Melia Famiola | Institut Teknologi Bandung (original) (raw)

Papers by Melia Famiola

Journal of Economics and Business, Jun 30, 2024

Routledge eBooks, Jan 29, 2024

arXiv (Cornell University), Apr 17, 2024

This study in the banking industry examines the influence of attitudinal loyalty on customer advo... more This study in the banking industry examines the influence of attitudinal loyalty on customer advocacy and crossbuying behavior, alongside the moderating roles of Quality of Life and Corporate Social Responsibility (CSR) support in the CSR-fit and loyalty relationship. Employing Structural Equation Modeling (SEM) it reveals that higher attitudinal loyalty significantly boosts customer advocacy and propensity for cross-buying. The findings highlight the importance of nurturing customer loyalty through valuable and relevant offerings. Banks are advised to target customers with a high Quality of Life and engage with those who support CSR initiatives aligning with the bank's objectives, to enhance loyalty and deepen customer relationships.

Tanggung jawab sosial perusahaan atau corporate social responsibility (CSR) pada dasarnya adalah ... more Tanggung jawab sosial perusahaan atau corporate social responsibility (CSR) pada dasarnya adalah sebuah kebutuhan bagi korporat untuk dapat berinteraksi dengan komunitas lokal sebagai bentuk masyarakat secara keseluruhan. Kebutuhan korporat untuk beradaptasi dan guna mendapatkan keuntungan sosial dari hubungannya dengan komunitas lokal, sebuah keuntungan sosial berupa kepercayaan (trust). CSR tentunya sangat berkaitan dengan kebudayaan perusahaan dan etika bisnis yang harus dimiliki oleh budaya perusahaan, karena untuk melaksanakan CSR diperlukan suatu budaya yang didasari oleh etika yang bersifat adaptif. CSR pada dasarnya dapat menjadi sebuah tolok ukur suatu korporat untuk menyatakan bahwa korporat tersebut melaksanakan bisnisnya secara beretika, dan ini berkaitan erat dengan definisi CSR yang mengarah pada suatu aktivitas korporat untuk bertindak legal dan beroperasi secara etis. Buku ini mencoba untuk menjelaskan terlebih dahulu tentang budaya korporat (Corporate Culture), sebagai dasar untuk menjelaskan tanggung jawab sosial korporat (CSR), Audit Sosial dan etika berbisnis atau etika bisnis

African journal of hospitality, tourism and leisure, Nov 1, 2019

The focus of this research was to review of Corporate Social Responsibility (CSR) implementation ... more The focus of this research was to review of Corporate Social Responsibility (CSR) implementation of sustainable geo-tourism development in West Java Province, Indonesia. This study employed data analysis and semi-structured interviews to examine the implementation of a CSR Programme in geo tourism. This study proposed a sustainable business model that refers to the strategic management process. In the case of the CSR Programme of PT. Bio Farma Indonesia (BFI), this has played an essential role through new ways possible to achieve economic, social and environmental success, by accommodating the creation of business growth while promoting benefits to the community through shared value creation. The implementation of the sustainable model concept by the company through adopting well thought out business processes, as well as being a part of the solution for society and the environment is commendable.

International Journal of Current Science Research and Review

Introduction: Non-Government Organization (NGO) is Non-Profit Organization founded to create soci... more Introduction: Non-Government Organization (NGO) is Non-Profit Organization founded to create social impact without looking for profit. NGOs are generally funded through charitable donations, however, many of those sources of funds have dried up. For sustainability, NGOs need to find ways to enhance their sustainability, diversify their income source and become less dependent on donors. This research will study Global Peace Foundation Indonesia using Gap Analysis to find how to transform an NGO into a Social Enterprise and the innovation of the business model needed. Literature Review: This research benchmarks Fowler’s steps of social enterprise, Ann Mei Chang’s hybrid organization, and Burkett’s social business model. Research Methodology: This research collects primary and secondary data through interviews, FGD, and desk research. The data obtained data from the collection methods will be processed and analyzed with a qualitative approach: logic model, PESTEL Analysis, and SWOT Ana...

