WANG, Yan （王彥） | Nanyang Technological University (original) (raw)
Videos by WANG, Yan （王彥）
“具有情感力、审美力、创造力的优秀主持人是一定不会被替代的。”——王彦、苏家兴（2020.12）。〈人工智能主播的兴起对播音主持专业教育的影响〉。“献给人民的声音：第三届播音主持·媒体语言西湖论... more “具有情感力、审美力、创造力的优秀主持人是一定不会被替代的。”——王彦、苏家兴（2020.12）。〈人工智能主播的兴起对播音主持专业教育的影响〉。“献给人民的声音：第三届播音主持·媒体语言西湖论坛”论文。中国，杭州。
5 views
Conference Presentations by WANG, Yan （王彥）
SHS Web of Conferences i-COME'16, 2017
Loss of identity is a leading cause of terrorism and a common bewilderment of Mainland China and ... more Loss of identity is a leading cause of terrorism and a common bewilderment of Mainland China and Taiwan. Cutting into the research by the news representation of Chinese terrorism incidents, this paper discusses a special identity issue in a special identity history. This paper adopts mixed methods, which are constructed by content analysis, framing discourses and frequency statistics. 111 pieces of related news are selected and doubly-coded into both "identity package" and "news framing". The results show that the news representations interconnect with the coexisting identity and confrontation between Mainland China and Taiwan.
Publications by WANG, Yan （王彥）
《新闻界》, Nov 2023
Reminiscing the Full Story of My Research Experiences on “News (Media) Framing”: An Autobiographi... more Reminiscing the Full Story of My Research Experiences on “News (Media) Framing”: An Autobiographical approach (1991-2002)
遥想从事“新闻（媒介）框架研究”的始末：生命故事的自述与追忆（1991—2002）
Abstract: Based on the author’s first-person writing method, this article traces how the dual identities of“aca demic”and“personal”identification related to the rise and fall of news ( media ) framing research in Taiwan in those years.The style of this article’s writing may not be in line with the prevailing academic requirements, it still echoes “the autobiographical turn”popular in the modern social sciences, emphasizing how the life experiences of any storyteller (including the author of this article) can be represented by life accounts of the self, thus showing how the (academic) life journey from the past to the present changes. The author believes that the news (media) framing research, which was widely valued by communication scholars in the era of 1990~2010, has gradually lost its heyday due to the impact of social changes, and it is necessary to find different research approaches from the past.
摘要：本文系以第一人称书写方式追溯作者如何在上世纪九零年代从事“新闻（媒介）框架”研究，其内容聚焦于以“学术”与“个人”认同之双重身份，详述其当年在中国台湾的兴衰隆替。此一写作方式或与时下盛行的学术文章要求不尽相合，但仍呼应了社会科学“向自传式方法转向”（the autobiographical turn）的后起思潮，强调任何说故事者（包括本文作者）得以自我“生命讲述”（life accounts）方式来表征特定时空之（学术）生活经验，由此显示从过去到现在的人生旅程如何变化。作者认为，曾在 1990—2010 年间广受传播学者重视的“新闻（媒介）框架”研究面临社会情境的变化，现已逐渐失去风采而需改弦易辙地找到与前不同的研究途径。
Keywords: news ( media ) framing, Taiwan communication study, life stories, narrative self
关键词：新闻（媒介）框架、台湾传播研究、生命故事、叙事自我
Journal of Zhejiang University (Humanities and Social Sciences) [浙江大学学报（人文社会科学版）], 2022
To Frame the Framing Research:Three-decade “Fractured Paradigm” and Four-decade “Ferment in the F... more To Frame the Framing Research:Three-decade “Fractured Paradigm” and Four-decade “Ferment in the Field”
Wang Yan
Abstract：When the framing research and communication disciplines crossed, a hidden phenomenon of research framing occurs, which is difficult to detect. In response to the “traveling theory” pioneered by Said, this paper formulates the “origin” involving three stages from the “pan” framing concept （1955-1977）, “narrow” media framing effects （1978-1999）, to the “pan” off-online media coverage frames (2000-), throughout which to enrich the schema of “a distance traversed”, “a set of conditions for acceptance or rejections”, and “a finally transformed (incorporated) idea”, as well as aims at constructing a sharp model for promoting conventional theories to transgressive ones based on the perspectives of journals, readers, and times to frame its trans-field travel.
It has been four decades since the Journal of Communication (JoC) launched the special issue series “Ferment in the Field” in 1983. Three decades ago, the second issue organized and published the first global meta-theory media framing research article, “Framing: Toward clarification of a fractured paradigm” (“Framing”) (Entman, 1993), which establishes the “Four functions/positions” media frame theory 1.0 and discovers the logical starting milestone of meta-theory for framing research.
To shed light on a theoretical avenue at the historical moment, this paper focuses on both close text reading and comprehensive literature inquiry methodology, as well as attempts to revisit the article “Framing” and JoC. By charting its much-awaited chronology, the paper indicates that it is the research’s perspective that frames the research question, perspective depth and beyond. Moreover, the publishing platform can affect the journal papers deeply with a reframed effect via readers’ reading comprehension.
Very few studies have applied the proper frame of “Framing”, on the contrary, mostly involving misunderstandings. Different from the pessimistic reader frames, such as “Framing is dead” and “paradigm is fractured”, the mainstream frame of the article “Framing” is like a positive “discipline revitalization principle”. The term “fractured” referred to in the article “Framing” is a general crisis of the unknown state of all social sciences, especially communication studies. To provide the corresponding solution, it is strongly recommended to polish the framing theory into a “master theory”, by which the communication field can be incorporated into a “master discipline”. However, due to the lack of abstracts in the article “Framing” and loss of the leading title for all the special issue series from JoC, dyslexia occurs, in which the criticism object is misread from the communication discipline into the framing theory.
