have significant effects on the employee performances, while organizational commitment has direct effects on the employee performances of tea processing at the production unit.

Research paper thumbnail of Pengaruh Kualitas Pelayanan Dan Kenyamanaan Terhadap Kepuasan Konsumen (Studi Pada Perusahaan Jasa Ojek Online Go-Jek DI Kota Kediri)

JIMEK : Jurnal Ilmiah Mahasiswa Ekonomi

Tujuan dari penelitian ini ialah : (1) Untuk mengetahui pengaruh kualitas pelayanan terhadap kepu... more Tujuan dari penelitian ini ialah : (1) Untuk mengetahui pengaruh kualitas pelayanan terhadap kepuasan konsumen pengguna ojek online Go-jek di Kota Kediri. (2) Untuk mengetahui pengaruh kenyamanan terhadap kepuasan konsumen pengguna jasa ojek online Go-jek di Kota Kediri. (3) Untuk mengetahui pengaruh kualitas pelayanan dan kenyamanan terhadap kepuasan konsumen pengguna jasa ojek online Go-jek di Kota Kediri. Populasi pada penelitian ini adalah seluruh konsumen pengguna jasa ojek online Go-Jek di Kota Kediri. Teknik pengambilan sampel menggunakan snowball sampling dengan jumlah sampel sebanyak 100 orang. Teknik pengambilan data menggunakan kuesioner yang telah diuji validitas dan reliabilitasnya. Teknik analisis yang digunakan adalah analisis regresi berganda. Hasil penelitian menunjukkan bahwa: (1) Kualitas pelayanan tidak berpengaruh terhadap kepuasan konsumen pengguna jasa ojek online Go-Jek di Kota Kediri (2) Kenyamanan berpengaruh signifikan terhadap kepuasan konsumen pengguna ...

Research paper thumbnail of Pengaruh Service Scape dan Brand Image Terhadap Kepuasan Konsumen di SK Coffee Lab Kota Kediri

Ekonika : Jurnal Ekonomi Universitas Kadiri

This study aims to determine the effect of servicescape and brand image on Consumer Satisfaction ... more This study aims to determine the effect of servicescape and brand image on Consumer Satisfaction in SK Coffee Lab. Kediri City. The reason for this research is because there are more and more coffee shops offering product variants, both local and outside coffee, bearing in mind that coffee is currently popular with all people, young and old. The population in this study is not known with certainty so that a sample of 100 respondents was taken with a simple random sampling method. In collecting data used questionnaires, literature and field studies. The analytical methods used in data processing include the validity and reliability of the questionnaire, hypothesis testing and the coefficient of determination. From the results of testing all hypotheses are accepted. The coefficient of determination is quite high and the value of the influence of a brand image that is higher than servicescape on consumer satisfaction proves that the better the brand image of the place, the higher the c...

Research paper thumbnail of Analisis Komparatif Penggunaan Metode Stochastic, Moving Average Dan MACD Dalam Mendapatkan Keuntungan Optimal Dan Syar’i (Study Pada Jakarta Islamic Index 2016 – 2018)

JIMEK : Jurnal Ilmiah Mahasiswa Ekonomi

The purpose of this study is to make a decision when it is appropriate to buy and sell shares in ... more The purpose of this study is to make a decision when it is appropriate to buy and sell shares in the Jakarta Islamic Index by using technical analysis or other stochastic oscillators, moving averages and MACD. This research is descriptive qualitative research. The population of this study is the Jakarta Islamic Index. The period of January 2016 - December 2018, by taking samples from shares listed on the Jakarta Islamic Index (JII). Sampling is done by purposive sampling technique. The research location is the shares listed on the Jakarta Islamic Index using Chart Nexsus software. Data analysis using technical analysis using three indicators, namely stochastic oscillator, moving average and MACD. Based on the results of the research of the three stochastic oscillator indicators, the moving average and MACD that the one that generates greater profit is using MACD. The right moment in using MACD is if the MACD line cuts the signal line from the bottom up or Golden Cross. And give a se...

Research paper thumbnail of Pengaruh Gaya Kepemimpinan dan Lingkungan Kerja terhadap Kinerja Karyawan Bagian Pabrik Unit Produksi Pagilaran PT Pagilaran

Jurnal Ekonomi Pertanian dan Agribisnis

The objectives of this study were (1) to find out the effects of leadership style and work enviro... more The objectives of this study were (1) to find out the effects of leadership style and work environment on employee work satisfaction, (2) to analyze the effects of leadership style and work environment on organizational commitment, and (3) to identify the effects of leadership style, work environment, work satisfaction, and organizational commitment on employee performances of tea processing at Pagilaran Production Unit of PT Pagilaran. The sampling technique used stratified random sampling method with a total of 112 respondents from a total of 156 employees working in the tea processing factory. The data analysis method was SEM-PLS with SmartPLS version 3.0 software to see the effects of exogenous latent variables (leadership style and work environment) on endogenous latent variables, i.e. job satisfaction, organizational commitment, and employee performance. The evaluation result of the outer model indicates that the Average Variance Extracted (AVE) value for all variables is greater than 0.5 and the composite reliability value is greater than 0.6. It states that the model used in this study is acceptable, while the evaluation of inner model based on the bootstrapping test shows that leadership style variables and work environment have positive effects on work satisfaction and organizational commitment, but do not have direct effects on employee performances. The work satisfaction variables do not have significant effects on the employee performances, while organizational commitment has direct effects on the employee performances of tea processing at the production unit.

Research paper thumbnail of Pengaruh Kualitas Pelayanan Dan Kenyamanaan Terhadap Kepuasan Konsumen (Studi Pada Perusahaan Jasa Ojek Online Go-Jek DI Kota Kediri)

JIMEK : Jurnal Ilmiah Mahasiswa Ekonomi

Tujuan dari penelitian ini ialah : (1) Untuk mengetahui pengaruh kualitas pelayanan terhadap kepu... more Tujuan dari penelitian ini ialah : (1) Untuk mengetahui pengaruh kualitas pelayanan terhadap kepuasan konsumen pengguna ojek online Go-jek di Kota Kediri. (2) Untuk mengetahui pengaruh kenyamanan terhadap kepuasan konsumen pengguna jasa ojek online Go-jek di Kota Kediri. (3) Untuk mengetahui pengaruh kualitas pelayanan dan kenyamanan terhadap kepuasan konsumen pengguna jasa ojek online Go-jek di Kota Kediri. Populasi pada penelitian ini adalah seluruh konsumen pengguna jasa ojek online Go-Jek di Kota Kediri. Teknik pengambilan sampel menggunakan snowball sampling dengan jumlah sampel sebanyak 100 orang. Teknik pengambilan data menggunakan kuesioner yang telah diuji validitas dan reliabilitasnya. Teknik analisis yang digunakan adalah analisis regresi berganda. Hasil penelitian menunjukkan bahwa: (1) Kualitas pelayanan tidak berpengaruh terhadap kepuasan konsumen pengguna jasa ojek online Go-Jek di Kota Kediri (2) Kenyamanan berpengaruh signifikan terhadap kepuasan konsumen pengguna ...

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