Julie Masset | University of Namur (original) (raw)
Papers by Julie Masset
Tourism Management, May 31, 2024
Please be patient while the object screen loads. Changez de vue : Choisir un site UCL FUNDP FUSL... more Please be patient while the object screen loads. Changez de vue : Choisir un site UCL FUNDP FUSL FUCaM. ...
La recherche en management du tourisme, 2019
Journal of Travel Research, 2020
Even though research on tourist souvenirs is quite extensive, it fails to provide a holistic and ... more Even though research on tourist souvenirs is quite extensive, it fails to provide a holistic and in-depth perspective on their meanings and their evolution in time and space. Through a symbolic interactionist perspective, the current research aims at filling this gap. We conducted a longitudinal study combining interviews, projective techniques, and observations. Our findings provide a holistic and dynamic approach to tourist souvenirs’ meanings by emphasizing their temporal and spatial evolution through three processes. First, we suggest that decontextualization effects and the negative perceptions of some souvenirs may prevent them from entering home. Second, we consider the spatiality of souvenirs within different home areas depending on the meanings they hold for their owners. We also show that the souvenirs’ meaningfulness can also be reactivated over time. Third, we emphasize ways meaningless souvenirs may leave the home sphere. Finally, we discuss managerial suggestions and p...
Sustainability of Tourism: Cultural and Environmental Perspectives
This chapter aims to better understand tourists’ motivations to buy souvenirs while travelling or... more This chapter aims to better understand tourists’ motivations to buy souvenirs while travelling or vacationing as well as the meanings, values and symbols that underlie the consumption of such souvenirs. We only consider the material souvenirs, i.e., all the objects that have been purchased, received, or picked up from the destination. For this research goal, we conducted a qualitative interpretive study using in-depth interview, participant observation, and projective techniques. A total of nineteen Belgian informants have been interviewed and observed at home. Grounded theory, which consists in building a local theory through an inductive and logical process, has been used to analyse and interpret the data. Emerging findings provide a series of motives for buying and consuming material souvenirs, i.e., remembrance, extension of the vacation experience, decoration, functionality, exercising an economic power, and gift-giving. The analysis of related meanings leads to a new typology of four types of souvenirs, i.e., the symbolic souvenir, the hedonistic souvenir, the utilitarian souvenir, and the souvenir as a gift. Finally, we propose managerial actions to makers and retailers of tourist souvenirs.
Advances in Culture, Tourism and Hospitality Research, 2014
Abstract This chapter offers a deeper understanding of the symbols and meanings attached to touri... more Abstract This chapter offers a deeper understanding of the symbols and meanings attached to tourists’ special possessions as well as of the functions they fulfill in contemporary consumption. Nineteen informants have been interviewed and observed at home in a naturalistic interpretive perspective. Interview transcripts, field notes, and pictorial material were analyzed and interpreted through the grounded theory approach. This results in a new typology of symbolic souvenirs including touristic trinkets, destination stereotypes, paper mementoes, and picked-up objects. Such a typology relates to four major functions souvenirs may fulfill in terms of meanings and identity construction, that is, categorization, self-expression, connectedness, and self-creation.
International Journal of Culture, Tourism and Hospitality Research, 2014
Purpose – Tourists' special possessions are under-studied in consumer research despite their ... more Purpose – Tourists' special possessions are under-studied in consumer research despite their importance in self-identity development. Furthermore, extant studies about tourist souvenirs fail in providing an extensive and in-depth view of souvenirs, and in exploring both their functional and symbolic dimensions. This paper aims to better and deeply understand the symbols and meanings attached to tourist souvenirs as well as the functions they fulfil in contemporary consumption. Design/methodology/approach – A naturalistic interpretive approach has been privileged. A total of 19 informants have been interviewed and observed at home in a triangulation perspective. Interview transcripts, field notes, and pictorial material were analyzed and interpreted through the grounded theory approach. Findings – A new typology of four types of symbolic souvenirs including touristic trinkets, destination stereotypes, paper mementoes, and picked-up objects is developed. The typology is grounded o...
Journal of Business Research, 2022
Tourism Management, May 31, 2024
Please be patient while the object screen loads. Changez de vue : Choisir un site UCL FUNDP FUSL... more Please be patient while the object screen loads. Changez de vue : Choisir un site UCL FUNDP FUSL FUCaM. ...