Besides, the “discipline revitalization principle” in the article “Framing” is framed by JoC. The articulation “fractured paradigm” between the lines is indeed a response to the ghost of “Berelson’s lament” since 1959, which argues that the state of communication is withering away under the verge of dissolution for many years. Such matters as its own “fractured” propositions are concerned by the totally four special issue series “Ferment in the Field” since 1983, including the lack of a universal communication paradigm, unwillingness of the communication scholarship to influence the practice field, lack of the core knowledge, fracture of the research objects and methods. Thus, institutional and scholarly legitimacy remains a chimera in this field.
From previous literature, especially the Chinese framing research, this paper learned: To research is to frame by framing the specific academic field, and the researchers ought to advance with the local frame and times frame. At the communication community in China, the first media framing research work proposed Media Frame Theory 2.0, extending the connotation of the frame to the “high-middle-low” three-level structure by Kuojen Tsang in 1999. Then, the initial recognition of the “fractured paradigm” is due to the introduction of the inaugural issue of Journal of Communication & Society by Zhongdang Pan in 2006. Next, the rise of the Asian and especially the Chinese communication community was marked by Joseph Man Chan as the first elected Chinese Fellow in 2014, and Ang Peng Hwa as the first Asian to be elected President of the International Communication Association for 2016/17. Last but not the least, Jack Linchuan Qiu, has become the first Chinese Associate Editor of JoC since its inception after appointment as the co-editor of the fourth special issue “Ferments in the Fields” (2018), and represented JoC to re-invite Entman to think over the past, present and future of the framing theory in the era of digital technology.
In the current global anti-epidemic times, the three times revision of the framing interaction “cascading model”(Entman, 2004, 2012; Entman & Usher, 2018) has been constructed before Covid-19, too “Americanized” to adapt to the Chinese local context. Hence, we needs to go beyond Entman and combine the 1.0 and 2.0 version theoretical construction to propose a newly Media Framing Theory 3.0 in an off-online media coverage framework field based on the three general elements, including “text frame”, “interpersonal vs. human-machine interacting frame” and “Entman’s four positions media frame 1.0”. As a result, in the media convergence vein, the framing function of communicator and news distribution has achieved abundantly explanatory information and promotes the “Ferment in the Field” of the framing research to match the “Ferment in the World” of times, thus inevitably leading to the organic cycle of the framing theory as a classical paradigm of a “traveling theory”.
Key words： framing research; Entman; "fractured paradigm"; Journal of Communication; "Ferment in the Field"; Media Frame Theory 3.0
框架研究的框架化——“破碎的范式”三十年与“领域的躁动”四十年
王彦
摘要：框架研究与传播学科的领域交叉隐藏着难以察觉的研究框架化现象。四十年前，为回应“贝雷尔森的挽歌”所触发的传播研究“领域破碎”之自我质疑，《国际传播学刊》启动“领域的躁动”专刊以重构学科边界。十年后，受期刊框架的影响，恩特曼构建了1.0版“四功能/位置”框架理论模型，试图成就“大师型理论”以提升传播学科为“大师型学科”，却在三十年间遭遇“悲观的读者”框架尤其是“破碎的范式”误读。随后，臧国仁基于“高—中—低”三层次框架构建了2.0版“共构模型”，而在此基础上精简的媒介框架理论3.0“新共构模型”提升了平台、分发、事件三方的解释力。由此，研究“领域的躁动”得以匹配“世界的躁动”，经典理论在有机循环中也实现了范式的超越。
关键词 ： 框架研究, 恩特曼, “破碎的范式”, 《国际传播学刊》, “领域的躁动”, 媒介框架理论3.0
Journal of Zhejiang Vocational Academy of Art（浙江艺术职业学院学报）, 2021
政论文如何播？播政论文如何教？是中国播音百年历史以来数代人孜孜求问的谜题。
Journal of Zhejiang Vocational Acadey of Art（浙江艺术职业学院学报）, 2019
"教舞吧！它会让你不朽。"
China Journalism and Communication Journal（in Chinese: 《中国新闻传播研究》), 2020
理想的手语节目致胜关键在于寻找集职业性、规范性、可接近性于一身的聋人手语主播。
Chinese Culture and Communication Studies (in Chinese: 《中华文化与传播研究》）, 2020
多维度化，去地理化，全球化……地缘政治学紧跟时代努力寻求理论的超越。
Journal of Zhejiang University (Humanities and Social Science) (in Chinese: 《浙江大學學報(人文社會科學版)》), 2017
This paper won 2nd Top Research Prize of Fundamental Theory for the 20th Zhejiang Provincial Phil... more This paper won 2nd Top Research Prize of Fundamental Theory for the 20th Zhejiang Provincial Philosophy and Social Sciences Award, 2019; Full-text-reproduced 4 times, including Xinhua Digest; Information Center For Social Science Of Renmin University of China (RUC) on “Journalist & Communication; Zhejiang Provincial Philosophy and Social Sciences Planning Project: A Collection of Essays(2015-2019); Transdisciplinary theory and critique(OL) （本文获浙江省第二十届哲学社会科学基础理论研究优秀成果奖二等奖（2019），先后全文转载于《中国人民大学报刊复印资料(新闻传播学)》（2018.02）、《新华文摘(数字版)》（2018.05）、《浙江省哲学社会科学规划课题论文选编（2015-2019）》（2020）、《跨学科理论与批评（数字版）》[2018.08.03]。）
A Silent Paradigm: Mapping the Spatio-temporal Contours of the Six-decade Framing Theory
【Abstract】 The Framing Theory constitutes a topic of active research with a relatively long-standing effort, which looks back upon a 60 year history from 1955 when the eminent anthropologist, Bateson, proposed, for the first time, the concept ′′Frame′" in his path breaking study ′′A Theory of Play and Fantasy,′ to 2015 when the present study was still in its infancy. However, the theory lacked an entry within the indexes of most textbooks till 1974 when Goffmans work on Frame Analysis: An Essay on the Organization of Experience began to gain prominence as a canonical book in relevant studies, which, from social science circlesvantage point of official history in the present, is the generally recognized launch pad for the Framing Theory.
