Deavvy Johassan | Kwik Kian Gie School Of Business (original) (raw)
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Papers by Deavvy Johassan
Jurnal Komunikasi dan Bisnis, Nov 29, 2023
In selling industrial products, the use of salespeople is very important. However, according to t... more In selling industrial products, the use of salespeople is very important. However, according to the researcher's observation, information about the salesperson's functions in selling agricultural industrial inventory products is still rarely revealed. The researcher used one of the marketing communication mixes, namely personal selling, which has an explanation of the salesperson’s functions for this research. The researcher used qualitative research with descriptive type. The primary data is the results of the interview with informants. The researcher found information about the personal selling process and the salesperson's functions in selling agricultural industrial inventory products. The researcher found the core of the personal selling process at PT. Rumah Bio Indonesia is to present product knowledge and give a product testing and demonstration named “ Uji Demplot” , close the sales, and give the after-sales service especially in building communication and solvin...
Jurnal Komunikasi dan Bisnis, May 24, 2013
Jurnal Komunikasi dan Bisnis
Radio is one form of mass media that is quite easily accessible by anyone. The broadcast programs... more Radio is one form of mass media that is quite easily accessible by anyone. The broadcast programs owned by Radio Dangdut Indonesia are quite diverse. Radio Dangdut Indonesia believes that all its programs are prime time. However, there is one program that according to the author is quite unique, namely VOA GONDANGDIA which incidentally is an acronym for "Goyang Dangdut in Abroad". The practice of hegemony takes place very smoothly, as if the hegemonic group can enter and mingle with the hegemonic group and acculturation occurs as well as the common vision, mission, and needs in these two groups. Through text elements, the practice of cultural hegemony through text dimensions is carried out by VOA (Voice of America) in the Thanksgiving episode of VOA GONDANGDIA program. The hegemony stems from the choice of theme and the many uses of English terms and the atmosphere that is formed so that it can play the audience's theater of mind and form its own opinion about Thanksgi...
JURPIKAT (Jurnal Pengabdian Kepada Masyarakat), 2021
Pengabdian yang diselenggarakan pada tanggal 18 Desember 2020 ini bertujuan untuk membentuk pemah... more Pengabdian yang diselenggarakan pada tanggal 18 Desember 2020 ini bertujuan untuk membentuk pemahaman para pelajar SMU dan mahasiswa di wilayah Jakarta, Bogor, Depok, Tangerang, dan Bekasi (Jabodetabek) mengenai hoax dan hate speech sebagai fenomena di era digital yang semakin meningkat di masa pandemi COVID-19, serta memberikan pembekalan dalam berperilaku positif di media sosial untuk mencegah penyebaran konten negatif, sehingga terbentuk perilaku terbuka (overt behavior) yang tampak dari pelajar SMU dan mahasiswa. Metode kegiatan berupa penyuluhan berbentuk seminar daring (webinar) melalui Zoom Meeting dengan pemaparan materi dengan menggunakan presentasi dan video. Hasil dari pelaksanaan pengabdian ini adalah terbentuknya pengetahuan dan pemahaman para pelajar SMU dan mahasiswa mengenai dampak dari hoax dan hate speech dalam lingkungan masyarakat, sehingga dapat memproduksi, mendistribusikan, dan mengonsumsi informasi di media sosial dengan benar.
Pada era modern, setiap penyair memiliki kebebasan menampilkan puisi apapun menjadi suatu aksi pa... more Pada era modern, setiap penyair memiliki kebebasan menampilkan puisi apapun menjadi suatu aksi panggung. Bahkan puisi-puisi yang memuat kritik sosial sekalipun, selama puisi tersebut adalah karya yang baik, dan dapat dipertanggung-jawabkan secara originalitas. Namun, ungkapan perasaan penyair tak jarang sukar dipahami, dan gagal memperoleh simpati penonton. Pesan yang ditangkap oleh khalayak kerap menyimpang dari apa yang sejatinya diutarakan. Jika merujuk pada permasalahan ini, peneliti melihat, pentingnya kemampuan menguasai tahapan berbicara di depan umum (public speaking) sebagai sebuah hal yang harus dipertimbangkan oleh penyair ketika ia hendak mementaskan puisinya di hadapan publik. Penelitian ini dilakukan dengan menggunakan metode penelitian kualitatif deskriptif. Teknik pengumpulan data menggunakan metode observasi, wawancara mendalam, serta triangulasi. Analisis data dilakukan dengan menggunakan analisis Miles, dan Huberman yang terbagi atas pengumpulan data, serta inform...
