Sohaib mustafa | National College of Business Administration and Economics (original) (raw)

Papers by Sohaib mustafa

Environment, Development and Sustainability, Jul 16, 2023

PLOS ONE

The 2019 coronavirus pandemic exudes public health and socio-economic burden globally, raising an... more The 2019 coronavirus pandemic exudes public health and socio-economic burden globally, raising an unprecedented concern for infectious diseases. Thus, describing the infectious disease transmission process to design effective intervention measures and restrict its spread is a critical scientific issue. We propose a level-dependent Markov model with infinite state space to characterize viral disorders like COVID-19. The levels and states in this model represent the stages of outbreak development and the possible number of infectious disease patients. The transfer of states between levels reflects the explosive transmission process of infectious disease. A simulation method with heterogeneous infection is proposed to solve the model rapidly. After that, simulation experiments were conducted using MATLAB according to the reported data on COVID-19 published by Johns Hopkins. Comparing the simulation results with the actual situation shows that our proposed model can well capture the tra...

2023 4th International Conference on Computing, Mathematics and Engineering Technologies (iCoMET)

2023 4th International Conference on Computing, Mathematics and Engineering Technologies (iCoMET)

International Journal of Human–Computer Interaction

2023 4th International Conference on Computing, Mathematics and Engineering Technologies (iCoMET)

Behaviour & Information Technology

PLOS ONE

Developing countries are deprived of resources, and their economies are dwindling. Energy shortfa... more Developing countries are deprived of resources, and their economies are dwindling. Energy shortfall is one of the leading issues in developing countries that not only shatter economies but is the leading cause of depletion of natural resources and environmental pollution. There is an urgent need to shift to renewable energy sources to save economies and natural resources and to save our ecological system. Aiming for this, we have collected a cross-sectional data set to study the household intentions of shifting to wind energy and analysed the moderated mediation interactions of the variable to better understand socio-economic and personal factors. 840 responses were analysed using smart-PLS 4.0; results revealed that cost value and social influence directly relate to renewable energy adoption. Environmental knowledge directly influences attitude towards the environment, and health consciousness influences perceived behavioural control. Results also revealed that social influence str...

Frontiers in Environmental Science

The present study was conducted in one of the major agriculture areas to check farmers’ awareness... more The present study was conducted in one of the major agriculture areas to check farmers’ awareness of climate change, adaptation measurements, and use of wastewater for irrigation. A semi-structured questionnaire was adopted from the existing literature, it was divided into different parts such as demographic information, use of wastewater for irrigation, farmer’s livelihood assets, climate change deciding factors, and adaptation measures, and some statistical tools (correlation and regression) were used to analyze the data. The farmers with enough resources and assets regarded themselves as safer and have enough capacity to bear the negative impacts of climate change. Farmers’ assets (FA) with determinants of climate change (DCC) and adaption measures (AM) are highly significant with the correlation values of 0.440 and 0.466, respectively, and DCC with AM (0.269). The correlation values for other variables are: gender with cultivated land 0.202, wastewater use (WWU) 0.419, farmers’ ...

Environmental Science and Pollution Research

International Journal of Electronic Commerce

Journal of Environmental and Public Health

United Nations set a Sustainable Development Goal to provide clean water for everyone (SDG 6). Th... more United Nations set a Sustainable Development Goal to provide clean water for everyone (SDG 6). The successful implementation of SDG 6 is still miles to go. Public awareness’s role as a key factor in achieving Sustainable Development Goal 6 is vital but received less attention from researchers in the past. To understand the role of public awareness and other relevant factors in achieving SDG 6, we have collected a cross-sectional dataset from a developing country and applied a partial least square structural equation modelling approach. The results revealed that willingness to pay for clean water, social influence, and facilities provided by the government, public awareness, and knowledge about contaminated water positively influence the households’ intentions to use clean water. We also found that public awareness partially mediates relationships. Study results have useful policy implications for governments, NGOs, and other stakeholder organizations working on achieving SDG 6 in de...

Frontiers in Public Health

This study was conducted to evaluate public awareness about COVID with aimed to check public stra... more This study was conducted to evaluate public awareness about COVID with aimed to check public strategies against COVID-19. A semi structured questionnaire was collected and the data was analyzed using some statistical tools (PLS-SEM) and artificial neural networks (ANN). We started by looking at the known causal linkages between the different variables to see if they matched up with the hypotheses that had been proposed. Next, for this reason, we ran a 5,000-sample bootstrapping test to assess how strongly our findings corroborated the null hypothesis. PLS-SEM direct path analysis revealed HRP -> PA-COVID, HI -> PA-COVID, MU -> PA-COVID, PM -> PA-COVID, SD -> PA-COVID. These findings provide credence to the acceptance of hypotheses H1, H3, and H5, but reject hypothesis H2. We have also examined control factors such as respondents' age, gender, and level of education. Age was found to have a positive correlation with PA-COVID, while mean gender and education level w...