Journal of Management : Small and Medium Enterprises (SMEs)

The purpose of this study is to explore SMEs’ proactive approach towards sustainability transform... more The purpose of this study is to explore SMEs’ proactive approach towards sustainability transformation, especially in the existence and the survival stage, what are the challenges and opportunities that come with each stage of a company's existence can help SMEs plan for their sustainability transformation in a way that is appropriate for their current stage of development. The interpretivism paradigm is used in this study. This research involves collecting qualitative data through the interview method. Cross-sectional data were collected from 10 Indonesian SMEs which implemented sustainable business practices through convenience sampling and snowball sampling. Based on the interview, it was generally analyzed the data through initial coding, axial coding, selective coding, and lastly, using the results proposition to make new conclusions and recommendations for the study. The case studies discussed in this research provide insights into the sustainability transformation of SMEs...

Journal of Business and Management Review

Green cosmetics have an added value where they are not only made of natural ingredients, but also... more Green cosmetics have an added value where they are not only made of natural ingredients, but also being produced with less pollution, free from animal cruelty and using less of non-renewable materials. Previous research shows that environmental concerns tend to have a significant effect on the purchase intention of the green cosmetics. Yet, consumers react differently toward the idea of green cosmetics itself, it becomes important to have solid understanding on the internal and external factors that lead to a purchase decision. This research aims to understand Indonesian consumers’ behavior toward green cosmetics by adapting the theory of reasoned action (TRA) framework. It focuses on how consumers’ attitude toward green cosmetics and subjective norms could affect the purchase intention, which would later affect the purchase decision. This research conducted using the survey method. The questionnaire consists of 5 Likert scales. The data analysis of this research was conducted by us...

International Journal of Current Science Research and Review

Rumah Ismail is a Community-Based Entrepreneurship Accelerator (CBEA) that accelerates community ... more Rumah Ismail is a Community-Based Entrepreneurship Accelerator (CBEA) that accelerates community business generated from empowerment activities. The profits earned by Rumah Ismail are used for social activities such as charity programs and the provision of scholarships for school education for underprivileged children. This research aims to develop a sustainable communication model that effectively conveys Rumah Ismail’s mission and social values to the stakeholders to enhance Rumah Ismail’s brand. This research uses brand identity by Kapferer and Integrated Marketing Communication (IMC) by Belch & Belch with the mixed methodology or combined approach between qualitative and quantitative methods. The results of this study indicate that Rumah Ismail needs to communicate its social values, namely increasing the added value of local products through empowering local talents as a new brand of Rumah Ismail by delivering a strong brand communication message through packaging so that the s...

Zenodo (CERN European Organization for Nuclear Research), Apr 8, 2023

Proceedings of the 4th Asia Pacific Management Research Conference (APMRC 2022), 2023

Thesis by publication.Bibliography: leaves 146-170.Chapter 1. General introduction -- Chapter 2. ... more Thesis by publication.Bibliography: leaves 146-170.Chapter 1. General introduction -- Chapter 2. Research methodology and reflection : a review -- Chapter 3. Corporate social responsibility in emerging economies : a review -- Chapter 4. Corporate social responsibility diffusion in multinational subsidiaries in Indonesia : organisational dynamics and institutional effects -- Chapter 5. Corporate social responsibility diffusion : a complexity of internal legitimacy in multinational subsidiaries operating in Indonesia -- Chapter 6. Employee-corporate social responsibility fit : social adaptation and its implications for work environment and outcomes -- Chapter 7. Conclusion and closing remarksThe purpose of this thesis is to explore the process of diffusion of corporate social responsibility (CSR) practices in food and beverage multinational corporations (MNCs) operating in Indonesia. It aims to understand antecedents and determinants of MNCs' CSR behaviours in Indonesia by highlig...

Sustainability

Higher education institutions play important roles in the community. Unfortunately, measuring the... more Higher education institutions play important roles in the community. Unfortunately, measuring the accomplishment of HEIs in developing communities is challenging. Most HEI contributions to the community are merely a formality and moral obligation. This study’s identified gap is the absence of integration of community development activities into HEIs, which would boost their impact on environmental sustainability. This study intends to investigate how institutions that support entrepreneurial-oriented community development affect students’ learning and impact society. This study employs an action research approach to develop long-term actionable knowledge. This approach employed a case study from the Rural Community Development Program, a community empowerment program based on institutionalized entrepreneurship practices (formal courses in the curriculum) from ABC University (a pseudonym). The RCDP allows the HEI to interact with society through a dual simultaneous cycle which allow ...