The landscape of the Framing Theory has seen a number of significant changes with regards to how ′′framing′′ is perceived by communication academics over the past 60 years and a narrowing down process is said to exist where the definition moved away from the "broad" sense to the ′′narrow′′ sense. Broadly, the term ′′framing′′ comprises a set of concepts ranging from nature phenomena unaffected by human activities, psychological principles and subjective processes underpinning both individual and organizational events, to explanatory strategies favored by social organizations in certain contexts, while the term, if narrowly defined, can also be stated in terms of distinct media effect frames articulated and emphasized in a strand of communication scholarship. In effect, media effect framing has a strong presence as a fertile source of new perspectives and substantial contributions in the contemporary culture of framing theory, leading to writings on relevant strategies being well G presented across scholarly publications. On the contrary, few studies have been carried out with the primary aim of exploring non media effect framing, to the best of our knowledge.
To shed light through a theoretical avenue on the mysterious silence regarding Bateson who actually led the way in the development of the Framing Theory, this paper, drawing on both original document analysis and secondary data analysis, attempts to follow the mainstream logic of the Framing Theory and to provide correspondingly an outline of its development. By charting its much awaited chronology, the paper identifies and labels three stages alongside the general theme including prehistory stage(1955 1973),sociological redirection stage (1974 )as well as communication studies redirection stage (1990s),with particularly close attention paid to the silence on′′non media effect framework,′′′′non mass media framework′′ and ′′cultural framework′′ behind the evolution of the Theory.
While Bateson's work breaks new ground as his conception of "framework" "meta communication" and "relational communication" represents a pioneering attempt harnessing the literature pertaining to the Framing Theory, the silence on Bateson can be justified for several reasons. Such matters as his own interdisciplinary identity, lack of middle range theory contributions and spatiotemporal context of′ ′effect being the primary concern′′ will profitably be taken on board by this paper. To be specific, firstly, as an interdisciplinary scholar, Bateson often concerned himself with borderline topics. Besides, Bateson inspired scholars to ask various types of questions about the Framing Theory, although his work provided an incomplete, albeit informative, picture about the middle range theory. This literature still has a long way to go. The third point to note is the fact that mass media academic communities with deep seated respect for effect have not been very satisfied with his explanation on account of Bateson single minded focus on interpersonal communication.
As for the silence related to "non media effect framework", "non mass media framework" and "cultural framework", such dismal state might largely because of the present academic atmosphere that underscores the importance of effect and overstates the middle range theory. Scholars are obsessed with empirical studies which have overshadowed the equally important theoretical issues. Few of them see or even care about cultural and non-media communication (non-media communication in particular), thus inevitably lose some important information that merits special attention. As a result, both economists and psychologists have made abundant achievements by expanding upon the groundwork laid in the Framing Theory under the respective rubrics of "Prospect Theory" and "Priming Effect", but when it comes to the communication field, the research picture looks rather bleak given the woeful dearth of relevant literature.
To provide new communication related material of the Framing theory, the paper believes the way forward might be the resort to constructivism approaches that underlie general human communication research. In this vein, this paper, without losing track of the unresisted allure of real situations and local cultures to scholars, proposes the embedment of framework into
culture and the substitution of three-dimensional research arena in place of the "media audience" binary linear model. At the microscopic level, the paper looks at the issue in the light of cultural norms and tries to be more sensitive, attentive and responsive to the differences among jurisdictions within various spatiotemporal contexts. At the mesoscopic level, the paper, using "field" as the basic unit, proceeds to depict, exploit and analyze the changing landscape on the part of both distinct frames and silent frames within the same spatiotemporal context. At the microscopic level, this paper ventures across the border to avail itself of the insights from neuroscience and media psychology in an effort to elucidate the resonance and the follow Gup diffusion between the exterior framing and the cognitive patterns of human brains.
【摘 要】自1955年人类学家 Bateson提出框架概念至今，框架研究已有六十年。然而，现有框架理论正史的叙事起点并非1955年 Bateson所撰«一个关于游戏与幻想的理论»一文，而是1974年 Gofman 的 «框 架 分 析 :经 验 组 织 论 »一 书。Bateson 之所以被忽 略，与他的跨学科身份、缺乏中层理论贡献以及“效 果为王”的主流学科话语不无关系。也正因效果为王的传播史观,框架研究的传播学者更倚重大众传播 (尤其是效果)层面的“窄框架”应用研究，这使原本包罗非媒介效果框架、非大众传播框架和文化框架的 “泛框架”陷入集体沉默。相比传统的“媒体—受众”二元线性模式,在宏观层面以文化规范为变量、在中观 层面以场域为单位、在微观层面以媒介心理学为取径的三维框架研究模式更契合当代复杂的传播生态。
Citation：【Wang. Y. (2017). “A Silent Paradigm: Mapping the Spatio-temporal Contours of the Six-decade Framing Theory”. Journal of Zhejiang University (Humanities and Social Science), 47(6): 197-215. 】
China Television (in Chinese:《中國電視》), 2007
South China Television Journal (in Chinese:《南方電視學刊》), 2015
电视媒体仍然是视听障碍受众最倚重的专业信源。
Journal of Zhejiang University of Technology (Social Science) (in Chinese:《浙江工業大學學報（社會科學版）》, 2013
Reality Problems and Coping Strategies of Micro-blog Opinion : The micro-blog communication chara... more Reality Problems and Coping Strategies of Micro-blog Opinion : The micro-blog communication characteristics and opinion function fit well with the real needs of China in the transition period. This paper,starting from the perspective of media sociology, looks into the connotation,characteristics and mode of micro-blog opinion,analyzes the three levels of public opinion production mode of“micro-blog opinion fermentation -traditional media follow-up - government institution responding”,and studies the problem of violence,rumors,crisis at this stage of the existence of micro-blog. In order to promote the development of micro-blog public opinion, the paper proposes coping strategies of establishing deliberative democracy system,strengthening the third level communication,and improving the public media literacy.