Behaviour & Information Technology

Scientific Reports

It has been a decade since the first extensive study on the internet's adoption and use was c... more It has been a decade since the first extensive study on the internet's adoption and use was conducted. Circumstances have changed in the last decade internet has become an essential need for every human being. Socio-psychological, economic, and personal factors play a significant role in shaping human behaviour. But their role in shaping consumer behaviour toward 5G is still unexplored. In order to determine the impact of socio-psychological elements on 5G technology adoption intention, the study integrated curiosity, perceived value, functional value, and environmental awareness into UTAUT2 and analyzed how they interact. Instead of relying on linear models, this study employed a dual-stage SEM-ANN approach because customers' decision-making process to adopt new technology is complex. Valid responses from 840 respondents were collected, investigated, and ranked using the deep learning ANN approach. All predictors were found statistically significant except social influence....

Frontiers in Environmental Science

Apart from the goal of the digital world and other benefits of e-commerce, it becomes the need of... more Apart from the goal of the digital world and other benefits of e-commerce, it becomes the need of time during this COVID-19 pandemic. Successful implementation and sustainable growth of e-commerce in developing countries is a challenge. The goal of the digital world without the implementation and sustainable growth of e-commerce in developing countries is incomplete. Based on UTAUT theory, we have developed an integrated model to study the developing countries’ consumers’ adoption intentions towards e-commerce. We collected a valid useable sample of 796 respondents from a developing country, applied the SEM-ANN two-step hybrid approach to testing the proposed hypothesis, and ranked the antecedents according to their importance. Results revealed that Trust in e-commerce, Perceived risk of using e-commerce, Ease of use in e-commerce, Curiosity about e-commerce, Facilitating Conditions, and Awareness of e-commerce benefits influence the adoption intentions of developing countries’ cons...

Frontiers in Psychology

During the COVID-19 pandemic, online teaching modes were found vital to continue students’ learni... more During the COVID-19 pandemic, online teaching modes were found vital to continue students’ learning process, but sustainable implementation of online teaching models is an area of concern for policymakers. Psychiatrists are also eager to know students’ behavior toward learning and modes of teaching during COVID-19. We have drawn a model based on the big five personality traits to study students’ satisfaction with online teaching modes and their adoption intentions toward online teaching modes. We have collected data from 718 bachelor’s and master’s level students from four different universities. We have applied the SEM-ANN dual-stage approach to test personality traits’ influence and ranked them based on their normalized importance. The results revealed that agreeableness, conscientiousness, neuroticism, and openness positively influence students’ satisfaction with online teaching models, but that extraversion negatively influences their satisfaction. Agreeableness, extraversion, a...

Frontiers in Environmental Science

This study was carried out to assess agricultural communities’ understanding of climate change, t... more This study was carried out to assess agricultural communities’ understanding of climate change, the adaptation measures being undertaken against climate change, and industrial wastewater irrigation. It was considered important to check agricultural communities’ understanding of climate change, as the majority of the study area belongs to the farming and industry sector. This study was based on primary data collected through a survey in the study area. The results of present study showed that agricultural communities with sufficient resources and assets consider themselves to be safer and more capable of coping with the negative effects of climate change. Agricultural communities used different techniques to deal with the impacts of climate change in present study area. This study produced findings about agricultural households’ adaptation tactics that are unique and will aid policymakers in assisting agricultural communities in their day-to-day activities and farming practices, as w...

Frontiers in Environmental Science

Sustainable green economy is the need of time, and eco-friendly products can play a decisive role... more Sustainable green economy is the need of time, and eco-friendly products can play a decisive role in this goal. Low consumption of eco-friendly products is a serious concern of researchers and policymakers. To address this issue, we have studied the phenomenon in a developing country and provided insights to researchers and policymakers about the factors that influence the consumers’ behaviour in developing behaviour. We have designed an integrated model based on UTAUT to study the developing countries’ behavioural intentions towards eco-friendly products. 805 useable sample is obtained to analyze by implying SEM-ANN dual-stage hybrid model. Results revealed that environmental knowledge is a significant predictor and a moderator, but consumers are less educated about ecological issues in developing countries. Results also revealed that male and female consumers’ preferences are differently influenced by factors studied to measure adoption intentions of eco-friendly products. Sensiti...