KnE Social Sciences
The contributions of food street vendors (warung makan) especially from Tegal have greatly helped... more The contributions of food street vendors (warung makan) especially from Tegal have greatly helped new migrants in urban areas because they felt the migrants came from the same region. This is particularly noticeable from the adjustment mechanism in a new area. They usually are immigrants coming from outside Jakarta. They live in less feasible locations, such as at the riverside. The questions are “How did they found their self-concept as small and medium traders as a food vendor? What is its effect on the level of awareness of healthy clean living among them?” This paper reports on a surveyof food vendors in North Jakarta. The size of the sample was 73 traders selling along Jalan Yos Sudarso, North Jakarta. The results showed that entrepreneur self-concept proved to exert significant effect on healthy hygienic behavior among food street vendors in Jakarta with the effect of 44.9%, while 55.1% was affected by other factors. This study proposes using information technology to encourag...
KnE Social Sciences, Jun 13, 2017
The contributions of food street vendors (warung makan) especially from Tegal have greatly helped... more The contributions of food street vendors (warung makan) especially from Tegal have greatly helped new migrants in urban areas because they felt the migrants came from the same region. This is particularly noticeable from the adjustment mechanism in a new area. They usually are immigrants coming from outside Jakarta. They live in less feasible locations, such as at the riverside. The questions are "How did they found their self-concept as small and medium traders as a food vendor? What is its effect on the level of awareness of healthy clean living among them?" This paper reports on a survey of food vendors in North Jakarta. The size of the sample was 73 traders selling along Jalan Yos Sudarso, North Jakarta. The results showed that entrepreneur self-concept proved to exert significant effect on healthy hygienic behavior among food street vendors in Jakarta with the effect of 44.9%, while 55.1% was affected by other factors. This study proposes using information technology to encourage the street food vendors to maximise their income without ignoring healthy hygienic behavior.
Jurnal Komunikasi dan Bisnis, Nov 29, 2023
In selling industrial products, the use of salespeople is very important. However, according to t... more In selling industrial products, the use of salespeople is very important. However, according to the researcher's observation, information about the salesperson's functions in selling agricultural industrial inventory products is still rarely revealed. The researcher used one of the marketing communication mixes, namely personal selling, which has an explanation of the salesperson’s functions for this research. The researcher used qualitative research with descriptive type. The primary data is the results of the interview with informants. The researcher found information about the personal selling process and the salesperson's functions in selling agricultural industrial inventory products. The researcher found the core of the personal selling process at PT. Rumah Bio Indonesia is to present product knowledge and give a product testing and demonstration named “ Uji Demplot” , close the sales, and give the after-sales service especially in building communication and solvin...
Jurnal Komunikasi dan Bisnis, May 24, 2013
Jurnal Komunikasi dan Bisnis
Radio is one form of mass media that is quite easily accessible by anyone. The broadcast programs... more Radio is one form of mass media that is quite easily accessible by anyone. The broadcast programs owned by Radio Dangdut Indonesia are quite diverse. Radio Dangdut Indonesia believes that all its programs are prime time. However, there is one program that according to the author is quite unique, namely VOA GONDANGDIA which incidentally is an acronym for "Goyang Dangdut in Abroad". The practice of hegemony takes place very smoothly, as if the hegemonic group can enter and mingle with the hegemonic group and acculturation occurs as well as the common vision, mission, and needs in these two groups. Through text elements, the practice of cultural hegemony through text dimensions is carried out by VOA (Voice of America) in the Thanksgiving episode of VOA GONDANGDIA program. The hegemony stems from the choice of theme and the many uses of English terms and the atmosphere that is formed so that it can play the audience's theater of mind and form its own opinion about Thanksgi...