Chinese Social Sciences Today (in Chinese:《中国社会科学报》), 2014
媒介是桥，还是墙？
Ming Pao Website (in Chinese:《明報》), 2017
Zhijiang Youth Academy Website (in Chinese: 之江青年学社), 2020
文化框架是新闻业的集体镇石。
（Journal of Zhejiang University of Technology (Social Sciences) (in Chinese:《 浙江工业大学学报（社会科学版）》））, 2020
抗击新冠疫情的蝴蝶效应，倒逼“催熟”了线上课堂成为远距离教学天然实验场。 On "interpersonal v.s. human-machine" interactive teaching ... more 抗击新冠疫情的蝴蝶效应，倒逼“催熟”了线上课堂成为远距离教学天然实验场。
On "interpersonal v.s. human-machine" interactive teaching method of TCFL under Covid-19 pandemic）：The Covid-19 pandemic made a natural experimental field for online teaching. Based on the classroom field action research of teaching Chinese as a foreign language, this paper compares the teaching process and effect of teachers and foreign students, online and offline mode, and finds that the single online teaching mode wihich is "hot" by the epidemic is not mature enough. From the three aspects of online and offline relay, in class and extracurricular cooperation, and building a community of great love, this paper proposes to explore the "interpersonal v. s. human-machine" online and offline hybrid teaching method in the post eoidemic era.
Humanities Daily (in Chinese: 日新人文), 2020
应对新冠肺炎疫情引发的国际交通管制，留学生“高级汉语”课怎样开展远距离教学？
Education (in Chinese:《教育學》), 2014
最容易被上得枯燥乏味、晦涩难懂的“研方”课，为何能够场场爆满，“上得幸福”？
Shanghai Journalism Review (in Chinese: 《新闻记者》), 2015
全文转载自《华人传播研究与教育的叙事转向》（王彦，2015）。转载已获《中国传媒报告》授权。
Shanghai Journalism Review (in Chinese: 《新闻记者》), 2015
全文转载自《华人传播研究与教育的叙事转向》（王彦，2015）。转载已获《中国传媒报告》授权。
“具有情感力、审美力、创造力的优秀主持人是一定不会被替代的。”——王彦、苏家兴（2020.12）。〈人工智能主播的兴起对播音主持专业教育的影响〉。“献给人民的声音：第三届播音主持·媒体语言西湖论... more “具有情感力、审美力、创造力的优秀主持人是一定不会被替代的。”——王彦、苏家兴（2020.12）。〈人工智能主播的兴起对播音主持专业教育的影响〉。“献给人民的声音：第三届播音主持·媒体语言西湖论坛”论文。中国，杭州。
5 views
SHS Web of Conferences i-COME'16, 2017
Loss of identity is a leading cause of terrorism and a common bewilderment of Mainland China and ... more Loss of identity is a leading cause of terrorism and a common bewilderment of Mainland China and Taiwan. Cutting into the research by the news representation of Chinese terrorism incidents, this paper discusses a special identity issue in a special identity history. This paper adopts mixed methods, which are constructed by content analysis, framing discourses and frequency statistics. 111 pieces of related news are selected and doubly-coded into both "identity package" and "news framing". The results show that the news representations interconnect with the coexisting identity and confrontation between Mainland China and Taiwan.
《新闻界》, Nov 2023
Reminiscing the Full Story of My Research Experiences on “News (Media) Framing”: An Autobiographi... more Reminiscing the Full Story of My Research Experiences on “News (Media) Framing”: An Autobiographical approach (1991-2002)
遥想从事“新闻（媒介）框架研究”的始末：生命故事的自述与追忆（1991—2002）
Abstract: Based on the author’s first-person writing method, this article traces how the dual identities of“aca demic”and“personal”identification related to the rise and fall of news ( media ) framing research in Taiwan in those years.The style of this article’s writing may not be in line with the prevailing academic requirements, it still echoes “the autobiographical turn”popular in the modern social sciences, emphasizing how the life experiences of any storyteller (including the author of this article) can be represented by life accounts of the self, thus showing how the (academic) life journey from the past to the present changes. The author believes that the news (media) framing research, which was widely valued by communication scholars in the era of 1990~2010, has gradually lost its heyday due to the impact of social changes, and it is necessary to find different research approaches from the past.