CERN European Organization for Nuclear Research - Zenodo, Nov 18, 2022

Villages play an essential strategic role in fostering a nation's economic development. However, ... more Villages play an essential strategic role in fostering a nation's economic development. However, the village is very vulnerable in managing local assets and human resources, which makes the optimization of the village economy not optimal. Entrepreneurship is one strategy used to strengthen village resilience. Village entrepreneurship may make the most of available opportunities and promote the independence and empowerment of village communities. The Local-owned Social Enterprise (VOSE) is a legal entity established to advance village welfare. VOSE is an example of rural entrepreneurship that can inspire the transformation of village capital so that it is more advantageous from an economic and financial standpoint. In addition to promoting the development of the village's physical infrastructure and improving the performance of the area's rural businesses, VOSE is also responsible for facilitating market and financial access in the village, bridging knowledge transfer from the university, supporting regional government policy, and embracing the social networks of the rural community. Due to their ability to transform the community's available resources into a resilient village through collective entrepreneurial endeavors, VOSE jobs are of the utmost importance.

Sustainability

The importance of social capital in analyzing economic progress and development has long been ack... more The importance of social capital in analyzing economic progress and development has long been acknowledged. However, little research has actually looked into how social capital functions and what role it plays in community development initiatives. This case study explores communities’ experiences of receiving CSR funds informing a community development program. The informants of this study were the participants of the CSR program from three communities forested by three companies’ CSR, which received reward funding from the Indonesian government. By using qualitative data collection, this study interviewed five to seven people who participated in the CSR programs or approximately 16 people. This study found five ways that social capital contributes to the success of a CSR program. They are (1) increasing the likelihood that people will participate in the program; (2) lessening individual ambiguity caused by certain program implementation uncertainties; (3) fostering morale and motiv...

Academy of Entrepreneurship Journal, 2021

This study elaborates on the social construction behind the revitalization of a Indonesian SMEs: ... more This study elaborates on the social construction behind the revitalization of a Indonesian SMEs: Batik industry. As a classic and old business in Indonesia, this industry has faced and escaped from stressful situations. Nevertheless, it has showed a significant growth and considers as a potential market and contributes significant contribution to Indonesian economic. Using social constructivism approach with qualitative research method, this study exposes how social change in the batik industry occurs and create its new profile into Indonesia economy. It identified the essential supportive factors of the positive social change, the process of entrepreneurial change as well as the implication of the change into today social structure within the industry. This study also highlights a lesson learn how a revitalisation within an industry should provide stimulus efforts that affect to supply and demand side of the industry concurrently.

Journal of Economics and Business, Jun 30, 2024

Routledge eBooks, Jan 29, 2024

arXiv (Cornell University), Apr 17, 2024

This study in the banking industry examines the influence of attitudinal loyalty on customer advo... more This study in the banking industry examines the influence of attitudinal loyalty on customer advocacy and crossbuying behavior, alongside the moderating roles of Quality of Life and Corporate Social Responsibility (CSR) support in the CSR-fit and loyalty relationship. Employing Structural Equation Modeling (SEM) it reveals that higher attitudinal loyalty significantly boosts customer advocacy and propensity for cross-buying. The findings highlight the importance of nurturing customer loyalty through valuable and relevant offerings. Banks are advised to target customers with a high Quality of Life and engage with those who support CSR initiatives aligning with the bank's objectives, to enhance loyalty and deepen customer relationships.

Tanggung jawab sosial perusahaan atau corporate social responsibility (CSR) pada dasarnya adalah ... more Tanggung jawab sosial perusahaan atau corporate social responsibility (CSR) pada dasarnya adalah sebuah kebutuhan bagi korporat untuk dapat berinteraksi dengan komunitas lokal sebagai bentuk masyarakat secara keseluruhan. Kebutuhan korporat untuk beradaptasi dan guna mendapatkan keuntungan sosial dari hubungannya dengan komunitas lokal, sebuah keuntungan sosial berupa kepercayaan (trust). CSR tentunya sangat berkaitan dengan kebudayaan perusahaan dan etika bisnis yang harus dimiliki oleh budaya perusahaan, karena untuk melaksanakan CSR diperlukan suatu budaya yang didasari oleh etika yang bersifat adaptif. CSR pada dasarnya dapat menjadi sebuah tolok ukur suatu korporat untuk menyatakan bahwa korporat tersebut melaksanakan bisnisnya secara beretika, dan ini berkaitan erat dengan definisi CSR yang mengarah pada suatu aktivitas korporat untuk bertindak legal dan beroperasi secara etis. Buku ini mencoba untuk menjelaskan terlebih dahulu tentang budaya korporat (Corporate Culture), sebagai dasar untuk menjelaskan tanggung jawab sosial korporat (CSR), Audit Sosial dan etika berbisnis atau etika bisnis