JURPIKAT (Jurnal Pengabdian Kepada Masyarakat), 2021
Pengabdian yang diselenggarakan pada tanggal 18 Desember 2020 ini bertujuan untuk membentuk pemah... more Pengabdian yang diselenggarakan pada tanggal 18 Desember 2020 ini bertujuan untuk membentuk pemahaman para pelajar SMU dan mahasiswa di wilayah Jakarta, Bogor, Depok, Tangerang, dan Bekasi (Jabodetabek) mengenai hoax dan hate speech sebagai fenomena di era digital yang semakin meningkat di masa pandemi COVID-19, serta memberikan pembekalan dalam berperilaku positif di media sosial untuk mencegah penyebaran konten negatif, sehingga terbentuk perilaku terbuka (overt behavior) yang tampak dari pelajar SMU dan mahasiswa. Metode kegiatan berupa penyuluhan berbentuk seminar daring (webinar) melalui Zoom Meeting dengan pemaparan materi dengan menggunakan presentasi dan video. Hasil dari pelaksanaan pengabdian ini adalah terbentuknya pengetahuan dan pemahaman para pelajar SMU dan mahasiswa mengenai dampak dari hoax dan hate speech dalam lingkungan masyarakat, sehingga dapat memproduksi, mendistribusikan, dan mengonsumsi informasi di media sosial dengan benar.
Pada era modern, setiap penyair memiliki kebebasan menampilkan puisi apapun menjadi suatu aksi pa... more Pada era modern, setiap penyair memiliki kebebasan menampilkan puisi apapun menjadi suatu aksi panggung. Bahkan puisi-puisi yang memuat kritik sosial sekalipun, selama puisi tersebut adalah karya yang baik, dan dapat dipertanggung-jawabkan secara originalitas. Namun, ungkapan perasaan penyair tak jarang sukar dipahami, dan gagal memperoleh simpati penonton. Pesan yang ditangkap oleh khalayak kerap menyimpang dari apa yang sejatinya diutarakan. Jika merujuk pada permasalahan ini, peneliti melihat, pentingnya kemampuan menguasai tahapan berbicara di depan umum (public speaking) sebagai sebuah hal yang harus dipertimbangkan oleh penyair ketika ia hendak mementaskan puisinya di hadapan publik. Penelitian ini dilakukan dengan menggunakan metode penelitian kualitatif deskriptif. Teknik pengumpulan data menggunakan metode observasi, wawancara mendalam, serta triangulasi. Analisis data dilakukan dengan menggunakan analisis Miles, dan Huberman yang terbagi atas pengumpulan data, serta inform...
KnE Social Sciences
The contributions of food street vendors (warung makan) especially from Tegal have greatly helped... more The contributions of food street vendors (warung makan) especially from Tegal have greatly helped new migrants in urban areas because they felt the migrants came from the same region. This is particularly noticeable from the adjustment mechanism in a new area. They usually are immigrants coming from outside Jakarta. They live in less feasible locations, such as at the riverside. The questions are “How did they found their self-concept as small and medium traders as a food vendor? What is its effect on the level of awareness of healthy clean living among them?” This paper reports on a surveyof food vendors in North Jakarta. The size of the sample was 73 traders selling along Jalan Yos Sudarso, North Jakarta. The results showed that entrepreneur self-concept proved to exert significant effect on healthy hygienic behavior among food street vendors in Jakarta with the effect of 44.9%, while 55.1% was affected by other factors. This study proposes using information technology to encourag...
KnE Social Sciences, Jun 13, 2017
The contributions of food street vendors (warung makan) especially from Tegal have greatly helped... more The contributions of food street vendors (warung makan) especially from Tegal have greatly helped new migrants in urban areas because they felt the migrants came from the same region. This is particularly noticeable from the adjustment mechanism in a new area. They usually are immigrants coming from outside Jakarta. They live in less feasible locations, such as at the riverside. The questions are "How did they found their self-concept as small and medium traders as a food vendor? What is its effect on the level of awareness of healthy clean living among them?" This paper reports on a survey of food vendors in North Jakarta. The size of the sample was 73 traders selling along Jalan Yos Sudarso, North Jakarta. The results showed that entrepreneur self-concept proved to exert significant effect on healthy hygienic behavior among food street vendors in Jakarta with the effect of 44.9%, while 55.1% was affected by other factors. This study proposes using information technology to encourage the street food vendors to maximise their income without ignoring healthy hygienic behavior.