摘要：本文系以第一人称书写方式追溯作者如何在上世纪九零年代从事“新闻（媒介）框架”研究，其内容聚焦于以“学术”与“个人”认同之双重身份，详述其当年在中国台湾的兴衰隆替。此一写作方式或与时下盛行的学术文章要求不尽相合，但仍呼应了社会科学“向自传式方法转向”（the autobiographical turn）的后起思潮，强调任何说故事者（包括本文作者）得以自我“生命讲述”（life accounts）方式来表征特定时空之（学术）生活经验，由此显示从过去到现在的人生旅程如何变化。作者认为，曾在 1990—2010 年间广受传播学者重视的“新闻（媒介）框架”研究面临社会情境的变化，现已逐渐失去风采而需改弦易辙地找到与前不同的研究途径。
Keywords: news ( media ) framing, Taiwan communication study, life stories, narrative self
关键词：新闻（媒介）框架、台湾传播研究、生命故事、叙事自我
Journal of Zhejiang University (Humanities and Social Sciences) [浙江大学学报（人文社会科学版）], 2022
To Frame the Framing Research:Three-decade “Fractured Paradigm” and Four-decade “Ferment in the F... more To Frame the Framing Research:Three-decade “Fractured Paradigm” and Four-decade “Ferment in the Field”
Wang Yan
Abstract：When the framing research and communication disciplines crossed, a hidden phenomenon of research framing occurs, which is difficult to detect. In response to the “traveling theory” pioneered by Said, this paper formulates the “origin” involving three stages from the “pan” framing concept （1955-1977）, “narrow” media framing effects （1978-1999）, to the “pan” off-online media coverage frames (2000-), throughout which to enrich the schema of “a distance traversed”, “a set of conditions for acceptance or rejections”, and “a finally transformed (incorporated) idea”, as well as aims at constructing a sharp model for promoting conventional theories to transgressive ones based on the perspectives of journals, readers, and times to frame its trans-field travel.
It has been four decades since the Journal of Communication (JoC) launched the special issue series “Ferment in the Field” in 1983. Three decades ago, the second issue organized and published the first global meta-theory media framing research article, “Framing: Toward clarification of a fractured paradigm” (“Framing”) (Entman, 1993), which establishes the “Four functions/positions” media frame theory 1.0 and discovers the logical starting milestone of meta-theory for framing research.
To shed light on a theoretical avenue at the historical moment, this paper focuses on both close text reading and comprehensive literature inquiry methodology, as well as attempts to revisit the article “Framing” and JoC. By charting its much-awaited chronology, the paper indicates that it is the research’s perspective that frames the research question, perspective depth and beyond. Moreover, the publishing platform can affect the journal papers deeply with a reframed effect via readers’ reading comprehension.
Very few studies have applied the proper frame of “Framing”, on the contrary, mostly involving misunderstandings. Different from the pessimistic reader frames, such as “Framing is dead” and “paradigm is fractured”, the mainstream frame of the article “Framing” is like a positive “discipline revitalization principle”. The term “fractured” referred to in the article “Framing” is a general crisis of the unknown state of all social sciences, especially communication studies. To provide the corresponding solution, it is strongly recommended to polish the framing theory into a “master theory”, by which the communication field can be incorporated into a “master discipline”. However, due to the lack of abstracts in the article “Framing” and loss of the leading title for all the special issue series from JoC, dyslexia occurs, in which the criticism object is misread from the communication discipline into the framing theory.
Besides, the “discipline revitalization principle” in the article “Framing” is framed by JoC. The articulation “fractured paradigm” between the lines is indeed a response to the ghost of “Berelson’s lament” since 1959, which argues that the state of communication is withering away under the verge of dissolution for many years. Such matters as its own “fractured” propositions are concerned by the totally four special issue series “Ferment in the Field” since 1983, including the lack of a universal communication paradigm, unwillingness of the communication scholarship to influence the practice field, lack of the core knowledge, fracture of the research objects and methods. Thus, institutional and scholarly legitimacy remains a chimera in this field.
From previous literature, especially the Chinese framing research, this paper learned: To research is to frame by framing the specific academic field, and the researchers ought to advance with the local frame and times frame. At the communication community in China, the first media framing research work proposed Media Frame Theory 2.0, extending the connotation of the frame to the “high-middle-low” three-level structure by Kuojen Tsang in 1999. Then, the initial recognition of the “fractured paradigm” is due to the introduction of the inaugural issue of Journal of Communication & Society by Zhongdang Pan in 2006. Next, the rise of the Asian and especially the Chinese communication community was marked by Joseph Man Chan as the first elected Chinese Fellow in 2014, and Ang Peng Hwa as the first Asian to be elected President of the International Communication Association for 2016/17. Last but not the least, Jack Linchuan Qiu, has become the first Chinese Associate Editor of JoC since its inception after appointment as the co-editor of the fourth special issue “Ferments in the Fields” (2018), and represented JoC to re-invite Entman to think over the past, present and future of the framing theory in the era of digital technology.
In the current global anti-epidemic times, the three times revision of the framing interaction “cascading model”(Entman, 2004, 2012; Entman & Usher, 2018) has been constructed before Covid-19, too “Americanized” to adapt to the Chinese local context. Hence, we needs to go beyond Entman and combine the 1.0 and 2.0 version theoretical construction to propose a newly Media Framing Theory 3.0 in an off-online media coverage framework field based on the three general elements, including “text frame”, “interpersonal vs. human-machine interacting frame” and “Entman’s four positions media frame 1.0”. As a result, in the media convergence vein, the framing function of communicator and news distribution has achieved abundantly explanatory information and promotes the “Ferment in the Field” of the framing research to match the “Ferment in the World” of times, thus inevitably leading to the organic cycle of the framing theory as a classical paradigm of a “traveling theory”.