Environment, Development and Sustainability, Jul 16, 2023

PLOS ONE

The 2019 coronavirus pandemic exudes public health and socio-economic burden globally, raising an... more The 2019 coronavirus pandemic exudes public health and socio-economic burden globally, raising an unprecedented concern for infectious diseases. Thus, describing the infectious disease transmission process to design effective intervention measures and restrict its spread is a critical scientific issue. We propose a level-dependent Markov model with infinite state space to characterize viral disorders like COVID-19. The levels and states in this model represent the stages of outbreak development and the possible number of infectious disease patients. The transfer of states between levels reflects the explosive transmission process of infectious disease. A simulation method with heterogeneous infection is proposed to solve the model rapidly. After that, simulation experiments were conducted using MATLAB according to the reported data on COVID-19 published by Johns Hopkins. Comparing the simulation results with the actual situation shows that our proposed model can well capture the tra...

2023 4th International Conference on Computing, Mathematics and Engineering Technologies (iCoMET)

2023 4th International Conference on Computing, Mathematics and Engineering Technologies (iCoMET)

International Journal of Human–Computer Interaction

2023 4th International Conference on Computing, Mathematics and Engineering Technologies (iCoMET)

Behaviour & Information Technology

PLOS ONE

Developing countries are deprived of resources, and their economies are dwindling. Energy shortfa... more Developing countries are deprived of resources, and their economies are dwindling. Energy shortfall is one of the leading issues in developing countries that not only shatter economies but is the leading cause of depletion of natural resources and environmental pollution. There is an urgent need to shift to renewable energy sources to save economies and natural resources and to save our ecological system. Aiming for this, we have collected a cross-sectional data set to study the household intentions of shifting to wind energy and analysed the moderated mediation interactions of the variable to better understand socio-economic and personal factors. 840 responses were analysed using smart-PLS 4.0; results revealed that cost value and social influence directly relate to renewable energy adoption. Environmental knowledge directly influences attitude towards the environment, and health consciousness influences perceived behavioural control. Results also revealed that social influence str...

Frontiers in Environmental Science

The present study was conducted in one of the major agriculture areas to check farmers’ awareness... more The present study was conducted in one of the major agriculture areas to check farmers’ awareness of climate change, adaptation measurements, and use of wastewater for irrigation. A semi-structured questionnaire was adopted from the existing literature, it was divided into different parts such as demographic information, use of wastewater for irrigation, farmer’s livelihood assets, climate change deciding factors, and adaptation measures, and some statistical tools (correlation and regression) were used to analyze the data. The farmers with enough resources and assets regarded themselves as safer and have enough capacity to bear the negative impacts of climate change. Farmers’ assets (FA) with determinants of climate change (DCC) and adaption measures (AM) are highly significant with the correlation values of 0.440 and 0.466, respectively, and DCC with AM (0.269). The correlation values for other variables are: gender with cultivated land 0.202, wastewater use (WWU) 0.419, farmers’ ...

Environmental Science and Pollution Research

International Journal of Electronic Commerce

Journal of Environmental and Public Health

United Nations set a Sustainable Development Goal to provide clean water for everyone (SDG 6). Th... more United Nations set a Sustainable Development Goal to provide clean water for everyone (SDG 6). The successful implementation of SDG 6 is still miles to go. Public awareness’s role as a key factor in achieving Sustainable Development Goal 6 is vital but received less attention from researchers in the past. To understand the role of public awareness and other relevant factors in achieving SDG 6, we have collected a cross-sectional dataset from a developing country and applied a partial least square structural equation modelling approach. The results revealed that willingness to pay for clean water, social influence, and facilities provided by the government, public awareness, and knowledge about contaminated water positively influence the households’ intentions to use clean water. We also found that public awareness partially mediates relationships. Study results have useful policy implications for governments, NGOs, and other stakeholder organizations working on achieving SDG 6 in de...

Frontiers in Public Health

This study was conducted to evaluate public awareness about COVID with aimed to check public stra... more This study was conducted to evaluate public awareness about COVID with aimed to check public strategies against COVID-19. A semi structured questionnaire was collected and the data was analyzed using some statistical tools (PLS-SEM) and artificial neural networks (ANN). We started by looking at the known causal linkages between the different variables to see if they matched up with the hypotheses that had been proposed. Next, for this reason, we ran a 5,000-sample bootstrapping test to assess how strongly our findings corroborated the null hypothesis. PLS-SEM direct path analysis revealed HRP -> PA-COVID, HI -> PA-COVID, MU -> PA-COVID, PM -> PA-COVID, SD -> PA-COVID. These findings provide credence to the acceptance of hypotheses H1, H3, and H5, but reject hypothesis H2. We have also examined control factors such as respondents' age, gender, and level of education. Age was found to have a positive correlation with PA-COVID, while mean gender and education level w...