La recherche en management du tourisme, 2019
Journal of Travel Research, 2020
Even though research on tourist souvenirs is quite extensive, it fails to provide a holistic and ... more Even though research on tourist souvenirs is quite extensive, it fails to provide a holistic and in-depth perspective on their meanings and their evolution in time and space. Through a symbolic interactionist perspective, the current research aims at filling this gap. We conducted a longitudinal study combining interviews, projective techniques, and observations. Our findings provide a holistic and dynamic approach to tourist souvenirs’ meanings by emphasizing their temporal and spatial evolution through three processes. First, we suggest that decontextualization effects and the negative perceptions of some souvenirs may prevent them from entering home. Second, we consider the spatiality of souvenirs within different home areas depending on the meanings they hold for their owners. We also show that the souvenirs’ meaningfulness can also be reactivated over time. Third, we emphasize ways meaningless souvenirs may leave the home sphere. Finally, we discuss managerial suggestions and p...
Sustainability of Tourism: Cultural and Environmental Perspectives
This chapter aims to better understand tourists’ motivations to buy souvenirs while travelling or... more This chapter aims to better understand tourists’ motivations to buy souvenirs while travelling or vacationing as well as the meanings, values and symbols that underlie the consumption of such souvenirs. We only consider the material souvenirs, i.e., all the objects that have been purchased, received, or picked up from the destination. For this research goal, we conducted a qualitative interpretive study using in-depth interview, participant observation, and projective techniques. A total of nineteen Belgian informants have been interviewed and observed at home. Grounded theory, which consists in building a local theory through an inductive and logical process, has been used to analyse and interpret the data. Emerging findings provide a series of motives for buying and consuming material souvenirs, i.e., remembrance, extension of the vacation experience, decoration, functionality, exercising an economic power, and gift-giving. The analysis of related meanings leads to a new typology of four types of souvenirs, i.e., the symbolic souvenir, the hedonistic souvenir, the utilitarian souvenir, and the souvenir as a gift. Finally, we propose managerial actions to makers and retailers of tourist souvenirs.
Advances in Culture, Tourism and Hospitality Research, 2014
Abstract This chapter offers a deeper understanding of the symbols and meanings attached to touri... more Abstract This chapter offers a deeper understanding of the symbols and meanings attached to tourists’ special possessions as well as of the functions they fulfill in contemporary consumption. Nineteen informants have been interviewed and observed at home in a naturalistic interpretive perspective. Interview transcripts, field notes, and pictorial material were analyzed and interpreted through the grounded theory approach. This results in a new typology of symbolic souvenirs including touristic trinkets, destination stereotypes, paper mementoes, and picked-up objects. Such a typology relates to four major functions souvenirs may fulfill in terms of meanings and identity construction, that is, categorization, self-expression, connectedness, and self-creation.
International Journal of Culture, Tourism and Hospitality Research, 2014
Purpose – Tourists' special possessions are under-studied in consumer research despite their ... more Purpose – Tourists' special possessions are under-studied in consumer research despite their importance in self-identity development. Furthermore, extant studies about tourist souvenirs fail in providing an extensive and in-depth view of souvenirs, and in exploring both their functional and symbolic dimensions. This paper aims to better and deeply understand the symbols and meanings attached to tourist souvenirs as well as the functions they fulfil in contemporary consumption. Design/methodology/approach – A naturalistic interpretive approach has been privileged. A total of 19 informants have been interviewed and observed at home in a triangulation perspective. Interview transcripts, field notes, and pictorial material were analyzed and interpreted through the grounded theory approach. Findings – A new typology of four types of symbolic souvenirs including touristic trinkets, destination stereotypes, paper mementoes, and picked-up objects is developed. The typology is grounded o...
Journal of Business Research, 2022
in Tourists' Behaviors and Evaluations (Advances in Culture, Tourism and Hospitality Research), eds. Arch G. Woodside and Metin Kozak, Volume 9, 2014
in Sustainability of tourism: Cultural and environmental perspectives, eds. Metin Kozak and Nazmi Kozak, 2011
This chapter aims to better understand tourists’ motivations to buy souvenirs while travelling or... more This chapter aims to better understand tourists’ motivations to buy souvenirs while travelling or vacationing as well as the meanings, values and symbols that underlie the consumption of such souvenirs. We only consider the material souvenirs, i.e., all the objects that have been purchased, received, or picked up from the destination. For this research goal, we conducted a qualitative interpretive study using in-depth interview, participant observation, and projective techniques. A total of nineteen Belgian informants have been interviewed and observed at home. Grounded theory, which consists in building a local theory through an inductive and logical process, has been used to analyse and interpret the data. Emerging findings provide a series of motives for buying and consuming material souvenirs, i.e., remembrance, extension of the vacation experience, decoration, functionality, exercising an economic power, and gift-giving. The analysis of related meanings leads to a new typology of four types of souvenirs, i.e., the symbolic souvenir, the hedonistic souvenir, the utilitarian souvenir, and the souvenir as a gift. Finally, we propose managerial actions to makers and retailers of tourist souvenirs.
dans Le touriste consommateur : Comprendre les comportements pour améliorer son efficacité marketing, sous la direction d’Alain Decrop, 2010