Key words： framing research; Entman; "fractured paradigm"; Journal of Communication; "Ferment in the Field"; Media Frame Theory 3.0
框架研究的框架化——“破碎的范式”三十年与“领域的躁动”四十年
王彦
摘要：框架研究与传播学科的领域交叉隐藏着难以察觉的研究框架化现象。四十年前，为回应“贝雷尔森的挽歌”所触发的传播研究“领域破碎”之自我质疑，《国际传播学刊》启动“领域的躁动”专刊以重构学科边界。十年后，受期刊框架的影响，恩特曼构建了1.0版“四功能/位置”框架理论模型，试图成就“大师型理论”以提升传播学科为“大师型学科”，却在三十年间遭遇“悲观的读者”框架尤其是“破碎的范式”误读。随后，臧国仁基于“高—中—低”三层次框架构建了2.0版“共构模型”，而在此基础上精简的媒介框架理论3.0“新共构模型”提升了平台、分发、事件三方的解释力。由此，研究“领域的躁动”得以匹配“世界的躁动”，经典理论在有机循环中也实现了范式的超越。
关键词 ： 框架研究, 恩特曼, “破碎的范式”, 《国际传播学刊》, “领域的躁动”, 媒介框架理论3.0
Journal of Zhejiang Vocational Academy of Art（浙江艺术职业学院学报）, 2021
政论文如何播？播政论文如何教？是中国播音百年历史以来数代人孜孜求问的谜题。
Journal of Zhejiang Vocational Acadey of Art（浙江艺术职业学院学报）, 2019
"教舞吧！它会让你不朽。"
China Journalism and Communication Journal（in Chinese: 《中国新闻传播研究》), 2020
理想的手语节目致胜关键在于寻找集职业性、规范性、可接近性于一身的聋人手语主播。
Chinese Culture and Communication Studies (in Chinese: 《中华文化与传播研究》）, 2020
多维度化，去地理化，全球化……地缘政治学紧跟时代努力寻求理论的超越。
Journal of Zhejiang University (Humanities and Social Science) (in Chinese: 《浙江大學學報(人文社會科學版)》), 2017
This paper won 2nd Top Research Prize of Fundamental Theory for the 20th Zhejiang Provincial Phil... more This paper won 2nd Top Research Prize of Fundamental Theory for the 20th Zhejiang Provincial Philosophy and Social Sciences Award, 2019; Full-text-reproduced 4 times, including Xinhua Digest; Information Center For Social Science Of Renmin University of China (RUC) on “Journalist & Communication; Zhejiang Provincial Philosophy and Social Sciences Planning Project: A Collection of Essays(2015-2019); Transdisciplinary theory and critique(OL) （本文获浙江省第二十届哲学社会科学基础理论研究优秀成果奖二等奖（2019），先后全文转载于《中国人民大学报刊复印资料(新闻传播学)》（2018.02）、《新华文摘(数字版)》（2018.05）、《浙江省哲学社会科学规划课题论文选编（2015-2019）》（2020）、《跨学科理论与批评（数字版）》[2018.08.03]。）
A Silent Paradigm: Mapping the Spatio-temporal Contours of the Six-decade Framing Theory
【Abstract】 The Framing Theory constitutes a topic of active research with a relatively long-standing effort, which looks back upon a 60 year history from 1955 when the eminent anthropologist, Bateson, proposed, for the first time, the concept ′′Frame′" in his path breaking study ′′A Theory of Play and Fantasy,′ to 2015 when the present study was still in its infancy. However, the theory lacked an entry within the indexes of most textbooks till 1974 when Goffmans work on Frame Analysis: An Essay on the Organization of Experience began to gain prominence as a canonical book in relevant studies, which, from social science circlesvantage point of official history in the present, is the generally recognized launch pad for the Framing Theory.
The landscape of the Framing Theory has seen a number of significant changes with regards to how ′′framing′′ is perceived by communication academics over the past 60 years and a narrowing down process is said to exist where the definition moved away from the "broad" sense to the ′′narrow′′ sense. Broadly, the term ′′framing′′ comprises a set of concepts ranging from nature phenomena unaffected by human activities, psychological principles and subjective processes underpinning both individual and organizational events, to explanatory strategies favored by social organizations in certain contexts, while the term, if narrowly defined, can also be stated in terms of distinct media effect frames articulated and emphasized in a strand of communication scholarship. In effect, media effect framing has a strong presence as a fertile source of new perspectives and substantial contributions in the contemporary culture of framing theory, leading to writings on relevant strategies being well G presented across scholarly publications. On the contrary, few studies have been carried out with the primary aim of exploring non media effect framing, to the best of our knowledge.
To shed light through a theoretical avenue on the mysterious silence regarding Bateson who actually led the way in the development of the Framing Theory, this paper, drawing on both original document analysis and secondary data analysis, attempts to follow the mainstream logic of the Framing Theory and to provide correspondingly an outline of its development. By charting its much awaited chronology, the paper identifies and labels three stages alongside the general theme including prehistory stage(1955 1973),sociological redirection stage (1974 )as well as communication studies redirection stage (1990s),with particularly close attention paid to the silence on′′non media effect framework,′′′′non mass media framework′′ and ′′cultural framework′′ behind the evolution of the Theory.
While Bateson's work breaks new ground as his conception of "framework" "meta communication" and "relational communication" represents a pioneering attempt harnessing the literature pertaining to the Framing Theory, the silence on Bateson can be justified for several reasons. Such matters as his own interdisciplinary identity, lack of middle range theory contributions and spatiotemporal context of′ ′effect being the primary concern′′ will profitably be taken on board by this paper. To be specific, firstly, as an interdisciplinary scholar, Bateson often concerned himself with borderline topics. Besides, Bateson inspired scholars to ask various types of questions about the Framing Theory, although his work provided an incomplete, albeit informative, picture about the middle range theory. This literature still has a long way to go. The third point to note is the fact that mass media academic communities with deep seated respect for effect have not been very satisfied with his explanation on account of Bateson single minded focus on interpersonal communication.