Behaviour & Information Technology

Scientific Reports

It has been a decade since the first extensive study on the internet's adoption and use was c... more It has been a decade since the first extensive study on the internet's adoption and use was conducted. Circumstances have changed in the last decade internet has become an essential need for every human being. Socio-psychological, economic, and personal factors play a significant role in shaping human behaviour. But their role in shaping consumer behaviour toward 5G is still unexplored. In order to determine the impact of socio-psychological elements on 5G technology adoption intention, the study integrated curiosity, perceived value, functional value, and environmental awareness into UTAUT2 and analyzed how they interact. Instead of relying on linear models, this study employed a dual-stage SEM-ANN approach because customers' decision-making process to adopt new technology is complex. Valid responses from 840 respondents were collected, investigated, and ranked using the deep learning ANN approach. All predictors were found statistically significant except social influence....

Frontiers in Environmental Science

Apart from the goal of the digital world and other benefits of e-commerce, it becomes the need of... more Apart from the goal of the digital world and other benefits of e-commerce, it becomes the need of time during this COVID-19 pandemic. Successful implementation and sustainable growth of e-commerce in developing countries is a challenge. The goal of the digital world without the implementation and sustainable growth of e-commerce in developing countries is incomplete. Based on UTAUT theory, we have developed an integrated model to study the developing countries’ consumers’ adoption intentions towards e-commerce. We collected a valid useable sample of 796 respondents from a developing country, applied the SEM-ANN two-step hybrid approach to testing the proposed hypothesis, and ranked the antecedents according to their importance. Results revealed that Trust in e-commerce, Perceived risk of using e-commerce, Ease of use in e-commerce, Curiosity about e-commerce, Facilitating Conditions, and Awareness of e-commerce benefits influence the adoption intentions of developing countries’ cons...

Frontiers in Psychology

During the COVID-19 pandemic, online teaching modes were found vital to continue students’ learni... more During the COVID-19 pandemic, online teaching modes were found vital to continue students’ learning process, but sustainable implementation of online teaching models is an area of concern for policymakers. Psychiatrists are also eager to know students’ behavior toward learning and modes of teaching during COVID-19. We have drawn a model based on the big five personality traits to study students’ satisfaction with online teaching modes and their adoption intentions toward online teaching modes. We have collected data from 718 bachelor’s and master’s level students from four different universities. We have applied the SEM-ANN dual-stage approach to test personality traits’ influence and ranked them based on their normalized importance. The results revealed that agreeableness, conscientiousness, neuroticism, and openness positively influence students’ satisfaction with online teaching models, but that extraversion negatively influences their satisfaction. Agreeableness, extraversion, a...

Frontiers in Environmental Science

This study was carried out to assess agricultural communities’ understanding of climate change, t... more This study was carried out to assess agricultural communities’ understanding of climate change, the adaptation measures being undertaken against climate change, and industrial wastewater irrigation. It was considered important to check agricultural communities’ understanding of climate change, as the majority of the study area belongs to the farming and industry sector. This study was based on primary data collected through a survey in the study area. The results of present study showed that agricultural communities with sufficient resources and assets consider themselves to be safer and more capable of coping with the negative effects of climate change. Agricultural communities used different techniques to deal with the impacts of climate change in present study area. This study produced findings about agricultural households’ adaptation tactics that are unique and will aid policymakers in assisting agricultural communities in their day-to-day activities and farming practices, as w...

Frontiers in Environmental Science

Sustainable green economy is the need of time, and eco-friendly products can play a decisive role... more Sustainable green economy is the need of time, and eco-friendly products can play a decisive role in this goal. Low consumption of eco-friendly products is a serious concern of researchers and policymakers. To address this issue, we have studied the phenomenon in a developing country and provided insights to researchers and policymakers about the factors that influence the consumers’ behaviour in developing behaviour. We have designed an integrated model based on UTAUT to study the developing countries’ behavioural intentions towards eco-friendly products. 805 useable sample is obtained to analyze by implying SEM-ANN dual-stage hybrid model. Results revealed that environmental knowledge is a significant predictor and a moderator, but consumers are less educated about ecological issues in developing countries. Results also revealed that male and female consumers’ preferences are differently influenced by factors studied to measure adoption intentions of eco-friendly products. Sensiti...