African journal of hospitality, tourism and leisure, Nov 1, 2019

The focus of this research was to review of Corporate Social Responsibility (CSR) implementation ... more The focus of this research was to review of Corporate Social Responsibility (CSR) implementation of sustainable geo-tourism development in West Java Province, Indonesia. This study employed data analysis and semi-structured interviews to examine the implementation of a CSR Programme in geo tourism. This study proposed a sustainable business model that refers to the strategic management process. In the case of the CSR Programme of PT. Bio Farma Indonesia (BFI), this has played an essential role through new ways possible to achieve economic, social and environmental success, by accommodating the creation of business growth while promoting benefits to the community through shared value creation. The implementation of the sustainable model concept by the company through adopting well thought out business processes, as well as being a part of the solution for society and the environment is commendable.

International Journal of Current Science Research and Review

Introduction: Non-Government Organization (NGO) is Non-Profit Organization founded to create soci... more Introduction: Non-Government Organization (NGO) is Non-Profit Organization founded to create social impact without looking for profit. NGOs are generally funded through charitable donations, however, many of those sources of funds have dried up. For sustainability, NGOs need to find ways to enhance their sustainability, diversify their income source and become less dependent on donors. This research will study Global Peace Foundation Indonesia using Gap Analysis to find how to transform an NGO into a Social Enterprise and the innovation of the business model needed. Literature Review: This research benchmarks Fowler’s steps of social enterprise, Ann Mei Chang’s hybrid organization, and Burkett’s social business model. Research Methodology: This research collects primary and secondary data through interviews, FGD, and desk research. The data obtained data from the collection methods will be processed and analyzed with a qualitative approach: logic model, PESTEL Analysis, and SWOT Ana...

Journal of Management : Small and Medium Enterprises (SMEs)

The purpose of this study is to explore SMEs’ proactive approach towards sustainability transform... more The purpose of this study is to explore SMEs’ proactive approach towards sustainability transformation, especially in the existence and the survival stage, what are the challenges and opportunities that come with each stage of a company's existence can help SMEs plan for their sustainability transformation in a way that is appropriate for their current stage of development. The interpretivism paradigm is used in this study. This research involves collecting qualitative data through the interview method. Cross-sectional data were collected from 10 Indonesian SMEs which implemented sustainable business practices through convenience sampling and snowball sampling. Based on the interview, it was generally analyzed the data through initial coding, axial coding, selective coding, and lastly, using the results proposition to make new conclusions and recommendations for the study. The case studies discussed in this research provide insights into the sustainability transformation of SMEs...

Journal of Business and Management Review

Green cosmetics have an added value where they are not only made of natural ingredients, but also... more Green cosmetics have an added value where they are not only made of natural ingredients, but also being produced with less pollution, free from animal cruelty and using less of non-renewable materials. Previous research shows that environmental concerns tend to have a significant effect on the purchase intention of the green cosmetics. Yet, consumers react differently toward the idea of green cosmetics itself, it becomes important to have solid understanding on the internal and external factors that lead to a purchase decision. This research aims to understand Indonesian consumers’ behavior toward green cosmetics by adapting the theory of reasoned action (TRA) framework. It focuses on how consumers’ attitude toward green cosmetics and subjective norms could affect the purchase intention, which would later affect the purchase decision. This research conducted using the survey method. The questionnaire consists of 5 Likert scales. The data analysis of this research was conducted by us...

International Journal of Current Science Research and Review

Rumah Ismail is a Community-Based Entrepreneurship Accelerator (CBEA) that accelerates community ... more Rumah Ismail is a Community-Based Entrepreneurship Accelerator (CBEA) that accelerates community business generated from empowerment activities. The profits earned by Rumah Ismail are used for social activities such as charity programs and the provision of scholarships for school education for underprivileged children. This research aims to develop a sustainable communication model that effectively conveys Rumah Ismail’s mission and social values to the stakeholders to enhance Rumah Ismail’s brand. This research uses brand identity by Kapferer and Integrated Marketing Communication (IMC) by Belch & Belch with the mixed methodology or combined approach between qualitative and quantitative methods. The results of this study indicate that Rumah Ismail needs to communicate its social values, namely increasing the added value of local products through empowering local talents as a new brand of Rumah Ismail by delivering a strong brand communication message through packaging so that the s...