As for the silence related to "non media effect framework", "non mass media framework" and "cultural framework", such dismal state might largely because of the present academic atmosphere that underscores the importance of effect and overstates the middle range theory. Scholars are obsessed with empirical studies which have overshadowed the equally important theoretical issues. Few of them see or even care about cultural and non-media communication (non-media communication in particular), thus inevitably lose some important information that merits special attention. As a result, both economists and psychologists have made abundant achievements by expanding upon the groundwork laid in the Framing Theory under the respective rubrics of "Prospect Theory" and "Priming Effect", but when it comes to the communication field, the research picture looks rather bleak given the woeful dearth of relevant literature.
To provide new communication related material of the Framing theory, the paper believes the way forward might be the resort to constructivism approaches that underlie general human communication research. In this vein, this paper, without losing track of the unresisted allure of real situations and local cultures to scholars, proposes the embedment of framework into
culture and the substitution of three-dimensional research arena in place of the "media audience" binary linear model. At the microscopic level, the paper looks at the issue in the light of cultural norms and tries to be more sensitive, attentive and responsive to the differences among jurisdictions within various spatiotemporal contexts. At the mesoscopic level, the paper, using "field" as the basic unit, proceeds to depict, exploit and analyze the changing landscape on the part of both distinct frames and silent frames within the same spatiotemporal context. At the microscopic level, this paper ventures across the border to avail itself of the insights from neuroscience and media psychology in an effort to elucidate the resonance and the follow Gup diffusion between the exterior framing and the cognitive patterns of human brains.
【摘 要】自1955年人类学家 Bateson提出框架概念至今，框架研究已有六十年。然而，现有框架理论正史的叙事起点并非1955年 Bateson所撰«一个关于游戏与幻想的理论»一文，而是1974年 Gofman 的 «框 架 分 析 :经 验 组 织 论 »一 书。Bateson 之所以被忽 略，与他的跨学科身份、缺乏中层理论贡献以及“效 果为王”的主流学科话语不无关系。也正因效果为王的传播史观,框架研究的传播学者更倚重大众传播 (尤其是效果)层面的“窄框架”应用研究，这使原本包罗非媒介效果框架、非大众传播框架和文化框架的 “泛框架”陷入集体沉默。相比传统的“媒体—受众”二元线性模式,在宏观层面以文化规范为变量、在中观 层面以场域为单位、在微观层面以媒介心理学为取径的三维框架研究模式更契合当代复杂的传播生态。
Citation：【Wang. Y. (2017). “A Silent Paradigm: Mapping the Spatio-temporal Contours of the Six-decade Framing Theory”. Journal of Zhejiang University (Humanities and Social Science), 47(6): 197-215. 】
China Television (in Chinese:《中國電視》), 2007
South China Television Journal (in Chinese:《南方電視學刊》), 2015
电视媒体仍然是视听障碍受众最倚重的专业信源。
Journal of Zhejiang University of Technology (Social Science) (in Chinese:《浙江工業大學學報（社會科學版）》, 2013
Reality Problems and Coping Strategies of Micro-blog Opinion : The micro-blog communication chara... more Reality Problems and Coping Strategies of Micro-blog Opinion : The micro-blog communication characteristics and opinion function fit well with the real needs of China in the transition period. This paper,starting from the perspective of media sociology, looks into the connotation,characteristics and mode of micro-blog opinion,analyzes the three levels of public opinion production mode of“micro-blog opinion fermentation -traditional media follow-up - government institution responding”,and studies the problem of violence,rumors,crisis at this stage of the existence of micro-blog. In order to promote the development of micro-blog public opinion, the paper proposes coping strategies of establishing deliberative democracy system,strengthening the third level communication,and improving the public media literacy.
Chinese Social Sciences Today (in Chinese:《中国社会科学报》), 2014
媒介是桥，还是墙？
Ming Pao Website (in Chinese:《明報》), 2017
Zhijiang Youth Academy Website (in Chinese: 之江青年学社), 2020
文化框架是新闻业的集体镇石。
（Journal of Zhejiang University of Technology (Social Sciences) (in Chinese:《 浙江工业大学学报（社会科学版）》））, 2020
抗击新冠疫情的蝴蝶效应，倒逼“催熟”了线上课堂成为远距离教学天然实验场。 On "interpersonal v.s. human-machine" interactive teaching ... more 抗击新冠疫情的蝴蝶效应，倒逼“催熟”了线上课堂成为远距离教学天然实验场。
On "interpersonal v.s. human-machine" interactive teaching method of TCFL under Covid-19 pandemic）：The Covid-19 pandemic made a natural experimental field for online teaching. Based on the classroom field action research of teaching Chinese as a foreign language, this paper compares the teaching process and effect of teachers and foreign students, online and offline mode, and finds that the single online teaching mode wihich is "hot" by the epidemic is not mature enough. From the three aspects of online and offline relay, in class and extracurricular cooperation, and building a community of great love, this paper proposes to explore the "interpersonal v. s. human-machine" online and offline hybrid teaching method in the post eoidemic era.
Humanities Daily (in Chinese: 日新人文), 2020
应对新冠肺炎疫情引发的国际交通管制，留学生“高级汉语”课怎样开展远距离教学？
Education (in Chinese:《教育學》), 2014
最容易被上得枯燥乏味、晦涩难懂的“研方”课，为何能够场场爆满，“上得幸福”？
Shanghai Journalism Review (in Chinese: 《新闻记者》), 2015
全文转载自《华人传播研究与教育的叙事转向》（王彦，2015）。转载已获《中国传媒报告》授权。
Shanghai Journalism Review (in Chinese: 《新闻记者》), 2015
全文转载自《华人传播研究与教育的叙事转向》（王彦，2015）。转载已获《中国传媒报告》授权。
China Public Administration Review (in Chinese:《公共管理评论》), 2017
Communicating Uncertainty: Comparing Mediated Politics Between the US and the UK -- A Book Review... more Communicating Uncertainty: Comparing Mediated Politics Between the US and the UK -- A Book Review of Modern Political Communication: Mediated Politics in Uncertain Times: Politics is essentially the art of communication. James Stanyer's Modern Political Communications: Mediated Politics in Uncertain Terms explores the composition of the structure of the political communications system and the changes in its operating mechanisms. He points out the various uncertainties and analyzes their influence on the contemporary US and UK societies. In contrast to Gabriel A. Almond's Comparative Politics: Systems, Process, and Policy, there appears to be a lack of a theoretical construction and a top-heavy analysis in Stanyer's Modern Political Communications. Still, the book is a masterpiece of conceptual description, experience data, and knowledge construction. It is likely that it will play a positive role in promoting popularization of "political communication" in the Chinese context.
Communication & Society (in Chinese: 《傳播與社會學刊》（香港）), 2018
中国大陆传播为何重要、有趣、复杂？
智慧树, 2023
https://coursehome.zhihuishu.com/courseHome/1000087038/206142/20?state=1#teachTeam This course... more https://coursehome.zhihuishu.com/courseHome/1000087038/206142/20?state=1#teachTeam
This course is a groundbreaking initiative by a nation-wide broadcasting and hosting arts department in Mainland China, marking its first foray into academic online education. It is designed to cater to students from various disciplines and can serve as a valuable general education course. Furthermore, it holds importance as a prerequisite for graduate students looking to deepen their understanding in their respective fields of study.
This course has been developed by a teaching team consisting of six experts and scholars from the School of Humanities, Academic Journal Press, and library at Zhejiang University of Technology, as well as the School of Journalism and Communication at South China University of Technology. Additionally, there are four case authors involved in the course. Each member of the team shares their firsthand experience in their respective professional fields, providing valuable insights into academic research, academic writing, and academic publishing.
This course offers immersive and interdisciplinary practical training scenarios to tackle the challenges encountered by art majors in the era of integrated media, where false and fragmented information is widespread and excellent research examples are scarce. Also, this course aims to establish a system that enhances students' academic literacy. By participating in this course, students will develop the ability to discern, learn, and appreciate knowledge. The ultimate objective is to cultivate thoughtful, diligent, and innovative individuals who excel both academically and in society.
本课程是中国大陆播音主持艺术院校第一个学术类线上课，也适合作为通识课全网开放给各学科，兼作研究生主干知识学习的先修基础课。来自浙江工业大学人文学院、学术期刊社、图书馆、华南理工大学新闻与传播学院的6位专家学者、4个实例作者，组建成本课程的大文科/跨部门教学团队，传授各自专业领域的第一手经验，揭开学术研究、学术写作、学术发表的神秘面纱。藉由沉浸式/跨领域的治学技艺实操实训情境，本课程拟解决的重点问题是，应验融媒时代错假碎片化信息滥觞、优秀研究实例稀缺的艺术专业教学挑战，建立“听得懂”“学得会”“做得快乐”的学术素养提质体系，培养学生成为敏于思考、勤于实践、擅于创获的读书人与社会人。
浙江大学出版社（Zhejiang University Press）, 2023
This literary work narrates the life stories and spiritual worlds of prominent contemporary commu... more This literary work narrates the life stories and spiritual worlds of prominent contemporary communication scholars, mapping a collective inner history of key researchers in the field of Chinese media framing studies, both domestically and internationally.
书名：《媒介框架研究在中国：落地·扩散·反思》
作者：王彦
字数：462千
书号：ISBN 978-7-308-24493-0
出版社：浙江大学出版社
出版时间：2023年12月
责任编辑：李海燕
封面设计：雷建军
封面彩图绘制：蔡琰
【内容简介】本著作讲述当代重要传播学者的生命故事与精神世界，是海内外中国媒介框架关键研究者的一部心灵史合辑。本著作依循“理论嬗变—落地扩散—典范反思” 三个编次，穿越框架概念诞生近70载的学理争议迷雾森林，溯源框架研究在华旅行逾30年的前世、今生、未来，探索知识社会学思想史上的有趣谜题：
西方社会科学理论如何东游至中文世界？
中国传播学术社群怎样做媒介框架研究？
理论思想如何嬗变？生命故事怎样起伏？
共同的本土化脉络会养成千树一面吗？还是，
经由不同“种树的人”栽培形貌各异的理论之树？
媒介框架是理论吗？是典范吗？已过时、将退休了吗？
沉默的贝特森、沉默的泛框架、沉默的中国框架研究
等“沉默的框架”何以浮沉在众声喧哗的国际传播学界？
“理论的破碎”是整个社会科学界“房间里的大象”吗？
社会科学的站台能不能等到社会科学界的“爱因斯坦”？
……
为反思并反哺传播研究与教学的典范异动，本著作以“媒介框架研究在中国” 为个案树立理论有机循环范例，检验生命故事法对“讲好中国（研究）故事”的效用，兼也践行“美”而有“人味儿”的叙事转向学术写作。