Zenodo (CERN European Organization for Nuclear Research), Apr 8, 2023

Proceedings of the 4th Asia Pacific Management Research Conference (APMRC 2022), 2023

Thesis by publication.Bibliography: leaves 146-170.Chapter 1. General introduction -- Chapter 2. ... more Thesis by publication.Bibliography: leaves 146-170.Chapter 1. General introduction -- Chapter 2. Research methodology and reflection : a review -- Chapter 3. Corporate social responsibility in emerging economies : a review -- Chapter 4. Corporate social responsibility diffusion in multinational subsidiaries in Indonesia : organisational dynamics and institutional effects -- Chapter 5. Corporate social responsibility diffusion : a complexity of internal legitimacy in multinational subsidiaries operating in Indonesia -- Chapter 6. Employee-corporate social responsibility fit : social adaptation and its implications for work environment and outcomes -- Chapter 7. Conclusion and closing remarksThe purpose of this thesis is to explore the process of diffusion of corporate social responsibility (CSR) practices in food and beverage multinational corporations (MNCs) operating in Indonesia. It aims to understand antecedents and determinants of MNCs' CSR behaviours in Indonesia by highlig...

Sustainability

Higher education institutions play important roles in the community. Unfortunately, measuring the... more Higher education institutions play important roles in the community. Unfortunately, measuring the accomplishment of HEIs in developing communities is challenging. Most HEI contributions to the community are merely a formality and moral obligation. This study’s identified gap is the absence of integration of community development activities into HEIs, which would boost their impact on environmental sustainability. This study intends to investigate how institutions that support entrepreneurial-oriented community development affect students’ learning and impact society. This study employs an action research approach to develop long-term actionable knowledge. This approach employed a case study from the Rural Community Development Program, a community empowerment program based on institutionalized entrepreneurship practices (formal courses in the curriculum) from ABC University (a pseudonym). The RCDP allows the HEI to interact with society through a dual simultaneous cycle which allow ...

CERN European Organization for Nuclear Research - Zenodo, Nov 18, 2022

Villages play an essential strategic role in fostering a nation's economic development. However, ... more Villages play an essential strategic role in fostering a nation's economic development. However, the village is very vulnerable in managing local assets and human resources, which makes the optimization of the village economy not optimal. Entrepreneurship is one strategy used to strengthen village resilience. Village entrepreneurship may make the most of available opportunities and promote the independence and empowerment of village communities. The Local-owned Social Enterprise (VOSE) is a legal entity established to advance village welfare. VOSE is an example of rural entrepreneurship that can inspire the transformation of village capital so that it is more advantageous from an economic and financial standpoint. In addition to promoting the development of the village's physical infrastructure and improving the performance of the area's rural businesses, VOSE is also responsible for facilitating market and financial access in the village, bridging knowledge transfer from the university, supporting regional government policy, and embracing the social networks of the rural community. Due to their ability to transform the community's available resources into a resilient village through collective entrepreneurial endeavors, VOSE jobs are of the utmost importance.

Sustainability

The importance of social capital in analyzing economic progress and development has long been ack... more The importance of social capital in analyzing economic progress and development has long been acknowledged. However, little research has actually looked into how social capital functions and what role it plays in community development initiatives. This case study explores communities’ experiences of receiving CSR funds informing a community development program. The informants of this study were the participants of the CSR program from three communities forested by three companies’ CSR, which received reward funding from the Indonesian government. By using qualitative data collection, this study interviewed five to seven people who participated in the CSR programs or approximately 16 people. This study found five ways that social capital contributes to the success of a CSR program. They are (1) increasing the likelihood that people will participate in the program; (2) lessening individual ambiguity caused by certain program implementation uncertainties; (3) fostering morale and motiv...

Academy of Entrepreneurship Journal, 2021

This study elaborates on the social construction behind the revitalization of a Indonesian SMEs: ... more This study elaborates on the social construction behind the revitalization of a Indonesian SMEs: Batik industry. As a classic and old business in Indonesia, this industry has faced and escaped from stressful situations. Nevertheless, it has showed a significant growth and considers as a potential market and contributes significant contribution to Indonesian economic. Using social constructivism approach with qualitative research method, this study exposes how social change in the batik industry occurs and create its new profile into Indonesia economy. It identified the essential supportive factors of the positive social change, the process of entrepreneurial change as well as the implication of the change into today social structure within the industry. This study also highlights a lesson learn how a revitalisation within an industry should provide stimulus efforts that affect to supply and demand side of the industry concurrently.